Sameyki stéttarfélag í almannaþjónustu

What Sameyki stéttarfélag í almannaþjónustu does

Sameyki stéttarfélag í almannaþjónustu is an Icelandic trade union founded on January 26, 2019 through the merger of Starfsmannafélag Reykjavíkurborgar and SFR. It is the largest member union within BSRB and the third-largest trade union in Iceland, with approximately 14,000 members as of the most recent reporting. Members are public sector employees drawn from the Icelandic state, Reykjavíkurborg, self-owned public service institutions, and non-profits, including staff at Landspítali, Strætó, Skatturinn, Isavia, the prisons service, and primary/nursery schools; 65% of members are women and most live in the capital region.

The union's core product is collective bargaining representation and member welfare services, delivered through a small headquarters staff of seven supported by workplace shop stewards (trúnaðarmenn) embedded across Iceland. Members access services through the digital Mínar síður portal, which consolidates vacation housing bookings (in Iceland and Spain via orlof.is/sameyki), grants and fund applications, sick pay, health and prevention grants, and education grants. Sameyki also co-runs the Stofnun ársins workplace assessment program with the Ministry of Finance and Reykjavíkurborg, surveying approximately 35,000 public sector employees annually through Gallup on nine workplace factors.

Revenue is generated entirely through recurring membership dues (félagsgjald) set at 0.95% of wages effective June 1, 2026, reduced from 1.0%. The union is governed by a 15-member board elected from the membership and led by Chairman Kári Sigurðsson and Executive Director Gunnsteinn R. Ómarsson. Education partnerships with Starfsmennt, Framvegis, Farskóli Norðurlands vestra, and Símey extend professional development offerings largely at no cost to members, and the organization holds no external ownership, operating as a democratic membership association.

Name

Sameyki stéttarfélag í almannaþjónustu

Legal name

Sameyki stéttarfélag í almannaþjónustu

Website

https://sameyki.is

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Sameyki is an Icelandic public sector trade union and the largest member of BSRB, representing approximately 14,000 government, municipal, and non-profit workers through collective bargaining, vacation housing, education grants, and the Stofnun ársins workplace assessment program, funded by recurring membership dues of 0.95% of wages.

Ownership category

akta.pro rank

Headquarters

HQ city

Reykjavík

HQ country

Iceland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Membership dues (Félagsgjald): Sameyki generates revenue through membership dues calculated as a percentage of wages. The standard rate was reduced from 1.0% to 0.95% effective June 1, 2026.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Sameyki is a trade union that represents public sector employees in Iceland through collective bargaining, legal representation, and workplace advocacy. It provides its approximately 14,000 members with wage and employment condition advisory services, pension administration, grants and funds (sick pay, health, education), vacation housing rentals in Iceland and Spain, professional development courses, and the annual Stofnun ársins workplace assessment program.

Product overview

Sameyki is a public sector labor union offering a suite of member services. The core offerings include collective bargaining and wages/conditions advisory (Kaup og kjör), pension services (Lífeyrisdeild), grants and funds (Styrkir og sjóðir), vacation housing (Orlofshús), and education/professional development (Fræðsla og starfsþróun). Members access services through the Mínar síður portal. Additionally, Sameyki runs the 'Stofnun ársins' workplace assessment program in collaboration with the Ministry of Finance and Economic Affairs and Reykjavik City.

Differentiator

Problem solved

Functional benefit

Products and services

• Mínar síður (Mínar síður Member Portal)
• Orlofshús (Vacation Houses)
• Kaup og kjör (Wages and Conditions Advisory)
• Styrkir og sjóðir (Grants and Funds)
• Fræðsla og starfsþróun (Education and Professional Development)
• Lífeyrisdeild (Pension Department)
• Stofnun ársins (Institution of the Year)

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• BSRBcoreStrategic or Co-development PartnerBSRB is the federation of trade unions to which Sameyki belongs. Sameyki is the largest member union of BSRB and participates in rights campaigns through BSRB's platform.
• Fjármála- og efnahagsráðuneytið (Ministry of Finance and Economic Affairs)coreStrategic or Co-development PartnerGovernment ministry that co-sponsors the annual 'Stofnun ársins' workplace assessment program with Sameyki and Reykjavíkurborg.
• Reykjavíkurborg (Reykjavík City)coreStrategic or Co-development PartnerMunicipality that co-sponsors the 'Stofnun ársins' workplace assessment program and is a major employer of Sameyki members. Participated in the program with all city employees.
• GallupcoreOthersGallup conducts the annual 'Stofnun ársins' workplace assessment survey, collecting approximately 18,000 responses from public sector employees in 2025.
• Fræðslusetrið StarfsmenntcoreStrategic or Co-development PartnerEducation center for public sector employees that provides vocational training and professional development courses to Sameyki members, largely at no cost to members.
• Framvegis miðstöð símanetunarminorStrategic or Co-development PartnerContinuing education center that partners with Sameyki to provide educational courses to members.
• Farskóli Norðurlands vestraminorStrategic or Co-development PartnerRegional university college that partners with Sameyki to provide educational programs for members.
• SímeyminorStrategic or Co-development PartnerEducation provider that partners with Sameyki to offer courses to members.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• BSRB (Bandalag starfsmanna ríkis og borgar): Confederation of Icelandic public-sector unions of which Sameyki is the largest member. Operates as the umbrella rather than a direct member-services union, but is the most directly comparable institution in Iceland's public-sector labor landscape.
• ASÍ (Alþýðusamband Íslands): Iceland's main blue-collar labor confederation and counterpart to BSRB. Comparable as the other pillar of Iceland's collective bargaining architecture and a peer in the broader federation/member-union relationship.

Direct peers

• VR (Verzlunarmannafélag Reykjavíkur): One of Iceland's largest trade unions, serving commercial and private-sector employees. Competes with Sameyki for member mindshare in Iceland's small labor market and offers a comparable suite of member services (housing, education, legal).
• Efling (stéttarfélag): One of Iceland's largest general-worker unions, affiliated with ASÍ. Directly comparable as a large Icelandic union competing for the same membership pool and operating a similar member-service platform (collective bargaining, funds, housing).
• BHM (Bandhag stéttarfélag): Iceland's union for university-educated public-sector employees. Directly competes with Sameyki for the same employer base (state, municipalities, hospitals, universities) and offers the same collective-bargaining + member-service model.

Regional players

• Akademikerne (Denmark): Danish confederation for university-graduate unions. Comparable as a Nordic public-sector union confederation with a similar collective-bargaining and member-services model across a different national labor market.
• Saco (Sveriges Akademikers Centralorganisation): Swedish confederation of unions for graduates. Comparable as a Nordic union confederation with the same collective-bargaining + member-service model, though operating in a different national market.
• Kennarasamband Íslands (KÍ): Iceland's teachers' union, also a BSRB member. Comparable as a public-sector union delivering collective bargaining and member services, though narrower in occupational scope (education only).
• Sjúkraliðafélag Íslands (SLFÍ): Iceland's union for licensed practical nurses. Comparable model (collective bargaining, member benefits, BSRB affiliation) but narrower professional scope, serving a subset of the public-sector employee base Sameyki represents.

Others

• Starfsmannafélag Reykjavíkurborgar: One of Sameyki's two predecessor organizations (merged with SFR in 2019). Included as a comparable institution for understanding Sameyki's heritage and operational baseline rather than as an active competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sameyki-st%C3%A9ttarf%C3%A9lag-%C3%AD-almanna%C3%BEj%C3%B3nustu

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Sameyki stéttarfélag í almannaþjónustu