SM Racing
SM Racing 5 is a Brazilian manufacturer and educator that designs, sells, and teaches high-performance valve camshafts and complementary engine components for motorcycle competition, serving racers, professional engine builders, and performance enthusiasts across Brazil through D2C e-commerce and training courses.
- Company typePrivate
- Founded2008
- HeadquartersCampinas, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What SM Racing does
SM Racing (legal name SM Racing 5, CNPJ 16.435.511/0001-76) is a privately held Brazilian manufacturer and educator specializing in high-performance valve camshafts (comandos de válvulas) for 4-stroke motorcycle competition engines. Founded in 2008 and headquartered in Campinas, São Paulo, the company designs and sells a portfolio of camshafts across multiple performance levels (Nível 1-5, Pro R, Estágio 1-6) tailored to specific Brazilian-market motorcycle models including the CG 125, CG 150, CG 160, CRF 230, CRF 250, CB 300, Biz 125, Factor 150, Tornado, Twister, and 300 F. Complementary products include special valves (stainless steel and VV 45 material), upgraded valve springs with 20% additional load capacity, universal degree discs, 350 CFM flow benches, and the company's own inertial dynamometer (built under the SM Racing 5 brand). The company cites power gains of +20% to +40% depending on camshaft level and engine configuration.
The business operates a dual-revenue model combining hardware sales and professional training. Hardware is sold direct-to-consumer through the company's own e-commerce store (smracing5.com.br), supplemented by MercadoLibre marketplace presence and WhatsApp-based consultation with technical specialists. Pricing on individual camshafts ranges from R$98 to R$550, with capital equipment (flow benches) priced at R$7,500; installment billing up to 12x is offered across all credit cards plus Pix and boleto bancário. The training arm delivers in-person courses at the Campinas headquarters (and other Brazilian states) alongside EAD (distance learning) courses hosted on a dedicated platform (cursos.smracing5.com.br), covering motor preparation, ECU remapping with FuelTech and Athlon modules, and 4-stroke cylinder head preparation. Courses are taught by Professor Marcelo, who has used the proprietary S.M. Racing 5 method since 2010 and has trained hundreds of students.
The company targets three primary customer segments: motorcycle racing and competition enthusiasts (motocross, drag racing, highway competition), professional engine builders seeking specialized training, and performance-minded motorcycle owners. Marketing and distribution rely on the e-commerce site, Instagram (@smracing5oficial), WhatsApp direct contact, the MercadoLibre marketplace, and the EAD course platform. The organization operates with approximately 7 employees, ships nationwide across Brazil, and shows no evidence of external institutional investment, M&A activity, or public listing.
SM Racing firmographics
Firmographics- Name
- SM Racing
- Legal name
- SM Racing 5
- Website
- https://smracing5.com.br
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SM Racing 5 is a Brazilian manufacturer and educator that designs, sells, and teaches high-performance valve camshafts and complementary engine components for motorcycle competition, serving racers, professional engine builders, and performance enthusiasts across Brazil through D2C e-commerce and training courses.
- Ownership category
- akta.pro rank
SM Racing industry classification
Industry- Product category
- Motorcycle Performance Parts
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (336310), Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (33631)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Dirt Bike / Motocross / Enduro Motorcycle Manufacturing (IMACAEAH)
Keywords
Where SM Racing is headquartered
LocationHeadquarters
- HQ city
- Campinas
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
SM Racing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales - Valve Commands: One-time sales of high-performance camshafts for motorcycles across multiple models and performance levels. Products include Pro R, Nível 1-5, and Estágio variants for different engine displacements.
- Product Sales - Engine Components: Sales of complementary products including special valves, valve springs, graduated discs, flow benches, and dynamometers.
- Motor Preparation Courses: In-person courses held at Campinas SP headquarters and multiple Brazilian states, plus EAD (distance learning) courses on motor preparation, ECU remapping, and cylinder head preparation. Courses taught by Professor Marcelo since 2010.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | CG 125 Commands: R$98 per unit |
| Unit Pricing | Pay-as-you-go | CG 150 Commands: R$228-R$550 depending on level |
| Unit Pricing | Pay-as-you-go | Special Valves CRF 250 F: R$300 |
| Unit Pricing | Pay-as-you-go | Flow Bench 350CFM 10pol: R$7,500 |
| Unit Pricing | Pay-as-you-go | Graduated Disc: R$220 |
| Other | Pay-as-you-go | Motor Preparation Courses - Price via WhatsApp |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
SM Racing product offering
Product offeringCore offering
SM Racing 5 manufactures and sells high-performance valve camshafts (comandos de válvulas) and complementary engine components (special valves, valve springs, degree discs, flow benches, inertial dynamometers) for competition motorcycles, primarily Brazilian Honda platforms. The company also delivers professional engine preparation training through in-person courses at its Campinas headquarters and via EAD (distance learning), covering motor preparation, ECU remapping, and cylinder head preparation. Products are sold nationwide in Brazil through the company's own e-commerce store, with technical consultation via WhatsApp.
