Sterling Fire Protection Inc.

What Sterling Fire Protection Inc. does

Sterling Fire Protection Inc. is an owner-operated, Alberta-headquartered fire and life safety services contractor that delivers the full fire protection lifecycle — design, engineering, installation, inspection, maintenance, emergency repair, and code consulting — for commercial, industrial, institutional, and multi-family residential buildings across Western Canada. Founded in 2013 in Edmonton and led by principal Scott Sushynski, the firm operates with 28 employees, active crews in Alberta, British Columbia, and Saskatchewan (16 cities), and a portfolio of 500+ delivered projects and 20,000+ protected residential units. Its service stack covers wet, dry, pre-action, deluge, and ESFR sprinkler systems; addressable fire alarm and VESDA detection; fire pumps and hydrants; clean agent suppression (Novec 1230, FM-200); kitchen hood suppression; backflow prevention; and portable extinguishers, alongside specialized solutions for cold storage (-50°C nitrogen dry-pipe), data centers, healthcare defend-in-place, aviation hangars, oil and gas, and CFIA-regulated food processing facilities.

Its core technical capability rests on an in-house design team using AutoCAD, HydraCAD, and 3D BIM coordination to produce permit-ready drawings and hydraulic calculations that meet NFPA, CAN/ULC, and Alberta Building and Fire Code requirements. Field delivery is by Red Seal certified technicians dispatched from Edmonton with documented under-one-hour emergency response and sub-3-second addressable fire alarm latency. Certifications include COR, ISO 9001, BBB A+, NFPA membership, and reference to NFPA 13/20/25/72/101/409/2001, CAN/ULC-S536/S537/S1001, UL 300, AWWA backflow standards, FM Global ESFR standards, and CFIA.

The business model is bid-based and project-driven, supplemented by recurring inspection and maintenance contracts (NFPA 25 ITM, CAN/ULC-S536 alarm verification, backflow certification) and a 24/7 emergency repair service that provides priority dispatch to contract customers. Pricing is quote-based with published benchmarks of CAD $1.50-$3.50+ per sq ft for new commercial sprinkler installation, $2.00-$7.00+ per sq ft for retrofit, and over $10.00 per sq ft for specialized systems. Customers are reached via direct field sales, phone, website contact forms, and free-quotation CTAs across 14 industry verticals; the firm qualifies on major contractor prequalification platforms (Avetta, Comply Works, Contractor Check, Intertek) and uses Procore for project management.

Name

Sterling Fire Protection Inc.

Legal name

Sterling Fire Protection Inc.

Website

https://rssterling.ca

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Sterling Fire Protection Inc. is an Alberta-headquartered, owner-operated fire and life safety services contractor delivering design, installation, inspection, maintenance, and 24/7 emergency repair for commercial, industrial, and residential buildings across Western Canada.

Ownership category

akta.pro rank

Product category

Fire Protection Services

NAICS

Building Inspection Services (541350)

akta.pro primary industry

Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression) (IMAFALAD)

akta.pro secondary industries

Fire Sprinkler & Standpipe Systems (Design/Install/Service/Testing) (BPABAHAB), Fire Pump, Hydrant & Water-Based Fire Protection Testing (Flow/Pressure) (BPABAHAI), Fire Pump Inspection, Testing & Service (IMAIAJAF), Fire & Smoke Dampers / Firestopping / Passive Fire Protection Services (BPABAHAE)

Keywords

• Fire protection services
• Sprinkler system installation
• Fire alarm systems
• Inspection maintenance services
• Fire code consulting

