Servicio Imperial

What Servicio Imperial does

Servicio Imperial is a PEMEX franchise gas station operator headquartered in Ciudad Juárez, Chihuahua, Mexico, operating three fuel retail locations — Raza and 4 Siglos in Ciudad Juárez, plus Jilotepec — under the umbrella of Grupo Imperial Corporativo. The company supplies Magna (87 octane), Premium (92 octane), and Diesel (45 cetane) fuels formulated with Pemex Aditec technology, alongside lubricants, to individual vehicle owners and commercial fleet operators (flotillas de autotransporte).

The company's technology infrastructure comprises a "rigorous computer information system" that maintains strict administrative control and a proprietary web-based fleet management platform branded NexusFuel (hosted at imperialclientes.nexusfuel.com.mx), which delivers credit account management, detailed consumption reports, and efficiency controls to fleet clients. Beyond fuel dispensing, the service package includes attended-pump vehicle checks (oil/fluids, tire pressure, windshield cleaning), invoicing tools (facturación), and rapid self-service (autoservicio) options.

The business model combines transaction-based retail fuel sales with enterprise fleet services. Retail customers purchase at pump on a pay-as-you-go basis at unit prices that vary by station (e.g., Magna $18.49–$18.79/L, Premium $22.99–$23.49/L, Diesel $24.99–$25.99/L), while fleet operators operate on credit arrangements with billing, reporting, and control tooling through NexusFuel. Go-to-market is split between direct-to-consumer at the three physical stations and an enterprise field-sales motion targeting commercial transportation accounts. The company also maintains a social responsibility alliance with Fundación Grupo Imperial focused on community meals, school interventions, and educational outreach.

Name

Servicio Imperial

Legal name

Servicio Imperial

Website

https://servicioimperial.com.mx

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Servicio Imperial is a PEMEX franchise operating three gas stations in Ciudad Juárez and Jilotepec, Mexico, supplying Magna, Premium, and Diesel fuels plus lubricants to individual consumers and commercial fleet operators via the NexusFuel management platform.

Ownership category

akta.pro rank

Product category

Gas Station Operations

NAICS

Gasoline Stations and Fuel Dealers (457), Gasoline Stations (4571), Fuel Dealers (45721)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)

akta.pro industry

PRIMARYEUALAIAB

Branded Fuels Wholesaling & Jobber Distribution

Energy, Utilities & Environment/Oil & Gas (Upstream, Midstream, Downstream and Refining)/Downstream Fuels Marketing & Retail (Service Stations, Branded Fuels)

SECONDARYTLABAIAI

Fleet Fuel & Energy Management (Fuel Programs, EV Charging Ops)

Transportation & Logistics/Fleet Leasing, Rental & Management/Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs)

SECONDARYTLAKAOAL

Lubricants, Fluids & Chemical Products Distribution (Oils, Coolants, AdBlue/DEF, Cleaners)

Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Parts Distribution, Tools & Workshop Services (Aftermarket Support)

SECONDARYEUALAIAJ

Non-Fuel Retail & Ancillary Forecourt Services (Car Wash, Auto Care, ATM/Lottery, Parcel Lockers)

Energy, Utilities & Environment/Oil & Gas (Upstream, Midstream, Downstream and Refining)/Downstream Fuels Marketing & Retail (Service Stations, Branded Fuels)

Keywords

• Retail fuel sales
• Fleet management services
• Gas station franchise
• Commercial fuel supply
• Diesel distribution

Headquarters

HQ city

Ciudad Juárez

HQ country

Mexico

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Fuel Retail Sales: Retail sale of gasoline (Magna, Premium) and diesel to individual consumers at company-owned gas stations. Transaction-based sales at pump.
2. Fleet Fuel Credit Services: Commercial fuel supply to fleet operators with credit accounts, detailed consumption reporting, and fleet management tools.
3. Lubricant Sales: Sale of lubricants as part of fuel supply services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels1 record

Core offering

Servicio Imperial operates a PEMEX franchise network of three gas stations in Ciudad Juárez and Jilotepec, Mexico, supplying gasoline (Magna 87 octane, Premium 92 octane), diesel, and lubricants to individual consumers via attended and self-service pumps. The company also provides specialized fleet management services for commercial transportation operators, including credit accounts, detailed consumption reports, and operational efficiency controls through its NexusFuel platform.

