Repair Partners Wholesale & Retail
Repair Partners Wholesale & Retail is an Australian e-commerce distributor of smartphone, tablet, and wearable repair parts and tools, selling to independent repair businesses (B2B wholesale) and DIY consumers (B2C retail) nationwide with same-day dispatch and next-day delivery.
- Company typePrivate
- Founded2018
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Repair Partners Wholesale & Retail does
Repair Partners Wholesale & Retail is an Australia-based e-commerce wholesale and retail distributor of smartphone, tablet, and wearable device repair parts, founded in 2018 and headquartered in Springvale South, Victoria. The company maintains a comprehensive online catalog of replacement components — batteries, screens, adhesives, cameras, charging ports, and other modules — covering iPhone models from iPhone 7 through iPhone 16, Samsung Galaxy devices, Huawei, Oppo, Google Pixel, iPad, iWatch, MacBook, and Microsoft Surface, alongside professional repair tools, adhesives, hydrogel screen protection equipment, chargers, cables, and accessories. It functions as an authorized distributor for established repair tool brands including Sunshine, Relife, and Qianli, with products backed by a 1-year local warranty.
The business model combines B2B wholesale distribution with tiered membership pricing and bulk buy discounts, alongside direct-to-consumer retail sales through a Shopify-based storefront. Three revenue streams underpin operations: wholesale parts sales (transaction-based), retail parts sales (one-time unit pricing), and repair services including B2B repair booking and iPhone LCD refurbishment/buyback programs. Distribution is conducted exclusively through the direct e-commerce channel with same-day dispatch and premium overnight courier delivery via StarTrack, with no disclosed physical retail footprint. Afterpay is integrated for consumer payment flexibility.
Customers are split between independent phone and device repair businesses across Australia (B2B, primary) and end-consumer/DIY repairers (B2C, secondary). Marketing relies on the e-commerce storefront as the primary bottom-of-funnel channel, supplemented by geographic SEO targeting of major Australian cities and a technical blog with repair guides to drive top-of-funnel organic traffic. The operating model is asset-light, with a 15-employee workforce supporting nationwide reach. No disclosed revenue, funding history, or AI capabilities are present in the public data.
Repair Partners Wholesale & Retail firmographics
Firmographics- Name
- Repair Partners Wholesale & Retail
- Legal name
- Repair Partners Wholesale & Retail
- Website
- https://shop.repairpartners.com.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Repair Partners Wholesale & Retail is an Australian e-commerce distributor of smartphone, tablet, and wearable repair parts and tools, selling to independent repair businesses (B2B wholesale) and DIY consumers (B2C retail) nationwide with same-day dispatch and next-day delivery.
- Ownership category
- akta.pro rank
Repair Partners Wholesale & Retail industry classification
Industry- Product category
- Mobile Device Repair Parts Distribution
- NAICS
- Other Electronic Parts and Equipment Merchant Wholesalers (42369), Other Professional Equipment and Supplies Merchant Wholesalers (42349)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Machinery, Equipment & Supplies (5080)
- akta.pro primary industry
- Parts, Components, Refurbished & Reverse Logistics (Electronics) Distribution (CRAOACAK)
- akta.pro secondary industries
- Spare Parts & Replacement Components Retail (Batteries, Screens, Chargers) (CRACAJAG), Rework, Repair & Refurbishment (Depot/Light Manufacturing) (TLAIAFAG)
Keywords
Where Repair Partners Wholesale & Retail is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Repair Partners Wholesale & Retail business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Wholesale Parts Sales: B2B wholesale distribution of phone, tablet, and wearable repair parts and tools to repair businesses across Australia. Operates tiered membership pricing with volume-based discounts.
- Retail Parts Sales: Direct-to-consumer and repair business sales through e-commerce storefront. Individual parts priced at retail rates.
- Repair Services: Provides repair check-in and booking services including B2B repair bookings and consumer repair services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Retail Pricing |
| Subscription | Annual | Wholesale Membership Tiers |
| Unit Pricing | Pay-as-you-go | Bulk Buy Discounts |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Repair Partners Wholesale & Retail product offering
Product offeringCore offering
Repair Partners Wholesale & Retail distributes replacement parts, tools, adhesives, and accessories for smartphones, tablets, laptops, and wearables (predominantly iPhone, Samsung, Huawei, Oppo, Google Pixel, iPad, MacBook, iWatch) to repair businesses across Australia. The company operates an e-commerce storefront with same-day dispatch, overnight premium courier delivery, tiered wholesale membership pricing, and B2B repair booking services, also serving retail/DIY customers.
