Singapore Maths Club

What Singapore Maths Club does

Singapore Maths Club is a privately held K-6 math enrichment center headquartered in Bellevue, Washington, founded in 2014 by Luan Collisson, an ex-educator from Singapore. The company delivers the Singapore Math curriculum — widely referred to as "Miracle Math" — to elementary students through weekly 75-minute enrichment sessions, using the Concrete-Pictorial-Abstract (CPA) pedagogical approach developed from psychologist Jerome Bruner's framework, supplemented by proprietary problem-solving and computation strategies including Bar Modeling, Number Bonds, Branching, Left-to-Right Addition, Area Model Multiplication, Minus 1, and Compensation techniques. Curriculum is organized as a 40-week academic year spanning four 10-week terms with a spiral structure that revisits topics at increasing complexity.

The product portfolio comprises in-person classes at two owned locations (Bellevue and Bothell), live online classes delivered via Zoom to students across the US and Canada, a self-paced online program, a Math/English/STEM Summer Camp, and a Digital Review Workbook sold through the Thinkific storefront. The Digital Review Workbook features auto-populated video explanations for each question and is positioned as a supplementary self-study tool. Distribution is direct-to-parent, with the company reporting thousands of students served, 88%+ term-over-term retention, and documented student outcomes including 1-3 grade level advancement and acceptance into Highly Capable programs.

The business model is predominantly subscription-based and recurring: weekly classes are sold as four 10-week terms at $350-$480 per term depending on modality and grade, with a 5% sibling discount. Summer camp is priced at $480/week with optional extended care, and the digital workbook is a one-time $90 fee for 90-day access. Go-to-market is sales-led via direct parent outreach, complimentary assessments, content marketing, organic SEO, and a referral program offering up to two credited lessons per successful referral. The company is bootstrapped, founder-owned, and operates with a team of approximately 7 employees, serving the Pacific Northwest in-person market and national/international audiences online.

Name

Singapore Maths Club

Legal name

Singapore Maths Club

Website

https://singaporemathsclub.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Singapore Maths Club is a Bellevue, Washington-based K-6 math enrichment center, founded in 2014, that delivers the Singapore Math curriculum via in-person classes at two Washington locations, live online classes, a self-paced program, a summer camp, and a digital workbook, serving individual families in the Pacific Northwest and online nationwide.

Ownership category

akta.pro rank

Product category

Math Enrichment Education

NAICS

Exam Preparation and Tutoring (611691), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Math Learning Centers (Small-Group) (EDANAHAE)

akta.pro secondary industry

Problem-Solving & Enrichment Classes (Non-competition) (EDAMAEAB)

Keywords

• Math enrichment programs
• Singapore Math curriculum
• Elementary math tutoring
• After-school math classes
• STEM summer camp

Headquarters

HQ city

Bellevue

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Weekly In-Person Math Classes: 75-minute weekly enrichment sessions delivered at physical locations in Bellevue and Bothell. Sold as 4 terms of 10 weeks each (40-week academic year), with per-term pricing. In-person students receive classwork and homework materials.
2. Weekly Online Math Classes: 75-minute weekly enrichment sessions delivered via Zoom/online platform. Includes access to weekly classwork and homework review videos, end-of-term assessment, and 1:1 helpdesk calls.
3. Summer Camp Programs: Math, English & STEM camp running July-August. Priced at $480/week with optional extended care add-on at $75/week. Includes daily math sessions, English instruction, STEM activities, gym, and prize day.
4. Digital Math Workbook: Self-paced digital workbook providing comprehensive review of SMC curriculum. One-time fee of $90 for 90-day access, including video explanations for all practice questions.
5. Sibling Discount: 5% discount applied when two or more siblings are enrolled simultaneously in the program, applied per student.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Singapore Maths Club delivers weekly 75-minute math enrichment classes for students in Kindergarten through Grade 6 using the Singapore Math curriculum with the Concrete-Pictorial-Abstract approach. Classes are offered in-person at Bellevue and Bothell, Washington and live online via Zoom, structured as a 40-week academic year across four 10-week terms. The company also sells a Math, English & STEM Summer Camp at $480/week and a one-time Digital Math Workbook for $90 with 90-day access.

Product overview

Singapore Maths Club offers a suite of math enrichment programs based on the Singapore Math curriculum (known as 'Miracle Math') for students in Kindergarten through Grade 6. The core offerings include weekly in-person classes at two Washington State locations (Bellevue and Bothell), weekly online classes delivered via Zoom, and a self-paced online program. Seasonal offerings include a Math, English & STEM Summer Camp. The Digital Math Workbook serves as a supplementary add-on for independent practice and summer review, while the Referral Program provides loyalty incentives. All programs follow the 40-week academic year structure organized into four 10-week terms, emphasizing computation techniques, problem-solving strategies, and critical thinking development.

