SEDUH - Secretaria de Desenvolvimento Urbano e Habitação

What SEDUH - Secretaria de Desenvolvimento Urbano e Habitação does

SEDUH (Secretaria de Desenvolvimento Urbano e Habitação) is the executive secretariat of the Government of the State of Pernambuco, Brazil, charged with formulating and implementing urban development and housing policy across the state, headquartered in Recife with 196 direct employees. Its service portfolio centers on the Morar Bem PE housing program — covering property title regularization, subsidized housing acquisition, and housing requalification for vulnerable families — alongside the Periferia em Rede peripheral community mapping initiative and BRT corridor infrastructure projects (Leste-Oeste and Norte-Sul) in the Recife Metropolitan Region. Execution is delivered through two linked state companies, CEHAB PE (Companhia Estadual de Habitação e Obras) for construction and public works, and Perpart S.A. (Pernambuco Participações e Investimentos) for investment and participation vehicles, working across five thematic axes to address the housing deficit.

SEDUH is funded entirely through state budget allocations, federal transfers (including Minha Casa Minha Vida national housing program resources and BRT funding), and intergovernmental agreements; it does not sell products or services commercially. Go-to-market is direct government service delivery through its headquarters, 19 municipal partnerships, and online self-service portals (Periferia em Rede registration, Ouve.PE ombudsman). The underlying technology platform is in the early stages of modernization under the PDTIC 2025/2027 plan, which establishes the IT governance and data governance framework for adopting AI and RPA in process automation, but no operational AI capabilities are documented. The secretariat operates under Lei Estadual Nº 18.139/2023 and is subject to oversight by the Tribunal de Contas do Estado (TCE/PE) and the SISP framework for IT procurement.

Name

SEDUH - Secretaria de Desenvolvimento Urbano e Habitação

Legal name

SEDUH - Secretaria de Desenvolvimento Urbano e Habitação de Pernambuco

Website

https://seduh.pe.gov.br

Company type

Public

Operating status

Operating

Headcount range

101–250 employees

Short description

SEDUH is the State of Pernambuco's executive secretariat for urban development and housing, administering the Morar Bem PE social housing program, Periferia em Rede peripheral community mapping, and BRT corridor infrastructure through linked companies CEHAB PE and Perpart S.A.

Ownership category

akta.pro rank

Product category

Government Housing and Urban Development

NAICS

Administration of Housing Programs, Urban Planning, and Community Development (9251), Administration of Housing Programs, Urban Planning, and Community Development (925), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro industry

PRIMARYBPAIABAM

State/Provincial Housing, Urban/Regional Planning & Community Development

Business & Public Services/Public Sector & Government Administration/State/Provincial & Regional Government Administration

SECONDARYBPAIANAD

Urban & Regional Planning (Land Use, Zoning, Master Planning)

Business & Public Services/Public Sector & Government Administration/Housing, Urban Planning & Community Development

SECONDARYBPAIANAB

Housing Development, Construction & Rehabilitation Programs

Business & Public Services/Public Sector & Government Administration/Housing, Urban Planning & Community Development

SECONDARYBPAIACAJ

Housing & Neighborhood Services (Local Housing Programs)

Business & Public Services/Public Sector & Government Administration/Local/Municipal Government Administration

SECONDARYIMAFABAI

Residential Affordable Housing Development & Construction

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

Keywords

• Public housing programs
• Urban development policy
• State government administration
• Social housing assistance
• Municipal infrastructure projects

Headquarters

HQ city

Recife

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Others

Revenue model

1. State Government Budget Allocation: As a state government secretary, SEDUH is funded through state budget allocations and public expenditures rather than commercial revenue generation.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

SEDUH administers state-level urban development and housing policies in Pernambuco, Brazil, delivering its mandate through housing programs (Morar Bem PE with property regularization, subsidized acquisition, and housing requalification), the Periferia em Rede peripheral community mapping initiative, BRT urban mobility infrastructure projects (Leste-Oeste and Norte-Sul corridors), and citizen engagement platforms (Empreendedores Periféricos registration and Ouve.PE ombudsman). Execution is carried out via linked state companies CEHAB PE (housing construction and public works) and Perpart S.A. (investment and participation), coordinated across five thematic axes targeting the housing deficit.

Product overview

SEDUH is the Secretariat of Urban Development and Housing of the State of Pernambuco, operating as a government administrative body rather than a commercial product company. Its portfolio consists of government programs and public services: the Morar Bem PE housing program addresses social vulnerability through housing assistance; Periferia em Rede maps and supports peripheral community organizations; BRT infrastructure projects manage urban mobility; the Transparency Portal provides public access to government data and documents; and the Ouve.PE system handles citizen feedback and complaints. The secretariat is linked to state housing company CEHAB-PE and investment company Perpart S.A., working across five thematic axes to address the housing deficit.

