Sauto Tecnologia

What Sauto Tecnologia does

Sauto Tecnologia Ltda is a privately held Brazilian software development company founded around 2007 by Nildo Oliveira and headquartered in Russas, Ceará, with a team of approximately 11–14 employees spanning desktop, web, mobile, and support functions. The company delivers custom-built software solutions across five product lines: responsive websites and e-commerce stores, native Android and iOS mobile applications, a modular business management system (inventory, invoicing/DANFE, SPED, financial tracking), public-sector solutions for municipal governments (NFSe electronic service invoicing, SisLeg legislative management, government websites), and commercial automation hardware and software (MFE-SAT fiscal devices, restaurant command systems, turnstile-based access control). Sauto also operates UNION, a vertical-specific platform that integrates insurance brokers, insurers, and collaborators for proposal and quotation management.

The underlying technology stack is conventional and full-stack: HTML5, CSS3, JavaScript, PHP, and MySQL for web; Java for Android; Objective-C and Swift for iOS; Delphi for desktop systems; and PHP-based web services for integration. Native mobile apps and management systems are designed to interoperate (e.g., the external sales app syncs in real time with the central management system), and Sauto integrates third-party tooling including Google Analytics, Google Ads, Facebook Pixel, Tawk.to live chat, Hotjar, PagSeguro, PayPal, Google reCAPTCHA, and Google Tag Manager into client deliverables.

Sauto's revenue model combines one-time project fees (website development, app development, management system implementation) with recurring monthly subscriptions for hosting, maintenance, and software licensing, plus annual fees for domain registration and app store distribution. Go-to-market is direct-to-consumer via the company website, phone, email, WhatsApp Business, live chat, and in-person visits at the Russas office; no resellers or distributors are used. The company has cumulatively served over 200 clients across diverse SMB verticals (retail, restaurants, gyms, dental clinics, insurance brokers, real estate, solar energy, agriculture) plus select municipal government accounts (Prefeitura de Russas, Câmara de Sobral), with limited international engagements including a London-based client. Pricing is quote-based with no public rate card, and no external funding, parent company, or institutional investors are disclosed.

Name

Sauto Tecnologia

Legal name

Sauto Tecnologia Ltda

Website

https://sauto.com.br

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Sauto Tecnologia is a Brazilian custom software development company based in Russas, Ceará, building responsive websites, native mobile apps, management systems, public-sector solutions, and commercial automation for over 200 SMB and municipal clients across Brazil with limited international engagements.

Ownership category

akta.pro rank

Product category

Custom Software Development

NAICS

Software Publishers (513210)

SIC

Services-Management Services (8741)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

akta.pro secondary industry

Brand Direct-to-Consumer (DTC) Stores & Storefront Platforms (BPAMAGAC)

Keywords

• Custom software development
• Web application development
• Mobile app development
• Business management systems
• Electronic invoicing systems

Headquarters

HQ city

Russas

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Website Development and Hosting: One-time development fee for custom websites with monthly hosting and maintenance subscription. Includes SSL certificate, email accounts (up to 5), Google Analytics integration, and content management system.
2. Mobile Application Development: One-time development fee for native Android and iOS applications with monthly hosting and support subscription. Apps published on Google Play and App Store.
3. Management System (Sistema Gerencial): Monthly subscription for management system including implementation/training fee (one-time) and recurring license. System includes inventory control, invoicing, and business intelligence features.
4. Public Management Solutions: Custom systems for municipal governments including legislative management (SisLeg) and electronic service invoicing, typically with annual or multi-year contracts.
5. Commercial Automation Equipment: Sale of automation hardware including MFE-SAT Fiscal devices, turnstiles for access control, and related equipment.
6. Domain Registration Services: Annual domain registration services through Registro.BR for .com.br domains (R$40/year) and international domains (R$30/year).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Sauto Tecnologia develops and sells custom responsive websites, e-commerce platforms, native mobile applications (Android/iOS), and business management software for small and medium businesses, public sector entities, and specific verticals across Brazil. The company also delivers electronic invoicing modules, insurance broker platforms, restaurant command systems, gym access control solutions, and fiscal automation hardware (MFE-SAT).

Product overview

Sauto Tecnologia offers a portfolio of five core product lines: (1) Sauto Websites and Virtual Stores for web presence and e-commerce, (2) Sauto Management System with modules for invoicing, external sales, and restaurant/gym automation, (3) Sauto Mobile Applications for Android and iOS, (4) UNION insurance platform, and (5) Public Management solutions including electronic service invoices (NFSe) and SisLeg legislative management. The company provides both SaaS-based monthly subscriptions and one-time development fees, targeting small-to-medium businesses, government entities, and specific verticals such as laundries, dental clinics, insurance brokers, and restaurants across Brazil.

Differentiator

Problem solved

Functional benefit

Brands

• S Delivery: Delivery application for restaurants and establishments, allowing customers to view promotions and place orders through the app.
• Union
• SisLeg

Products and services

• Sauto Websites (Sites)

Quantifiable outcome

• 200+ clients served across Brazil and internationally
• +2 more outcomes

Named customers21 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• Google AnalyticscoreTechnology or IntegrationIntegrated into all client websites for traffic analysis, campaign tracking, and performance reporting. Provides weekly, bi-weekly, or monthly statistical reports.
• Google Play and Apple App StorecoreTechnology or IntegrationApp distribution platforms where developed mobile applications are published.

Scale indicators5 records

Recent moves10 records

Expansion highlights6 records

Broad incumbents

• Ci&T: Brazilian digital transformation and IT services firm offering custom software development, mobile apps, and management systems. Comparable in custom development services and enterprise client focus, but much larger scale and global presence.
• TOTVS: Brazil's largest enterprise software company with management systems (ERP), fiscal solutions (NF-e, SPED), and vertical specializations. Comparable in Sauto's management system and electronic invoice offerings but at vastly larger scale and with broader geographic reach.
• Locaweb: Major Brazilian hosting and digital solutions provider offering website builders, e-commerce platforms, and SaaS tools. Larger-scale competitor serving SMBs across Brazil with more productized offerings versus Sauto's custom development approach.
• BRQ Digital Solutions: Brazilian IT services and digital transformation company providing custom software development, mobile apps, and management systems. Larger-scale comparable in custom dev services and digital solutions for enterprise clients.
• MJV Technology & Innovation: Brazilian consulting and technology firm offering digital transformation, custom software, and innovation services. Comparable in consultative approach to digital solutions and management system implementations.
• King (now part of VTEX): Brazilian e-commerce platform provider enabling online stores with payment integrations, inventory management, and analytics. Comparable in e-commerce storefront solutions and payment gateway integrations (PayPal, PagSeguro).
• TOTVS Fluig: TOTVS platform for digital workflow, document management, and public sector solutions. Comparable in public sector (SisLeg) and government electronic invoice offerings (NFSe) for municipal clients.

Emerging players

• Omie: Brazilian cloud-based management system for SMBs offering inventory, invoicing, financial tracking, and SPED reporting. Direct overlap with Sauto's management system (Sistema Gerencial) product line, but with cloud-native architecture.
• eGestora: Brazilian online accounting and management software for SMBs, including fiscal and invoicing modules. Comparable in serving SMBs with management software and electronic invoice capabilities in Brazil.

Direct peers

• Venturus: Brazilian technology innovation center offering custom software development, mobile apps, and product development. Closely comparable in offering custom software and mobile solutions to SMBs and enterprises in Brazil.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sautotecnologia
• LinkedInlinkedin.com/company/sauto

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sauto Tecnologia