Headquarters

HQ city

Edmonton, Alberta

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Installation Services: New construction and retrofit installation of complete fire protection systems including sprinklers, fire alarms, special hazards, fire pumps, standpipes, and backflow preventers. Project-based, one-time revenue.
2. Inspection & Maintenance: Annual inspections, quarterly visual inspections, five-year internal assessments, and ongoing ITM (Inspection, Testing, and Maintenance) services for water-based fire protection systems per NFPA 25. Recurring revenue through scheduled service contracts.
3. 24/7 Emergency Repair: Immediate emergency response for freeze-ups, accidental activations, alarm troubles, and system impairments. Priority dispatch for contract customers.
4. Design & Engineering: In-house engineering including hydraulic calculations, BIM coordination, permit acquisition, and code consultation. Fee-for-service on design deliverables.
5. Fire Code Consulting: Expert interpretation of Alberta Fire Code, Building Code, and NFPA standards. Alternative solutions development and audit representation services.
6. Backflow Prevention Testing & Certification: Annual certification testing for backflow preventers, submission of reports to Epcor or local water utilities, repairs and replacement of assemblies.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Sterling Fire Protection Inc. is an Albertan-owned fire and life safety services contractor that delivers end-to-end fire protection for commercial, industrial, and multi-family residential buildings across Western Canada. The company designs, installs, inspects, maintains, and repairs fire sprinkler systems, fire alarms, special hazard suppression, fire pumps, backflow preventers, emergency lighting, and portable extinguishers, and provides fire code consulting and 24/7 emergency dispatch.

Product overview

Sterling Fire Protection Inc. is a fire and life safety services firm, not a software product company. Its offering is a portfolio of interrelated service and solution lines that span the full fire protection lifecycle: Design & Engineering (AutoCAD, HydraCAD, BIM coordination, hydraulic calculations) feeds into Installation (sprinklers, alarms, pumps, standpipes, special hazards, backflow preventers, extinguishers), which is supported by Inspection & Maintenance (NFPA 25 ITM, CAN/ULC-S536 testing) and 24/7 Emergency Repair. The company also provides Fire Code Consulting and industry-specific solutions across 14 sectors (aviation, healthcare, oil & gas, data centers, cold storage, warehousing, food processing, and others). The core value proposition is end-to-end capability — design, build, maintain — delivered by Red Seal certified technicians from an Edmonton, Alberta base serving Western Canada.

Differentiator

Problem solved

Functional benefit

Products and services

• Fire System Installation Services Installation of wet pipe, dry pipe, pre-action, and deluge sprinkler systems, standpipes, fire pumps, fire alarms, backflow prevention assemblies, and portable fire extinguishers for commercial, industrial, and multi-family residential buildings across Western Canada.
• Inspection & Maintenance Services Scheduled inspection, testing, and certification services for water-based sprinkler systems, fire alarms, special hazard suppression, fire pumps, backflow preventers, fire hydrants, emergency lighting, and portable extinguishers, performed under NFPA 25, CAN/ULC-S536, and Alberta Fire Code requirements.
• Design & Engineering Services In-house engineering design using AutoCAD, HydraCAD, BIM coordination, and hydraulic calculations to produce permit-ready drawings that meet NFPA, ULC, and Alberta Building Code requirements for fire protection system installations.
• Fire Code Consulting Services Expert fire code interpretation and compliance advisory including code analysis, engineered alternative solutions for non-prescriptive compliance, and audit representation before fire departments and Authorities Having Jurisdiction (AHJs).
• 24/7 Emergency Repair Services Round-the-clock emergency dispatch and restoration for frozen or ruptured sprinkler piping, accidental activations, fire pump and alarm troubles, and system impairments, with priority response for contract customers and average response time under one hour.
• Fire Sprinkler Systems Water-based fire suppression sprinkler systems including wet pipe, dry pipe, pre-action double interlock, deluge, and ESFR (Early Suppression Fast Response) configurations engineered for specific facility hazard classifications and climate conditions including -50°C environments.
• Fire Alarm Systems Addressable fire alarm and detection systems with voice evacuation, VESDA air sampling detection, and 24/7 ULC monitoring integration, with sub-3-second response latency for commercial and industrial facilities.
• Special Hazard Suppression Systems Clean agent (Novec 1230, FM-200), CO2, vortex hybrid, and high-expansion foam suppression systems for server rooms, archives, aircraft hangars, and chemical storage areas where water-based suppression would cause catastrophic damage.
• Fire Pumps & Hydrant Services Installation, annual flow testing, and maintenance of diesel and electric fire pumps, private fire hydrants, and water storage tanks compliant with NFPA 20 standards for high-rise and large industrial water supply infrastructure.
• Backflow Prevention Services Installation, annual certification testing, repair, and rebuilding of backflow prevention assemblies (DCVA and RP) to protect potable water supplies from cross-contamination, fully compliant with AWWA standards and submitted to Epcor or local water utilities.
• Emergency Lighting & Exit Sign Testing Annual functional testing, battery replacement, bulb replacement, and unit repairs for emergency lighting and exit signs to meet Fire Code requirements for 30-minute minimum illumination during power failures.
• Portable Fire Extinguisher Services

