Sainte Marguerite en Provence

What Sainte Marguerite en Provence does

Château Sainte Marguerite is a privately held French wine estate founded in 1977 and located in La Londe-Les-Maures on the Mediterranean coast of the Côtes de Provence appellation. The estate holds the Cru Classé Côtes de Provence designation, a strictly regulated classification reserved for top-tier Provence producers, and cultivates Rolle (Vermentino), Grenache, and Cinsault grape varieties to produce rosé, white, and red wines across three branded cuvées: Symphonie (entry-level), Les Fantastiques (mid-tier, certified organic and vegan), and Marguerites en Provence (premium). The estate also produces organic olive oil, wine tasting accessories, and Coffrets Découverte gift sets. Beyond packaged wine, the estate monetizes wine tourism and hospitality through tastings, brunches, piano evenings, the Marguerite Sunset Club afterwork lounge, and corporate seminars held at the château.

The business runs a direct-to-consumer model with two e-commerce storefronts (chateausaintemarguerite.com serving France and Europe, smpwines.com serving the US), an on-site boutique, and event-based on-premise sales. Pricing spans €19.90 (Symphonie Rosé) to €65 (Marguerites Rouge/Blanc), with free shipping in France above €104 and 2–3 day delivery. Marketing relies on content marketing, a blog covering oenology and food pairing, an Instagram-led organic social presence, and a loyalty programme (Programme de Fidélité) with a newsletter-driven first-order 10% discount. E-commerce and customer communications are operated in connection with Vins et Vignobles Fayard.

Headcount stands at 13 employees, and the company is privately held with no disclosed funding history, no parent company, and no public listing. Distribution of wine beyond the estate's own DTC channels is not commercially described in the available data, suggesting limited or no wholesale/retail presence. Revenue is not disclosed. Bottles, accessories, olive oil, and on-site experiential revenue constitute the primary commercial surface, with the US market a stated cross-border target.

Name

Sainte Marguerite en Provence

Legal name

Château Sainte Marguerite

Website

https://saintemargueriteenprovence.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

Château Sainte Marguerite is a private Cru Classé Côtes de Provence wine estate producing rosé, white, and red wines sold direct-to-consumer via its own e-commerce sites, an on-site boutique, and wine tourism experiences such as tastings, brunches, and corporate seminars.

Ownership category

akta.pro rank

Product category

Premium Côtes de Provence Wines

NAICS

Wineries (312130), Wineries (31213), Beer, Wine, and Liquor Retailers (4453)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Côtes de Provence wines
• Cru Classé rosés
• Organic wine estate
• Wine tourism experiences
• Provence olive oil

Headquarters

HQ city

La Londe-Les-Maures

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Pricing tiers

Distribution channels4 records

Marketing channels6 records

Core offering

Château Sainte Marguerite is a Cru Classé Côtes de Provence wine estate producing rosé, white, and red wines across three cuvées — Symphonie (entry), Les Fantastiques (organic and vegan), and Marguerites en Provence (premium) — using Rolle, Grenache, and Cinsault grapes from Mediterranean vineyards. The estate also sells organic olive oil, tasting accessories, and discovery gift sets, and operates wine tourism experiences including tastings, brunches, piano evenings, the Marguerite Sunset Club, and corporate seminars.

Product overview

Château Sainte Marguerite is a Cru Classé Côtes de Provence wine estate producing rosé, white, and red wines across three main cuvées: Symphonie (entry-level), Les Fantastiques (mid-tier, certified organic and vegan), and Marguerites en Provence (premium). The estate also offers discovery gift sets, tasting accessories, organic olive oil, and experiential offerings including the Marguerite Sunset Club afterwork lounge, estate visits, tastings, brunches, piano evenings, and corporate seminars. The wine portfolio uses Grenache, Cinsault, and Rolle grape varieties from vineyards at La Londe-Les-Maures on the Mediterranean coast.

Differentiator

Problem solved

Functional benefit

Brands

• Symphonie: Rosé, Blanc, and Rosé wine cuvées representing an elegant and refined expression of the estate's terroir.
• Les Fantastiques
• Marguerites en Provence

Products and services

• Symphonie Rosé Entry-level rosé cuvée from Cru Classé Côtes de Provence, pale pink with freshness and finesse; targeted at consumers seeking accessible premium Provence rosé.
• Symphonie Blanc White wine from the Symphonie collection made from Rolle grapes, offering a lively and fruity character; positioned as the entry-level white wine from the estate.
• Fantastique Rosé Certified organic and vegan rosé from the Les Fantastiques collection, characterized by precision, elegance, and finesse with golden highlights and notes of fresh citrus and white peach.
• Fantastique Blanc Organic and vegan white wine from the Les Fantastiques collection, offering aromatic freshness with citrus and floral notes.
• Fantastique Rouge Red wine from the Les Fantastiques collection, positioned in the mid-tier Cru Classé range alongside the organic rosé and blanc.
• Marguerites Rosé Premium rosé from the Marguerites en Provence collection, with a pale pink hue and a fruity, firm, and mineral profile.
• Marguerites Blanc Premium white wine from the Marguerites en Provence collection.
• Marguerites Rouge Premium red wine from the Marguerites en Provence collection.
• Coffrets Découverte
• Accessoires de Dégustation
• Huile d'Olive Bio du Château Sainte Marguerite
• Marguerite Sunset Club
• Expériences au Domaine
• Séminaires d'Entreprise

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Château d'Esclans: Producer of Whispering Angel and The Pale, Château d'Esclans is the most successful Provence rosé brand globally with strong DTC and international distribution. Directly comparable to Sainte Marguerite on appellation, rosé-led portfolio, and premium positioning.
• Château La Tour de l'Évêque: Historic Provence wine estate with a portfolio spanning rosé, white, and red, organic certification, and estate visits. Comparable on multi-cuvée structure, Provence appellation, and tourism experiences.
• Maison Mirabeau: Provence rosé specialist focused on premium rosé with international DTC distribution including the US and UK. Comparable on product focus, premium positioning, and cross-border e-commerce execution.
• Château de Berne: Côtes de Provence wine estate combining vineyard production with on-site wine tourism (tastings, restaurant, hotel). Comparable on estate hospitality model, Provence terroir, and DTC wine sales.
• Château Minuty: Côtes de Provence producer and one of the most recognized premium Provence rosé brands (Minuty Prestige et al.). Closely comparable on terroir, classification status, premium cuvée range, and DTC + international ambitions.
• Domaines & Maison Ott: Iconic Provence rosé and wine producer with classified Côtes de Provence estates. Comparable on appellation, premium positioning, rosé-led portfolio, and estate-based hospitality experiences.

Broad incumbents

• Pernod Ricard: Global wine and spirits major with significant Provence and French wine holdings (e.g., Mumm, Perrier-Jouët, and Australian brands). Relevant as a broad incumbent shaping global premium wine distribution channels where Sainte Marguerite might seek listings.
• Moët Hennessy (LVMH): LVMH's wine and spirits division housing prestigious brands across Champagne, Provence rosé (e.g., Château d'Esclans post-acquisition), and global distribution. Comparable as a benchmark for premium French wine brand-building and global scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@chateausaintemargueritecru2497
• Facebookfacebook.com/ChateauSainteMarguerite
• Instagraminstagram.com/chateausaintemarguerite
• LinkedInlinkedin.com/company/sainte-marguerite-en-provence

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sainte Marguerite en Provence