Satire Brewing

What Satire Brewing does

Satire Brewing Company is a privately held, family-owned nano-brewery founded in 2018 by Todd Waufle in Thornton, Colorado, operating two brewpub locations: a 5,000 sq ft flagship at 12136 Grant Circle featuring themed event rooms (Moose Lodge, Front Room, Nut Room, Brewing Room, Outdoor Patio) and The Loaded Squirrel kitchen, plus a 20,000 sq ft second location at Denver Premium Outlets. The core production asset is a 3-barrel nano-brewery system used to brew small-batch craft beers with satirical names ('Dilldo', 'Pump the Monkey', 'Bad Girlfriend'), complemented by handcrafted specialty cocktails and house-made hard seltzers; the kitchen uses locally sourced ingredients and a 100-year-old family bread recipe. The revenue model is direct-to-consumer and event-driven: on-premise food and beverage sales (typically 20+ beers on tap at the flagship, 8-10 at the outlet), private event venue rentals for groups up to 200+, branded merchandise e-commerce via Arryved ($20-$49 per item), and digital/physical gift cards, with 10% of drink sales donated to local nonprofits such as Food for Hope and American Heroes in Action.

Name

Satire Brewing

Legal name

Satire Brewing Company

Website

https://satirebrewingcompany.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Satire Brewing is a family-owned nano-brewery in Thornton, Colorado operating two brewpubs that serve small-batch craft beers with satirical names, handcrafted cocktails, food from The Loaded Squirrel kitchen, and private event venue rentals to local consumers.

Ownership category

akta.pro rank

Product category

Craft Brewery & Brewpub

NAICS

Breweries (312120)

SIC

Malt Beverages (2082)

akta.pro primary industry

Microbreweries & Craft Breweries (THAFALAC)

akta.pro secondary industries

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Craft Beer Bars & Taprooms (THAFAEAG), Taprooms & Brewpubs (CRANACAF)

Keywords

• Craft beer brewing
• Brewpub services
• Handcrafted cocktails
• Private event venue
• Branded merchandise

Headquarters

HQ city

Thornton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Brewpub Food & Beverage Sales: On-site sales of craft beers (typically 20+ on tap), handcrafted cocktails, hard seltzers, wine, and locally sourced food from The Loaded Squirrel kitchen.
2. Merchandise Sales: Online store selling branded merchandise including t-shirts, hats, hoodies, beanies, joggers, and gift items. In-store merchandise sales at both locations.
3. Gift Cards: Digital and physical gift cards valid for merchandise, food, and beer purchases.
4. Private Event Venue Rental: Revenue from renting venue spaces for private parties, corporate events, weddings, and celebrations. Spaces include Moose Lodge Room, The Front Room, The Nut Room, Brewing Room, and Outdoor Patio.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Satire Brewing Company operates a family-owned nano-brewery producing rotating small-batch craft beers (typically 20 on tap) on a 3-barrel system, alongside handcrafted cocktails, house-made hard seltzers, and a food menu from its The Loaded Squirrel kitchen. It also offers branded merchandise, gift cards, and 5,000 sq ft of themed private event space (up to 200+ guests) across two Thornton, CO locations.

Product overview

Satire Brewing Company is a family-owned nano-brewery (90% family-owned, 10% friends) operating as a brewpub in Thornton, Colorado with two locations. The core product portfolio centers on rotating small-batch craft beers brewed on a 3-barrel system (typically 20 beers on tap at the flagship), complemented by handcrafted specialty cocktails and house-made hard seltzers. Food service is provided through The Loaded Squirrel kitchen, offering shareable plates with quirky names. Additional revenue streams include branded merchandise sold through an online store (powered by Arryved), gift cards, and private event venue rentals across five distinct spaces totaling 5,000 square feet. The company also hosts regular entertainment events including comedy nights, live music, and themed tasting experiences.

Differentiator

Problem solved

Functional benefit

Brands

• The Loaded Squirrel: The food kitchen/restaurant operated by Satire Brewing Company, featuring quirky dish names and using locally sourced ingredients. The name was created by the owner's youngest daughter when she was ten years old.

