Saúde Plena

What Saúde Plena does

Clínica Saúde Plena is a privately held, family-operated multidisciplinary medical clinic headquartered in Aracaju, Sergipe, Brazil, founded in 2019 under the legal entity Dias e Carvalho Serviços de Saúde LTDA. It delivers medical consultations across nine specialties (Neurology, Family Medicine, General Surgery, Rheumatology, Gastroenterology/Hepatology, Cardiology, Infectiology, Gynecology/Obstetrics) alongside multidisciplinary therapies (psychology, neuropsychology, occupational therapy, speech therapy, nutrition) and diagnostic examinations including ECG, MAPA (24-hour ambulatory blood pressure monitoring), Holter monitoring, and concierge-coordinated laboratory tests.

The clinic's product portfolio is anchored by three structured offerings: the PlenaMente program (a 6-month, up-to-24-session multidisciplinary pathway for Autism/ASD and ADHD), the Programa LEVE weight-management program (combining lab exams, nutritionist consultation, bioimpedance, and medical evaluation when indicated), and a Neuropsychological Assessment service for ADHD, autism, dyslexia, Alzheimer's, and other cognitive conditions. Two general check-up bundles — a Clinical Check-up and a Cardiology Check-up — provide entry-level preventive packages. All clinical work is delivered in person at a single Aracaju facility; there is no proprietary technology platform, no patient-facing application, and no disclosed AI/ML component.

Commercially, Saúde Plena operates a fee-for-service private-pay model and explicitly does not accept health insurance (convênios médicos). Pricing is not publicly disclosed; accepted payment methods include PIX, cash, and major credit cards. Go-to-market is sales-led and locally concentrated: appointments are booked via WhatsApp, phone, and the website, with patient acquisition supported by an organic presence on Instagram, Facebook, and YouTube, an educational health blog, and Google reviews. There are no disclosed funding rounds, no external investors, no subsidiaries, and no geographic expansion beyond the single Aracaju site.

Name

Saúde Plena

Legal name

Dias e Carvalho Serviços de Saúde LTDA

Website

https://saudeplena.aju.br

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Saúde Plena is a private, family-owned multidisciplinary clinic in Aracaju, Brazil, offering private-pay medical consultations across nine specialties, multidisciplinary therapies, diagnostic exams, and structured programs for autism/ADHD (PlenaMente) and weight management (Programa LEVE).

Ownership category

akta.pro rank

Headquarters

HQ city

Aracaju

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Medical consultations and therapeutic services: Fee-for-service revenue generated from consultations with medical specialists across 9 areas and multidisciplinary therapies (psychology, occupational therapy, speech therapy, nutrition). No health insurance is accepted; all services are private-pay.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Clínica Saúde Plena is a multidisciplinary medical clinic in Aracaju that delivers private-pay specialist consultations across nine medical areas (Neurology, Family Medicine, General Surgery, Rheumatology, Gastroenterology/Hepatology, Cardiology, Infectiology, Gynecology/Obstetrics), multidisciplinary therapies (psychology, occupational therapy, speech therapy, nutrition), and diagnostic examinations including laboratory tests, ECG, MAPA, and Holter. The clinic also runs two structured programs: PlenaMente for autism and ADHD (up to 24 sessions over six months) and Programa LEVE for weight control.

Product overview

Saúde Plena is a multidisciplinary medical clinic offering an integrated healthcare portfolio centered on preventive medicine, diagnostic services, and multidisciplinary therapies. The core offerings include medical consultations across multiple specialties (Neurology, Cardiology, Gastroenterology, Family Medicine, among others), diagnostic services (neuropsychological assessment, laboratory exams, ECG, MAPA, Holter), and specialized programs (PlenaMente for autism and ADHD, LEVE for weight control, and multidisciplinary therapy packages). The clinic operates on a private-pay model and does not accept health insurance.

