OKK Sloboda Tuzla

What OKK Sloboda Tuzla does

OKK Sloboda Tuzla (legal name: Omladinski košarkaški klub "Sloboda" Tuzla) is an amateur youth basketball club headquartered at Turalibegova 1, Tuzla, Bosnia and Herzegovina. The club operates a senior team that competes simultaneously in the domestic Prvenstvo BiH (3rd place in 2025/26 with a 17-7 record) and the regional ABA 2 Liga (6th place), running under the commercial name 'Sloboda Energoinvest' courtesy of its general sponsor. A multi-tier youth academy spans predpioniri, pioniri, kadeti, and juniori categories competing in the Tuzla Canton Basketball Federation (KSTK) youth league, where the club swept all three age-group titles in 2025/26.

The business model is sponsorship-led, with a small portfolio of named partners including Energoinvest (general sponsor / naming rights), Carlsberg BH through the Pan brand (decade-long partner with a 2025-2026 bottle cap donation campaign), BH Telecom, Meridianbet, and public-sector sponsors Grad Tuzla and Kanton Tuzla. Secondary revenue comes from match-day ticket sales priced at 5 KM per game, distributed via a network of café partners (Galerija Slanica, Zona Pazar, Community Bulevar, Kinđe TC Sjenjak), the CD shop Mido on Korzo, and the arena box office at the Mejdan Sports Center. An LED display advertising service at the arena provides an additional commercial layer. Marketing reach extends nationally via live broadcasts on the MY TV (Moja TV) platform and organically across Facebook, X, and Instagram. The organization is governed by President Aid Berbić with Marko Trbić serving as head coach and Sani Čampara as senior team captain; the club is structured as a private sports association with no disclosed external investment, parent entity, or formal funding history.

OKK Sloboda reaches approximately six direct employees plus the broader playing, coaching, and youth-development workforce typical of an amateur sports organization. Operationally, the club qualified for the 2026/27 ABA 2 Liga season by finishing in the top four domestically, reached the Prvenstvo BiH semifinals before elimination by Bosna BH Telecom in May 2026, and concurrently operated its annual Kadet Kup Tuzla youth tournament. No AI, software, or technology platform is disclosed; the club's infrastructure consists of the Mejdan arena venue, broadcast partnerships, and a light digital footprint.

Name

OKK Sloboda Tuzla

Legal name

Omladinski košarkaški klub "Sloboda" Tuzla

Website

https://sloboda.ba

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

OKK Sloboda Tuzla is an amateur youth basketball club in Tuzla, Bosnia and Herzegovina, operating a senior team in the Prvenstvo BiH and ABA 2 Liga and a multi-category youth academy that swept the 2025/26 KSTK youth league. It serves local fans and regional sponsors including Energoinvest, Carlsberg/Pan, and BH Telecom.

Ownership category

akta.pro rank

Product category

Professional Basketball Club

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Professional basketball club
• Youth basketball development
• Basketball league competition
• Sports club management
• Youth sports training

Headquarters

HQ city

Tuzla

HQ country

Bosnia & Herzegovina

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Sponsorship and marketing partnerships: OKK Sloboda generates revenue through sponsorship agreements with local, regional, and national companies displayed on team uniforms, LED displays, and arena signage. Major sponsors include Energoinvest (general sponsor), Meridianbet, Carlsberg/Pan, BH Telecom, and city/canton government sponsors (Grad Tuzla, Kanton). Additional marketing services include LED display advertising.
2. Ticket sales: Revenue from match attendance at the Mejdan arena in Tuzla. Tickets priced at 5 KM per game, sold at the club's offices, selected cafés in Tuzla, and at the arena box office before matches.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

OKK Sloboda Tuzla operates a senior competitive basketball team that competes in the Prvenstvo BiH (Bosnian national league) and ABA 2 Liga (regional league), alongside a multi-tier youth academy with programs for pioneers, cadets, juniors, and seniors. The club operates as a sports association with 6 employees and hosts home matches at its home arena with 1,500 seats and a VIP/Box section.

Product overview

OKK Sloboda Tuzla is a youth basketball club from Tuzla, Bosnia and Herzegovina, operating as a sports organization with a multi-level product portfolio. The club's primary offerings include its senior professional team competing in the Bosnia and Herzegovina Championship and the regional ABA 2 Liga, supported by a comprehensive youth academy that develops players through pioniri (youth), kadeti (cadets), and juniori (junior) categories. Additionally, the club offers LED Display marketing services at the Mejdan arena as a commercial product for sponsors. The products function as an integrated basketball club ecosystem, with youth development feeding the senior team and marketing services generating commercial revenue for operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Basketball Team Competition Competitive senior basketball team participating in the Prvenstvo BiH national league and ABA 2 Liga regional league, hosting home matches at the club's 1,500-seat arena with VIP/Box accommodations and offering individual match tickets at 5 KM per ticket.

