ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V.

What ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V. does

ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V. is a registered charitable organization (eingetragener Verein) operating as a regional chapter of the nationwide Arbeiter-Samariter-Bund Germany in the Ruhr area of North Rhine-Westphalia. The organization operates from three regional offices in Essen (headquarters at Richterstraße 20-22), Bottrop, and Mülheim an der Ruhr, with additional service sites including rescue stations, KiTas, day care facilities, social psychiatry facilities, and assisted living residences. Its service portfolio spans emergency medical response (13 patient transport vehicles and one rescue vehicle executing approximately 23,500 deployments annually under municipal coordination since 1984), disaster relief, first aid training, childcare (KiTa Phantasia, Bärenhöhle, plus a third facility opened in 2020), senior day care (Zur Gartenstadt, Am Germaniahof), home emergency call systems, social psychiatry (Förderturm, LichtTurm 24), assisted living, midwife coordination centers, refugee integration programs, and the distinctive Wünschewagen Rhein-Ruhr service providing accompanied trips for terminally ill patients.

The organization's underlying technology base is operational rather than digital: a fleet of emergency vehicles, a home emergency call system for seniors, and a network of physical facilities rather than proprietary software platforms. Revenue is generated through six distinct streams: subscription-style social services fees for childcare, day care, and assisted living at government-regulated rates; managed public rescue service contracts under municipal coordination; annual membership dues from 13,000+ members; donations and sponsorships from individuals and regional corporates (Sparkasse, Provinzial Rheinland, RWE, Westnetz, Lions Club, Sparda-Bank, Allbau); first aid course fees; and government-funded integration and civil protection programs (notably IQ - Integration durch Qualifizierung). Customer acquisition relies on community-led engagement through volunteer programs (BFD, FSJ), door-to-door membership campaigns, events, and an active social media presence on Facebook, Instagram, YouTube, and Xing.

The business is led by Geschäftsführer Dirk Heidenblut, who has run ASB Ruhr since February 1987 and is supported by co-Geschäftsführerin Indra Müller (since approximately 1998). Both are long-tenured, which provides operational continuity but raises succession considerations. The organization operates as part of a hierarchical ASB structure under the parent Arbeiter-Samariter-Bund Landesverband NRW e.V. and ultimately the national Bundesverband, with no external equity investors or venture capital backing.

Name

ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V.

Legal name

Arbeiter-Samariter-Bund Regionalverband Ruhr e.V.

Website

https://ruhr.asbnrw.de

Company type

Private

Founded year

1892

Operating status

Operating

Headcount range

11–50 employees

Short description

ASB Regionalverband Ruhr e.V. is a German charitable nonprofit operating emergency medical services, childcare, elderly care, and social programs across Essen, Bottrop, and Mülheim an der Ruhr for the general public, families, seniors, refugees, and government clients.

Ownership category

akta.pro rank

Product category

Emergency Medical and Social Services

NAICS

Ambulance Services (621910), Emergency and Other Relief Services (62423), Individual and Family Services (6241)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Humanitarian Health & Emergency Medical Relief NGOs (HLAJAKAE)

akta.pro secondary industries

Emergency Response & Search-and-Rescue (SAR) (BPAGAAAA), Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Private EMS Providers (Contract/Interfacility) (HLAFANAB)

Keywords

• Emergency medical services
• Social welfare services
• Senior care services
• Childcare services
• Disaster relief services

Headquarters

HQ city

Essen

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Social Services Fees: Fees for childcare (KiTas), day care for seniors, assisted living, and social psychiatry services. Government-regulated rates for social services.
2. Emergency Services Contracts: Public contracts for rescue services, medical transport, disaster preparedness. Part of public emergency response system under municipal fire department coordination since 1984.
3. Membership Dues: Annual membership fees from 13,000+ members. Benefits include free repatriation from abroad, annual first aid course vouchers, and magazine subscription.
4. Donations and Sponsorships: Voluntary donations from individuals, companies, and foundations supporting projects like Wünschewagen, refugee assistance, and various social programs.
5. First Aid Training Courses: Revenue from first aid courses, including specialized courses like first aid for dogs, first aid refresher courses for seniors.
6. Government-Funded Programs: Funding for integration programs (IQ - Integration durch Qualifizierung), civil protection, and refugee assistance programs.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V. is a regional charitable association delivering public emergency medical rescue, medical transport, disaster relief, first-aid training, childcare and family services, senior day care and assisted living, social psychiatry, refugee integration, and the Wünschewagen wish-fulfilment programme across Essen, Bottrop, and Mülheim an der Ruhr. Operations are funded through membership dues of 13,000+ members, regulated social service fees, public-sector rescue contracts, donations, and course fees. The organisation runs about 23,500 emergency deployments per year from two Essen stations using a fleet of 13 KTW and one rescue vehicle.

