What Secretaria de Estado de Planejamento e Gestão - SEPLAG-MT does

SEPLAG-MT (Secretaria de Estado de Planejamento e Gestão de Mato Grosso) is the state planning and management secretariat of Mato Grosso, Brazil, headquartered in Cuiabá with 285 employees. It is a public-sector entity operating under the Government of Mato Grosso and serves as the central authority for strategic planning, public procurement, human resource management, and digital governance across the entire state executive branch. The secretariat oversees a wholly-owned technology subsidiary, Empresa Matogrossense de Tecnologia da Informação (MTI), which it engages as its preferred IT implementation partner under Decreto 1208/2021.

SEPLAG-MT's core technology portfolio is a unified digital government ecosystem anchored by the MT Cidadão mobile app (available on iOS and Android) and the Portal de Serviços web portal as primary citizen-facing interfaces. Supporting infrastructure includes MT Login (single sign-on across all state digital services), MT.ID (free digital identity certificate with legal validity under Lei 11.767/2022), and X-VIA (interoperability hub for cross-agency data exchange). Internal platforms include Backstage (DevOps/IT governance portal built by MTI), the Plataforma de Simplificação, FIPLAN (planning system), and Monitora (monitoring system). AI capabilities are deployed through the IXPIA virtual assistant (24/7 multilingual-style agent on mt.gov.br) and chatbot/WhatsApp integrations across multiple agencies, alongside facial recognition in the Prova de Vida digital proof-of-life product for retired public servants.

The business model is non-commercial: SEPLAG-MT is funded entirely through state treasury allocations with no pricing or revenue model, and all digital services are provided free to citizens, public servants, and businesses in Mato Grosso. The customer base covers the entire population of Mato Grosso (citizens via MT Cidadão), state public servants (via MT Servidor profile), and businesses (via MT Empresarial). Distribution occurs through mobile apps, chatbot channels, the Portal de Serviços website, physical Ganha Tempo service stations, and institutional channels. Strategic positioning is governed by the 2023-2027 Agenda Estratégica Digital, with regulatory frameworks including Decreto 951/2021 (Sistema de Governança Digital), Lei 11.767/2022 (digital identification and signatures), Decreto 338/2023 (digital strategy), and Resolution COTEC 001/2023 (Mais INFOVIA-MT fiber network).

Name

Secretaria de Estado de Planejamento e Gestão - SEPLAG-MT

Legal name

Secretaria de Estado de Planejamento e Gestão de Mato Grosso

Website

https://seplag.mt.gov.br

Company type

Public

Operating status

Operating

Headcount range

251–500 employees

Short description

SEPLAG-MT is the Mato Grosso state planning and management secretariat, providing a unified digital government ecosystem — including MT Cidadão app, Portal de Serviços, MT Login, and X-VIA — to citizens, public servants, and businesses across the Brazilian state.

Ownership category

akta.pro rank

Headquarters

HQ city

Cuiabá, Mt

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations

Distribution channels6 records

Marketing channels9 records

Core offering

SEPLAG-MT is the state planning and management secretariat of Mato Grosso, coordinating public administration strategy, human resource management, public procurement, and digital transformation across the state executive branch. It delivers a unified digital government ecosystem accessible to citizens via the MT Cidadao mobile app and Portal de Servicos, supported by MT Login unified authentication, MT.ID digital identity, X-VIA data interoperability, and digital services for document validation, scheduling, and electronic procurement.

Product overview

SEPLAG-MT operates as a state government planning and management body overseeing a comprehensive digital government ecosystem. The portfolio consists of a unified platform architecture centered on the MT Cidadão mobile app and Portal de Serviços as primary citizen-facing interfaces, supported by identity infrastructure (MT-Login, Certificado Digital MT.ID), data interoperability (X-VIA), and internal development platforms (Plataforma Backstage, Plataforma de Simplificação). The ecosystem includes service automation tools (Chatbot e WhatsApp), digital document services (Peticionamento Digital, Validador de Documentos, Certidões de Regularidade Unificada, Procuração Digital), scheduling solutions (Atendimento e Agendamento), and verification services (Prova de Vida). Cross-cutting governance is maintained through Sistema de Governança Digital, Maturidade Digital assessments, and Agenda Estratégica Digital (2023-2027). The infrastructure is further supported by FIPLAN and Monitora for planning and monitoring, and Mais Infovia-MT for connectivity.

