Servicios de Salud de Morelos

What Servicios de Salud de Morelos does

Servicios de Salud de Morelos, operating under its legal name Secretaría de Salud del Estado de Morelos, is the state government health authority of the State of Morelos, Mexico. Headquartered in Cuernavaca with additional offices in Cuernavaca (Teopanzolco) and Xochitepec, the secretariat employs 467 staff and delivers a portfolio of public health services free of charge to citizens, funded through state government budget allocations. Its core mandate spans primary healthcare delivery, epidemiological surveillance, health promotion, and disease prevention across the state's urban and rural municipalities.

Beyond conventional public health, the secretariat operates the Comisión de Búsqueda de Personas del Estado de Morelos, a specialized unit providing missing persons field search, forensic identification of unidentified remains, legal advisory, victim accompaniment, and referrals to multidisciplinary services. The technical stack supporting these operations includes drones, ground-penetrating radars (georradares), well cameras, and a dedicated forensic identification center in Xochitepec, complemented by a digital appointment platform (citas.morelos.gob.mx) and a Mobile Prevention Unit for community outreach.

The entity's business model is fully non-commercial: services are provided at no cost, with revenue derived exclusively from state budget allocations. Distribution relies on a network of state-run hospitals, community health centers, mobile units, and field operations, with partnerships coordinating activity alongside the Fiscalía, police forces, Civil Protection, the national Sistema Nacional de Víctimas, family search collectives, and municipal governments. Leadership is currently held by Secretary of Health Mario Ocampo Ocampo, appointed in 2024.

Name

Servicios de Salud de Morelos

Legal name

Secretaría de Salud

Website

https://salud.morelos.gob.mx

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

The state government health secretariat of Morelos, Mexico, delivering free public healthcare, epidemiological surveillance, and missing persons search and forensic identification services to citizens across the state.

Ownership category

akta.pro rank

Product category

Public Health Services

NAICS

Emergency and Other Relief Services (624230)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Social Services (8300)

akta.pro primary industry

Tribal/Indigenous Public Health Authorities (HLAJAAAD)

Keywords

• Public health services
• Epidemiological surveillance
• Missing persons search
• Forensic identification services
• Victim assistance programs

Headquarters

HQ city

Cuernavaca

HQ country

Mexico

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Public Government Funding: Government-funded public health services provided free of charge to citizens of Morelos. Services are funded through state government budget allocations and public health programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

The Secretaría de Salud de Morelos is a state government health authority that provides public health services to residents of the State of Morelos, Mexico. Its core offerings include primary healthcare through state-run hospitals and community health centers, epidemiological disease surveillance, health promotion campaigns, and the specialized Comisión de Búsqueda de Personas (Missing Persons Search Commission) which delivers field search operations, forensic identification of unidentified remains, missing person notices, victim legal guidance, and community accompaniment services, all funded through public government budgets and provided free of charge to citizens.

Product overview

The Secretaría de Salud de Morelos operates as a state government health authority providing a unified suite of public health and person search services. The portfolio centers on the Commission's specialized search operations, including field search using drones and ground-penetrating radar, creation and dissemination of missing person notices, legal guidance, victim referrals, and community support. Training programs on disappearance awareness and prevention fairs complement the service offering, while the Specialized Search Commission Center provides forensic identification services.

Differentiator

Problem solved

Functional benefit

Brands

• Comisión de Búsqueda de Personas del Estado de Morelos: Specialized commission focused on missing persons search, forensic identification, and victim support services.

