SGP Soluções em Gestão Pública

What SGP Soluções em Gestão Pública does

SGP – Soluções em Gestão Pública is a privately-held Brazilian company headquartered in São Paulo (R. Sete de Abril, 252) that provides specialist education, training, publications, and legal advisory services for the Brazilian public administration sector. Its portfolio comprises two monthly legal periodicals (SLC – Solução em Licitações e Contratos and SAM – Solução em Direito Administrativo e Municipal), professional training courses delivered both online and in-person, exclusive legal books, an online MBA program focused on public procurement and administrative contracts, mentorship programs tied to Lei 14.133/2021, and a range of advisory services including LGPD compliance consulting, on-site legal advisory for municipal chambers, and punctual advisory for private companies participating in public bidding processes. In 2024 the company extended the portfolio with iaSGP, a text-based AI suite offering legal guidance and document-generation tools for public-sector professionals.

The business model is anchored in five revenue streams: (1) in-person and online training courses priced between R$1,220 and R$2,220 per course, (2) book and publication sales ranging from R$110 to R$370, (3) monthly periodical subscriptions at R$250 each for SLC and SAM, (4) MBA and mentorship subscriptions on multi-year contracts, and (5) advisory services for municipalities and private-sector bidders billed on engagement terms. The go-to-market is enterprise field sales targeting municipal governments, city halls, courts of accounts, and private companies participating in public procurement, complemented by direct WhatsApp sales, email marketing, and a multi-channel social media presence on LinkedIn, Facebook, Instagram, YouTube (Canal SGP), and Threads.

Customer concentration is dispersed across the Brazilian municipal sector, with named clients including Câmara Municipal de São Paulo, Tribunal de Contas do Estado de São Paulo (TCE-SP), DNIT, multiple municipal prefeituras, and water/sewage autonomous services — collectively representing more than 100 municipalities. Technically, SGP operates a website storefront (sgpsolucoes.com.br) with e-commerce checkout, online course delivery, and the recently launched iaSGP text-based AI tools; no proprietary platform architecture, API surface, or third-party integrations are publicly disclosed, and the company holds LGPD compliance certification with a designated DPO (Valdir Moda).

Name

SGP Soluções em Gestão Pública

Legal name

SGP – Soluções em Gestão Pública

Website

https://sgpsolucoes.com.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

SGP Soluções em Gestão Pública is a privately-held Brazilian company headquartered in São Paulo that delivers legal periodicals, training courses, books, advisory services, and AI tools targeted at municipal governments and public administration professionals across Brazil.

Ownership category

akta.pro rank

Product category

Public Administration Education and Training

NAICS

Public Administration (92), Public Finance Activities (921130)

SIC

Services-Legal Services (8111), Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

Public Procurement & Contracting (BPAIAEAE)

akta.pro secondary industry

Contract Administration Support (PO/Contract Compliance) (BPAAAJAE)

Keywords

• Public administration training
• Public procurement law
• Municipal management advisory
• Legal periodicals Brazil
• Government compliance consulting

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Training Courses and Events: In-person and online training courses for public administration professionals, with prices ranging from R$1,220 to R$2,220 per course. Courses cover topics such as public procurement law, administrative contracts, municipal accounting, and compliance.
2. Books and Publications: Sale of specialized legal books and publications on public administration, administrative law, and municipal management. Book prices range from R$110 to R$370.
3. Periodical Subscriptions: Monthly periodical subscriptions (SLC and SAM) covering public procurement law and administrative/municipal law, priced at R$250 each.
4. Advisory Services: On-site and online legal advisory services for public entities, LGPD compliance consulting, and punctual advisory for municipal chambers.
5. MBA Programs: Online MBA program in Public Procurement and Administrative Contracting.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

SGP – Soluções em Gestão Pública provides specialized education, training, legal advisory, and publishing services for Brazilian public administration professionals. Its portfolio includes in-person and online courses on public procurement (Lei 14.133/2021), administrative contracts, and municipal management; the proprietary monthly periodicals SLC and SAM; exclusive legal books; an online MBA program; mentorship on the new procurement law; and advisory services covering LGPD compliance, on-site legal consulting, and municipal chamber support.

