SAE Auckland
- Company typePrivate
- Founded1976
- HeadquartersAuckland, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingServices
SAE Auckland firmographics
Firmographics- Name
- SAE Auckland
- Legal name
- Navitas SAE Holdings Limited
- Website
- https://sae.ac.nz
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where SAE Auckland is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
SAE Auckland business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Tuition Fees: Annual tuition fees for domestic and international students enrolled in diploma, bachelor, and graduate diploma programmes. Fees are published for 2027 academic year.
- Student Fee Protection: All fees held by independent trustee pursuant to Section 235A and 235B of the Education Act 1989 for student fee protection
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | International student tuition for 2027 academic year |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
SAE Auckland product offering
Product offeringCore offering
SAE Auckland is a degree-granting, NZQA-accredited tertiary institute offering hands-on creative media programmes in Audio, Music Production, Screen, Songwriting, and Creative Business at Diploma, Bachelor, and Graduate Diploma levels. Students train on industry-standard equipment including Neve, SSL, and Audient consoles, Pro Tools, Logic Pro X, and Ableton Live in state-of-the-art Auckland City facilities. The institute serves both domestic and international students through direct enrolment pathways.
Product overview
SAE Auckland is a degree-granting, NZQA-accredited tertiary institute offering a portfolio of creative media programmes. The core offerings include Audio, Music Production, Screen, Songwriting, and Creative Business courses at Diploma, Bachelor, and Graduate Diploma levels. The programmes are hands-on, industry-focused, and delivered in state-of-the-art facilities with industry-standard equipment.
Differentiator
Problem solved
Functional benefit
Products and services
- Audio Courses Audio engineering courses that equip students with skills in recording techniques, microphone theory, mixing, mastering, studio production, post production, sound principals, signal flow, and working with artists and teams. Students train on industry-standard equipment including Neve, SSL, and Audient consoles.
- Music Production Courses Music production programmes designed to launch students' music careers, covering production techniques, composition, and industry practices using platforms such as Pro Tools, Logic Pro X, and Ableton Live.
- Screen Courses Screen production courses covering everything from concept development to the final cut, including film, television, and digital content creation.
- Songwriting Courses Songwriting programmes that teach the art of songwriting, covering composition, lyric writing, melody creation, and music industry fundamentals.
- Creative Business Programme Graduate-level programme that teaches students to turn their creativity into a sustainable career, covering business skills, entrepreneurship, and creative industry practices.
Companies that use SAE Auckland
Customer profileSegments2 records
Ideal customer profiles2 records
SAE Auckland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SAE Auckland partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
SAE Auckland competitors and assessment
Company assessmentDirect peers
- JMC Academy: Australian private creative college delivering diplomas and degrees in audio, music, songwriting, film, and entertainment business. Direct peer in the trans-Tasman creative education market targeting international students.
- SAE Institute Australia: Sister-campus network under the same Navitas SAE Holdings parent, offering the same Audio, Music Production, Screen, Film, and Animation portfolio with identical industry-standard equipment stack. Closest direct peer by brand, curriculum, and operating model.
- Whitecliffe College of Arts & Design (NZ): NZ private tertiary institution in Auckland offering degrees in fine arts, design, fashion, and creative technology. Comparable degree-granting tertiary model with similar international student mix.
- Media Design School (NZ): Auckland-based NZQA-accredited private tertiary school offering diplomas and degrees in 3D animation, VFX, game art, graphic design, and creative technologies. Directly competes for the same Auckland creative-student pool and international enrolments.
- AIM (Australian Institute of Music): Australian private tertiary music school offering diplomas and degrees in music performance, production, audio, and songwriting. Directly comparable in curriculum, target student, and tuition-driven model.
- Full Sail University: US private institution offering accelerated degrees in audio, music production, film, and entertainment technology with industry-standard studio facilities. Closely comparable in curriculum scope, equipment branding, and creative-media vocational positioning.
- Yoobee Colleges (NZ): New Zealand private tertiary provider focused on creative technologies, design, film, and animation — directly competing for the same domestic and international creative-media students in NZ. Comparable tuition-driven model and degree/diploma structure.
Emerging players
- Berklee Online: Online extension of Berklee College offering music production, songwriting, and audio engineering certificates/degrees globally. Competes for the same student demand pool but via online-only delivery rather than campus-based model.
Regional players
- LaSalle College of the Arts: Singapore-based private arts college delivering diploma and degree programmes in music, audio, film, and performing arts. Comparable creative-arts tertiary model in Asia-Pacific targeting international students.
Broad incumbents
- Auckland University of Technology (AUT): Larger NZ public university with established creative-screen, music, and audio programmes. Competes for the same Auckland students and international cohort at lower tuition, but with broader portfolio and research positioning rather than specialist creative-media focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SAE Auckland social profiles
Digital presenceSAE Auckland financial estimates
Financial estimateRevenue estimate
Valuation estimate
SAE Auckland leadership team
Management profileNumber of profiles
SAE Auckland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SAE Auckland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SAE Auckland
What does SAE Auckland do?
SAE Auckland is a degree-granting, NZQA-accredited tertiary institute offering hands-on creative media programmes in Audio, Music Production, Screen, Songwriting, and Creative Business at Diploma, Bachelor, and Graduate Diploma levels. Students train on industry-standard equipment including Neve, SSL, and Audient consoles, Pro Tools, Logic Pro X, and Ableton Live in state-of-the-art Auckland City facilities. The institute serves both domestic and international students through direct enrolment pathways.
Is SAE Auckland a public or private company?
SAE Auckland is a private company. It is classified as corporate owned and is currently operating.
When was SAE Auckland founded?
SAE Auckland was founded in 1976. It employs 11 to 50 people.
Where is SAE Auckland based?
SAE Auckland is headquartered in Auckland, New Zealand, in the Oceania region.
How does SAE Auckland make money?
Two revenue lines are on record. Tuition Fees are the primary driver. The others are student Fee Protection.
Who are SAE Auckland's main competitors?
Direct peers on record are JMC Academy, SAE Institute Australia, Whitecliffe College of Arts & Design (NZ), Media Design School (NZ), AIM (Australian Institute of Music), Full Sail University and Yoobee Colleges (NZ). Berklee Online is listed as an emerging player. LaSalle College of the Arts is listed as a regional player. Auckland University of Technology (AUT) is listed as a broad incumbent.
Does SAE Auckland have an API?
No public API is recorded for SAE Auckland.