Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği

What Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği does

Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği is a Turkish non-profit association (dernek) founded in 2013 and operating under the public-facing brand Sağlıklı Türkiye. Headquartered in Istanbul with 14 employees, it focuses on health promotion, non-communicable disease prevention, tobacco control, physical activity, and rare diseases, running programs across all 81 Turkish provinces. Over a decade it has reached approximately 17 million children, trained 1,889 family physicians, and certified 7,413 physical education teachers; Turkey's performance in tobacco control has placed it among the top four globally according to WHO recognition.

The association's core products are structured training academies — Smoking Cessation, Rare Diseases, Exercise/Movement, and Patient Development — delivered in cooperation with the Ministry of Health and the Ministry of National Education. Content is delivered through in-person training, community campaigns, and a website that uses AI-assisted translation for multilingual reach. Patient associations and international bodies such as the World Stroke Organization are integrated as partners, expanding the platform beyond pure awareness into formalized education and certification.

The business model is principally a non-profit, funded historically through association channels and government cooperation (e.g., the 2016 Chronic Diseases Cooperation Protocol). In April 2024 the organization established an İktisadi İşletme, a commercial enterprise arm, to generate fee-based revenue from educational programs. Go-to-market is community-led, leveraging provincial volunteer networks, government health infrastructure, and schools; pricing is program-by-program fees rather than subscription or enterprise contracts. No revenue figures are disclosed.

Name

Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği

Legal name

Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği

Website

https://saglikliturkiye.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği, operating as Sağlıklı Türkiye, is a Turkish non-profit founded in 2013 that delivers health promotion, NCD prevention, and training academies across all 81 provinces for the public, healthcare professionals, and government partners.

Ownership category

akta.pro rank

Product category

Public Health Promotion and Advocacy

NAICS

Business Associations (813910), Professional and Management Development Training (61143)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro industry

PRIMARYBPAIAJAC

Health Promotion, Prevention & Community Health Programs

Business & Public Services/Public Sector & Government Administration/Public Health Administration & Regulation

SECONDARYBPAGACAC

Community Health, Prevention & Health Education

Business & Public Services/Nonprofit, NGO & Social Services/Health & Medical Nonprofits

SECONDARYHLAJAKAN

Global Health Research, Evidence & Technical Assistance Organizations

Healthcare & Life Sciences/Public Health, Government & Regulators/Global Health & Development Agencies (NGOs/Multilaterals)

SECONDARYEDAAAHAH

Holistic & Integrative Wellness Education (Ayurveda, Traditional Practices)

Education/Adult & Continuing Education/Health, Wellness & Lifestyle Education (Nutrition, Fitness, Mindfulness)

Keywords

• Health promotion services
• Public health advocacy
• Non-communicable disease prevention
• Tobacco control programs
• Patient empowerment training

Headquarters

HQ city

İstanbul

HQ country

Türkiye

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Educational Program Fees: The association's commercial enterprise (İktisadi İşletme) handles revenue from training programs, seminars, workshops, and consulting services. The Egzersiz ve Hareket Akademisi (Exercise and Movement Academy) organizes certified professional development programs. Payment collection is managed through bank transfers and iyzico online payment infrastructure.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği is a non-profit association that delivers health promotion, disease prevention, and health-policy advocacy through training academies, multi-year public health projects, and educational publications in Turkey. Its commercial arm (İktisadi İşletme, established April 2024) monetizes certified training programs, seminars, workshops, and consulting related to smoking cessation, exercise prescription, rare diseases, and patient empowerment.

Product overview

Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği (Sağlıklı Türkiye) operates as a health promotion and health policy association with a portfolio of four academies (Sigara Kullanım ve Bırakma Davranışları Akademisi, Nadir Hastalıklar Akademisi, Egzersiz ve Hareket Akademisi, Hasta ve Yakınları Gelişim Akademisi), multiple project initiatives (Hareketli Hayatı Teşvik Projesi, Sağlıklı Yaşlanma Projesi, Obezite Mükemmeliyet Merkezi, Beslenme Standartlarının Yükseltilmesi), a health portal (Sağlıklı Türkiye Portalı), and various publications. The organization also maintains an economic enterprise (İktisadi İşletme) established in 2024 for financial sustainability of its training and educational activities.

Differentiator

Problem solved

Functional benefit

Brands

• Sağlıklı Türkiye Portalı: Health information and news portal operated by the association

Products and services

• Sigara Kullanım ve Bırakma Davranışları Akademisi (Smoking Use and Cessation Behaviors Academy)
• Nadir Hastalıklar Akademisi (Rare Diseases Academy)
• Egzersiz ve Hareket Akademisi (Exercise and Movement Academy)
• Hasta ve Yakınları Gelişim Akademisi (Patient and Caregiver Development Academy)
• Hareketli Hayatı Teşvik Projesi (Active Life Promotion Project)
• Obezite Mükemmeliyet Merkezi (Obesity Center of Excellence)
• Alternatif Geri Ödeme Modelleri Eğitimi (Alternative Reimbursement Models Training)
• Sağlıklı Yaşlanma Projesi (Healthy Aging Project)

