SEIU Local 2015

What SEIU Local 2015 does

SEIU Local 2015 is a nonprofit labor union and local chapter of the Service Employees International Union (SEIU), founded in 2014 and headquartered in Los Angeles, California. It represents more than 500,000 long-term care workers across California — making it the largest labor union in the state and the nation's largest long-term care union. Its membership comprises three primary segments: In-Home Supportive Services (IHSS) providers who deliver care to seniors and people with disabilities in their homes; nursing home workers at skilled nursing and rehabilitation facilities; and private agency home care providers. The union is organized into six geographic regions (Region 1 through Region 6) supported by regional offices and a field staff of approximately 180 employees.

The union's core 'products' are collective bargaining representation and a suite of member benefits rather than technology assets. Service offerings include county-level contract negotiation, advocacy for state and federal policy (notably SB 525 establishing a $25/hr healthcare minimum wage and the AB 1672 'Our Care Counts' campaign for statewide IHSS bargaining rights), member benefits (MetLife accident, life, vision, dental, and legal plans via the SEIUMB.COM portal), the Elinor Glenn Scholarship, disaster relief and hardship funds, training through the Center for Caregiver Advancement, and original media via the 'Who Cares!' podcast. The underlying technology footprint is minimal and explicitly noted as not applicable — the organization's value is delivered through organizing capacity, political influence, and member services rather than software platforms.

SEIU Local 2015's revenue model is recurring membership dues paid by its 500,000+ individual worker-members; specific dues rates are not publicly disclosed. Go-to-market is community-led organizing via worksite visits, member-to-member recruitment, rallies, and advocacy campaigns, with distribution through six regional offices plus satellite locations and an online membership enrollment channel. The union pursues scale-driven collective bargaining leverage across all 58 California counties, with measurable contract outcomes including wage floors approaching $20/hr by 2027–2028 in multiple jurisdictions.

Name

SEIU Local 2015

Legal name

SEIU Local 2015

Website

https://seiu2015.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

SEIU Local 2015 is a California-based nonprofit labor union representing more than 500,000 long-term care workers — including IHSS providers, nursing home workers, and private agency caregivers — through collective bargaining, advocacy, and member benefits across six regional offices.

Ownership category

akta.pro rank

Product category

Labor Union Services

NAICS

Home Health Care Services (621610), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Home Health Care Services (6216)

SIC

Services-Home Health Care Services (8082), Services-Membership Organizations (8600), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Skilled Home Health (Medicare-Certified) Agencies (HLAFAEAA)

akta.pro secondary industries

Skilled Nursing Facilities (SNF) (HLAFAFAB), Post-Acute & Transitional 24/7 In-Home Care (Hospital/SNF Discharge) (HSABAHAF), Hospital-Based/Home Health System-Affiliated Skilled Home Health (HLADAFAB)

Keywords

• Labor union representation
• Long-term care advocacy
• Collective bargaining services
• Union member benefits
• Caregiver worker organizing

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Union Membership Dues: SEIU Local 2015 generates revenue through membership dues paid by its more than 500,000 long-term care workers across California. As California's largest labor union and the nation's largest long-term care union, dues from home care providers, nursing home workers, and private agency healthcare workers form the primary revenue stream.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

SEIU Local 2015 represents and organizes more than 500,000 long-term care workers in California, including In-Home Supportive Services (IHSS) providers, nursing home workers, and private agency home care providers. The union provides collective bargaining representation, advocacy, member benefits, training, and political action on behalf of California's long-term care workforce across six geographic regions.

Product overview

SEIU Local 2015 offers a comprehensive suite of member benefits and services for California's long-term care workforce. The organization's product portfolio includes insurance benefits (MetLife Accident & Anthem Life Insurance, MetLife Vision & Dental Plans, MetLife Legal Plan), educational support (Elinor Glenn Scholarship), emergency assistance programs (Disaster Relief Fund, Hardship Fund Program), and professional development resources (Center for Caregiver Advancement). Additional offerings include clean energy and transportation benefits, sponsored benefits through SEIUMB.COM, and media content via the 'Who Cares' podcast. These products collectively support home care providers, nursing home workers, and private agency healthcare workers across California.

Differentiator

Problem solved

Functional benefit

Products and services

• Union Membership and Collective Bargaining Representation Core union membership providing collective bargaining representation, advocacy, and political action on behalf of more than 500,000 long-term care workers across California. Includes county-level collective bargaining with Boards of Supervisors and private nursing home operators across California's 58 counties.
• MetLife Accident & Anthem Life Insurance Life and accident insurance coverage offered to union members through MetLife and Anthem providers.
• MetLife Vision & Dental Plans Vision and dental insurance coverage provided to union members through MetLife.
• MetLife Legal Plan Legal services plan offering union members access to legal consultation and representation through MetLife.
• The Elinor Glenn Scholarship Scholarship program supporting educational advancement for union members and their families.
• SEIU 2015 Disaster Relief Fund Financial assistance fund providing support to union members affected by disasters.
• SEIU 2015 Hardship Fund Program Emergency financial assistance program for union members experiencing hardship situations.
• Center for Caregiver Advancement Training tools and professional development resources for caregivers to advance their skills and careers.
• Clean Energy and Transportation Benefits Benefits program supporting union members with clean energy and transportation resources.