Product overview

ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V. is a charitable social services organization operating a diverse portfolio of interconnected emergency, healthcare, childcare, and community services across Essen, Bottrop, and Mülheim in the Ruhr region. The core offerings include emergency medical services (Rettungsdienst, Sanitätsdienst, Katastrophenschutz), first aid training, and the distinctive ASB-Wünschewagen program for terminally ill patients. Child and family services encompass multiple KiTas and family centers (KiTa Phantasia, Bärenhöhle), the ASJ youth organization, and youth deployment units. Elderly care includes Hausnotruf systems, assisted living facilities, and day care centers (Zur Gartenstadt, Am Germaniahof). The organization also provides social psychiatry services (Förderturm, LichtTurm 24), refugee integration programs, volunteer service placements (BFD/FSJ), and community centers. All services operate across three regional offices with over 13,000 members supporting the organization's mission.

Differentiator

Problem solved

Functional benefit

Brands

• ASB-Wünschewagen Rhein-Ruhr: Wish wagon project providing accompanied trips for terminally ill people to fulfill last wishes
• Arbeiter-Samariter-Jugend (ASJ) Ruhr
• ASB KiTa Phantasia
• ASB Kinder- und Familienzentrum Bärenhöhle
• Tagesstätte Förderturm
• LichtTurm 24
• Haus der Vielfalt
• Samariter an der Ruhr Stiftung
• Förderverein SamKid 90
• ASB Betreuungsverein
• Quartierszentrum Startklar

Products and services

• Rettungsdienst (Rescue Service)

Quantifiable outcome

• 23,500 emergency deployments annually
• +2 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• MTG Horst e.V.minorStrategic or Co-development Partner · 23 May 2017Cooperation in senior gymnastics program 'Fit auf dem Hocker' - combining ASB care services with MTG Horst sports offerings.
• Die Perspektive e.V.coreStrategic or Co-development Partner · 1 February 2016Joint operation of COVID-19 test center at Richterstraße. Also partner in full-day care program at Alfred-Krupp-Schule for after-school supervision.
• Stiftung Haus der kleinen ForscherminorOthersKiTa Phantasia certified as 'Haus der kleinen Forscher' (Little Scientists' House) - early childhood STEM education program.
• WIESE e.V.minorStrategic or Co-development PartnerCooperation on mental health awareness events including film screenings on depression in senior years.

Scale indicators5 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• Johanniter-Unfall-Hilfe e.V. German Protestant aid organization operating parallel EMS, Hausnotruf, day care, KiTa, and youth programs across Germany. Directly comparable membership-based nonprofit structure with similar revenue mix and urban operations.
• Arbeiterwohlfahrt (AWO) Bezirk Westliches Westfalen e.V. Major German welfare organization (Wohlfahrtsverband) operating KiTas, senior care, refugee assistance, and social psychiatry services in the Ruhr region. Comparable nonprofit structure with similar reliance on membership dues, government contracts, and donations.
• Deutsches Rotes Kreuz (DRK): Germany's largest humanitarian aid organization and the primary direct competitor of ASB in EMS, disaster response, social services, and membership-based fundraising. Operates parallel regional structures including DRK-Kreisverband Essen with overlapping EMS contracts and KiTa operations in the same Ruhr geography.
• Malteser Hilfsdienst gGmbH: Catholic-affiliated German aid organization providing similar mix of EMS, medical standby at events, social services, and first aid training. Competes head-to-head with ASB for municipal rescue contracts and operates comparable member-funded programs.
• Diakonisches Werk im Evangelischen Kirchenkreis Essen: Protestant welfare organization providing senior care, social psychiatry, refugee integration, and family services in the same Ruhr geography as ASB Ruhr. Directly comparable to ASB's Hausnotruf, Betreutes Wohnen, and integration programs.
• Arbeiter-Samariter-Bund Landesverband NRW e.V. The parent state-level association of ASB Ruhr and direct hierarchical superior. Operates identical service portfolio across NRW including EMS, social services, refugee assistance, and KiTas, making it the most directly comparable organization to ASB Ruhr.
• ASB Regionalverband Köln e.V. Sibling regional ASB association operating identical service portfolio (EMS, KiTas, Hausnotruf, refugee services, Wünschewagen) in the Cologne region. Sister ASB regionalverband offering near-perfect comparability on service mix and operational model.
• Caritasverband für das Bistum Essen e.V. Regional Catholic welfare organization operating senior care, family services, refugee support, and youth programs in Essen and surrounding Ruhr cities. Directly comparable social services portfolio with government-regulated fees and church-affiliated funding.

Broad incumbents

• Stadt Essen - Feuerwehr und Ordnungsamt (Rettungsdienst): Municipal emergency services authority in Essen that coordinates ASB Ruhr's rescue operations and is the public-sector counterpart for EMS tenders. Functions as both a partner in dispatch coordination and a competitor bidding for the same rescue contracts.
• Falck Deutschland GmbH (ehem. RKT/Gemü): Denmark-based global EMS leader and broad incumbent competing in German emergency medical services. Larger scale private operator posing competitive threat in municipal EMS tenders overlapping with ASB Ruhr's Ruhr service area.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCYJevmBSZhHkstCl9IhDPFA
• Facebookfacebook.com/asbruhr
• Instagraminstagram.com/asb_ruhr
• LinkedInlinkedin.com/company/asb-arbeiter-samariter-bund-regionalverband-ruhr-e.v.

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASB Arbeiter-Samariter-Bund Regionalverband Ruhr e.V.