Serena Beach Resort

What Serena Beach Resort does

Serena Beach Resort is a privately-held luxury beachfront hospitality property situated on a 50-acre site in Mandvi, Kutch district, Gujarat, India, approximately one hour from Bhuj airport. Founded in 2018, the resort operates as an independent, direct-to-consumer business targeting domestic Indian leisure travelers and event clients. Inventory comprises 26 luxury tented accommodations (Deluxe Huts in king and queen configurations), Garden Villas, and four architecturally themed sea-view pool villas — Agra (Mughal), Marbella (Mediterranean), Mishmi (Rainforest), and Santorini (Greek) — each with private plunge pools and themed interiors built using local Kutchi craftsmanship.

The resort monetizes across four revenue streams: room accommodations, multi-cuisine vegetarian dining (Dunes restaurant and Laguna pool café, both alcohol-free), recreational facilities (18-hole Crazy Golf course — the first in Gujarat — infinity pool with Jacuzzi, fitness centre with steam/sauna, kids' play zone), and a substantial meetings & events business with venues scaling up to 1,200 guests (Regale Lawns). Distribution is primarily direct via the resort's own website integrated with the Staah booking platform, supplemented by a dedicated events department for weddings, corporate meetings, and private functions.

The underlying technology stack is non-proprietary: there is no disclosed AI, custom software, or data platform; the operation relies on standard hospitality website tooling, third-party booking integration, and TripAdvisor for social proof. There are no patents, trademarks, formal certifications, parent-company ownership, or institutional investors disclosed in the source materials. Management information is limited to a Hotel Manager (Mr. Parag) and an F&B Manager (Mr. Dilip), both referenced through guest testimonials rather than formal corporate disclosures.

Name

Serena Beach Resort

Legal name

Serena Beach Resort

Website

https://serenabeachresort.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

Serena Beach Resort is a privately-held, 50-acre luxury beachfront resort in Mandvi, Kutch, Gujarat, offering themed tented and pool-villa accommodations, vegetarian dining, recreational amenities, and event venues for domestic Indian leisure travelers, weddings, and corporate clients.

Ownership category

akta.pro rank

Product category

Beach Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Golf Courses and Country Clubs (71391), Caterers (72232)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Miscellaneous Amusement & Recreation (7990), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Beachfront & Coastal Full-Service Hotels (THAGAAAI), Luxury Villas & Residences Resorts (THAGACAM), Resort Convention Hotels (THAGALAC)

Keywords

• Luxury beach resort
• Beachfront accommodations
• Wedding venues
• Corporate event hosting
• Eco-friendly hospitality

Headquarters

HQ city

Mandvi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Room Accommodations: Revenue from luxury tented accommodations, garden villas, and pool villas with varying amenities and price points. Includes 26 luxury tents, garden villas, and 4 pool villas (AGRA, MARBELLA, MISHMI, SANTORINI).
2. Dining Services: Multi-cuisine restaurant (Dunes) and pool cafe (Laguna) serving breakfast, lunch, and dinner. Additional revenue from romantic dinners, picnic lunches, and beachside barbecues. Laguna is a no-liquor zone.
3. Meetings & Events: Venue rental and catering services for weddings, corporate meetings, conferences, and private events. Multiple venue options including Regale Lawns (1200 capacity), Regale Terraces (500), Regale Hall (120), Laguna Lawn (300), Laguna Deck (200), and beach lawns.
4. Recreational Activities: Revenue from recreational facilities including 18-hole Crazy Golf course, swimming pool with Jacuzzi, fitness center, steam/sauna rooms, gaming activities, and organized tour packages to nearby attractions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Serena Beach Resort sells luxury beachfront accommodations on a 50-acre property in Mandvi, Kutch, consisting of 26 themed luxury tents, garden villas, and four pool villas (Agra, Marbella, Mishmi, Santorini). The resort monetizes room nights alongside multi-cuisine dining (Dunes, Laguna), recreational facilities (infinity pool, 18-hole Crazy Golf, fitness centre, kids' play zone), handicraft retail (Samskaara Boutique), and large-scale meeting & event venues (Regale Lawns up to 1,200 capacity) for weddings and corporate functions.

Product overview

Serena Beach Resort is a luxury beachfront property spanning 50 acres with 26 luxury tents and 4 pool villas. The resort offers three accommodation categories: Deluxe Huts (with king-size or queen-size beds), Garden Villas (family-friendly with living room and master bedroom), and themed Pool Villas (Agra, Marbella, Mishmi, Santorini). On-site amenities include Dunes multi-cuisine restaurant, Laguna Pool Cafe, infinity swimming pool with Jacuzzi, fitness centre with steam/sauna, 18-hole crazy mini golf course, kids play zone, and Samskaara handicraft boutique. The resort also features extensive meeting and event venues (Regale Lawns, Regale Terraces, Regale Hall, Laguna venues, and Beach Lawns) for conferences and weddings. All accommodations are designed eco-friendly using local Kutchi craftsmanship.

