Smart House Solar

What Smart House Solar does

Smart House Solar Pty Ltd is an Australian solar installation company founded in 2014 and headquartered in Brisbane with a regional office in Perth. It serves residential and small-to-mid commercial customers across Queensland and Western Australia, and over a 10+ year operating history has installed solar systems for 3,500+ households, deployed 50,000+ panels, and integrated 30,000+ kWh of battery storage capacity. The company maintains a 4.8-star rating across 1,000+ customer reviews and has won the ProductReview.com.au Awards in both 2021 and 2022, indicating above-average consumer trust signals in a category where purchase decisions are trust-driven.

The company's product offering centers on grid-connected solar PV systems ranging from 5kW residential to 100kW commercial, battery storage systems from 5kW to 40kW, combined solar-and-battery packages, and EV charger installations. Installations are performed by SAA-accredited installers, and the company handles STC (Small-scale Technology Certificate) rebate processing as part of its service, lowering customer friction in the purchase process. A consumer financing partnership with Brighte addresses the upfront cost barrier that typically constrains residential solar adoption. Pricing is tiered, with residential systems in the $3,000-$5,500 range and 100kW commercial systems priced at $75,000-$100,000.

The business operates a project-based revenue model driven by hardware sales (panels, inverters, batteries), installation labor, and ancillary services such as financing referral and post-installation maintenance. Sales are executed through direct digital channels supported by brand recognition accumulated across review platforms and award credentials. The dual-state footprint (QLD + WA) provides cross-coast geographic diversification but limits exposure to the other Australian states and territories. The product mix around solar, battery, and EV charging positions the company to participate in the broader residential electrification trend, though the business remains fundamentally a regional installation services operator rather than a technology platform.

Name

Smart House Solar

Legal name

Smart House Solar Pty Ltd

Website

https://smarthousesolar.com.au

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Smart House Solar is an Australian solar installation company founded in 2014, headquartered in Brisbane with a Perth office, serving residential and commercial customers across Queensland and Western Australia with solar PV, battery storage, and EV charger systems.

Ownership category

akta.pro rank

Product category

Solar Installation Services

NAICS

Solar Electric Power Generation (221114)

SIC

Electrical Work (1731)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industry

Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ)

Keywords

• Residential solar installation
• Commercial solar systems
• Solar battery storage
• Photovoltaic panel sales
• Solar system maintenance

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Solar System Sales: One-time sale of solar panel systems including panels, inverters, mounting equipment, and installation. Systems range from 5kW residential to 100kW commercial installations with pricing based on system size, brand selection, and property requirements.
2. Solar Battery Sales: Sale and installation of battery storage systems including 5kW to 40kW capacity batteries, with options like Alpha Ess brand. Batteries enable energy storage for nighttime use and backup power.
3. Professional Installation Services: Complete installation services including site assessment, solar panel mounting, inverter setup, grid connection, and meter replacement. Installation includes workmanship warranty of up to 10 years.
4. STC Rebate Processing: Handling of Small Scale Technology Certificates (STCs) government rebates on behalf of customers. STCs provide $500-$600 per kilowatt of installed capacity, reducing upfront customer costs. Smart House Solar processes and assigns STCs as part payment for systems.
5. Solar Financing: Partnership with Brighte to provide 0% interest payment plans up to $30,000 for solar and battery installations. Revenue generated through referral relationship with Brighte Capital.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Smart House Solar designs, supplies, and installs grid-connected solar photovoltaic (PV) systems and battery storage solutions for residential and commercial customers across Queensland and Western Australia. Offerings range from 5kW residential systems to 100kW commercial systems, with paired battery capacities (14kWh, 28kWh, 42kWh), EV charger installation, and end-to-end service covering site assessment, government STC rebate processing, financing through Brighte, and ongoing maintenance.

