SACL
SAEL Agri Commodities Limited is a privately held, vertically integrated Indian rice producer and exporter operating one of Asia's largest processing plants (5,000MT/day), serving domestic consumers across 200+ cities, exporting to 33 countries, and running an FCI-contracted food-security warehousing business storing 9 Million MT annually.
- Company typePrivate
- Founded1971
- HeadquartersNew Delhi, India
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What SACL does
SACL (SAEL Agri Commodities Limited) is a privately held, vertically integrated Indian rice producer and exporter founded in 1971 as a family-owned rice milling business and now operating as a professionally managed international food company headquartered in New Delhi. Its core operation is one of the largest rice processing plants in Asia, capable of processing 5,000 metric tons of finished rice per day, with a fully backward-integrated 'Farm-to-Fork' model that spans farmer engagement, milling, solvent extraction, and distribution. The company sells branded rice through the Nyce premium line (Classic, Zarak, Zahira, Zafirah and sella variants) and sub-brands covering mid-tier and organic tiers (Sukhbir, Mahavat, Ekam, Adina), while monetizing by-products including rice bran oil, de-oiled rice bran as cattle feed, and rice husk as boiler fuel.
The company's revenue is generated across five streams: international rice exports to 33 countries across 5 continents, domestic branded and bulk rice sales through 250+ distribution channels across 200+ Indian cities, food-security warehousing under contract with the Food Corporation of India (storing 9 Million MT annually across 29 debt-free warehouses), solvent extraction of rice bran oil, and a newer pulses and legumes trade desk. Strategic technology and sustainability differentiators include Agri Waste-to-Energy conversion of paddy straw into clean energy and farmer-facing mapping and weather-analysis tools used to support basmati quality. By 2028 management intends to reposition the group as a holistic food powerhouse serving conscious consumers seeking organic and sustainable nourishment, building on the current US $800M-plus group asset base and an export-and-domestic distribution platform.
SACL firmographics
Firmographics- Name
- SACL
- Legal name
- SAEL Agri Commodities Limited
- Website
- https://saelagri.com
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SAEL Agri Commodities Limited is a privately held, vertically integrated Indian rice producer and exporter operating one of Asia's largest processing plants (5,000MT/day), serving domestic consumers across 200+ cities, exporting to 33 countries, and running an FCI-contracted food-security warehousing business storing 9 Million MT annually.
- Ownership category
- akta.pro rank
SACL industry classification
Industry- Product category
- Rice Milling and Packaged Foods
- NAICS
- Rice Milling (311212), Grain and Oilseed Milling (3112), Rice Farming (11116), Flour Milling and Malt Manufacturing (31121)
- SIC
- Grain Mill Products (2040), Food And Kindred Products (2000), Wholesale-Farm Product Raw Materials (5150)
- akta.pro primary industry
- Rice & Grain Processing (milling, polishing, parboiling, blending) (AFAKABAE)
- akta.pro secondary industries
- Flour & Milling Products Manufacturing (wheat, corn, rice, specialty flours) (AFAKABAD), Food-Grade Grain Storage Warehousing (AFAOACAI), Starches, Flours & Milling Products Trading/Wholesale (AFAIAKAH)
Keywords
Where SACL is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
SACL business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Rice Export: International rice export operations including premium Basmati varieties and specialty Indian rice products. The company has strong presence in 33 countries across 5 continents.
- Food Security Warehousing: Food security business storing food grains for the Food Corporation of India. Comprises around 29 warehouses strategically located on National/State Highways and close to railway networks. The warehousing business is debt free.
- Solvent Extraction - Rice Bran Oil: Rice bran oil production, a health food, as a main by-product of rice mills. Rice bran is transferred to the Solvent Extraction Plant for instant processing through conveyor without loss of time on handling and transportation.
- Agri Domestic Business: Domestic rice sales including branded Nyce rice products and other varieties. Also includes sale of rice husk (used as boiler fuel) and rice bran as cattle feed.
- Pulses and Legumes: Trade desk for lentils, pulses and legumes including chickpeas, black matpe, pigeon peas, lentils, yellow lentils, black eyed beans, and red kidney beans.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
SACL product offering
Product offeringCore offering
SAEL Agri Commodities Limited (SACL) is a vertically integrated rice producer operating one of Asia's largest rice processing facilities (5,000MT per day). The company mills, brands, and exports Indian specialty rice, primarily basmati, through its flagship Nyce brand and sub-brands (Adina, Sukhbir, Mahavat, Ekam). It also produces rice-based by-products (rice bran oil, de-oiled rice bran, rice husk), trades pulses and legumes, and operates a debt-free food security warehousing business for the Food Corporation of India.
Product overview
SACL (Sael Agri Commodities Limited) is a vertically integrated rice production and export company offering a portfolio of branded rice products across premium and regular tiers. The core product line centers on the Nyce brand family, featuring multiple basmati rice variants (Classic, Zarak, Zahira, Zafirah) in various processing styles (raw, cream sella, golden sella) and grades (premium, popular, regular). Additional sub-brands include Sukhbir (Platinum, White Gold), Mahavat (Super Jeera Rice), and Ekam (Silver Long Grain), plus the organic Adina Sona Masoori rice line. The company operates a fully backward-integrated 'Farm To Fork' facility with by-products including Rice Bran Oil, De-oiled Rice Bran (cattle feed), and Rice Husk. Beyond rice, SACL has expanded into pulses and legumes trading, and operates a food security warehousing service storing 9 Million MT annually for the Food Corporation of India.
