Sastrería Fernández Prats

What Sastrería Fernández Prats does

Sastrería Fernández Prats is a privately held, family-controlled bespoke tailoring house based in Madrid, Spain, operating under the legal entity PRATS EUGERCIOS Y GONZÁLEZ, S.L. Founded in 1985 and led by Master Tailor Joaquín Fernández Prats, the company runs a three-tier service model: full bespoke artisanal tailoring (hand-drawn patterns, 2-4 fittings, 8-16 week lead time), Made-to-Measure semi-bespoke (digitally adjusted patterns, 6-8 week lead time), and a ready-to-wear line marketed under the PRATS sub-brand.

The underlying technology combines traditional artisanal techniques — hand-drawn pattern development, hand basting, posture and body geometry analysis, and structured multi-visit fitting protocols — with a digital CAD workflow used for Made-to-Measure pattern adjustment and plotting. Fabrics are sourced exclusively from European textile houses (Drapers, Carnet, Reda, Solbiati). Distribution runs through two physical boutiques in Madrid — the flagship workshop at Calle Hermanos Pinzón 4 and a luxury outpost inside the Wellington Hotel & Spa on Calle Velázquez — plus a Shopify-based e-commerce store supporting international shipping on request.

Revenue is generated primarily through professional services: bespoke and Made-to-Measure commissions with 50% deposits and non-returnable terms, alterations and image consulting, corporate and ceremonial wardrobes, and unit-priced ready-to-wear sales (€39-€1,100 per item). The customer base centers on affluent individual clients in Madrid, supplemented by style-conscious ready-to-wear shoppers online and at-home or on-site image consulting. Marketing relies on a content blog, email newsletter, organic social (Instagram, Facebook, TikTok, LinkedIn, YouTube), and paid retargeting via Google and Meta, with appointments and in-store consultations as the primary conversion mechanism.

Name

Sastrería Fernández Prats

Legal name

PRATS EUGERCIOS Y GONZÁLEZ, S.L.

Website

https://sastreriaprats.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Sastrería Fernández Prats is a Madrid-based, family-controlled bespoke tailoring house (est. 1985) led by Master Tailor Joaquín Fernández Prats, offering full bespoke, Made-to-Measure, and ready-to-wear services through two Madrid boutiques and an online store serving affluent individual clients.

Ownership category

akta.pro rank

Product category

Luxury Bespoke Tailoring

NAICS

Clothing and Clothing Accessories Retailers (45811), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Footwear and Leather Goods Repair (811430)

SIC

Retail-Apparel & Accessory Stores (5600), Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320)

akta.pro primary industry

Formalwear Alterations (Bridal, Bridesmaid, Prom, Tuxedo) (HSAJAFAJ)

akta.pro secondary industries

Bridal & Formalwear Pressing/Steaming (HSAJALAF), Outerwear & Leather Alterations (Coats, Jackets, Leather) (HSAJAFAL)

Keywords

• Bespoke tailoring services
• Made to measure suits
• Luxury menswear boutique
• Artisanal custom tailoring
• Ready to wear menswear