Product overview

Smart House Solar is a leading Australian solar company offering comprehensive solar energy solutions across residential and commercial segments. Their core offerings include solar panel systems (5kW to 100kW), solar battery storage (5kW to 40kW), and combined solar-plus-battery packages with hybrid inverters. They also provide EV charger installation and financing options through Brighte. The company carries 13 solar panel brands and 9 inverter brands, providing customers with diverse product options. Installation, maintenance, and customer referral programs complement their product portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Solar Panel Systems (Residential and Commercial) Grid-connected solar photovoltaic (PV) panel systems for residential and commercial customers, ranging from 5kW residential configurations up to 100kW commercial systems, using Tier 1 monocrystalline panels and 5kW to 10kW smart WiFi inverters; systems are designed, supplied, and professionally installed by SAA-accredited installers using CEC-listed products.
• Solar Battery Storage Systems Standalone solar battery storage solutions (5kW to 40kW inverter capacity, 14kWh, 28kWh, and 42kWh usable capacities) including Alpha-ESS products, enabling homes and businesses to store solar energy for nighttime use, backup power, and grid independence, with a 10-year battery warranty.
• Solar + Battery Packages Pre-configured bundled solar panel and battery packages (6.6kW Solar + 28kWh Battery, 10.5kW Solar + 28kWh Battery, and 13.2kW Solar + 28kWh Battery) using Tier 1 panels and hybrid inverters, marketed as complete home energy solutions with annual savings of $6,000 to $9,200.
• EV Charger Installation Certified EV charger installation service for residential and commercial customers, delivered by licensed and compliant electricians with solutions tailored to various EV needs and designed for seamless integration with existing or new solar and battery systems.
• Solar System Maintenance and Servicing Recurring solar power system maintenance and servicing for installed residential and commercial systems, including visual inspections, voltage checks, panel cleaning, inverter diagnostics, and warranty support, recommended every two years.

Quantifiable outcome

• Annual savings of $1,500-$2,000 for 5kW systems, $2,400-$3,000 for 6.6kW systems, $4,400-$5,800 for 10kW systems, and $30,000-$40,000 for 100kW commercial systems.
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• EnergyAustralia Solar: EnergyAustralia is a large Australian energy retailer that sells residential solar and battery systems alongside electricity supply. Competes in the same end-customer segment but leverages broader utility positioning rather than specialist installer reputation.
• AGL Energy Solar: AGL is one of Australia's largest energy retailers, offering residential solar and battery installation alongside its broader energy portfolio. Competes as a mass-market incumbent with greater marketing scale, but without Smart House Solar's regional brand depth in QLD/WA.
• Origin Energy Solar: Origin Energy is a major Australian energy retailer with a national residential solar and battery installation offering. Comparable product category and customer base; competes on national brand and bundled energy service rather than regional expertise.
• Tesla Energy Australia: Tesla Energy sells Powerwall batteries and solar roof solutions in Australia through its own channels and certified installers. Overlaps with Smart House Solar on the solar+battery offering and is a high-profile competitor for premium residential customers.

Direct peers

• Solar Choice: Solar Choice operates a national solar installer network and comparison platform in Australia, connecting customers to accredited installers. Directly comparable business model with overlapping customer base in QLD/WA and similar residential system offerings.
• Solahart: Solahart is one of Australia's largest residential solar and hot water installers with national coverage and a similar end-to-end sales-and-installation model. Direct competitor in the same product category serving the same residential and small commercial customers.
• SunPower Australia: SunPower Australia sells premium residential and commercial solar panel systems with a national installer network. Competes head-to-head in tier 1 panels and complete-system packages targeted at quality-focused homeowners.

Others

• Brighte: Brighte is Australia's leading home improvement finance provider, partnering with Smart House Solar to offer 0% interest payment plans. Functions as a financial enabler and ecosystem participant that reduces customer acquisition friction across the solar installer category.
• Alpha-ESS: Alpha-ESS is a battery storage manufacturer whose products (e.g., Smile batteries) are sold and installed by Smart House Solar. Relevant as a strategic supplier and adjacent ecosystem participant; also competes indirectly when customers buy Alpha-ESS systems through alternative installers.

Emerging players

• Enphase Energy Australia: Enphase provides microinverters and battery systems in Australia via its installer network. Comparable as both a technology supplier (Enphase inverters are carried by Smart House Solar) and a system-level competitor in residential solar + storage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SHS_AUS
• YouTubeyoutube.com/channel/UCQyIdxmWD5qpIxvrzl0wBJA
• Facebookfacebook.com/SmartHouseSolarAus
• LinkedInlinkedin.com/company/smart-house-solar
• Instagraminstagram.com/smarthousesolar

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smart House Solar