Product overview
Repair Partners Wholesale & Retail operates as a comprehensive B2B/B2C e-commerce platform for the Australian phone and tablet repair industry. The company functions as a wholesale distributor and retail seller of replacement parts, tools, and accessories. Their product portfolio centers on iPhone repair parts (the largest category covering iPhone 7 through iPhone 16), Samsung Galaxy parts (spanning Galaxy S, A, Note, and J series), and parts for Huawei, Oppo, Google Pixel, iPad, iWatch, MacBook, and other brands. Supporting product lines include professional repair tools (soldering equipment, microscopes, mainboard tools), adhesive tapes and liquids, hydrogel screen protection machines and films, chargers and cables, and phone cases/accessories. The company also offers services including Samsung LCD refurbishment and buyback programs, B2B repair booking platforms, and a wholesale membership tier program. Key tool brands distributed include Sunshine, Relife, Qianli, and JC, all backed by 1-year local warranty. The business serves both individual repair technicians and commercial repair businesses throughout Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- iPhone Repair Parts Replacement parts including batteries, screens, adhesives, cameras, and charging ports for iPhone models spanning iPhone 7 through iPhone 16 series. Targeted at repair shops and DIY consumers across Australia.
- Samsung Galaxy Repair Parts Replacement components for Samsung Galaxy S series (S8 through S22), Galaxy A series, Galaxy Note series, Galaxy J series, and Galaxy Tab tablets.
- Huawei Repair Parts Replacement parts for Huawei Mate series, P series, Honor series, Nova series, and Y series devices.
- Oppo Repair Parts Replacement components for Oppo A series, R series, Reno series, Find series, and RealMe devices.
- Google Pixel Repair Parts Replacement parts for Google Pixel 1 through Pixel 7 series, including Pixel 3a, 4a, 5a, and 6a models.
- iPad Repair Parts Replacement screens, adhesives, digitizers, and service packs for iPad Pro, iPad Air, iPad, and iPad Mini series.
- iWatch Repair Parts Replacement parts including LCD adhesive tapes and magnetic charging cables for Apple Watch Series 1 through Series 7.
- MacBook Repair Parts Replacement components for MacBook Pro, MacBook Air, and MacBook Retina models including various A-numbers.
- Other Brand Repair Parts Replacement parts for OnePlus, Nokia, Sony Xperia, Microsoft Surface, and other miscellaneous smartphone and tablet brands.
- Repair Tools & Equipment Professional repair tools including screwdrivers, tweezers, opening tools, soldering stations, hot air rework stations, microscopes, mainboard transplant tools, preheating platforms, and power supplies. Authorized distributor for Sunshine, Relife, Qianli, and JC brands with 1-year local warranty.
- Adhesives & Tapes 3M double-sided adhesive tapes, foam tapes, high-temperature tapes, frame glue removers, dust remover tapes, and liquid dispensers for device repair.
- Hydrogel Machines & Films Hydrogel film cutting machines (SUNSHINE SS-890C Pro Max, MINI, RELIFE RL-870C), UV curable films, privacy hydrogel protectors, and self-repair clear films for screen protection.
- Chargers & Cables Original wall chargers, data cables (Baseus Zinc Magnetic, Baseus Cafule, Qianli), car chargers (PISEN QC2.0), MagSafe cables, and MagSafe magnets for wireless charging.
- Phone Accessories Cases, covers, screen protectors, earphones, holders, and game console accessories across multiple brands including Mercury (Bluemoon Diary, Soft Feeling, Bumper).
- Samsung LCD Refurbishment & Buyback Service iPhone LCD refurbishment and buyback service program enabling repair businesses to restore or resell used LCD screens.
- B2B Repair Booking Service Business-to-business repair booking platform for commercial repair shops and end consumers to submit repair jobs.
- Wholesale Membership Program Tiered wholesale pricing program offering bulk discounts and volume pricing for registered repair businesses.
Companies that use Repair Partners Wholesale & Retail
Customer profileSegments2 records
Ideal customer profiles2 records
Repair Partners Wholesale & Retail technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Repair Partners Wholesale & Retail partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- SunshinecoreAuthorized distributor of Sunshine brand repair tools, hydrogel machines, films, and related products. Includes 1-year local warranty on Sunshine products. Products include SUNSHINE SS-890C Pro Multifunctional Intelligent Cloud Film Cutting Machine, SUNSHINE privacy hydrogel protectors, and SUNSHINE SS-302A USB Multimeter.
- RelifecoreAuthorized distributor of Relife brand products including RL-870C Hydrofilm Cutting Machine, RL-M3T-B1 Trinocular microscopes, RL-422-IM solder flux, RL-UVH901G solder mask, and RL-054 squeeze bottles. Products covered by 1-year local warranty.
- QianlicoreAuthorized distributor of Qianli products including iCopy Version 2.1, battery identification interfaces, automatic restoration DFU recovery cables, IDFU GO recovery mode cables, and power cord adapters for MacBook. Products covered by 1-year local warranty.