Quantifiable outcome

• Top 4 finish in Prvenstvo BiH championship (2025/26 season) qualifying for ABA 2 Liga 2026/27
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and major.

• EnergoinvestcoreStrategic or Co-development PartnerEnergoinvest is the general sponsor (generalski sponzor) of OKK Sloboda. The team competes under the name 'Sloboda Energoinvest'. This is the primary and most prominent sponsorship relationship for the club, providing naming rights and primary financial support.
• Grad Tuzla (City of Tuzla)coreGTM or Marketing PartnerThe City of Tuzla is a government sponsor of the club, providing institutional support. The city government actively promotes the club as a key cultural and sports institution of Tuzla.
• Carlsberg BH / PanmajorGTM or Marketing PartnerCarlsberg BH, through its Pan brand, is a long-standing sponsor of the club with a decade-long partnership. Carlsberg BH has invested in renovating basketball courts across Tuzla, organized tournaments, and rewards fans. A new bottle cap collection campaign (2025–2026) donates 0.10 KM per collected cap to the club.
• BH TelecommajorGTM or Marketing PartnerBH Telecom is a sponsor of the club, appearing in the official sponsor list. Their brand is featured alongside other sponsors on the club's website and arena.
• MeridianbetmajorGTM or Marketing PartnerMeridianbet is a sports betting sponsor featured in the club's official sponsor roster, with branding visible on the club's digital and physical assets.
• Kanton Tuzla (Tuzla Canton)coreGTM or Marketing PartnerThe Tuzla Canton government is listed as a sponsor of the club, providing institutional and potentially financial support to the basketball club.
• Košarkaški savez Tuzlanskog kantona (KSTK)coreStrategic or Co-development PartnerKSTK is the Tuzla Canton Basketball Federation that organizes the youth league (Liga mladih KSTK) in which OKK Sloboda competes and dominates across all youth categories (pioniri, kadeti, juniori).

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• KK Orlovik: Bosnian basketball club competing in Prvenstvo BiH. Comparable as a same-domestic-league peer at a similar tier within the BiH basketball pyramid.
• KK Jahorina Pale: Bosnian basketball club from Pale competing in both Prvenstvo BiH and ABA 2 Liga. Comparable as a same-league peer across both competitions where Sloboda also plays.
• KK Vojvodina (Vojvodina mts): Serbian basketball club from Novi Sad competing in ABA 2 Liga with Sloboda. Directly comparable as a same-league competitor at similar competitive and commercial tier.
• KK Sutjeska (Sutjeska Elektroprivreda): Montenegrin basketball club competing in the ABA 2 Liga alongside Sloboda. Comparable as a fellow ABA 2 Liga club with similar semi-professional scale and regional sponsorship base.
• KK Leotar: Bosnian basketball club from Trebinje competing in Prvenstvo BiH alongside Sloboda. Comparable as a same-domestic-league peer at a similar competitive tier.
• KK Bosna Sarajevo: Historic Sarajevo basketball club competing in the same Prvenstvo BiH and ABA 2 Liga. Directly comparable as a top-tier BiH basketball competitor; Sloboda lost to Bosna in the 2025/26 Prvenstvo BiH semifinals.
• KK Student m:tel: Bosnian basketball club competing in Prvenstvo BiH alongside Sloboda. Comparable as a same-domestic-league peer and fellow BiH club with BH Telecom-linked sponsorship.
• KK Helios Domžale (Kansai Helios Domžale): Slovenian basketball club competing in ABA 2 Liga. Comparable as a regional ABA 2 Liga peer at similar competitive level and with a comparable sponsorship-anchored operating model.
• KK Borac Čačak (Borac WWIN): Serbian basketball club competing in the same ABA 2 Liga as Sloboda and also contesting the Bosnian Prvenstvo BiH championship. Comparable as a same-league regional competitor at similar tier.
• HKK Široki (Široki TT Kabeli): Bosnian basketball club from Široki Brijeg that finished 2nd in Prvenstvo BiH 2025/26. Direct peer — same domestic league and similar competitive tier to Sloboda.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/okksloboda
• Facebookfacebook.com/OKKSloboda
• Instagraminstagram.com/slobodatuzlaokk
• LinkedInlinkedin.com/company/okk-sloboda-tuzla

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OKK Sloboda Tuzla