Shands Lake Shore

What Shands Lake Shore does

Shands Lake Shore is the company name attached to the dataset, but all underlying business content describes SBOBET88, an Indonesian online sports betting platform operated by corporate entity PT MBG. The platform functions as an authorized agent (agen) for the SBOBET brand, offering football/soccer wagering as its core product (Judi Bola), alongside adjacent casino and slot gaming verticals. It targets Indonesian consumers using IDR currency, with local payment rails including bank transfers (Mandiri, BNI, BRI, BCA), QRIS, and E-Wallets, and a minimum deposit of Rp 10,000.

The underlying technology is a mobile-responsive web platform with QR-code verification, real-time odds updates, live in-play betting, and a Mix Parlay odds calculator. Distribution combines a self-serve website with a small agent/branch network across Indonesia (Asia Mega Mas, Medan Fair, Banda Aceh) and WhatsApp-based support. The platform markets aggressively around the 2026 World Cup, indicating tournament-cycle demand sensitivity.

The revenue model is transaction-based, generating take-rate economics on user betting volume. No revenue figures, funding history, headcount detail, management team, regulatory licenses, or certifications are disclosed in the source data. Customer testimonials on the site are uniformly positive but generic and unattributed to verifiable accounts, and the website itself references a firearms-related domain (canyonsportsmartinez.com/guns) in product URLs, signaling weak digital hygiene inconsistent with a legitimate licensed operator.

Name

Shands Lake Shore

Legal name

PT MBG

Website

https://shandslakeshore.com

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

51–100 employees

Short description

Shands Lake Shore (SBOBET88 / PT MBG) is an Indonesian online sports betting platform operating as an authorized SBOBET agent, offering football wagering, casino, and slots to Indonesian consumers via mobile-responsive website, agent branches, and local IDR payment rails.

Ownership category

akta.pro rank

Product category

Online Sports Betting

NAICS

Gambling Industries (7132), Other Gambling Industries (713290), Other Gambling Industries (71329)

akta.pro primary industry

Sportsbooks (Online & Mobile Operators) (MPAEACAA)

akta.pro secondary industries

Sportsbook Trading, Odds & Feed Providers (MPAEAKAB), Payments, Wallets & Cashiering for Sports Betting (MPAEACAG), Retail Sportsbooks (On-Premise, Kiosks & In-Venue) (MPAEACAB), Sportsbook Affiliate & Comparison Sites (MPAEAMAA)

Keywords

• Online sports betting
• Football gambling
• Live betting
• Online casino gaming
• Slot games

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Sports Betting Wagers: Platform generates revenue through betting transactions where users place wagers on sports events including World Cup 2026, football leagues, and various competitions

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

SBOBET88 operates an online sports betting platform offering football (soccer) betting markets covering domestic competitions and international tournaments including World Cup 2026, alongside casino and slot gaming verticals. The platform supports multiple bet types — Parlay, Mix Parlay, Handicap, Over/Under, 1X2, and Correct Score — with live in-play betting functionality and real-time odds updates, accessible through a mobile-responsive web interface and supported by Indonesian payment methods (Bank transfer, QRIS, E-Wallet).

Product overview

SBOBET88 is an online sports betting platform offering football (soccer) betting, casino games, and slot games. The core product is Judi Bola (football betting) which provides markets for domestic competitions and international tournaments including World Cup 2026. Additional offerings include Casino and Slot games. The platform supports various bet types including Parlay, Mix Parlay, Handicap, Over/Under, 1X2, and Correct Score, with live betting functionality for real-time wagering.

Differentiator

Problem solved

Functional benefit

Products and services

• SBOBET88 Judi Bola (Football Betting) Online football betting platform providing markets for domestic competitions and international tournaments (including World Cup 2026), with multiple bet types (Handicap, Over/Under, 1X2, Parlay, Mix Parlay, Correct Score) and live in-play wagering. Targeted at Indonesian sports betting consumers using IDR currency.
• SBOBET88 Casino Online casino gaming section available on the SBOBET88 platform, offering casino games to registered Indonesian users.
• SBOBET88 Slot Online slot gaming offerings available on the SBOBET88 platform, accessible to registered Indonesian users.

Quantifiable outcome

• 4-star rating from users

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• SBOBETcoreStrategic or Co-development PartnerSBOBET88 operates as an authorized agent/platform for SBOBET brand, providing sports betting services under the SBOBET name. The platform is marketed as 'Authorized Sbobet' and 'Verified' indicating official partnership status.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Maxim88: Southeast Asian-focused online sportsbook and casino platform targeting Indonesian and Malaysian markets. Competes directly in football betting with multi-product offering (sportsbook, slots, live casino) and local payment integration.
• Dafabet: Asia-focused online sports betting and casino operator with strong presence in Indonesia and other Southeast Asian markets. Directly competes for the same Indonesian football-bettor customer base with similar product mix (sportsbook, casino, slots) and local payment methods.
• Bola88: Indonesia-focused online football betting (judi bola) agent with similar product scope and target customer base. Closest direct peer in the Indonesian market segment, operating as another football-specialized agent for an upstream sportsbook brand.
• 1xBet: Global online sportsbook and casino operator with significant presence in Asian and emerging markets. Competes in Indonesian football betting with comparable bet types (Handicap, Over/Under, live betting) and similar agent-based distribution models.

Broad incumbents

• Bet365: One of the world's largest online sportsbooks with comprehensive football betting markets and live betting features. While not focused on Indonesia specifically, it represents the global incumbent benchmark for sportsbook product depth and odds coverage.
• DraftKings: Major US-licensed online sportsbook and casino operator. While geographically distinct, it offers a comparable multi-product digital sportsbook/casino/slot platform and serves as a comparable for digital-first sportsbook unit economics.
• Betway: Global online sportsbook and casino operator with strong football betting product. Direct competitor in Asian markets and comparable for multi-product sportsbook + casino + slots platform strategy.
• William Hill: Established UK/global sportsbook operator with online and retail betting. Comparable in offering full sportsbook coverage including live betting and broad casino/slot products, serving as a benchmark for legacy sportsbook brands.
• Flutter Entertainment: Parent of FanDuel, PokerStars, and several international sportsbook brands. A global incumbent in online sports betting and gaming, providing comparable public-market scale and benchmark for sportsbook product economics.
• SBOBET: The principal sports betting brand that SBOBET88 operates as an authorized agent for. SBOBET is a major Asian-market sportsbook offering sports betting, casino, and live dealer products, and is the upstream brand whose trust and odds SBOBET88 resells.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/SBOBET88
• Facebookfacebook.com/SBOBET88
• Instagraminstagram.com/SBOBET88
• LinkedInlinkedin.com/company/shands-lake-shore

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shands Lake Shore