Skills Strategies International RTO: 2401

What Skills Strategies International RTO: 2401 does

Skills Strategies International is a privately held Australian Registered Training Organisation (RTO: 2401) registered with the Australian Skills Quality Authority and headquartered in West Perth, Western Australia, with additional training facilities in Balcatta and Mandurah. The company delivers nationally recognized qualifications, skill sets, and professional development short courses across 13 industry sectors including business, community services, health, hospitality, information technology, leadership and management, work health and safety, and education support, with 85+ courses currently on scope. Its learning platform combines classroom-based face-to-face delivery, self-paced online learning delivered through the Moodle Learning Management System, and live virtual sessions conducted via Microsoft Teams, giving learners three distinct delivery modes across a regional Western Australian catchment.

The company serves a mixed customer base comprising individual learners (fee-for-service or government-funded), secondary school students on vocational pathways, and enterprise / corporate clients purchasing tailored professional development and consulting services. Revenue is generated through four primary streams: (1) government-funded training delivered under the Western Australian Jobs and Skills WA program, (2) fee-for-service enrolments in accredited and non-accredited courses, (3) corporate professional development workshops, and (4) consulting engagements. Per-course pricing spans approximately $75 for short professional development offerings to $12,950 for higher-level qualifications, indicating a tiered value ladder across micro-credentials, skill sets, certificates, and graduate-level programs. The business is founder-led by Sandra Robinson and operates with a headcount disclosed in firmographic data at approximately 32 employees, with no external venture capital or private equity involvement reported.

Name

Skills Strategies International RTO: 2401

Legal name

Skills Strategies International

Website

https://skillstrategies.edu.au

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Skills Strategies International is a privately held Western Australian Registered Training Organisation (RTO: 2401) that delivers nationally recognized vocational qualifications and short courses across 13 industry sectors to individual learners, secondary schools, and enterprise clients via classroom, online, and virtual delivery modes.

Ownership category

akta.pro rank

Product category

Vocational Education and Training

NAICS

Technical and Trade Schools (61151), Professional and Management Development Training (611430), Computer Training (611420), Business and Secretarial Schools (61141)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Technical & Digital Skills Training (BPACANAB)

akta.pro secondary industries

Collaboration, Teamwork & Conflict Resolution (EDAAAKAF), Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)

Keywords

• Vocational education training
• Nationally recognised training
• Traineeship programs
• Professional development courses
• Corporate training solutions

Headquarters

HQ city

West Perth

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Funded Training: Government-funded training programs under Jobs and Skills WA, Skills Ready, and Lower Fees Local Skills initiatives. Students may qualify for fee-free training based on eligibility criteria.
2. Fee for Service: Full-tuition courses for students not eligible for government funding. Various payment options available.
3. Professional Development: Short courses, workshops, and skill sets for industry professionals. One-time fee per course.
4. Consulting Services: RTO consultancy, training needs analysis, focus groups, innovation workshops, meeting facilitation, and coaching services for organisations.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Skills Strategies International is a Western Australian Registered Training Organisation (RTO: 2401) delivering nationally recognised vocational qualifications and short courses across business, leadership, community services, health, hospitality, IT, retail, events, and work health and safety. The organisation supports individual learners through structured Certificate III to Advanced Diploma pathways as well as traineeships, skill sets, and Recognition of Prior Learning, and supports organisations through consulting, customised corporate training, and VET-delivered-to-secondary-schools programs.

