Sindicato Rural de Rio Verde

What Sindicato Rural de Rio Verde does

Sindicato Rural de Rio Verde is a private non-profit class association (sindicato rural) representing rural producers in Rio Verde, Southwest Goiás, Brazil. Founded in 1958 as Associação Rural de Rio Verde and formally constituted as a sindicato rural in 1968, the union is affiliated with the state-level FAEG (Federação da Agricultura e Pecuária de Goiás) federation and operates as a membership-based organization funded by recurring membership dues. Its service portfolio spans administrative support (payroll, admissions/dismissals, ITRS), legal advisory through a dedicated Legal Committee created in March 2026, veterinary assistance, discounts at partner merchants, and free vocational training delivered in partnership with SENAR-Goiás covering drone operation, agricultural safety (NR 31.8), poultry, machinery, and a 2-year technical agriculture course. The union also operates a 17-year-old phytopathology laboratory (with GAPES, Xecape Rural, and UniRV) for Asian soybean rust monitoring — processing 1,104 leaf samples in the prior harvest season — a 32-year annual cattle auction with Dêgo Leilões, a 20-year equotherapy center (Centro de Equoterapia Primeiro Sorriso), and a monthly magazine (Revista Sindicato Rural em Campo, 176 editions as of January 2026).

The underlying technology is service-oriented rather than platform-based: laboratory diagnostics rely on optical and digital microscopy; training uses in-person and hybrid delivery formats; and communications run through a website, social media (Facebook, Instagram, YouTube), email newsletters, and the magazine. Go-to-market is community-led, with direct member relationships, annual events including Expo Rio Verde, and integration into the FAEG/SENAR institutional system for policy advocacy, Expedição Safra crop monitoring, and agro-startup challenges via Hub CampoLab. Revenue mechanics rest on membership dues supplemented by partner-funded programs (SENAR training, municipal equotherapy funding, FCO credit advocacy), with no equity, debt, or external funding instruments disclosed.

Name

Sindicato Rural de Rio Verde

Legal name

Sindicato Rural de Rio Verde

Website

https://sindicatoruralrioverde.com.br

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

11–50 employees

Short description

Sindicato Rural de Rio Verde is a non-profit rural producers' union in Rio Verde, Goiás, Brazil, offering membership services including payroll, legal and veterinary support, free vocational training, a phytopathology laboratory, and a long-running cattle auction to farmers and livestock owners in Southwest Goiás.

Ownership category

akta.pro rank

Product category

Rural Union / Agricultural Association Services

NAICS

Support Activities for Crop Production (11511), Technical and Trade Schools (6115)

SIC

Services-Membership Organizations (8600), Agricultural Services (700)

akta.pro industry

PRIMARYAFACAJAE

Regulatory Compliance, Permitting & Audit Readiness (Food Safety, Environmental, Labor)

Agriculture & Food Production/Agricultural Services (Custom Farming, Agronomy, Veterinary)/Farm Management & Operational Advisory Services

Keywords

• Rural union services
• Agricultural training
• Livestock auctions
• Member services
• Agricultural support

Headquarters

HQ city

Rio Verde

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: The rural union generates revenue through membership fees from rural producers. Members receive services including payroll processing, legal support, veterinary assistance, and discounts at partner establishments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Sindicato Rural de Rio Verde is a rural producers' union (class association) founded in 1958 in Rio Verde, Goiás, Brazil. It provides member services including payroll processing, legal support, veterinary assistance, ITRS management, and discounts at partner merchants. The union also coordinates vocational training courses in partnership with SENAR, operates a phytopathology laboratory for Asian rust monitoring, organizes annual livestock auctions, publishes a monthly magazine, and runs an equotherapy social program.

Product overview

Sindicato Rural de Rio Verde is a rural producers' union offering a portfolio of services including a monthly magazine (Revista), agricultural training courses, equotherapy, a phytopathology laboratory, and cattle auctions. It operates as a unified service organization rather than a platform product, serving member producers through educational programs, legal advisory (via its Legal Committee), veterinary support, and social initiatives like the equotherapy center.

Differentiator

Problem solved

Functional benefit

Brands

• Centro de Equoterapia Primeiro Sorriso: Equotherapy center operating in partnership for 20 years, contributing to quality of life, rehabilitation, and social reintegration of practitioners and families.

Products and services

• Revista Sindicato Rural em Campo Monthly magazine covering agricultural topics, rural events, and producer stories, distributed to members and the rural community in Rio Verde, Goiás.
• Cursos e Treinamentos Free vocational training courses and certifications for rural workers and producers, covering agricultural drone operation, workplace safety, machinery operation, agricultural technology, poultry farming, and rural skills. Delivered through SENAR Goiás partnership with certificates valid nationwide.
• Centro de Equoterapia Primeiro Sorriso Equine-assisted therapy center in operation for over 20 years, providing therapeutic horseback riding services for rehabilitation and social reintegration of practitioners and their families.
• Laboratório de Fitopatologia Phytopathology laboratory for monitoring and diagnosing Asian soybean rust (Phakopsora pachyrhizi), operated as a partnership between GAPES, Xecape Rural, and UniRV. Free service analyzing leaf samples for early rust detection.
• Leilão do Sindicato Rural de Rio Verde Annual cattle auction operated for 32 years in partnership with Dêgo Leilões, serving as a commercial platform for beef cattle, offering security, liquidity, and credibility for buyers and sellers in the regional livestock market.
• Serviços para Associados