Product overview
SM Racing 5 is a specialized manufacturer of high-performance valve camshafts (comandos de válvulas) for competition motorcycles, founded in 2008 and based in Campinas, Brazil. The company offers a comprehensive product portfolio centered around camshaft kits available in multiple performance levels (Nível 1 through 5, Pro R, and Estágio 1-6) tailored for specific motorcycle models including CG series (150, 160, 125), CRF series (250, 230), CB 300, Biz 125, Tornado, Twister, and 300 F. Beyond camshafts, the product line includes complementary performance components such as special valves (Válvulas Especiais), valve springs (Molas Especiais with +20% load), degree discs (Disco Graduado), flow benches (Bancada de Fluxo 350CFM), and inertial dynamometers (Dinamômetro Inercial). The company also offers professional training through in-person and distance learning courses covering engine building, ECU remapping, and cylinder head preparation, taught by Professor Marcelo using the proprietary S.M Racing 5 method.
Differentiator
Problem solved
Functional benefit
Products and services
- Comandos de Válvulas (Valve Camshafts) High-performance valve camshafts (comandos de válvulas) for competition motors, available in multiple performance levels (Nível 1-5, Pro R) tailored to specific motorcycle models including CG 150, CG 160, CG 125, CRF 250, CRF 230, CB 300, Biz 125, Tornado, Twister, and 300 F. Designed for competition motorcycle racers and engine builders seeking power increases of +20% to +40%.
- Disco Graduado (Universal Degree Disc) Universal degree disc for reading valve camshaft timing and ignition timing on 4-stroke and 2-stroke engines for cars and motorcycles. Features 240mm diameter, 17mm central hole, 2mm aluminum plate with special paint.
- Válvulas Especiais (Special Valves) Special performance valves for competition engines, including CRF 250 F kits with aluminum intake valves (28mm) and VV 45 exhaust valves (23.5mm), available in relieved versions with specific weight specifications.
- Molas Especiais (Special Valve Springs) Special valve springs with +20% increased load capacity and wider spacing between coils, compatible with CRF 250, CB250, TW, Tornado, CB 300, and KR250 engines.
- Bancada de Fluxo 350CFM (Flow Bench) SM Racing 5 manufactured flow bench for testing and measuring airflow performance of cylinder heads and intake/exhaust systems. 350 CFM capacity, 10-inch sections, 85x62x46cm dimensions, 30kg gross weight. Measures up to 80 horsepower regardless of displacement.
- Dinamômetro Inercial SM Racing 5 (Inertial Dynamometer) SM Racing 5 manufactured inertial dynamometer for measuring motorcycle power, torque, and air-fuel mixture. Measures up to 80 horsepower; includes electronic module with laptop communication, barometric station, and universal lambda probe output. Available in Platform (Carenado) and Pit (Fosso) models.
- Curso Preparação de Motores Presencial (In-Person Engine Building Course) Two-day in-person engine building course taught by Professor Marcelo covering all steps for preparing 4-stroke motors, including carbureted and fuel-injected engines for Motocross, Highway, and Drag racing applications. Held at Campinas SP headquarters and multiple Brazilian states.
- Curso de Remapeamento com Módulos Programáveis (ECU Remapping Course) ECU remapping and programming course covering FuelTech and Athlon programmable modules, including calibration, wiring harness installation, engine tuning with wideband, and log interpretation. Taught by Professor Marcelo.
- Curso de Preparação de Motores EAD (Distance Learning Engine Building Course) Distance learning course teaching motor preparation techniques including engine building levels 1 and 2, taught by Professor Marcelo using the proprietary S.M Racing 5 method. Delivered via cursos.smracing5.com.br.
- Curso de Preparação de Cabeçotes 4 Tempos EAD (4-Stroke Head Preparation Course) Distance learning course teaching cylinder head preparation techniques for 4-stroke competition engines using the proprietary S.M Racing 5 method. Delivered via cursos.smracing5.com.br.