Differentiator

Problem solved

Functional benefit

Brands

• PlenaMente: A specialized program for the diagnosis and treatment of Autism (ASD) and ADHD in Aracaju, with a multidisciplinary team including Neurologist, Speech Therapist, Psychologists, and Occupational Therapist.
• Programa LEVE

Products and services

• Avaliação Neuropsicológica (Neuropsychological Assessment) Clinical investigation process that analyzes cognitive functions (memory, attention, language, reasoning, executive functions) using standardized tests and clinical interviews to diagnose conditions such as ADHD, Autism (ASD), dyslexia, Alzheimer's, and other neurological or psychiatric conditions in children, adults, and elderly patients in Aracaju.
• Programa PlenaMente (PlenaMente Program) Six-month care program with up to 24 sessions for the development of children, adolescents, and adults requiring structured and integrated therapeutic routines. Specializes in Autism (ASD) and ADHD diagnosis and treatment with a multidisciplinary team including Neurology, Pediatrics, Nutrition, Speech Therapy, Psychopedagogy, Neuropsychology, and Occupational Therapy.
• Exames Laboratoriais Agendados (Scheduled Laboratory Exams) Laboratory exams with scheduled appointments, concierge service at partner laboratory, and results delivered directly by Saúde Plena to the patient.
• Check-up Cardiológico (Cardiology Check-up) Cardiology check-up program including laboratory exams, electrocardiogram (ECG), MAPA (24-hour ambulatory blood pressure monitoring), Holter 24 hours, and cardiologist consultation for complete cardiovascular health assessment.
• Check-up Clínico (Clinical Check-up) Clinical check-up program combining scheduled laboratory exams, electrocardiogram, and family physician consultation for prevention, early diagnosis, and health monitoring.
• Programa LEVE (LEVE Weight Control Program) Weight control program including laboratory exams, nutritionist consultation, bioimpedance testing, and medical evaluation when necessary for personalized health and quality of life care.
• Terapia Multidisciplinar (Multidisciplinary Therapy Packages) Personalized multidisciplinary therapy plans bringing together different specialists to promote development, rehabilitation, and quality of life across all phases of treatment.
• Consultas Médicas Especializadas (Specialist Medical Consultations) Private-pay specialist medical consultations across nine medical areas: Neurology, Family Medicine, General Surgery, Rheumatology, Gastroenterology/Hepatology, Cardiology, Infectiology, and Gynecology/Obstetrics, delivered in-person at the clinic to individual patients.

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Laboratory partner (laboratório parceiro)minorOthersA trusted partner laboratory handles sample collection for clinical examinations. The clinic manages scheduling with concierge support and retrieves results on behalf of the patient. This allows the clinic to offer laboratory services without an on-site lab facility.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Psicologia Viva: Brazilian mental health services platform offering online and in-person therapy. Competes with Saúde Plena's psychology and multidisciplinary therapy offerings through digital delivery and corporate contracts.
• Alice: Brazilian healthtech offering employer-sponsored primary care and specialist coordination. Overlaps with Saúde Plena's integrated multi-specialty, preventive-medicine positioning but with a tech-first, B2B model.
• Memed: Brazilian digital prescription and clinical decision-support platform used by physicians. Adjacent to Saúde Plena's consultative workflow and indicative of where digital health investment is flowing in Brazil.
• Zenklub: Brazilian online therapy and corporate wellness platform connecting users to psychologists. Overlaps with Saúde Plena's psychology and mental health services but delivers them digitally, threatening traditional in-clinic therapy demand.

Broad incumbents

• Hospital Israelita Albert Einstein: Top-tier Brazilian hospital and outpatient network offering multi-specialty consultations, diagnostics, and rehabilitation. Competes with Saúde Plena for premium self-pay patients seeking integrated specialty care, though at premium-academic positioning.
• Hapvida NotreDame Intermédica: Largest Brazilian operator of health plans with vertically integrated hospitals and clinics across the Northeast. Competes for the same multidisciplinary and diagnostic demand as Saúde Plena, but at much larger scale and with health-plan acceptance.
• Rede D'Or São Luiz: Brazil's largest hospital network with extensive Northeast presence. Competes for multi-specialty outpatient and diagnostic demand, with insurance contracts Saúde Plena does not accept.

Direct peers

• Dr. Consulta: Brazilian chain of low-cost, private-pay medical clinics offering multi-specialty consultations and diagnostics. Closest operating-model parallel to Saúde Plena, though operating at chain scale and concentrated in São Paulo.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@saudeplena.aracaju
• Facebookfacebook.com/saudeplena.aracaju
• Instagraminstagram.com/saudeplena.aju
• LinkedInlinkedin.com/company/sa%C3%BAde-plena

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saúde Plena