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Full Bespoke Artisanal Tailoring: End-to-end artisanal tailoring service for suits, jackets, formal shirts, trousers, and ceremonial garments (chaqués, smokings). Requires 4+ in-person fitting appointments spanning 8–16 weeks. A 50% deposit is paid at order confirmation; the balance is settled before delivery. These commissions are non-returnable and represent the highest-value revenue stream.
2. Made to Measure (Semi-Bespoke) Tailoring: Pattern-adjusted production based on client measurements, with shorter lead times (6–8 weeks) and fewer fittings than full bespoke. Ideal for clients entering the bespoke world with a tighter budget or timeline. Also requires a 50% deposit at order placement.
3. Ready-to-Wear (PRATS Brand): Pre-made garments sold under the PRATS label across categories including suits (790–1,100€), jackets (490–850€), trousers (189–225€), shirts (115–220€), homewear (39–210€), outerwear (450–869€), and accessories (50–125€). Sold through both physical boutiques and the e-commerce store. Returns accepted within 14 days for unworn, tagged items.
4. Alterations and Modifications: Adjustment and repair services on both company-made and externally purchased garments. Non-returnable service as it is customized work.
5. Image and Style Advisory: Personal styling and image consulting services offered at the boutique or at the client's location, with prior appointment required. Often bundled with bespoke commissions.
6. Corporate and Event Apparel: Uniform and wardrobe services for corporate clients and ceremonial events (weddings, formal occasions). Typically bespoke commissions with extended lead times.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Sastrería Prats is a Madrid-based bespoke tailoring house that crafts custom suits, formal attire, and ready-to-wear menswear under the PRATS brand. Its core services are end-to-end artisanal bespoke tailoring (8-16 weeks, 2-4 fittings), semi-bespoke Made to Measure (6-8 weeks), and a curated ready-to-wear collection of suits, jackets, trousers, shirts, outerwear, homewear, and accessories sold through two Madrid boutiques and a Shopify e-commerce store. The offering is reinforced by European-sourced premium fabrics, hand-stitched construction, alterations, image consulting, and corporate/ceremonial wardrobe services.

Product overview

Sastrería Prats is a Madrid-based bespoke and tailored clothing house offering a three-tier service model: (1) Sastrería Artesanal — fully handcrafted bespoke suits with patterns created from scratch and 2-4 fittings over 8-16 weeks; (2) Made to Measure — digitally adjusted patterns with shorter lead times of 6-8 weeks; (3) Ready to Wear under the PRATS brand — ready-made garments using premium fabrics with national production. The boutique retail operation sells suits, sport coats (Americanas), Tebas, trousers, shirts, outerwear, homewear, and accessories. Services include alterations, image consulting, and corporate/uniform solutions. The company operates two boutiques in Madrid (Hermanos Pinzón and Wellington Hotel & Spa) and an online store.

Differentiator

Problem solved

Functional benefit

Brands

• PRATS: Own ready-to-wear collection of menswear and accessories featuring timeless design, national production, and premium fabrics sourced from Italian and English mills

Products and services

• Sastrería Artesanal (Full Bespoke Tailoring) End-to-end artisanal bespoke tailoring of suits, jackets, formal shirts, trousers, and ceremonial garments led by master tailor Joaquín Fernández Prats. Each commission begins with a unique hand-drawn pattern derived from the client's measurements, posture analysis, and body geometry, with 2-4 in-person fitting sessions and hand-stitched construction. Delivery in 8-16 weeks. A 50% deposit is required at order placement and the commission is non-returnable.
• Made to Measure (Semi-Bespoke Tailoring) Semi-bespoke tailoring where the pattern is digitally adjusted from the client's measurements before being plotted and cut in the workshop. Requires fewer fittings than full bespoke and offers shorter lead times of 6-8 weeks, providing an accessible entry point for clients entering bespoke tailoring with tighter budgets or timelines. A 50% deposit is required at order placement and the commission is non-returnable.
• Ready-to-Wear PRATS Collection Pre-made menswear collection under the PRATS sub-brand offered in suits (€790-€1,100), jackets (€490-€850), trousers (€150-€225), shirts (€115-€220), outerwear (€450-€869), homewear (€39-€210), and accessories (€50-€125). Uses the same premium European fabrics as bespoke, with national production in Spain. Sold through the two Madrid boutiques and the e-commerce store with 14-day returns for unworn, tagged items.
• Alterations and Modifications Service Adjustment and repair services covering hemming, fit adjustments, and zipper replacement on garments made by Sastrería Prats or purchased externally. Non-returnable as a customized service.
• Image and Style Advisory Personal styling and image consulting delivered at the boutique or at the client's location, with prior appointment required. Often bundled with bespoke commissions.
• Corporate and Ceremonial Wardrobe Services Coordinated corporate uniforms, executive wardrobes, and ceremonial attire for weddings, galas, and diplomatic events. Typically bespoke commissions with extended lead times (e.g., at least 3 months for chaqué and smoking ceremonies). Non-returnable once commissioned.
• Horizonte Primavera/Verano 2026 Collection Seasonal Spring/Summer 2026 ready-to-wear collection comprising Americanas (jackets), Camisas (shirts), and Pantalones (trousers) inspired by travel and contemporary elegance. Limited production of 2 units per size per model, made entirely in Europe with proximity-sourced fabrics from Drapers, Carnet, Reda, and Solbiati.