Product overview

SGP Soluções em Gestão Pública is a Brazilian edtech company specializing in public administration education and legal services. The company operates a multi-product platform consisting of: (1) two monthly legal periodicals (SLC – Solução em Licitações e Contratos and SAM – Solução em Direito Administrativo e Municipal); (2) professional training courses and events (Cursos e Treinamentos); (3) exclusive legal publications (Livros); (4) online MBA and mentorship programs; (5) AI-powered tools under the iaSGP brand for legal guidance and document generation; and (6) various advisory services including LGPD compliance, on-site legal consulting, and online advisory services. The portfolio is targeted at public sector professionals including municipal administrators, procurement officers, internal controllers, and legal advisors.

Differentiator

Problem solved

Functional benefit

Brands

• SLC – Solução em Licitações e Contratos: Monthly periodical publication covering public procurement and administrative contracts topics.
• SAM – Solução em Direito Administrativo e Municipal

Products and services

• Cursos e Treinamentos Online and in-person professional training courses for public administration professionals covering public procurement law (Lei 14.133/2021), administrative contracts, municipal accounting, compliance, and related topics. Priced R$1,220–R$2,220 per course.
• Livros e Obras Exclusivas Exclusive legal publications and books on public administration, procurement law, municipal law, and constitutional topics authored by specialists. Priced R$110–R$370 per title.
• SLC – Solução em Licitações e Contratos Monthly legal periodical focused on public procurement and administrative contracts, featuring articles, interviews with jurists, practical solutions, and court rulings. Subscription: R$250/month.
• SAM – Solução em Direito Administrativo e Municipal Monthly legal periodical covering administrative and municipal law topics, featuring interviews, practical solutions, legislative analyses, and court rulings. Subscription: R$250/month.
• MBA On-Line em Licitações e Contratações da Administração Pública Online MBA program focused on public procurement and administrative contracts for professionals seeking advanced specialization in Brazilian public administration.
• Mentoria da Nova Lei de Licitações e Contratos Administrativos – Lei nº 14.133/2021 Mentorship program focused on the new Brazilian Public Procurement Law (Law 14.133/2021) for professionals seeking guided learning.
• Assessoria em Licitações Públicas para Empresas Privadas Advisory services for private companies on public procurement procedures and participation in bidding processes.
• Assessoria Jurídica In Loco On-site legal advisory services for municipal chambers and public entities.
• Assessoria LGPD Advisory services for compliance with Brazil's General Data Protection Law (LGPD) for public entities.
• Assessoria On-line Hora Certa Online advisory services providing on-demand legal guidance at scheduled times.
• Assessoria Pontual para Câmaras Municipais On-demand advisory services specifically designed for municipal chambers.
• iaSGP – Ferramentas de IA AI-powered tools including Orienta
• Canal SGP Video channel featuring interviews with legal experts, practical solutions, and educational content on public administration topics.

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Instituto Brasileiro de Direito Administrativo (IBDA): Brazilian institute dedicated to administrative law education, courses, and publications. Direct competitor in the public-law professional training and content niche that SGP serves.
• Zênite Informação e Consultoria: Brazilian firm specializing in public procurement and administrative contracts advisory, training, and publications. Direct competitor to SGP in the same Lei 14.133/2021 niche serving municipalities and courts of accounts.
• LiciteLAB: Brazilian edtech focused on public procurement training and professional certification. Competes with SGP on online courses and self-paced learning for public-sector procurement officers.

Others

• Editora Fórum: Brazilian legal publisher producing books, periodicals, and content on administrative law and public procurement. Adjacent supplier/competitor in the publication arm of SGP's business.

Broad incumbents

• ESAF – Escola de Administração Fazendária: Brazilian government school focused on financial administration and public procurement training. Broader incumbent offering free or subsidized training that competes with SGP's fee-based courses.
• ENAP – Escola Nacional de Administração Pública: Brazilian federal government school providing public administration training and certifications. Broader incumbent competitor covering public management with government-supported pricing.
• ILB – Instituto Legislativo Brasileiro: Brazilian Senate training institute offering courses on legislative processes and public law. Broad incumbent serving a similar municipal chamber and legislative customer base.

Emerging players

• LiciTalk: Brazilian online community and content platform focused on public procurement professionals. Emerging player intersecting with SGP's training and content audience through community-driven content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/SGP_Solucoes
• YouTubeyoutube.com/channel/UCCzsnwQGaSnOsyMEA8cyJxA
• Facebookfacebook.com/SGPBrasil
• LinkedInlinkedin.com/company/sgp-solu%C3%A7%C3%B5es-em-gest%C3%A3o-p%C3%BAblica-cursos-e-informativos
• Instagraminstagram.com/sgp_solucoes

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SGP Soluções em Gestão Pública