Quantifiable outcome

• Achieved California's first statewide healthcare worker minimum wage of $25/hr through SB 525 (Durazo)
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• United Domestic Workers (UDW/AFSCME 3930)coreStrategic or Co-development PartnerSEIU Local 2015 works in coalition with United Domestic Workers, another major home care union in California. Both organizations collaborated on the 'Our Care Counts' bill (AB 1672) campaign for statewide collective bargaining for IHSS providers.
• Caring Across GenerationscoreStrategic or Co-development PartnerSEIU 2015 partnered with Caring Across Generations coalition to release the report 'Re-envisioning the Future of Care in California' addressing long-term care needs and advocating for universal access to aging and disability care.
• Justice in AgingminorStrategic or Co-development PartnerPartnered with Justice in Aging advocacy organization on reports and initiatives addressing care for older adults and disabled Californians.
• California Domestic Workers CoalitionminorStrategic or Co-development PartnerSEIU 2015 works with the California Domestic Workers Coalition on issues affecting domestic workers and caregivers.
• Hand in Hand: The Domestic Employers NetworkminorStrategic or Co-development PartnerCollaboration on care economy advocacy and policy initiatives addressing both care workers and care recipients.
• MetLifecoreOthersMetLife provides member benefits including accident insurance, life insurance, vision plans, dental plans, and legal plans to SEIU 2015 members through the SEIUMB.COM sponsored benefits platform.
• Pilipino Workers CenterminorStrategic or Co-development PartnerCommunity organization partner advocating for home care workers and care recipients in California.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Others

• Caring Across Generations: Caring Across Generations is a national care-economy advocacy coalition that partnered with SEIU 2015 on the 'Re-envisioning the Future of Care in California' report. It is an ecosystem peer — not a union itself, but a closely aligned advocacy partner addressing the same long-term care policy agenda.

Broad incumbents

• AFSCME (American Federation of State, County and Municipal Employees): AFSCME is the parent of UDW and a major U.S. public-sector union representing healthcare, home care, and nursing home workers in many states. It is a broad comparable as the other dominant long-term care union federation with overlapping membership categories.
• AFL-CIO: The AFL-CIO is the largest U.S. labor federation, with which SEIU is historically affiliated. It is comparable as an overarching labor body that coordinates the political and policy advocacy SEIU 2015 relies on for legislative wins like SB 525.
• 1199SEIU United Healthcare Workers East: 1199SEIU is the largest healthcare workers union in the U.S., representing hospital, nursing home, and home care workers primarily on the East Coast. It is comparable as a SEIU-affiliated healthcare/long-term care union with similar member-benefit models and political advocacy orientation.
• UNITE HERE: UNITE HERE represents service-sector workers (hospitality, food service, gaming, laundry) across the U.S. and Canada. It is comparable as a similarly structured service-sector union that depends on dues revenue and political advocacy to deliver wage and benefit gains for low-wage members.
• Service Employees International Union (SEIU International): SEIU International is the parent federation of SEIU Local 2015 and one of the largest labor unions in North America, representing healthcare, property services, and public sector workers across the U.S. and Canada. It is comparable as the broader institutional context and a peer in the same SEIU family.

Direct peers

• National Union of Healthcare Workers (NUHW): NUHW represents healthcare workers across California, including nursing home and hospital staff, and competes directly with SEIU locals for bargaining rights. It is a direct peer in the same geography and worker categories.
• United Domestic Workers (UDW) / AFSCME Local 3930: UDW is California's other major home care union, representing IHSS providers in many of the same counties as SEIU 2015. The two unions frequently co-legislate (e.g., AB 1672 'Our Care Counts') but also compete for members in overlapping jurisdictions — making UDW the closest direct comparable.

Regional players

• California Nurses Association / National Nurses United (CNA/NNU): CNA/NNU represents registered nurses and broader healthcare workers primarily in California, with a strong collective bargaining and policy advocacy posture similar to SEIU 2015. It is a regional peer in the same healthcare labor space with overlapping legislative priorities.
• SEIU 503 (Oregon): SEIU 503 is Oregon's public-sector and home care union within the SEIU family, representing homecare workers and state employees. It is a regional peer in the same SEIU structure, with comparable organizing of IHSS-equivalent workers and similar dues-funded advocacy model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/seiu2015
• YouTubeyoutube.com/channel/UCudMDSb_Q0rSvUE2uv7DaqA
• Facebookfacebook.com/seiu2015
• Instagraminstagram.com/seiu2015
• LinkedInlinkedin.com/company/seiu-local-2015

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about SEIU Local 2015