Santa Maria Terrace

What Santa Maria Terrace does

Santa Maria Terrace is a single-location senior living community located at 1405 E. Main Street in Santa Maria, California, operating under the corporate umbrella of the Pennant Group. Founded circa 2004, the community serves seniors requiring assisted living, individuals with dementia and memory care needs, families seeking short-term respite care, and hospice residents in coordination with external hospice providers. The facility offers studio and one-bedroom apartments bundled with three daily meals, housekeeping, laundry, transportation, activities, and 24/7 caregiving staff, with a stated starting price of $2,900 per month.

The business model is a recurring monthly subscription tied to apartment size and level of care, with financial solutions including Veterans Aid & Attendance Benefits, Long-Term Care Insurance, Bridge Loans, Home Equity, and Tax Deductions. Distribution is direct-to-consumer through phone inquiries, website scheduling, and one-hour in-person guided tours, supplemented by a dedicated Community Liaison building local healthcare referral networks. The community differentiates via its PEARLS caregiving philosophy, integrated dementia care within assisted living (allowing couples to remain together), and an enclosed garden for residents.

The community operates with 19 employees and a leadership team notable for its long tenure, including an Executive Director with 21+ years of service. The website drives inbound demand through educational blog content, an interactive senior living quiz, and family testimonials rather than paid advertising. The facility is privately held within the Pennant Group portfolio, with no funding rounds, M&A activity, or expansion plans disclosed in the available data.

Name

Santa Maria Terrace

Legal name

Santa Maria Terrace

Website

https://santamariaterrace.net

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Santa Maria Terrace is a single-location senior living community in Santa Maria, California, offering assisted living, dementia care, respite care, and hospice services to seniors and their families under the Pennant Group umbrella, with bundled monthly pricing starting at $2,900.

Ownership category

akta.pro rank

Product category

Assisted Living & Dementia Care

NAICS

Assisted Living Facilities for the Elderly (623312)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Luxury / High-End Assisted Living Communities (HLADABAD)

Keywords

• Assisted living services
• Dementia care
• Memory care
• Respite care
• Senior living community

Headquarters

HQ city

Santa Maria, California

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Residential Care Fees: Monthly fees for assisted living, dementia care, and respite care services. Pricing based on apartment size (studio vs one-bedroom), level of personalized support needed, and bundled amenities. Three nutritious meals daily, weekly housekeeping and laundry, scheduled transportation, engaging activities and wellness programs, and 24/7 staff availability included in monthly rate.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Santa Maria Terrace is a single-location senior living community that provides assisted living, dementia care, respite care, and hospice care services bundled with residential accommodations (studio and one-bedroom apartments). Residents receive personalized care plans, three daily meals, housekeeping, laundry, scheduled transportation, activities, and 24/7 access to caregiving staff, with monthly pricing starting at $2,900.

Product overview

Santa Maria Terrace is a senior living community offering a unified portfolio of care services centered around its residential accommodations. The core offerings include Assisted Living and Dementia Care (integrated within assisted living), supplemented by Respite Care for short-term stays and Hospice Care for end-of-life support. Residents choose between Studio and One Bedroom apartment floor plans, all within a single community setting where care services are bundled with accommodations. The community operates as a single, integrated living environment rather than a modular platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Assisted Living Residential senior living service providing personalized support with daily activities such as bathing, dressing, medication management, and mobility while promoting independence in a comfortable, homelike environment for seniors.
• Dementia Care Specialized support for individuals with early-stage memory loss, including Alzheimer's or dementia, offering personalized assistance, structured routines, and cognitive activities integrated within the assisted living community.
• Respite Care Short-term residential care providing temporary relief for primary caregivers, offering the same services and amenities as long-term residents on a flexible, short-term basis, including personal care, companionship, medication reminders, and meal preparation.
• Hospice Care Compassionate end-of-life support services collaborating with licensed hospice providers to deliver on-site care prioritizing comfort, dignity, and emotional well-being for residents with terminal illnesses.
• Studio Apartment Studio living space featuring one bathroom, kitchenette, included internet, and community engagement, designed for seniors seeking comfortable independent living with bundled support services.
• One Bedroom Apartment Spacious one-bedroom floor plan featuring a separate living room and bedroom, offering more space and privacy for residents who desire additional room for personal belongings.

Named customers6 records

Segments4 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Others

• A Place for Mom: Senior care referral platform that aggregates assisted living search demand and directs leads to operators like Santa Maria Terrace. They are ecosystem participants shaping the demand pipeline for small operators.

Direct peers

• Sonida Senior Living: Senior living operator focused on assisted living and memory care in mid-size markets across the South and West. Closely comparable scale and demographic targeting to Santa Maria Terrace.
• Atria Senior Living: Major private assisted living and memory care operator with comparable service offerings (assisted living, dementia care, respite). Closely aligned on GTM (tours, family-led sales) and pricing tier (mid-to-upscale), making it a primary comparable for Santa Maria Terrace.
• Five Star Senior Living: Mid-market assisted living and memory care operator with similar scale and pricing positioning to Santa Maria Terrace. Comparable across GTM (community-led sales, family decision-makers) and product line (assisted living, dementia, respite).
• Senior Lifestyle: Multi-state assisted living, independent living, and memory care operator with similar mid-market pricing tiers. Comparable in service mix, family-led GTM, and bundled-amenity model.
• Belmont Village Senior Living: Operator of upscale assisted living and memory care communities with proprietary dementia programs and bundled services. Comparable on integrated assisted living + memory care model that Santa Maria Terrace markets.
• Sunrise Senior Living: Premium assisted living operator specializing in personalized care and memory care, with comparable service mix to Santa Maria Terrace including dementia care, respite stays, and bundled amenities. Differentiates on higher price tier.

Broad incumbents

• Brookdale Senior Living: Largest US senior living operator with hundreds of assisted living and memory care communities. Directly comparable as an assisted living operator serving the same demographic, though at vastly greater scale and with a broader geographic footprint.
• Pennant Group: Parent company of Santa Maria Terrace, operating affiliated senior living, home health, and hospice agencies across the western US. Comparable as the corporate operator whose back-office platform and clinical standards shape Santa Maria Terrace's operating model.
• Encompass Health: Post-acute and skilled nursing operator adjacent to Santa Maria Terrace's hospice and respite services. Comparable as a senior care provider operating under regulated clinical frameworks, though focused on post-acute rehab rather than residential assisted living.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/santamariaterrace

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Santa Maria Terrace