Quantifiable outcome

• Agricultural courses provide employment opportunities and professional certification for rural workers
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• SENAR Goias (Servico Nacional de Aprendizagem Rural)coreStrategic or Co-development PartnerStrategic partnership with SENAR Goias to provide free vocational training and courses for rural workers and producers. The union serves as a venue and coordinator for courses including agricultural technology, safety training, machinery operation, and technical certifications. Courses are delivered free of charge with valid certificates.
• FAEG (Federacao da Agricultura e Pecuaria de Goias)coreStrategic or Co-development PartnerFAEG is the state federation that the rural union is affiliated with. The union participates in federation initiatives including Expedicao Safra crop monitoring, policy advocacy, and regional representation. The union sends delegates to the Federation Council.
• Dego LeiloescoreStrategic or Co-development Partner32-year partnership for organizing and conducting annual livestock auctions. The auction, managed by Aderson Marques Peixoto, is one of the most respected in Goias, providing market access and liquidity for cattle producers in the region.
• GAPES, Xecape Rural, UniRV (Pathology Laboratory Partnership)coreTechnology or IntegrationMulti-partner laboratory for Asian rust monitoring and diagnosis. The laboratory has operated for 17 years providing free analysis of soybean leaf samples. Partners include producer associations (GAPES, Xecape Rural) and the University of Rio Verde (UniRV) providing technical expertise and facilities.
• Prefeitura Municipal de Rio VerdeminorStrategic or Co-development PartnerPartnership for equotherapy program 'Primeiro Sorriso' providing therapeutic horseback riding services. The union provides venue and support while the municipal government provides operational funding and oversight through social assistance programs.
• Hub CampoLab (Sistema Faeg/Senar)minorStrategic or Co-development PartnerInnovation hub operated by the Faeg/Senar system focused on agricultural technology and startup development. The union serves as a venue for agro startup challenges and innovation events in Rio Verde, supporting digital transformation in agriculture.
• SEBRAE GoiasminorGTM or Marketing PartnerState small business development agency partnering on innovation challenges and startup programs in agriculture. Supports the AgroStartup Challenge events and provides resources for entrepreneurial development in the agribusiness sector.
• Batalhao Rural da Policia Militar de GoiasminorStrategic or Co-development PartnerRural police battalion focused on security in agricultural areas. The union meets with representatives to address security challenges, discuss protection strategies for rural properties, and coordinate safety operations in the region.
• Corpo de Bombeiros de Rio VerdeminorStrategic or Co-development PartnerFire department partnership for rural fire prevention and response. The union participates in the Rural Fire Prevention Commission and coordinates with firefighters during dry season to protect rural properties and agricultural areas.
• AgrodefesaminorOthersState agricultural defense agency. The union assists in disseminating information about herd declarations, animal vaccination campaigns, and pest monitoring programs to members.
• SEMAD (Secretaria de Estado de Meio Ambiente e Desenvolvimento Sustentavel de Goias)minorOthersState environmental secretariat. The union informs members about environmental compliance requirements including dam registration deadlines and regulatory obligations.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Hub CampoLab (Sistema Faeg/Senar): Innovation hub of the Faeg/Senar system focused on agtech startups and digital transformation in Goiás. Hosts the AgroStartup Challenge events at Rio Verde's venue.
• OCB (Organização das Cooperativas Brasileiras): National cooperative organization supporting agricultural cooperatives. Some overlap in producer-support services and market access, though structurally different from a union.

Others

• SENAR (Serviço Nacional de Aprendizagem Rural): National rural learning service that funds and structures the vocational training courses delivered by Sindicato Rural de Rio Verde. A key upstream partner and enabler of the union's education business.
• SEBRAE Goiás: State small business development agency co-hosting the AgroStartup Challenge in Rio Verde. Provides complementary entrepreneurial-development services to rural producers.

Broad incumbents

• FAEG (Federação da Agricultura e Pecuária de Goiás): State-level federation to which Sindicato Rural de Rio Verde is affiliated. Operates a broader portfolio (Expedição Safra, Hub CampoLab) across all Goiás rural unions, providing both oversight and shared services.
• CNA (Confederação da Agricultura e Pecuária do Brasil): National apex confederation representing rural producers across Brazil. Provides the macro framework (advocacy, technical assistance) within which local unions like Rio Verde operate.

Direct peers

• Sindicato Rural de Uberaba: Regional rural union in Minas Gerais offering the same membership-based support services to producers (training, legal, auctions). Direct comparable in scale and member profile to Sindicato Rural de Rio Verde.
• Sindicato Rural de Lucas do Rio Verde: Mato Grosso rural union serving grain and livestock producers in the Mid-North region. Comparable membership structure, SENAR training delivery, and auction services.
• Sindicato Rural de Rondonópolis: Mato Grosso rural union providing payroll, legal, and training services to producers; analogous size and service mix to Rio Verde.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCpkJBQKgKML3ETtUIm2u1yQ
• Facebookfacebook.com/exporioverdeoficial
• Instagraminstagram.com/exporioverde
• LinkedInlinkedin.com/company/sindicato-rural-de-rio-verde

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sindicato Rural de Rio Verde