SMOKESTAK
SMOKESTAK is a London-based, single-site barbecue restaurant in Shoreditch specializing in slow-smoked meats (brisket, pork belly, beef rib) cooked over a custom parilla grill and wood smoker, serving individual diners, couples, and group feasting bookings of 8 or more.
- Company typePrivate
- Founded2013
- HeadquartersLondon, England, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SMOKESTAK does
SMOKESTAK is a London-based, single-site barbecue restaurant founded in 2013 at Dalston Yard and relocated to a brick-and-mortar site at 35 Sclater Street, Shoreditch in 2016. It specializes in slow-smoked meats prepared over indirect heat using a custom-built parilla grill and wood smoker as the centerpiece, with up to 16 hours of smoking for signature cuts such as brisket, which follows a multi-stage process of overnight cook, wrap, and further smoke. Approximately 80% of the menu is cooked over fire, and the brand identity is reinforced by a custom interior designed by Box 9 / Lou Davies, intended to evoke the atmosphere of the inside of a smoker.
The core product is the in-restaurant dining experience, supplemented by a curated wine and craft cocktail programme, a feasting menu (£45-£55 per person) for groups of 8+, walk-in and online reservations via SevenRooms (parties up to 6), and digital gift vouchers sold through the company website. Pricing is unit-based and ranges from £5.50 for starters to £25 for individual mains, with whole beef brisket pre-orders at £195. Card payments only are accepted, and a £1 discretionary donation to charity (Xenia) is added to each bill and matched internally. The restaurant runs extended hours across lunch and dinner, seven days a week, with extended evening hours on Thursday through Saturday.
SMOKESTAK operates as a direct-to-consumer hospitality business with no disclosed institutional ownership, no funding rounds, and no disclosed revenue. Headcount is reported as 1-10, consistent with a single-site owner-operator model. The restaurant maintains an editorial 'Notes' blog, an email newsletter, and social media presence (including Instagram Reels of pitmaster technique), which function as content marketing and earned PR channels. The founder David is referenced within the broader DCCO restaurant group, but no formal ownership or group structure is disclosed in the source material.
SMOKESTAK firmographics
Firmographics- Name
- SMOKESTAK
- Website
- https://smokestak.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SMOKESTAK is a London-based, single-site barbecue restaurant in Shoreditch specializing in slow-smoked meats (brisket, pork belly, beef rib) cooked over a custom parilla grill and wood smoker, serving individual diners, couples, and group feasting bookings of 8 or more.
- Ownership category
- akta.pro rank
SMOKESTAK industry classification
Industry- Product category
- Barbecue Restaurant
- NAICS
- Limited-Service Restaurants (722513)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- BBQ & Smokehouse Fast Casual (THAFABAH)
Keywords
Where SMOKESTAK is headquartered
LocationHeadquarters
- HQ city
- London, England
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
SMOKESTAK business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Food and Beverage Sales: Restaurant generates revenue from the sale of slow-smoked meats, barbecue dishes, vegetables, and beverages including cocktails, wines, and beers. Additional revenue from gift vouchers and group feasting menus.
- Gift Vouchers: Gift vouchers sold to consumers for use at the restaurant.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual dish pricing ranging from £5.50 to £25 |
| Unit Pricing | Pay-as-you-go | Sharing Menu at £45 per person |
| Unit Pricing | Pay-as-you-go | Feasting Menu at £55 per person |
| Unit Pricing | Pay-as-you-go | Wine by the glass, carafe and bottle |
| Unit Pricing | Pay-as-you-go | Cocktails and drinks |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
SMOKESTAK product offering
Product offeringCore offering
SMOKESTAK is a single-location barbecue restaurant in Shoreditch, London that sells slow-smoked meats, small plates, sides, and a curated drinks program. Approximately 80% of the menu is cooked over fire using a custom-built parilla grill and wood smoker, with signature items including up to 16-hour smoked brisket, pastrami, native breed pulled pork, and 30-day dry-aged beef rib. It also offers sharing/feasting menus for groups of 8+, gift vouchers, and online reservations.
Product overview
SMOKESTAK is a London-based barbecue restaurant offering a single-location dining experience at 35 Sclater Street, Shoreditch. The core product is the restaurant itself, featuring slow-smoked meats cooked over fire using a custom-built parilla grill and wood smoker. The main dining menu includes smoked brisket, pork belly, beef rib, and various small plates, complemented by dedicated drinks and wine menus. The restaurant also offers group dining through its Sharing/Feasting Menu for parties of 8+, gift vouchers for gifting, online table reservations via SevenRooms, and a newsletter for customer engagement. An editorial blog (Notes) documents signature dishes, cooking techniques, and restaurant history.
Differentiator
Problem solved
Functional benefit
Products and services
- SMOKESTAK Restaurant (in-person dining) Single-location barbecue restaurant in Shoreditch, London serving slow-smoked meats, small plates, sides, and drinks in an immersive interior setting. Targeted at individual diners and groups.