Differentiator

Problem solved

Functional benefit

Brands

• Morar Bem PE: State housing program regulated by Decree 54.501 (March 22, 2023), aimed at serving families in social vulnerability through property regularization, subsidized housing production/acquisition, and housing requalification
• Periferia em Rede
• BRT Corredores

Products and services

• Morar Bem PE Housing Program State housing program of Pernambuco targeting families in social vulnerability through property regularization, subsidized or financed housing acquisition (including the Morar Bem Entrada supported-down-payment modality), and housing requalification (Reforma no Lar modality) for home improvements such as roofing and flooring.
• Periferia em Rede Public mapping and registry initiative for organizations, collectives, and groups operating in peripheral territories of Pernambuco, aiming to strengthen local actions and connect peripheral communities to public policies, programs, and economic development opportunities.
• BRT (Bus Rapid Transit) Infrastructure Projects Public transportation infrastructure projects managed by SEDUH, including the East-West (Leste-Oeste) and North-South (Norte-Sul) BRT corridors with R$70 million in allocated traffic signal priority investment, and coordination of federal-funded resuming of BRT works that had been paralyzed for over 11 years.
• Empreendedores Periféricos Self-Registration Platform Self-serve online registration system for small entrepreneurs, micro-entrepreneurs, informal workers, and peripheral businesses to gain visibility and connect with state public policies, programs, and economic development support.
• Ouve.PE Citizen Feedback System Online ombudsman system replacing the former Gcon system, enabling citizens to file complaints, requests, denunciations, suggestions, and praises, with V-Libras accessibility integration for deaf users and dedicated LGPD-related inquiry handling.
• SEDUH Transparency Portal Comprehensive transparency portal hosted at seduh.pe.gov.br providing public access to institutional information, public procurement records, contracts, public works data, budget figures, and official publications as required by Brazilian transparency law.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• CEHAB PE (Companhia Estadual de Habitação e Obras)coreOthersLinked state company specializing in housing construction and public works execution. CEHAB PE works with SEDUH across the five thematic axes for addressing the housing deficit in Pernambuco, including property regularization, subsidized housing production, and housing requalification.
• Perpart S.A. (Pernambuco Participações e Investimentos)coreOthersState-owned investment and participation company linked to SEDUH. Perpart S.A. participates in the five thematic axes for housing deficit reduction alongside SEDUH and CEHAB PE, contributing investment and participation mechanisms.
• Federal Government of BrazilcoreOthersFederal government provides funding for major infrastructure projects including BRT (Bus Rapid Transit) resume of works after 11+ years of paralysis with R$70 million allocated for traffic signal priority systems on BRT corridors (Leste-Oeste and Norte-Sul). Also coordinates Minha Casa, Minha Vida national housing program where Pernambuco leads national construction starts.
• INSS (Instituto Nacional do Seguro Social)minorOthersFederal social security institute that closed an agreement with Pernambuco state government regarding the Segadas Viana building, addressing legal proceedings related to condemned 'caixão' (coffin) buildings.
• Federal Justice (Justiça Federal)minorOthersFederal court hosting a conciliation effort (mutirão) for 568 court cases involving condemned 'prédios caixão' buildings, in coordination with state government.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Caixa Econômica Federal: Federal financial institution that operates the Minha Casa, Minha Vida program and is the principal federal counterpart for state housing secretariats. Broad incumbent that defines the funding/financing framework within which SEDUH operates.
• CDHU (Companhia de Desenvolvimento Habitacional e Urbano do Estado de São Paulo): São Paulo state's housing and urban development company — a broader, more established incumbent operating a similar housing program model (subsidized housing production, title regularization, requalification) at scale in another Brazilian state.
• Secretaria Nacional de Habitação (Ministério do Desenvolvimento Regional): Federal-level national housing secretariat that defines policy and funding frameworks (Minha Casa, Minha Vida) under which state entities like SEDUH operate. Broad incumbent and policy counterpart.

Direct peers

• CEHAB PE (Companhia Estadual de Habitação e Obras de Pernambuco): State-owned construction company linked to SEDUH, executing housing and public works under SEDUH's coordination. Direct peer because it operates the construction/execution arm of the same housing policy framework in Pernambuco.
• COHAB-MG (Companhia de Habitação do Estado de Minas Gerais): State housing company of Minas Gerais executing popular housing programs comparable to Morar Bem PE, including subsidized production and housing requalification. Direct peer as another state-level housing execution entity.
• AGEHAB-MS (Agência de Habitação Popular de Mato Grosso do Sul): State housing agency of Mato Grosso do Sul administering popular housing programs analogous to Morar Bem PE. Direct peer as a state-level housing program administrator with similar scope.
• COHAB-SP (Companhia Metropolitana de Habitação de São Paulo): Metropolitan-level housing company in São Paulo executing popular housing programs similar to Morar Bem PE. Direct peer in operating model — government-linked housing company delivering subsidized housing and requalification.
• Secretaria de Habitação e Regularização Fundiária do Distrito Federal: Sub-national housing and land regularization secretariat in Brazil's Federal District, administering programs analogous to SEDUH's Morar Bem PE (title regularization, subsidized housing). Direct peer in mandate and scope.
• Secretaria de Habitação da Prefeitura de São Paulo: Municipal-level housing secretariat in São Paulo responsible for housing policy, requalification, and urban development within the city. Direct peer in mandate, though operating at municipal rather than state level.
• COHAB-Rio (Companhia Metropolitana de Habitação do Rio de Janeiro): Metropolitan housing company in Rio de Janeiro executing popular housing and requalification programs. Direct peer in operational model — government-linked housing entity delivering subsidized housing in a Brazilian metropolitan region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/seduhpe
• Instagraminstagram.com/seduhpe
• LinkedInlinkedin.com/company/seduh---secretaria-de-desenvolvimento-urbano-e-habita%C3%A7%C3%A3o

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about SEDUH - Secretaria de Desenvolvimento Urbano e Habitação