Quantifiable outcome

• Full bespoke suits require 2–4 fitting sessions over 8–16 weeks before delivery
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

One partnership is on record.

• E. MarinellaflagshipStrategic or Co-development Partner · 26 November 2025E. Marinella, the historic Neapolitan artisan tie brand established in 1914, conducted an exclusive trunk show at Sastrería Prats on 26 November 2025. Third-generation owner Maurizio Marinella was present in person. The event showcased E.Marinella's 100% artisanal tie-making process, and a skilled Neapolitan seamstress (Nunzia) traveled to Madrid to demonstrate the craft. Sastrería Prats clients received access to E.Marinella's bespoke tie service, typically available only at their boutiques in Naples and London. Joaquín Fernández Prats stated that E.Marinella represents a benchmark of international quality and sophistication that aligns with Sastrería Prats' own artisanal values. Garments commissioned at the event are delivered approximately 3 weeks after the show.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Brunello Cucinelli: Italian luxury ready-to-wear and made-to-measure menswear house using premium European fabrics and artisanal production—comparable to Sastrería Prats on the ready-to-wear tier's premium positioning and European craftsmanship, though with far broader global distribution.
• Brioni: Roman luxury menswear brand offering bespoke, made-to-measure, and ready-to-wear suits. It competes for the same HNW male clientele as Sastrería Prats but operates globally with a much broader portfolio and brand scale.
• Ermenegildo Zegna: Italian luxury menswear group with made-to-measure and bespoke programs (Zegna Su Misura) using premium fabrics including its own mills—directly comparable to Sastrería Prats on premium fabric sourcing and made-to-measure offerings, with far greater global reach.
• Tom Ford: Luxury fashion house with a made-to-measure suiting program using premium European fabrics and an in-person tailoring experience—comparable to Sastrería Prats on the bespoke-adjacent made-to-measure offering, but with significantly larger brand scale and global reach.

Direct peers

• Charvet: Historic Parisian shirtmaker and bespoke tailor known for made-to-measure shirts, suits, and accessories with a personal fitting experience—sharing with Sastrería Prats the craft-driven, appointment-based, HNW-focused service model.
• Kiton: Neapolitan luxury house specializing in handmade bespoke and ready-to-wear menswear, sharing with Sastrería Prats the same artisanal-Neapolitan craft heritage, premium fabric sourcing, and made-to-measure service tiers.
• Caruso: Italian luxury menswear manufacturer offering bespoke and made-to-measure suits and jackets in premium European fabrics, with a similar atelier-to-boutique craft positioning targeting the same HNW segment as Sastrería Prats.
• Turnbull & Asser: Heritage Jermyn Street shirtmaker and bespoke tailor offering made-to-measure shirts, suits, and accessories with a comparable three-tier service model and HNW positioning focused on craftsmanship and personal service.
• Anderson & Sheppard: Historic Savile Row bespoke tailor known for soft, hand-tailored suits with a similar multi-fitting, pattern-from-scratch bespoke model and limited ready-to-wear line aimed at affluent international clientele.
• Sastrería Langa: Long-established Madrid-based bespoke tailor (founded 1930s) offering handmade suits with similar artisanal positioning and a comparable price ladder of bespoke and ready-to-wear services for affluent Spanish clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Sastrer%C3%ADaPrats
• Facebookfacebook.com/sastreriafprats
• LinkedInlinkedin.com/company/sastrer%C3%ADa-fern%C3%A1ndez-prats
• Instagraminstagram.com/sastreriaprats
• TikToktiktok.com/@sastreriaprats

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sastrería Fernández Prats