- AfterpayminorPayment services partner offering buy-now-pay-later functionality for customers at checkout.
- Premium Courier / StarTrackcoreOvernight delivery service provider for Australian domestic shipping, enabling fast fulfillment for repair businesses.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Repair Partners Wholesale & Retail competitors and assessment
Company assessmentDirect peers
- Injured Gadgets: US-based wholesale and retail distributor of smartphone and tablet replacement parts, tools, and accessories. Directly comparable product catalog, hybrid B2B/B2C e-commerce model, and reliance on third-party-brand tool distribution.
- MobileDefenders: US wholesale supplier of phone repair parts, tools, and training resources serving repair shops and technicians. Comparable in B2B wholesale focus, breadth of device coverage (iPhone, Samsung, iPad), and educational-content marketing strategy.
- iFixit: Global leader in repair parts, tools, and step-by-step repair guides for smartphones, tablets, laptops, and consumer electronics. Directly comparable to Repair Partners in product category (replacement parts and tools), target customer (DIY repairers and repair shops), and go-to-market (e-commerce with educational content).
- Witrigs: International wholesale distributor of iPhone, iPad, and Samsung replacement parts and LCD screens, with a strong B2B e-commerce model. Closely comparable to Repair Partners in product mix, target customers (repair shops and distributors), and online wholesale operation.
- REWA Technology: China-based supplier of smartphone replacement parts (screens, batteries, flex cables) and professional repair tools (microscopes, soldering stations, programmers). Directly comparable in product range and wholesale B2B distribution model targeting independent repair businesses globally.
Regional players
- Replacebase: European-based distributor of smartphone replacement parts (screens, batteries, housings) for iPhone and Samsung devices. Directly comparable product category; primarily serves the EU/UK market rather than Australia, making it a regional rather than head-to-head competitor.
Broad incumbents
- Sunshine (parent brand): China-based manufacturer of professional smartphone-repair tools and equipment (hydrogel cutters, multimeters, microscopes) for which Repair Partners is an authorized Australian distributor. Comparable as the underlying supplier of one of Repair Partners' core product lines and as a benchmark for premium repair-equipment branding.
- Qianli (parent brand): China-based manufacturer of professional phone-repair tools (iCopy programmers, battery-identification interfaces, DFU recovery cables). Comparable as a manufacturer of distributed premium tools; Repair Partners is an authorized Australian distributor of Qianli products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Repair Partners Wholesale & Retail social profiles
Digital presenceRepair Partners Wholesale & Retail financial estimates
Financial estimateRevenue estimate
Valuation estimate
Repair Partners Wholesale & Retail leadership team
Management profileNumber of profiles
Repair Partners Wholesale & Retail funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Repair Partners Wholesale & Retail M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Repair Partners Wholesale & Retail
What does Repair Partners Wholesale & Retail do?
Repair Partners Wholesale & Retail distributes replacement parts, tools, adhesives, and accessories for smartphones, tablets, laptops, and wearables (predominantly iPhone, Samsung, Huawei, Oppo, Google Pixel, iPad, MacBook, iWatch) to repair businesses across Australia. The company operates an e-commerce storefront with same-day dispatch, overnight premium courier delivery, tiered wholesale membership pricing, and B2B repair booking services, also serving retail/DIY customers.
Is Repair Partners Wholesale & Retail a public or private company?
Repair Partners Wholesale & Retail is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Repair Partners Wholesale & Retail founded?
Repair Partners Wholesale & Retail was founded in 2018. It employs 11 to 50 people.
Where is Repair Partners Wholesale & Retail based?
Repair Partners Wholesale & Retail is headquartered in Melbourne, Australia, in the Oceania region.
How does Repair Partners Wholesale & Retail make money?
Three revenue lines are on record. Wholesale Parts Sales are the primary driver. The others are retail Parts Sales and repair Services.
Who are Repair Partners Wholesale & Retail's main competitors?
Direct peers on record are Injured Gadgets, MobileDefenders, iFixit, Witrigs and REWA Technology. Replacebase is listed as a regional player. Broad incumbents are Sunshine (parent brand) and Qianli (parent brand).
Does Repair Partners Wholesale & Retail have an API?
No public API is recorded for Repair Partners Wholesale & Retail.
What industry is Repair Partners Wholesale & Retail in?
Repair Partners Wholesale & Retail's product category is Mobile Device Repair Parts Distribution. Its primary akta.pro industry code is CRAOACAK, Parts, Components, Refurbished & Reverse Logistics (Electronics) Distribution, with a secondary code of CRACAJAG, Spare Parts & Replacement Components Retail (Batteries, Screens, Chargers). Its NAICS code is 42369 and its SIC code is 5040.