Differentiator

Problem solved

Functional benefit

Brands

• MT Cidadao: Principal interface digital entre o Governo do Estado de Mato Grosso e a populacao, centralizando a entrega de servicos publicos de forma digital.
• MT Login
• MT.ID
• Plataforma de Simplificacao
• X-VIA

Products and services

• MT Cidadão Principal digital interface between the Government of Mato Grosso and the population, centralizing public service delivery in a digital, accessible, integrated and transparent manner. Mobile app available on iOS and Android for citizens to access government services.
• Portal de Serviços Centralized hub for information about all services offered by state government agencies, designed to make access simpler, faster and easier for citizens. Includes Carta de Serviços ao Usuário detailing each service.
• MT Login Unified authentication system that consolidates access to all digital services provided by the State Government with a single credential (one username and password). Covers MT Cidadão, MT Servidor, MT Empresarial, and all institutional portals.
• Certificado Digital MT.ID Free digital identity provided by the Government of Mato Grosso for citizens, functioning as a secure electronic signature with legal validity for accessing public services, signing documents, and performing digital transactions.
• X-VIA Data Interoperability Platform Data interoperability platform enabling secure and standardized information exchange between different government systems. Functions as a hub where ecosystem members can exchange data and consume services through secure access points.
• Peticionamento Digital Electronic submission of documents and requests to public agencies using secure online platforms, with digital signatures ensuring authenticity and integrity of submissions.
• Validador de Documentos Digital tool to verify authenticity and integrity of documents issued by the State using electronic signature verification technologies.
• Certidões de Regularidade Unificada Single digital document converging multiple certificates to simplify proof of regularity, streamlining processes and reducing costs for citizens and businesses in regulatory compliance.
• Procuração Digital Electronic version of traditional power of attorney using digital certificate technology to ensure legal validity of documents and signatures for government interactions.
• Prova de Vida Digital Annual mandatory procedure for retired public servants and pensioners to prove they are alive using facial recognition technology, performed remotely via digital platform and eliminating the need for in-person attendance.
• Atendimento e Agendamento Corporate scheduling and attendance platform integrating online and in-person scheduling with accessibility features including virtual attendance options and special needs accommodations. Syncs with Ganha Tempo service stations.
• FIPLAN - Planning and Management System Planning and management system for the state government covering budgeting, planning, and execution of state programs and initiatives.
• Monitora - Monitoring System Monitoring system for tracking government programs and initiatives, providing real-time visibility into state project execution.
• Chatbot e WhatsApp Service AI-powered intelligent service solution providing quick, simple and accessible access to public services and information through popular digital channels including WhatsApp. Integrated with multiple state agencies.
• Sistema de Governança Digital (SGD) Digital governance structure including the Núcleo de Governança Digital, Comitê Executivo de Governo Digital, Comitê Técnico de Transformação Digital e Inovação, and Equipes Setoriais. Governed by directives for digital public services, data sharing, interoperability, and digital culture.
• Agenda Estratégica Digital 2023-2027 Long-term strategic plan for 2023-2027 defining vision, objectives and actions for using digital technology as a fundamental pillar, aiming to modernize government and improve public services across Mato Grosso.
• Programa de Avaliação de Maturidade Digital Annual diagnostic measuring the technological evolution level of Mato Grosso Government across five pillars: Digital Users, Digital Public Services, Digital Public Culture, Government Digital Platform, and Data.
• Programa de Letramento Digital Digital literacy initiative for building digital citizenship through four structural axes: Digital Inclusion, School Digital Education, Population Literacy, and R&D in ICTs.
• Programa de Aceleração para a Transformação Digital Program to accelerate digital transformation in the state government with focus on data market indicators and professional profiles of public servants.

Quantifiable outcome

• 91% of government actions (384 of 422) aligned to ODS (Sustainable Development Goals) in PPA 2024-2027
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature10 records

Partnerships

Four partnerships are on record, tiered core and minor.