Named customers2 records

Segments14 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• AmerexcoreTechnology or IntegrationManufacturer of fire extinguishers and fire suppression systems. Partnership since 2006 for supply of fire extinguishers and systems. Amerex Kitchen (kitchen suppression) also listed separately since 2008.
• NFPA (National Fire Protection Association)coreOthersIndustry standards organization. Member since 2003. Provides access to NFPA codes and standards including NFPA 13, 25, 72, and others.
• IntertekminorOthersQuality assurance services. Partnership since 2016 for testing and quality assurance of fire protection systems.
• AvettaminorOthersSupply chain management platform. Partnership since 2017 for contractor compliance and supply chain risk management.
• Comply WorksminorOthersSafety compliance platform. Partnership since 2016 for managing workplace safety compliance documentation and verification.
• Contractor CheckminorOthersContractor compliance verification. Partnership since 2015 for verifying contractor credentials and compliance requirements.
• KiddecoreTechnology or IntegrationFire suppression products manufacturer. Partnership since 2008 for supply of fire detection and suppression products.
• BOMA (Building Owners and Managers Association)minorOthersIndustry association for commercial real estate professionals. Partnership since 2020. Provides networking and industry advocacy.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ainsworth Inc. Canadian-based multi-trade service provider covering HVAC, electrical, building automation, and life-safety/fire protection — competes for the same integrated services scope on commercial and industrial accounts in Western Canada.
• BGIS: Major Canadian facilities management company that bundles fire and life-safety compliance services into multi-site enterprise contracts — competes for the same property manager and REIT accounts that Sterling targets.
• Johnson Controls (Tyco Fire Protection): Global building systems incumbent supplying fire alarm panels (Simplex), suppression, and integrated life-safety services — competes on the manufacturer/supplier side and increasingly on the recurring service side.
• Levitt-Safety: Canadian safety equipment and services supplier with a fire protection services arm covering inspections, extinguishers, and suppression — overlaps with Sterling's recurring ITM and extinguisher service lines across Canada.
• Siemens Smart Infrastructure (Canada): Global fire detection and building safety OEM/service provider active in Canada — competes for addressable fire alarm and integrated building safety scope that Sterling covers as a regional installer/service partner.
• Cintas Fire Protection: Fire protection division within Cintas Corporation's broad facilities services portfolio, offering inspection, repair, and installation services — overlaps with Sterling's ITM and extinguisher lines but as part of a much larger, publicly-traded parent.
• Convergint Technologies: Large-scale systems integrator providing fire alarm, sprinkler, suppression, and security solutions across North America with a service-led model — broader in scope and scale but competes for the same institutional customers.

Direct peers

• Vipond Inc. One of Canada's largest fire detection, suppression, and life-safety service contractors with multi-provincial coverage and a similar end-to-end design/install/inspect/service model — a direct head-to-head competitor for institutional and commercial accounts in Western Canada.
• Koorsen Fire & Security: Privately-held North American fire protection and security services contractor with comparable full-service model (sprinklers, alarms, suppression, inspection, 24/7 service) — useful comparable for owner-operated regional service economics.
• Troy Life & Fire Safety Ltd. Canadian fire protection services firm offering design, installation, inspection, and emergency service for sprinklers, alarms, and special hazards across multiple provinces — closely overlapping with Sterling's full-lifecycle offering and target verticals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rs-sterling-fire-protection-inc

Compliance25 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sterling Fire Protection Inc.