Sock Shoppe
SBOBET88, operated by Indonesia's PT KUDA-GRUP, is a local authorized agent of international SBOBET, offering Indonesian consumer bettors a multi-vertical online gambling platform (sportsbook, live casino, slots, poker, togel) with mobile/WAP access, integrated wallet, local payment rails, and physical branches in Medan and Banda Aceh.
- Company typePrivate
- Founded2004
- HeadquartersJakarta, Indonesia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Sock Shoppe does
SBOBET88, operated by the Indonesian legal entity PT KUDA-GRUP, is an authorized local agent/reseller of the international SBOBET online gambling platform, serving Indonesian consumer bettors since 2004 (with agent operations dating to the 2000s era). The platform offers a multi-vertical gaming portfolio through a single unified account: sports betting (Mix Parlay, Asian Handicap, Over/Under, live betting), live casino, online slots (Slot Gacor), poker, and lottery/togel. Core technology consists of a mobile-first web platform with both a smartphone-optimized mobile interface and a lightweight WAP version designed for low-bandwidth or unstable connections, supported by an integrated wallet system that allows seamless balance transfers between game types without manual credit shifting.
Revenue is generated primarily through house edge on bets placed (transaction-fee economics) plus an affiliate/agent network of local resellers facilitating customer registration and deposits. The minimum deposit is Rp 10,000 (~USD 0.65), with deposits processed in under three minutes via local Indonesian bank transfers (Mandiri, BNI, BRI, BSI), QRIS standardized QR payments, and e-wallet providers. Distribution combines digital channels (24/7 self-serve website, mobile web, WAP, and live chat/WhatsApp/Telegram customer service) with a physical branch network in Medan (Asia Mega Mas, Medan Fair) and Banda Aceh. Marketing relies on social-media sharing, affiliate referrals, and Indonesian-language SEO targeting gambling-related queries.
The business model is direct-to-consumer within Indonesia, with a "guaranteed full payment" trust messaging and an anti-blokir alternative-link system updated every 24 hours to bypass ISP blocking without VPN. The platform positions itself as a pioneer agent in the Indonesian market and provides Indonesian-language support, localized payment rails, and mix parlay betting with no maximum win limit. No disclosed revenue, funding rounds, or audited financials are available; firmographic headcount data (19 employees) appears inconsistent with the operational scale described across branches, products, and channels.
Sock Shoppe firmographics
Firmographics- Name
- Sock Shoppe
- Legal name
- PT KUDA-GRUP
- Website
- https://sockshoppe.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SBOBET88, operated by Indonesia's PT KUDA-GRUP, is a local authorized agent of international SBOBET, offering Indonesian consumer bettors a multi-vertical online gambling platform (sportsbook, live casino, slots, poker, togel) with mobile/WAP access, integrated wallet, local payment rails, and physical branches in Medan and Banda Aceh.
- Ownership category
- akta.pro rank
Sock Shoppe industry classification
Industry- Product category
- Online Gambling and Sports Betting
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290)
- akta.pro primary industry
- Sportsbook Affiliate & Comparison Sites (MPAEAMAA)
- akta.pro secondary industries
- Payments, Wallets & Cashiering for Sports Betting (MPAEACAG), Cross-Border Payments & FX for Gaming (MPAEALAH)
Keywords
Where Sock Shoppe is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices4 records
Markets served
Sock Shoppe business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Technology or R&D, Operations, Personnel, Others
Revenue model
- Online Gambling and Betting Services: The company generates revenue through facilitating online sports betting (including mix parlay, Asian Handicap, Over Under, live betting), live casino, slot games, poker, and lottery/togel. Revenue is generated through house edge on bets placed, transaction fees, and game provider partnerships.
- Affiliate and Agent Network: Revenue generated through a network of local agents and resellers who facilitate customer registration and deposits in Indonesia
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard Player Account |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels3 records
Sock Shoppe product offering
Product offeringCore offering
Operates as an authorized local agent of the SBOBET international gambling platform, providing Indonesian consumers with access to online sports betting (mix parlay, Asian Handicap, Over Under, live betting), live dealer casino, online slots, poker, and togel/lottery games. The platform is accessible via desktop, mobile-optimized web, and lightweight WAP versions, supported by 24/7 customer service and local payment integrations including bank transfer, QRIS, and e-wallets.
Product overview
SBOBET88 is an online gambling and betting platform operated by PT KUDA-GRUP as an official licensed SBOBET agent in Indonesia. The platform offers a unified account system providing access to multiple gaming products including sports betting (Judi Bola) with Mix Parlay options, Live Casino, Slot Gacor, Poker, and Togel Online. The platform is accessible via desktop, mobile applications, and lightweight WAP versions, with 24/7 customer support through live chat, WhatsApp, and Telegram.