Products and services

• Búsqueda en Campo (Field Search Operations) Physical field search operations conducted in rural, urban, forest, river, and vacant areas using specialized equipment such as drones, ground-penetrating radars (georradares), and well cameras. Performed jointly with authorities and family search collectives to locate missing persons.
• Creación de Cédulas de Búsqueda (Missing Person Notices Creation) Official document containing essential information about a missing person, including name, photograph, physical description, and distinguishing features, prepared for public dissemination.
• Difusión de las Cédulas de Búsqueda (Missing Person Notices Dissemination) Posting of missing person flyers at strategic locations and high pedestrian traffic areas, plus distribution through official social media and communication channels.
• Canalizaciones (Referrals to Specialized Services) Referral process directing indirect victims to specialized services including psychological, legal, medical, or economic support.
• Asesoría Jurídica (Legal Guidance for Victims) Specialized legal guidance provided to families and close associates of missing persons to ensure they know and exercise their rights throughout the search, investigation, and justice process.
• Acompañamientos (Victim Accompaniment) Comprehensive support provided to families and close associates of missing persons to protect their rights and address emotional needs.
• Capacitación en Sensibilización sobre la Desaparición de Personas (Disappearance Awareness Training) Technical and strategic training providing tools to implement effective, coordinated search actions with a differential approach, applying the Homologated Protocol from complaint to location.
• Ferias de Prevención (Community Prevention Fairs) Community outreach events held in municipalities using educational activities and direct talks on prevention and comprehensive victim assistance.
• Unidad Móvil (Mobile Prevention Unit) Mobile unit providing immediate search information, victim rights dissemination, guidance, referrals, materials, and awareness training in municipalities.
• Centro Especializado de la Comisión de Búsqueda (Specialized Forensic Identification Center) Forensic identification center for missing persons, primarily focusing on unidentified remains. Applies scientific technology, technical protocols, and humanitarian approaches to restore identity and truth to families. Located in Santa Fe, Xochitepec, Estado de Morelos.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Fiscalía (Prosecutor's Office)coreStrategic or Co-development PartnerJoint field search operations with prosecutors for missing persons, including coordination on investigations and legal proceedings related to disappearances.
• Police AuthoritiescoreStrategic or Co-development PartnerCollaboration with police forces for field search operations using specialized equipment including drones and georradares in rural, urban, and difficult terrain areas.
• Protección Civil (Civil Protection)coreStrategic or Co-development PartnerJoint search operations with civil protection authorities for missing persons, combining resources and expertise for efficient field operations.
• Family Search CollectivescoreStrategic or Co-development PartnerCollaboration with missing persons family collectives in search operations, victim accompaniment, and advocacy for victims' rights.
• Sistema Nacional de Víctimas (National Victim System)coreStrategic or Co-development PartnerCoordination with national victim assistance system for execution and follow-up of agreements and resolutions, ensuring access to multidisciplinary services for crime victims.
• Municipal GovernmentsminorStrategic or Co-development PartnerCollaboration with municipal authorities for health campaigns, prevention fairs, and territorial operations in various municipalities of Morelos.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Secretaría de Salud de Puebla: Puebla state health secretariat with comparable mandate to coordinate public health, hospital services, and epidemiological surveillance across its state jurisdiction.
• Secretaría de Salud de Nuevo León: Nuevo León state health secretariat delivering public health services and healthcare infrastructure within its state. Comparable in mandate and operating model under Mexico's federal system.
• Comisión Nacional de Búsqueda de Personas (CNB): National-level Mexican commission coordinating missing-persons search across states. Directly comparable on the search-and-forensic-identification mandate that the Morelos Comisión de Búsqueda executes at sub-national level.
• Secretaría de Salud Jalisco: Jalisco state health secretariat providing primary care, hospital services, and public health coordination. Comparable in scope and operating model within Mexico's federal health system.
• Secretaría de Salud del Estado de México: State-level health secretariat in the State of Mexico with the same mandate to coordinate public health services, hospital delivery, and epidemiological surveillance across its jurisdiction. Closest functional peer by governance structure and service portfolio.
• Secretaría de Salud de la Ciudad de México: Mexico City's health secretariat operates hospitals, clinics, and public health programs under the same state-level mandate of public health coordination, but at significantly larger scale.
• Secretaría de Salud de Guanajuato: Guanajuato state health secretariat operating the same combination of public health coordination, hospital services, and preventive health programming across its state jurisdiction.

Broad incumbents

• IMSS (Instituto Mexicano del Seguro Social): Federal social-security health institution providing medical services, hospitals, and public-health programs to formally employed workers nationwide. Overlaps significantly on primary care and hospital delivery, but operates a distinct contributory funding model.
• ISSSTE: Federal health and social-security institute for government employees. Provides overlapping medical and hospital services, but serves a distinct beneficiary population at a national scale.

Others

• DIF Morelos: State-level family and social development agency (Desarrollo Integral de la Familia) in Morelos. Adjacent in social-service mandate and collaborates with the health secretariat on victim and family assistance, but focuses on social welfare rather than public health.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/servicios-de-salud-de-morelos

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Servicios de Salud de Morelos