Differentiator
Problem solved
Functional benefit
Brands
- NYCE: Premium rice brand offering a range of Basmati rice products including Nyce Classic, Nyce Zarak, Nyce Zahira, and Nyce Zafirah varieties. Also includes Regular rice products under the Nyce brand.
- Adina
- Sukhbir
- Mahavat
- Ekam
Products and services
- Nyce Classic Basmati Rice
- Nyce Zarak Basmati Rice
- Nyce Zahira Basmati Rice
- Nyce Zafirah Basmati Rice
- Nyce Popular Basmati Rice
- Nyce Zarak Cream Sella Basmati Rice
- Nyce Zarak Golden Sella Basmati Rice
- Nyce Zafirah Cream Sella Basmati Rice
- Nyce Zafirah Golden Sella Basmati Rice
- Nyce Zarak Regular Basmati Rice
- Adina Organic Sona Masoori Rice
- Sukhbir Platinum Rice
- Sukhbir White Gold Rice
- Mahavat Super Jeera Rice
- Ekam Silver Long Grain Rice
- Rice Bran Oil
- De-oiled Rice Bran
- Rice Husk / Hull
- Pulses and Legumes
- Food Grains Storage Services
Quantifiable outcome
- 9 Million MT of food grains stored annually for food security
Companies that use SACL
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
SACL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
SACL partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Food Corporation of India (FCI)coreSAEL Agri serves as a food security partner to the Food Corporation of India, storing 9 Million MT of food grains annually. The company also has contracts with other government agencies for their warehousing business which comprises around 29 warehouses strategically located on National/State Highways and close to railway networks. The warehousing business is debt free.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
SACL competitors and assessment
Company assessmentDirect peers
- Amira Nature Foods: Indian-headquartered Basmati rice and specialty food company with global distribution. Comparable as a premium-positioned Basmati brand selling into international retail channels.
- Kohinoor Foods: Indian Basmati rice processor and exporter with branded retail presence. Comparable in Basmati processing, branded product strategy, and export markets.
- Chaman Lal Setia Exports: Indian Basmati rice miller and exporter with branded offerings. Comparable in integrated milling, branded Basmati exports, and mid-scale operations targeting international markets.
- Rei Agro: Indian Basmati rice producer and exporter with significant international presence. Directly comparable in Basmati milling scale and export-oriented business model.
- KRBL Limited: India's largest Basmati rice exporter and producer, operating the India Gate brand. Directly comparable as an integrated rice miller with branded Basmati products, government procurement exposure, and international export presence.
- Sunstar Overseas: Indian rice miller and Basmati exporter with integrated operations. Similar in business model spanning milling, branded sales, and international exports of specialty rice.
- LT Foods: Owner of the Daawat brand and other Basmati rice labels, with integrated rice milling and global distribution. Closely comparable in branded Basmati exports, scale of operations, and product portfolio breadth.
Broad incumbents
- Adani Wilmar: Large Indian FMCG-food company offering rice under the Fortune brand alongside a broad edible oils and staples portfolio. Comparable in branded rice and food distribution, though part of a much wider product portfolio.
- Archer Daniels Midland (ADM): Global agricultural processor with rice milling operations and ingredient supply. Comparable as a large-scale grain processor, though rice is one of many commodity platforms in a global portfolio.
- Cargill India: Subsidiary of global agribusiness Cargill with rice sourcing, processing, and branded foods in India. Comparable in commodity rice processing, but operates as part of a much broader global agricultural supply chain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SACL social profiles
Digital presenceSACL financial estimates
Financial estimateRevenue estimate
Valuation estimate
SACL leadership team
Management profileNumber of profiles
SACL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SACL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SACL
What does SACL do?
SAEL Agri Commodities Limited (SACL) is a vertically integrated rice producer operating one of Asia's largest rice processing facilities (5,000MT per day). The company mills, brands, and exports Indian specialty rice, primarily basmati, through its flagship Nyce brand and sub-brands (Adina, Sukhbir, Mahavat, Ekam). It also produces rice-based by-products (rice bran oil, de-oiled rice bran, rice husk), trades pulses and legumes, and operates a debt-free food security warehousing business for the Food Corporation of India.
Is SACL a public or private company?
SACL is a private company. It is classified as family owned and is currently operating.
When was SACL founded?
SACL was founded in 1971. It employs 51 to 100 people.
Where is SACL based?
SACL is headquartered in New Delhi, India, in the Asia region.
How does SACL make money?
Five revenue lines are on record. Rice Export is the primary driver. The others are food Security Warehousing, solvent Extraction - Rice Bran Oil, agri Domestic Business and pulses and Legumes.
Who are SACL's main competitors?
Direct peers on record are Amira Nature Foods, Kohinoor Foods, Chaman Lal Setia Exports, Rei Agro, KRBL Limited, Sunstar Overseas and LT Foods. Broad incumbents are Adani Wilmar, Archer Daniels Midland (ADM) and Cargill India.
Does SACL have an API?
No public API is recorded for SACL.
What industry is SACL in?
SACL's product category is Rice Milling and Packaged Foods. Its primary akta.pro industry code is AFAKABAE, Rice & Grain Processing (milling, polishing, parboiling, blending), with a secondary code of AFAKABAD, Flour & Milling Products Manufacturing (wheat, corn, rice, specialty flours). Its NAICS code is 311212 and its SIC code is 2040.