Products and services

• Craft Beer Rotating selection of small-batch craft beers brewed on a 3-barrel nano-brewery system, with satirical names and ranging from light to dark, low to high alcohol, and hoppy to malty styles. The flagship location typically offers 20+ beers on tap. Targeted at adult craft beer enthusiasts.
• Handcrafted Cocktails Unique specialty cocktails, handcrafted with fresh, high-quality ingredients as original creations rather than standard bar offerings. Targeted at adult social drinkers, especially non-beer drinkers seeking creative options at a brewpub.
• Hard Seltzers House-made hard seltzers made with premium natural ingredients in various flavors including Peach of Ass, Communion, Pink Lemousine, and Cougar Juice. Targeted at adult drinkers seeking lighter, non-beer options.
• The Loaded Squirrel Kitchen On-site food service offering shareable plates with quirky dish names (e.g., Squirrel Bait loaded breadsticks, specialty sausages, gourmet plates), built on locally sourced ingredients and Grandma Waufle's 100-year-old bread recipe. Targeted at brewpub diners, families, and groups.
• Online Store / Branded Merchandise Online and in-store branded merchandise including t-shirts ($20-$28), hats ($20-$35), hoodies ($39-$49), joggers ($45), boxers ($35), and embroidered beanies ($25-$30). Targeted at craft beer fans and brand enthusiasts.
• Gift Cards Digital and physical gift cards redeemable for merchandise, food, and beer purchases. Available online via Arryved and in-person at either location. Targeted at gift purchasers and brewery regulars.
• Private Event Spaces 5,000 sq ft of indoor and outdoor event space available for private bookings across Moose Lodge Room, The Front Room, The Nut Room, Brewing Room, and Outdoor Patio. Suitable for corporate events, birthday parties, retirement parties, weddings, and class reunions for groups up to 200+.
• Events and Entertainment Programming Regular in-house events including Comedy Nights with Next Stop Comedy, Live Music Thursdays, Colorado Rockies TV game viewings, Bike & Brew charity rides, craft workshops (Glass Sun-catcher, candle pouring), and Ryan on the Rocks cocktail events. Targeted at local community members and entertainment seekers.

Quantifiable outcome

• 293 batches brewed over 6 years before opening
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Food for HopecoreStrategic or Co-development PartnerAnnual Bike N Brew event partnership. Satire hosts the cycling event with proceeds supporting Food for Hope's food programs and food pantries for Adams County students. 2026 goal to feed 3,000 food-insecure students.
• American Heroes in ActioncoreStrategic or Co-development PartnerNonprofit partnership supporting combat-wounded veterans, injured firefighters, and law enforcement wounded in duty. Provides therapeutic outdoor adventures. Satire hosts appreciation events and dedicates special beer releases (American Heroes Honey Ale) to the cause.
• Next Stop ComedyminorGTM or Marketing PartnerComedy night partnership bringing nationally touring comedians to Satire Brewing. Monthly comedy events in The Nut Room.
• Peaks & PaintminorGTM or Marketing PartnerCraft workshop partnership for Glass Sun-catcher Workshop events. Participants enjoy beer while creating handmade crafts.
• Keep Calm & Flicker OnminorGTM or Marketing PartnerCandle pouring workshop partnership. Events held at Satire location where participants create custom candles while enjoying beverages.
• Happiness Through HorsesminorStrategic or Co-development PartnerOktoberfest event partnership benefiting nonprofit that heals struggling youth through bonding with horses. Special tack sale event.
• Faith RXD North Metro DenverminorStrategic or Co-development PartnerCrossFit competition event partnership benefiting EVENKEHL nonprofit that provides financial aid to Colorado officers critically injured in the line of duty.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Diebolt Brewing Company: An independent Denver craft brewery with taproom and experimental small-batch focus. Comparable on size, geography, and small-batch experimental approach.
• Declaration Brewing Company: A small Denver-area craft brewery with a taproom and event space, directly comparable to Satire on business model (brewpub with private events) and Denver-metro customer base.
• Fiction Beer Company: A Denver craft brewery and taproom emphasizing creative, theme-driven beers, mirroring Satire's narrative-driven branding approach. Comparable on taproom-centric GTM and Denver craft consumer demographic.
• Ratio Beerworks: A Denver craft brewery and taproom that emphasizes a creative brand identity and rotating experimental lineup. Comparable to Satire on creative branding, Denver-metro location, and brewpub business model, though at a slightly larger scale.
• Odd13 Brewing: A Lafayette, CO nano-brewery with a taproom emphasizing rotating experimental IPAs and creative branding, comparable to Satire's 'no rules' approach. Similar size, similar on-premise-only distribution, similar Denver-metro craft consumer base.
• 4 Noses Brewing Company: A family-owned craft brewery and taproom in Broomfield, CO operating at a similar scale to Satire with a focus on rotating small-batch beers and on-premise sales. Directly comparable on size, Colorado location, family-ownership model, and brewpub-style GTM.

Broad incumbents

• Breckenridge Brewery: A major Colorado craft brewery (now part of AB InBev's Craft Brew Alliance) with a Littleton brewpub and broad distribution. Comparable on Colorado geography and brewpub model, but at vastly greater scale and with wholesale reach Satire does not have.
• New Belgium Brewing Company: A nationally distributed Fort Collins craft brewery with an on-site taproom. Comparable as a Colorado craft brewery category leader but at much greater scale and with wholesale distribution that Satire lacks.
• Great Divide Brewing Company: A long-established Denver craft brewery with a taproom. Comparable on Denver craft consumer base and Colorado craft category, but materially larger and with broader distribution than Satire.
• Wynkoop Brewing Company: One of Denver's oldest and most established brewpubs, operating a much larger brewpub with food, events, and a wide beer portfolio. Comparable as a Denver brewpub benchmark but at materially larger scale than Satire.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCZFWwV9OGb7gDiVU0WJEkHw
• Facebookfacebook.com/satirebrewingco
• Instagraminstagram.com/satirebrewingco
• LinkedInlinkedin.com/company/satire-brewing

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Satire Brewing