What Samma Studio - Bali Architect & Interior Design Studio does

Samma Studio is a Bali-based architecture and interior design studio founded in 2017, operating with approximately 13 employees from Kuta, Bali. The studio delivers integrated architecture, interior design, and masterplanning services characterized by a tropical, climate-responsive design philosophy that emphasizes natural ventilation, indoor-outdoor living, and natural materials such as travertine, limestone, reclaimed timber, and rattan. Its core differentiator is the development of architecture and interior design in parallel from early project stages, producing cohesive built outcomes with consistent design language from building form to interior details.

The studio serves a diversified client base across residential (private villas, family homes), hospitality (boutique hotels, beach clubs, restaurants, spas, wellness venues), healthcare, retail, and commercial sectors, with a portfolio of 80+ completed projects spanning Bali and international locations including the Maldives. Named clients include Hilton Amingiri Maldives, Avala Nusa Dua (Tribute Portfolio), Sayfer Clinic, Hungry Bird, Umah Living, Byrdhouse Beach Club, and Villa Amasora, alongside individual homeowners. Revenue is generated through professional services fees billed progressively across design stages (concept, design development, technical drawings), with construction assessment billed monthly or as a lump sum; construction cost benchmarks are approximately IDR 18-20 million per sqm.

Samma Studio acquires clients via direct outreach, website portfolio discovery, content marketing through its journal, social media presence on Instagram, LinkedIn, and YouTube, and client referrals. The studio is privately held, founder-owned, with no disclosed institutional investors, funding rounds, or M&A activity. It remains actively operating as of 2024, with a publicly accessible career page indicating ongoing recruitment intent.

Name

Samma Studio - Bali Architect & Interior Design Studio

Legal name

Samma Studio

Website

https://sammastudio.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Samma Studio is a Bali-based architecture and interior design studio that delivers integrated architecture, interior design, and masterplanning services across residential, hospitality, healthcare, retail, and commercial sectors in Bali and internationally, with 80+ completed projects since 2017.

Ownership category

akta.pro rank

Headquarters

HQ city

Bali

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Architecture Design Services: Full architecture design from concept through construction-ready documentation, including site analysis, concept design, space planning, 3D visualizations, design development, consultant coordination, and PBG permit submission support. Architecture projects typically run 6-8 months for the design phase.
2. Interior Design Services: Interior design services including space planning, material and finish selection, lighting design, custom joinery, furniture selection, and styling. Offered as standalone service for existing structures or integrated with architecture. Interior design projects typically take 3-4 months.
3. Masterplanning Services: Masterplanning services for residential, hospitality, and commercial developments, covering site zoning, building placement, circulation planning, landscape strategy, and development phasing.
4. Construction Documentation: Technical construction-ready documentation including floor plans, elevations, sections, construction details, material specifications, door and window schedules, and coordination drawings.
5. Construction Assessment: Periodic site visits and coordination with contractors and consultants during construction to maintain design quality and alignment. Billed monthly or as lump sum depending on project duration and scope. Not direct construction management but design integrity oversight.
6. Procurement / FF&E Services: Furniture, fixtures, and equipment (FF&E) selection and procurement services, including custom joinery and loose furniture sourcing through partner workshops.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Samma Studio is a Bali-based architecture and interior design studio providing integrated design services across residential, hospitality, commercial, healthcare, and lifestyle projects. Core offerings are Architecture Design, Interior Design, and Masterplanning, delivered through stages including site/feasibility analysis, concept design, design development, 3D visualization, construction documentation, consultant coordination, construction assessment, and optional FF&E procurement. The studio specializes in tropical climate-responsive design that integrates natural ventilation, daylight optimization, indoor-outdoor living, and natural materials.

Product overview

Samma Studio is a Bali-based architecture and interior design studio offering integrated full-service design solutions. The company provides three core services: Architecture Design, Interior Design, and Masterplanning. These core services are supported by complementary deliverables including Construction Documentation, Site & Feasibility Analysis, Construction Assessment, 3D Visualisations, and Consultant Coordination. The studio serves residential (villas, private residences), hospitality (boutique hotels, wellness retreats, beach clubs), commercial (restaurants, cafes, retail spaces), and lifestyle projects throughout Bali and internationally.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Interior design projects typically complete design phase in 3-4 months; architecture projects in 6-8 months.
• +3 more outcomes

Named customers26 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Gensler: Global architecture, design, and planning firm with hospitality and lifestyle practices. Overlaps with Samma Studio's hospitality and commercial design segments but operates across many verticals and at vastly larger scale.
• Wilson Associates: International hospitality interior design firm with strong resort and hotel portfolio. Comparable to Samma Studio's hospitality interior work (restaurants, hotels, wellness), but operating globally and at significantly larger scale.
• WATG: Global architecture and design firm specializing in hospitality, resort, and residential design. Comparable to Samma Studio's tropical resort and overwater villa work (e.g., Hilton Amingiri Maldives) but with broader portfolio and deeper international presence.
• Hirsch Bedner Associates (HBA): Global hospitality interior design firm with extensive hotel and resort portfolio. Comparable to Samma Studio's hospitality segment (Hilton Amingiri, Avala Nusa Dua) but operating at much larger scale and broader geographic scope.
• Yabu Pushelberg: Internationally recognized luxury interior design firm serving hospitality, retail, and residential clients. Comparable to Samma Studio's interior design work for boutique hotels, restaurants, and retail (e.g., Umah Living, Byrdhouse) but at significantly larger scale and global footprint.

Direct peers

• Alexis Dornier: Bali-based architecture studio known for tropical, context-driven residential and hospitality design. Direct peer given its overlapping Bali base, tropical architecture specialization, and similar client segments (luxury villas, boutique hotels).
• Domus Vista: Bali-based architecture and interior design studio offering integrated services for residential and hospitality clients. Comparable to Samma Studio in geographic focus, service offering, and tier of clients served.

Regional players

• WOW Architects: Singapore-based architecture firm with strong portfolio in tropical, resort, and hospitality design across Southeast Asia. Comparable for tropical design expertise and regional hospitality clients, though Samma Studio is Bali-based.
• Park + Associates: Singapore-based architecture firm with residential and hospitality portfolio. Comparable to Samma Studio's residential and hospitality focus, though operating in a different Southeast Asian market with different regulatory context.

Emerging players

• Studio Moreau: Bali-based architecture and interior design studio with focus on tropical, contemporary residential and hospitality projects. Comparable to Samma Studio in scale, Bali footprint, and overlapping client base in luxury villas and boutique hospitality.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@sammastudio
• LinkedInlinkedin.com/company/sammastudio
• Instagraminstagram.com/sammastudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Samma Studio - Bali Architect & Interior Design Studio