Quantifiable outcome

• 17 million children reached with physical activity fitness reports over 10 years
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Türkiye Halk Sağlığı Kurumu (Turkey Public Health Institution)coreStrategic or Co-development Partner · 5 April 2016Signed Chronic Diseases Cooperation Protocol on April 5, 2016 for patient empowerment programs including Diyabette Hasta ve Yakınlarını Güçlendirme Programı.
• Sağlık Bakanlığı (Ministry of Health)coreStrategic or Co-development PartnerPrimary government partner for health promotion programs including Hareketli Hayatı Teşvik Projesi and Obezite Mükemmeliyet Merkezi. The Ministry provides institutional support and policy alignment for public health initiatives.
• Milli Eğitim Bakanlığı (Ministry of National Education)coreStrategic or Co-development PartnerCollaborates on the Hareketli Hayatı Teşvik Projesi to implement physical activity programs in schools, training physical education teachers and reaching millions of students.
• Ankara Yıldırım Beyazıt ÜniversitesicoreStrategic or Co-development PartnerAcademic partner in the Hareketli Hayatı Teşvik Projesi, providing research expertise and evaluation for physical activity promotion programs.
• Sosyal Güvenlik Kurumu (Social Security Institution)minorStrategic or Co-development PartnerPartner in the Alternatif Geri Ödeme Modelleri Projesi, exploring innovative healthcare reimbursement models.
• London School of EconomicsminorStrategic or Co-development PartnerAcademic partner in the Alternatif Geri Ödeme Modelleri Projesi, contributing economic expertise to healthcare financing research.
• Sağlık ve Sosyal Hizmetler Dernekleri FederasyonuminorStrategic or Co-development PartnerPartner in alternative reimbursement models project, representing civil society health organizations.
• Kanıta Dayalı Tıp Derneği (Evidence-Based Medicine Association)minorStrategic or Co-development PartnerCollaborates on the Sağlıklı Yaşlanma Çalıştayı, promoting evidence-based approaches to healthy aging.
• Sağlık Bakanlığı Bilkent Şehir HastanesiminorStrategic or Co-development PartnerClinical partner for the Obezite Mükemmeliyet Merkezi (Obesity Center of Excellence), providing healthcare facility for obesity treatment programs.
• Türkiye Vücut Geliştirme, Fitness ve Bilek Güreşi FederasyonuminorStrategic or Co-development PartnerPartner for Egzersiz ve Hareket Akademisi health education series, providing sports sector expertise.
• Pulmoner Hipertansiyon & Skleroderma Hasta DerneğiminorStrategic or Co-development PartnerPatient association partner collaborating on health initiatives for patients with pulmonary hypertension and scleroderma.
• Kalp Damar Hastalıklarıyla Mücadele DerneğiminorStrategic or Co-development PartnerCardiovascular disease patient association partner. A cooperation protocol was signed for joint initiatives.
• World Stroke Organization - Stroke Support Organization (SSO)coreStrategic or Co-development PartnerAssociation became part of the World Stroke Organization Stroke Support Organization network, contributing to stroke prevention efforts in Turkey.
• Herediter Anjioödem Hastaları Dayanışma ve Yardımlaşma Derneği (HAÖDER)minorStrategic or Co-development PartnerPatient association partner for rare diseases, collaborating on patient empowerment initiatives.
• Rare Diseases of UkraineminorStrategic or Co-development PartnerInternational rare diseases patient association partner, providing cross-border collaboration in patient empowerment.
• I Battle Disease Association (Lebanon)minorStrategic or Co-development PartnerInternational patient association partner from Lebanon, collaborating on patient empowerment programs.
• Barbara Nassar Association for Cancer Patient Support (Lebanon)minorStrategic or Co-development PartnerCancer patient support organization partner from Lebanon, contributing to regional patient advocacy efforts.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Turkish Ministry of Health (T.C. Sağlık Bakanlığı): Primary government counterpart that funds and co-implements the association's NCD, tobacco, and obesity programs. Comparable as the institutional framework within which the association operates and as the principal scaling partner.
• World Health Organization (WHO): Global health authority that recognized Turkey among top 4 in tobacco control and with which the association collaborates on MPOWER-aligned programs. Comparable as the upstream standards-setter and reference funder for the association's work.
• World Stroke Organization: International NGO where the association recently joined the Stroke Support Organization network. Comparable as a global non-profit coordinating member patient associations and clinical capacity-building on a major NCD.

Direct peers

• Turkish Diabetes Association (Türkiye Diyabet Vakfı): Disease-focused Turkish non-profit working on patient empowerment and NCD prevention. Directly comparable as a Turkish non-profit running chronic-disease patient/physician education programs with academic and ministry partners.
• NCD Alliance: Global civil-society network focused on NCD policy advocacy. Comparable as a peer non-profit advancing NCD prevention, tobacco control, and patient empowerment through policy work, partnerships with WHO, and member associations.
• Sabri Ülker Foundation: Turkish non-profit focused on nutrition, healthy lifestyle, and food science research. Comparable as a domestic non-profit driving nutrition and lifestyle education with research publications and academic partnerships.
• Turkish Red Crescent (Kızılay): Turkey's largest civil-society health and humanitarian organization. Comparable as a domestic non-profit delivering health-adjacent programs at national scale, with similar volunteer-driven and government-partnered operating model.
• Türk Toraks Derneği (Turkish Thoracic Society): Turkish medical professional association working on respiratory health and tobacco control. Comparable as a national non-profit physician association producing tobacco-control guidelines and physician training programs.

Regional players

• Cancer Research UK: Large UK health charity combining research, public education, and policy advocacy on cancer and NCD prevention. Comparable as a mature non-profit blueprint for diversifying revenue (training, publications, donations) at scale.
• European Public Health Association (EUPHA): Regional umbrella network for public-health professionals and NGOs across Europe. Comparable as a peer membership-based organization promoting evidence-based public-health practice and chronic-disease prevention.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/saglikliturkiye

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sağlıklı Hayatı Teşvik ve Sağlık Politikaları Derneği