- Smoked Meat Dining Menu Full food menu of smoked meats and accompaniments including brisket, pork belly, beef rib, pastrami, burnt ends, brisket buns, coal-roasted vegetables, sides, and desserts. Sold per dish to individual diners.
- Sharing / Feasting Menu (Group Dining) Pre-set group dining menu priced at £45–£55 per person for parties of 8 or more, served family-style with smoked meats, sides, and dessert. Vegetarian alternative available at £45.
- Gift Vouchers Digital gift vouchers purchased online and redeemable for dining experiences at the restaurant.
Quantifiable outcome
- Up to 16 hours of smoking for brisket; 8 hours initial cook, wrap, then 5–6 more hours
Companies that use SMOKESTAK
Customer profileSegments2 records
Ideal customer profiles3 records
SMOKESTAK technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SMOKESTAK partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Box 9 Design / Lou DaviescoreBox 9 Design, led by Lou Davies, was commissioned for the interior design of SMOKESTAK's brick-and-mortar location at 35 Sclater St, Shoreditch. Lou Davies's portfolio included Pizza East (Tea Building), Soho House Berlin, and Ozone Coffee. The design vision was a 'raw, burnished reimagining of the inside of a smoker' — stepping into and eating from the belly of the beast. Since SMOKESTAK, Box 9 has remained a close creative partner and collaborated on all of David's other restaurants (DCCO). The care and vision of the first collaboration has carried through every subsequent project.
Scale indicators2 records
Recent moves7 records
Expansion highlights4 records
SMOKESTAK competitors and assessment
Company assessmentBroad incumbents
- Blacklock: London chop-house group known for charcoal grilling, sharing menus, and cocktails. Comparable to SMOKESTAK on fire-based cooking, sharing/feasting format, and London premium casual-dining positioning.
- Dishoom: Iconic London restaurant group with multiple sites, comparable to SMOKESTAK on London premium-casual positioning, atmosphere-led design, strong brand storytelling, and similar price band.
Direct peers
- Patty & Bun: London premium burger chain with multiple sites, comparable in premium casual-dining price band and London hospitality positioning to SMOKESTAK, though focused on a different category (smashed burgers).
- Big Easy: London BBQ/cobster restaurant group specialising in slow-smoked meats and lobster. Directly comparable in BBQ focus, London casual dining positioning, and group/feasting-style service.
- Hawksmoor: UK premium steakhouse group known for fire-based cooking, dry-aged beef, and a strong London presence. Comparable to SMOKESTAK on premium positioning, fire-cooking technique, dry-aged beef signatures, and London casual fine-dining audience.
- Red's True Barbecue: UK BBQ restaurant chain with American-style smoked meats. Directly comparable on barbecue category, casual dining format, and UK geographic footprint.
- Pitt Cue Co: London-based barbecue restaurant group serving slow-smoked meats and craft cocktails. Closely comparable to SMOKESTAK in product (BBQ/smoked meats), target customer (London premium casual diners), and price band.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
SMOKESTAK social profiles
Digital presenceSMOKESTAK financial estimates
Financial estimateRevenue estimate
Valuation estimate
SMOKESTAK leadership team
Management profileNumber of profiles
Profiles2 records
SMOKESTAK funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SMOKESTAK M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SMOKESTAK
What does SMOKESTAK do?
SMOKESTAK is a single-location barbecue restaurant in Shoreditch, London that sells slow-smoked meats, small plates, sides, and a curated drinks program. Approximately 80% of the menu is cooked over fire using a custom-built parilla grill and wood smoker, with signature items including up to 16-hour smoked brisket, pastrami, native breed pulled pork, and 30-day dry-aged beef rib. It also offers sharing/feasting menus for groups of 8+, gift vouchers, and online reservations.
Is SMOKESTAK a public or private company?
SMOKESTAK is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SMOKESTAK founded?
SMOKESTAK was founded in 2013. It employs 1 to 10 people.
Where is SMOKESTAK based?
SMOKESTAK is headquartered in London, England, United Kingdom, in the Europe region.
How does SMOKESTAK make money?
Two revenue lines are on record. Food and Beverage Sales are the primary driver. The others are gift Vouchers.
Who are SMOKESTAK's main competitors?
Broad incumbents on record are Blacklock and Dishoom. Direct peers are Patty & Bun, Big Easy, Hawksmoor, Red's True Barbecue and Pitt Cue Co.
Does SMOKESTAK have an API?
No public API is recorded for SMOKESTAK.
What industry is SMOKESTAK in?
SMOKESTAK's product category is Barbecue Restaurant. Its primary akta.pro industry code is THAFABAH, BBQ & Smokehouse Fast Casual. Its NAICS code is 722513 and its SIC code is 5810.