Differentiator

Problem solved

Functional benefit

Products and services

• Deluxe Hut (King-Size Bed) Garden-facing luxury hut with a king-size bed and plush amenities, designed in eco-friendly manner with Kutchi architecture. Targeted at couples and individual leisure travelers.
• Deluxe Hut (Queen-Size Bed) Sea-view luxury hut with two queen-size beds, featuring free Wi-Fi, mini bar, air conditioning, and in-room safe. Targeted at small families or friend groups.
• Garden Villa Artistic villa with living room (pull-away bed) and master bedroom, each with private toilets and showers, featuring Kutchi architecture with tented embroidered ceilings. Targeted at families.
• Agra Villa (Pool Villa) Mughal-era inspired pool villa with red courtyard, Persian-influenced interiors, carved Mughal designs, and a private swimming pool with cabana. Targeted at luxury-seeking guests.
• Marbella Villa (Pool Villa) Mediterranean-inspired pool villa with Spanish decor, mango and blue color scheme, mosaic interiors, wrought iron furniture, and an outdoor swimming pool with submerged lounger.
• Mishmi Villa (Pool Villa) Rainforest cave-inspired pool villa with twig, vine, and bark decor crafted from dead trees, lush green pool with Jacuzzi, and panoramic Arabian Sea views.
• Santorini Villa (Pool Villa) Greek-inspired white pool villa carved like a cave with bright contrasting furniture and murals, featuring a blue pool with in-pool seating and sea views.
• Dunes Restaurant Multi-cuisine vegetarian restaurant on the beach with indoor and outdoor seating, serving Indian and International cuisine with panoramic sea views for resort guests and walk-ins.
• Laguna Pool Cafe Poolside sundown cafe offering casual dining with healthy snacks, main course dishes, fruit juices, and mocktails. Laguna is a no-alcohol zone.
• Meeting & Event Venues Flexible indoor and outdoor function spaces including Regale Lawns (1,200 capacity), Regale Terraces (500), Regale Hall (120), Laguna Lawn (300), Laguna Deck (200), and beach lawns, with catering and event management services for weddings, conferences, and private events.

Quantifiable outcome

• 18-hole Crazy Golf course - first of its kind in Gujarat
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• ITC Grand Bharat: Large-format Indian luxury resort with multiple themed villa categories, multiple F&B outlets and substantial MICE/event infrastructure. Comparable in event capacity and themed-villa premium positioning.
• The Oberoi Udaivilas: Established Indian luxury resort with expansive grounds, themed villas, fine dining and event venues. Comparable as a premium destination resort benchmark for ADR and F&B offerings, though in a heritage-lake rather than beach setting.
• Grand Hyatt Goa: International brand beach resort with extensive rooms, villas, F&B, pool/spa and large event/banquet facilities. Comparable in product mix and serves as a benchmark for chain-affiliated beach resort operations in India.

Direct peers

• Alila Diwa Goa: Boutique luxury resort with villas, multiple dining venues, spa and event facilities on a beach-adjacent setting. Comparable as a design-led, eco-sensitive Indian beach resort.
• The Leela Goa: Luxury beach resort with private villas, multiple restaurants, pool and spa, and event space. Comparable in scale, product mix (rooms + villas + events + recreation) and target customer segment.
• W Goa: Beachfront luxury lifestyle resort offering themed rooms/villas, F&B, pool, recreation and event venues in a domestic India beach destination. Closely matches Serena's product breadth and target market.
• Taj Holiday Village Resort & Spa, Goa: Indian luxury beachfront resort under the Taj brand with themed rooms, multiple F&B outlets, and event venues. Directly comparable as a full-service luxury coastal property targeting domestic leisure and MICE demand.

Emerging players

• Evolve Back (formerly Orange County) Resorts: Indian boutique luxury resort brand focused on culturally immersive, design-led properties (Kabini, Coorg, Hampi). Comparable as a domestic experiential-luxury competitor with similar eco-cultural positioning.

Regional players

• Hilltop Eco Resort, Kutch: Boutique eco-resort operating in the Kutch region, addressing a similar domestic Indian leisure traveler segment seeking heritage and cultural immersion. Comparable as a direct regional competitor in the same destination.
• Kutch Heritage Village Resort: Regional Kutch resort focused on Kutchi cultural experience and heritage-style accommodation. Comparable as a direct competitor for cultural-tourism demand in the same destination.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/serena-beach-resort

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Serena Beach Resort