Differentiator

Problem solved

Functional benefit

Products and services

• In-Person Weekly Math Classes Weekly 75-minute in-person math enrichment sessions taught by SMC-trained instructors at the Bellevue and Bothell, Washington locations. Includes classwork and homework materials and serves students in Kindergarten through Grade 6.
• Online Weekly Math Classes Weekly 75-minute live online math enrichment sessions delivered via Zoom by a SMC-trained instructor. Includes access to classwork videos, homework review videos, an end-of-term assessment, and 1:1 helpdesk support for students across the U.S. and Canada.
• Self-Paced Math Program Self-paced online math program using the Singapore Math curriculum. Includes classwork and homework materials, unlimited access to weekly videos, and instructor support for questions.
• Math, English & STEM Summer Camp Full-day summer camp (9:00am–4:00pm) at Bellevue and Bothell locations offering daily math enrichment sessions, English instruction, STEM activities (science experiments and engineering projects), physical activities, and a Friday prize day. Week-long sessions priced at $480/week with optional extended care until 5:00pm.
• Digital Math Workbook Self-paced digital workbook for grades 1-5 covering the Singapore Math curriculum with quizzes, auto-populated video explanations for each question, math challenges, and mental math sections. Sold as a one-time $90 purchase granting 90 days of access from first login.

Quantifiable outcome

• Students test at 1-3 grade levels higher than their peers
• +3 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

One partnership is on record.

• Cedar Crest AcademyminorChannel Partner/ Reseller/ DistributorCedar Crest Academy partners with Singapore Maths Club to offer after-school math enrichment programs. The partnership provides SMC access to Cedar Crest Academy's student population for Thursday sessions (Kindergarten & Grade 1, 3:45pm-5:00pm) and Monday sessions (Grade 2). This is a co-branded program that extends SMC's reach through an existing educational institution.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• DreamBox Learning: DreamBox is an adaptive K-8 math software platform used in schools and homes. It competes at the digital, self-paced layer of math enrichment and represents a potential substitute or complement to SMC's self-paced and Digital Workbook offerings.
• Cuemath: Cuemath is an international (India-headquartered) math enrichment network combining live online classes with worksheets and a curriculum app. It represents an emerging global digital competitor to SMC's online and self-paced programs, though primarily serving different geographies.

Direct peers

• Mathnasium: Mathnasium is the largest US franchised math-only enrichment center, serving K-12 students in person. It is the closest direct competitor to Singapore Maths Club in terms of customer profile (parents seeking supplemental math help), product format (weekly in-center sessions), and positioning (math-only, not general tutoring).
• Thinkster Math: Thinkster Math is an online-only personalized math tutoring and worksheets program for K-8 students. It competes most directly with SMC's online weekly classes and self-paced digital workbook offerings.
• Kumon: Kumon operates the most globally distributed franchised math (and reading) enrichment program, with weekly center-based sessions for K-12 students. It competes with SMC for the same Pacific Northwest parent wallet and shares the small-group, weekly-cadence delivery model.
• Russian School of Mathematics: RSM is a US math enrichment chain built around a specific (Russian) pedagogical tradition, serving K-12 students in weekly small-group classes. Like SMC, it competes on the basis of an authentic foreign math tradition and superior outcomes, and targets similarly ambitious parents.
• Art of Problem Solving: AoPS offers math enrichment curricula, online classes, and a community for advanced K-12 students. It overlaps with SMC's audience of math-focused parents and students, with stronger emphasis on competition math but a similar supplemental enrichment positioning.

Broad incumbents

• IXL Learning: IXL is a broad online learning platform with strong K-12 math practice and instruction products. It overlaps with the digital, self-paced portion of SMC's offering and competes for parent attention and subscription dollars in the same household.
• Huntington Learning Center: Huntington is a national tutoring franchise focused on test prep and subject tutoring (including math). It overlaps with SMC at the broader tutoring-services layer and serves similar families seeking academic advancement, though it is not math-specialized.
• Sylvan Learning: Sylvan Learning is a long-established national tutoring franchise offering math, reading, writing, and test prep. While broader than SMC, it competes in the same Pacific Northwest parent market for supplemental math support and benefits from greater brand recognition and marketing budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/singapore-maths-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Singapore Maths Club