Product overview

Servicio Imperial operates as a PEMEX franchise network of gasoline stations offering a portfolio of fuel products and fleet management services. The company provides three fuel products: Gasolina Magna (87 octanes), Gasolina Premium (92 octanes with Pemex Aditec technology), and Diesel (45 cetanes). Complementing fuel sales, the service package includes dispensing attention with vehicle maintenance checks, detailed credit reports, consumption notes, fleet control systems, and rapid service delivery. The offering combines physical fuel distribution with administrative tools for fleet operators.

Differentiator

Problem solved

Functional benefit

Products and services

• Gasolina Magna 87-octane gasoline formulated with Pemex Aditec technology, designed for optimal vehicle performance. Sold to individual consumers and fleet operators at three retail stations in Ciudad Juárez and Jilotepec, with pricing ranging from $18.49 to $18.79 per liter depending on station and service type (attended vs self-service).
• Gasolina Premium 92-octane premium gasoline formulated with Pemex Aditec technology, designed to maximize vehicle potential. Sold at company stations with pricing ranging from $22.99 to $23.49 per liter depending on station and service type.
• Diesel High-density diesel fuel formulated with 45 cetanes and high ignition quality, designed for maximum engine performance and fuel efficiency. Sold at Raza, Jilotepec, and 4 Siglos stations at $24.99-$25.99 per liter.
• Lubricants Lubricants sold as part of the company's fuel supply service offering, complementing gasoline and diesel sales.
• Fleet Fuel Credit Services (Flotillas) Specialized fleet fuel services for commercial transportation companies (flotillas de autotransporte), providing credit accounts, detailed consumption reports, oil and fluid checks, tire pressure checks, windshield cleaning, and fleet efficiency controls via the NexusFuel web-based portal. Targeted at fleet operators requiring continuous fuel supply and operational management tools.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• PEMEX (Pemex Explotación y Producción)coreOEM/ Whitelabel/ Licensing PartnerServicio Imperial operates as a PEMEX franchise brand, supplying PEMEX-formulated diesel and gasoline products including Magna, Premium, and Diesel fuels. The partnership provides brand credibility, access to PEMEX Aditec technology fuel formulations, and standardized quality assurance.
• Fundación Grupo ImperialcoreStrategic or Co-development PartnerSocial responsibility partnership focused on community transformation. Together they have prepared and distributed meals to those in need, intervened in schools to strengthen youth participation, and conducted educational functions through entertainment activities.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Shell México: International oil major operating branded retail fuel stations in Mexico, including convenience offerings. Comparable as a larger branded fuel retailer with broader portfolio (lubricants, fleet cards) overlapping Servicio Imperial's offerings.
• ExxonMobil México: International oil major with retail and fleet fuel operations in Mexico under the Mobil brand. Comparable as a broad incumbent in Mexican retail fuel with overlapping lubricant and fleet-card offerings.
• BP México: International oil major operating retail fuel stations across Mexico under the BP brand. Comparable as a competing branded fuel retailer with broader geographic footprint and larger marketing budget, but operating as an incumbent in the same Mexican retail fuel market.
• Repsol México: International energy company operating branded service stations and fuel sales in Mexico. Comparable as a broad incumbent in Mexican downstream fuels retail with similar consumer and fleet customer targeting.
• TotalEnergies México: International oil major operating branded retail fuel stations and lubricants in Mexico. Comparable as a broad incumbent offering overlapping fuel and lubricant products to similar consumer and commercial customers.

Direct peers

• Petro-7: Mexican gas station brand operating retail fuel stations nationwide. Comparable as a Mexican-branded fuel retailer with similar consumer-facing station model and lubricant/ancillary service offerings.
• Hidrosina: Independent Mexican gas station chain operating retail fuel stations across multiple Mexican states. Comparable as a non-PEMEX branded Mexican fuel retailer competing for the same consumer and small-fleet customers.
• Grupo G500: One of the largest PEMEX franchise gas station networks in Mexico, operating hundreds of branded stations nationwide. Directly comparable as a PEMEX franchise gas station operator serving both retail and fleet customers in the same regulatory and supply framework.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/servicio-imperial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Servicio Imperial