Quantifiable outcome
- Power increase of +20% to +40% depending on camshaft level and engine configuration
- +2 more outcomes
Companies that use SM Racing
Customer profileSegments3 records
Ideal customer profiles3 records
SM Racing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
SM Racing partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
SM Racing competitors and assessment
Company assessmentDirect peers
- Kibblewhite Precision Machining: Specializes in high-performance valve train components including springs, valves, and related hardware for V-twin and motorcycle engines. Overlaps with SM Racing's complementary products (Molas Especiais, Válvulas Especiais) targeting competition builders.
- Webcam Inc. Manufacturer of aftermarket camshafts for motorcycles, ATVs, and UTVs with multiple performance profiles per engine platform. Directly analogous to SM Racing's Nível/Estágio tiering approach for competition motors.
- Hot Cams: U.S.-based manufacturer specializing in high-performance camshafts and valve train components for motorcycle and ATV engines. Closely comparable to SM Racing's core produto - multi-level camshaft kits for off-road and competition applications - though operating at much larger scale.
Broad incumbents
- Yoshimura Japan: Iconic Japanese manufacturer of high-performance exhausts, engine components, and complete performance packages for motorcycles. Operates at global scale across multiple product categories with similar focus on competition/racing applications as SM Racing.
- Athena: Italian manufacturer of aftermarket parts for motorcycles, scooters, and powersports vehicles (gaskets, cylinders, components). Broader catalog and global distribution make it a scaled incumbent serving similar end customers as SM Racing.
- Daytona Co. Ltd. Japanese aftermarket motorcycle parts manufacturer with broad catalog (engine, chassis, accessories) and strong presence in South America via distributors. Comparable customer base (performance-minded riders, builders) but much wider product range than SM Racing.
- Wiseco: U.S.-based manufacturer of high-performance pistons, crankshafts, and complete engine rebuild components for motorcycle, ATV, and powersports. Broader portfolio than SM Racing but serving the same competition engine builder customer with complementary components.
- Wössner Pistons: German manufacturer of high-performance pistons and engine components for motorcycles, powersports, and automotive racing. Broader engine components catalog with global distribution, comparable to SM Racing's positioning in the motorcycle performance aftermarket.
Emerging players
- FuelTech: Brazilian manufacturer of ECUs, fuel injection modules, and engine management products, plus professional training for tuners. Directly comparable to SM Racing's ECU remapping course line and Brazilian motorsport customer base, with adjacent but not identical product focus.
- Dynojet Research: U.S. manufacturer of dynamometers, tuning equipment (Power Commander), and engine calibration tools for motorcycles and automotive. Direct overlap with SM Racing's inertial dynamometer line and broader engine development equipment business.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
SM Racing social profiles
Digital presenceSM Racing financial estimates
Financial estimateRevenue estimate
Valuation estimate
SM Racing leadership team
Management profileNumber of profiles
Profiles2 records
SM Racing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SM Racing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SM Racing
What does SM Racing do?
SM Racing 5 manufactures and sells high-performance valve camshafts (comandos de válvulas) and complementary engine components (special valves, valve springs, degree discs, flow benches, inertial dynamometers) for competition motorcycles, primarily Brazilian Honda platforms. The company also delivers professional engine preparation training through in-person courses at its Campinas headquarters and via EAD (distance learning), covering motor preparation, ECU remapping, and cylinder head preparation. Products are sold nationwide in Brazil through the company's own e-commerce store, with technical consultation via WhatsApp.
Is SM Racing a public or private company?
SM Racing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SM Racing founded?
SM Racing was founded in 2008. It employs 1 to 10 people.
Where is SM Racing based?
SM Racing is headquartered in Campinas, Brazil, in the Latin America region.
How does SM Racing make money?
Three revenue lines are on record. Product Sales - Valve Commands are the primary driver. The others are product Sales - Engine Components and motor Preparation Courses.
Who are SM Racing's main competitors?
Direct peers on record are Kibblewhite Precision Machining, Webcam Inc. and Hot Cams. Broad incumbents are Yoshimura Japan, Athena, Daytona Co. Ltd., Wiseco and Wössner Pistons. Emerging players are FuelTech and Dynojet Research.
Does SM Racing have an API?
No public API is recorded for SM Racing.
What industry is SM Racing in?
SM Racing's product category is Motorcycle Performance Parts. Its primary akta.pro industry code is IMACAEAH, Dirt Bike / Motocross / Enduro Motorcycle Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.