Product overview

Skills Strategies International is a Registered Training Organisation (RTO: 2401) providing vocational education and training services across Perth, Western Australia since 1992. The organization operates a multi-product portfolio centered on nationally recognized qualifications across 13 industry sectors (Business, Community Services, Finance, Health, Hospitality, Information Technology, Leadership and Management, Permaculture, Retail, Tourism and Events, Training and Assessment, and Workplace Health and Safety). The core product offerings include accredited qualifications ranging from Certificate III through Graduate Diploma levels, supplemented by skill sets, micro-credentials, professional development courses, and non-accredited training programs. Key qualifications include the BSB80120 Graduate Diploma of Management (Learning) with AI transformation focus, CHC40225 Certificate IV in School Based Education Support, TAE40122 Certificate IV in Training and Assessment, and various community services and individual support qualifications. The organization delivers courses through multiple modalities including face-to-face classroom training (Balcatta, Mandurah, West Perth locations), self-paced online learning via Moodle LMS, virtual classroom via Microsoft Teams, and Recognition of Prior Learning (RPL). Additional services include business consulting, RTO consultancy, traineeships, VET for Secondary Schools, and government-funded training options through Jobs and Skills WA. The company also hosts an annual conference including the Sustainable Skills Conference focused on sustainability in vocational education.

Differentiator

Problem solved

Functional benefit

Products and services

• BSB40120 Certificate IV in Business

Named customers4 records

Segments11 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Western Australian State GovernmentcoreStrategic or Co-development Partner · 1 January 1992Delivery of government-funded training programs under Jobs and Skills WA, Skills Ready, and Lower Fees Local Skills initiatives. Provides subsidised vocational education to eligible Western Australian residents and employers.
• International Organisations and Learning InstitutionsminorStrategic or Co-development PartnerInternational partnerships to deliver qualifications in line with Australian Standards. Includes training in delivery skills for international educators, business skills delivery, integration of English language skills in training, and organising work placements for international learners in Western Australia.
• Public and Private Sector OrganisationscoreStrategic or Co-development PartnerLongstanding track record of collaborating with public and private sector organisations across various business areas. Collaboration on innovation, industry knowledge sharing, course content development, industry audits, and referral of clients.
• Venue Sharing PartnersminorChannel Partner/ Reseller/ DistributorCollaborative venue sharing arrangements with other businesses. Cost-effective option allowing greater customer reach and business exposure for both parties.
• Secondary Schools (WA)coreChannel Partner/ Reseller/ DistributorVET for Secondary Schools partnerships enabling delivery of nationally recognised qualifications to school students. Includes third-party arrangements and school-based traineeships.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Upskill Training: Perth-based RTO delivering vocational qualifications and short courses in aged care, disability, and community services; a regionally focused direct peer competing for the same WA learner and employer base.
• Australian Training Solutions: Western Australia-based private RTO delivering vocational qualifications and corporate training across multiple sectors; directly comparable in scale, geographic focus, and customer segments.
• IVET Group: Australian RTO focused on online and blended delivery of vocational qualifications including community services, aged care, and business; competes for the same individual learner and funded-enrollment cohort.
• Open Colleges: Large private online RTO delivering nationally recognized VET qualifications across aged care, community services, business, and WHS; a relevant direct competitor for Skills Strategies' online and blended delivery learners.
• Foundation Education: Australian private RTO offering nationally recognized online vocational qualifications across community services, aged care, business, and leadership; competes for the same online fee-for-service and funded learners as Skills Strategies.
• CTA Training Specialists: Australian RTO providing vocational qualifications and professional development with emphasis on flexible delivery and corporate training; competes for similar fee-for-service and B2B training engagements.

Regional players

• TAFE Queensland: Large public VET provider serving Queensland with similar qualification portfolio to Skills Strategies across community services, business, and leadership; comparable business model but operating in a different state.

Broad incumbents

• Academies Australasia Group: Listed Australian vocational and higher education provider operating multiple RTOs across business, IT, and community services; broader portfolio but directly comparable in VET qualification offerings and target learners.
• South Metropolitan TAFE: Second Perth-based public TAFE offering overlapping vocational qualifications including community services, aged care, business, and training & assessment; directly competes for the same learner pool and B2B training contracts.
• North Metropolitan TAFE: Western Australia's largest public TAFE providing vocational qualifications across the same sectors Skills Strategies serves, including aged care, community services, business, IT, and WHS; competes directly in the Perth metro market with the advantage of subsidized fees.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/skills-strategies-international

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skills Strategies International RTO: 2401