• MTI (Empresa Mato-grossense de Tecnologia da Informacao)coreTechnology or IntegrationMTI is the primary technology implementation partner for the Government of Mato Grosso. SEPLAG relies on MTI as the preferred provider for technology services including the Backstage platform development, Mais INFOVIA-MT network infrastructure, and general IT solutions. SEPLAG acts as the central procurement authority for technology services delivered by MTI. The partnership is formalized through various decrees including Decreto 1208/2021 which establishes MTI as the executive arm for technology implementation.
• IBGE (Instituto Brasileiro de Geografia e Estatistica)coreStrategic or Co-development PartnerTechnical cooperation agreement between SEPLAG and IBGE to review and validate the Primary Vegetation Maps of the State of Mato Grosso at scale 1:250,000, as well as to update and complement existing database information. The project involves field expeditions across the state territory with sampling of environmental parameters, vegetation structure, and tree and shrub species identification.
• CGE (Controladoria Geral do Estado de Mato Grosso)coreStrategic or Co-development PartnerJoint governance partnership for digital transformation and public management. SEPLAG and CGE jointly issue normative instructions (Instrucoes Normativas Conjuntas) for technology acquisitions, software factory contracts, and digital governance. CGE provides oversight and fiscal control functions integrated into SEPLAG's digital governance systems.
• Federal Government of BrazilminorStrategic or Co-development PartnerSEPLAG aligns state planning with federal guidelines including the Ministry of Planning and Budget's transversal public policies framework, Federal legislation on Digital Government (Lei 14.129/2021), and Federal electronic signature legislation (Lei 14.063/2020).

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• PRODEMGE: Companhia de Tecnologia da Informação do Estado de Minas Gerais—Minas Gerais state IT company providing digital government services, data processing, and state-wide connectivity. Closely comparable to MTI in scope and structure.
• PRODESP: Companhia de Processamento de Dados do Estado de São Paulo—São Paulo's state IT company providing digital government services, processing, and data center operations. Analogous mandate to SEPLAG-MT and MTI combined, but at substantially larger scale given São Paulo's size and budget.
• PROCEMPA: Companhia de Processamento de Dados do Município de Porto Alegre—municipal IT company providing digital government and data services at city scale. Comparable to SEPLAG-MT's mandate but at municipal rather than state jurisdictional level.
• PRODERJ: Centro de Tecnologia de Informação e Comunicação do Estado do Rio de Janeiro—Rio de Janeiro state IT entity providing digital government infrastructure and connectivity analogous to SEPLAG-MT/MTI partnership. Comparable scope on a per-state basis.

Emerging players

• Granicus: US-based govtech company providing digital government solutions (civic engagement, content management, service delivery) to US state and local governments—comparable technology stack with international government digital transformation expertise relevant as benchmark.

Broad incumbents

• Tyler Technologies: Large US public-sector software company providing ERP, citizen services, and digital government platforms to state/local governments—broader portfolio than SEPLAG-MT but overlapping citizen-facing services and back-office functionality.
• SERPRO: Serviço Federal de Processamento de Dados—largest Brazilian federal IT services company. Operates at federal scale (versus SEPLAG-MT's state-level scope) but provides analogous digital government, identity, and data processing services including federal e-CPF/e-CNPJ certificates similar to MT.ID.
• Dataprev: Brazilian federal data processing company focused on social security, labor, and citizen benefits data—operates at federal scale with comparable data consolidation, citizen service delivery, and digital transformation mandates.

Others

• MTI: Empresa Mato-grossense de Tecnologia da Informação—wholly-owned technology subsidiary of SEPLAG-MT serving as its dedicated implementation partner for Backstage, Mais INFOVIA-MT, and broader IT solutions. Internal operational peer rather than external comparable.
• ENAP: Escola Nacional de Administração Pública—Brazilian federal public administration school providing capacity building, training, and certifications for public servants. Complementary to SEPLAG-MT's Escola de Governo and Letramento Digital programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/govmatogrosso
• LinkedInlinkedin.com/company/secretaria-de-estado-de-planejamento-e-gest%C3%A3o---seplag-mt

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Secretaria de Estado de Planejamento e Gestão - SEPLAG-MT