ZOGI Europe GmbH

Name

ZOGI Europe GmbH

Legal name

ZOGI Europe GmbH

Website

https://shop.zogi.biz

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Promotional Products

NAICS

Electronics and Appliance Retailers (4492)

akta.pro primary industry

Wearables & Personal Electronics Distribution (CRAOACAI)

Keywords

• Promotional products
• Corporate gifts
• Branded merchandise
• Custom logo printing
• Advertising articles

Headquarters

HQ city

Keltern

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Promotional Products Sales: Sale of electronic promotional articles including powerbanks, wireless chargers, USB sticks, speakers, headphones, and smartphone accessories. Revenue generated from product sales with tiered volume pricing based on order quantity.
2. Custom Branding Services: Logo printing, embroidery, and laser engraving services applied to promotional products, including setup fees and per-unit customization charges

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

ZOGI Europe GmbH sells electronic promotional articles (Werbeartikel) — including powerbanks, wireless chargers, USB sticks, Bluetooth speakers, headphones, charging cables, and smartphone accessories — exclusively to commercial/B2B customers, custom-branded with the client's logo via printing, embroidery, or laser engraving. The product portfolio is augmented by the Zogi.Nature sub-brand for sustainable merchandise and the ZOGI Innovation Lab, which delivers OEM/ODM product design, sourcing, and end-to-end custom manufacturing.

Product overview

ZOGI Europe GmbH operates an e-commerce platform (zogi.biz) specializing in electronic promotional products and advertising articles (Werbeartikel). The product portfolio is organized around several core categories: Powerbanks and Wireless Chargers serve as the primary charging technology offerings; Lautsprecher (Speakers) and Kopfhörer (Headphones) form the audio product line; Ladekabel (Charging Cables) and Smartes Zubehör (Smart Accessories) comprise the smartphone accessories; the NATURE sub-brand offers sustainable and eco-friendly products; and Work & Lifestyle covers office, outdoor, and lifestyle promotional items. The company also features a ZOGI INNOVATION LAB that provides OEM & ODM development, product design, and custom manufacturing solutions globally. Products are customizable with logos for branding purposes and target B2B customers including corporate clients, event organizers, and marketing departments.

Differentiator

Problem solved

Functional benefit

Products and services

• Powerbanks Mobile charging stations for electronic devices, available in various capacities (e.g., 5,000 mAh slim magnetic/MagSage-compatible models like Powerbank Vyro and Vonix with aluminum housing) and customizable with the client's logo for use as a corporate giveaway.
• Wireless Chargers Inductive (Qi) wireless chargers for compatible devices, including the LED Lightshow Wireless Charger (LEDs illuminate the printed logo during use) and the rectangular 10W Wireless-Charger Peso, custom-branded via printing or engraving for B2B customers.
• Bluetooth Speakers (Lautsprecher) Bluetooth speakers and audio devices intended for promotional purposes, custom-branded with the client's logo for use as a corporate giveaway.
• Headphones (Kopfhörer) Wireless and wired headphones including in-ear headsets intended as branded promotional merchandise for B2B customers.
• Charging Cables (Ladekabel) Charging cables in USB-C, magnetic, and high-wattage variants, custom-branded for corporate giveaways.
• USB Flash Drives (USB-Sticks) USB flash drives in various capacities, shapes, and transfer speeds, intended as branded promotional merchandise.
• Smart Accessories (Smartes Zubehör) Smartphone accessories including holders and multifunctional tools sold as branded promotional items to B2B customers.
• Zogi.Nature Sustainable Promotional Products Sub-brand of sustainable and eco-friendly promotional products including seed balls, beeswax bags, and green business items, marketed to corporate customers seeking ESG-aligned corporate gifts.
• Work & Lifestyle Promotional Products Work and lifestyle promotional products including outdoor and sport gear, office and desk supplies, tools and household items, travel and auto accessories, bags and accessories, and lighting products such as the Tischlampe Orisa and Sommelier Pure.
• Custom Logo Branding Services Custom logo application on promotional merchandise via printing, embroidery, or laser engraving, with online product configurator for preview and dedicated service team consultation.
• ZOGI Innovation Lab - OEM/ODM Product Development End-to-end custom product development service covering OEM and ODM development, global sourcing and procurement, product design, technical implementation, and special/custom solutions from idea to market-ready series production, combining German design and AI competence with production in Germany and implementation teams in China.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Expansion highlights5 records

Direct peers

• ELITE PROMO GmbH: German B2B supplier of promotional products with a strong focus on electronics (powerbanks, speakers, USB, wireless charging) and custom branding. Closely comparable catalog, customer base, and value proposition to ZOGI.
• Reflects GmbH: German B2B promotional products specialist with an electronics, lifestyle, and tech-focused assortment and custom branding services. Comparable in product mix, customer base (corporate marketing), and DACH-centric operations.
• Werbeartikel-Welt: German online Werbeartikel retailer serving B2B customers with a broad catalog including electronic items and custom branding. Directly comparable in channel (e-commerce), geography (DACH), and product mix.
• Giving Europe: German B2B promotional products company (formerly HERMA promotion) offering a wide range of giveaways including electronic items, with custom branding and a dealer network. Direct competitor to ZOGI in the German electronic Werbeartikel segment.
• Premium Square Europe: European B2B distributor of premium promotional products, with an electronics-heavy catalog and custom logo services. Comparable to ZOGI in target customer (corporate marketing), product mix, and B2B-only go-to-market model.
• GMW GmbH (Werbeartikel): German-based B2B promotional products supplier offering electronic gadgets and lifestyle items with custom branding. Comparable mid-sized German competitor to ZOGI in electronic Werbeartikel.

Others

• Alibaba.com (Alibaba Group): Global B2B sourcing platform where many of ZOGI's electronic products are originally manufactured or wholesaled. Comparable as an alternative sourcing channel for corporate buyers seeking promotional electronics, and as upstream supplier in ZOGI's own supply chain.

Broad incumbents

• PF Concept International: One of Europe's largest promotional products distributors with a broad Werbeartikel portfolio including electronics, apparel, and writing instruments. Directly comparable as a B2B-only promotional goods supplier operating across multiple European markets with custom branding services.
• XD Connects B.V. European B2B supplier of promotional tech and lifestyle products with a large electronics catalog (powerbanks, chargers, audio). Comparable assortment and custom branding services, but larger scale and broader European footprint than ZOGI.

Regional players

• Halfar System GmbH: German manufacturer and supplier of promotional bags and lifestyle accessories with custom branding. Comparable in B2B Werbeartikel focus, German production, and OEM/ODM-style custom capabilities, though more skewed to bags than electronics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/zogi-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ZOGI Europe GmbH