Differentiator
Problem solved
Functional benefit
Products and services
- SBOBET88 Online Betting Platform Unified online betting account providing Indonesian consumers access to sports betting (football/soccer focus with mix parlay, Asian Handicap, Over Under, live betting), live casino, slots, poker, and togel via a single wallet system.
- SBOBET Mobile
Quantifiable outcome
- Deposit processing time under 3 minutes
- +1 more outcomes
Companies that use Sock Shoppe
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Sock Shoppe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sock Shoppe partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and supporting.
- SBOBET (International)coreSBOBET88 operates as an authorized local agent/reseller of SBOBET, an international gambling platform established in 2004. SBOBET is described as the largest official gambling website in Asia, providing the underlying platform, betting systems, game content (sportsbook, live casino, slots), and licensing infrastructure. SBOBET88 connects Indonesian customers to SBOBET's licensed international servers.
- Bank Partners (Mandiri, BNI, BRI, BSI)supportingIndonesian banks including Bank Mandiri, BNI, BRI, and BSI enable deposit and withdrawal transactions. These partnerships allow customers to transfer funds using local bank accounts.
- QRIS Payment SystemsupportingQRIS (Quick Response Code Indonesian Standard) integration enables standardized QR code payments across multiple banks and e-wallets, facilitating fast deposits.
- E-Wallet ProviderssupportingE-wallet payment options are supported as alternative deposit and withdrawal methods alongside bank transfers and QRIS.
- Slot Game Providers (Slot Gacor)supportingPartnerships with slot game providers offering 'gacor' (frequently winning) slot games as part of the product portfolio alongside sports betting.
- IONTOGELcoreSBOBET88 is associated with IONTOGEL as indicated by 'SBOBET88 by IONTOGEL' branding. This appears to be the parent or affiliated company managing the SBOBET88 agent operations.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Sock Shoppe competitors and assessment
Company assessmentBroad incumbents
- SBOBET: International parent platform and license holder; the underlying sportsbook and casino engine that SBOBET88 distributes. While not a direct competitor in the Indonesian agent layer, SBOBET controls the platform, games, and licensing that SBOBET88 depends on.
- PokerStars: Global online poker leader; while not directly accessible in Indonesia, the brand competes for poker mindshare when Indonesian users access international platforms. Serves as a benchmark for the poker vertical SBOBET88 distributes.
- Maxbet (IBC Bet): Established Asian sportsbook platform competing for the same Indonesian bettor demand through its own agent network. Comparable in offering sportsbook, live betting, and casino products across Asian markets.
- Bet365: Global sportsbook incumbent that Indonesian users sometimes attempt to access directly. Represents the international platform category that SBOBET88's agent model is designed to localize and unblock for Indonesian consumers.
Others
- Pragmatic Play: Major B2B slot and live casino game provider whose content is integrated across Indonesian-facing gambling platforms. As a supplier to the same ecosystem, it is an indirect peer in the supply chain SBOBET88 depends on for game content.
Emerging players
- ION Casino: Asia-focused live casino platform provider commonly integrated into Indonesian agent platforms. Competes in the live casino vertical that SBOBET88 features as one of its unified-wallet products.
- 918Kiss: Asian-focused online slot and casino platform with significant Indonesian user base. Competes for the same wallet share on the casino/slot vertical that SBOBET88 offers through its integrated wallet.
Direct peers
- Liga138: Indonesian online gambling agent offering sportsbook, slot, and casino products with similar anti-block link distribution and local payment integration. Competes directly for the same Indonesian bettor base.
- IONTOGEL: Closely affiliated Indonesian online gambling agent operating in the same market with similar sportsbook, togel, slot, and casino offerings. SBOBET88 is explicitly branded 'SBOBET88 by IONTOGEL', indicating shared ownership or corporate affiliation.
- Dewatogel: Indonesian online gambling platform with sportsbook, togel, and casino offerings. Operates as an agent/reseller distributing international betting products to Indonesian consumers through similar customer acquisition channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Sock Shoppe social profiles
Digital presenceSock Shoppe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sock Shoppe leadership team
Management profileNumber of profiles
Sock Shoppe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sock Shoppe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sock Shoppe
What does Sock Shoppe do?
Operates as an authorized local agent of the SBOBET international gambling platform, providing Indonesian consumers with access to online sports betting (mix parlay, Asian Handicap, Over Under, live betting), live dealer casino, online slots, poker, and togel/lottery games. The platform is accessible via desktop, mobile-optimized web, and lightweight WAP versions, supported by 24/7 customer service and local payment integrations including bank transfer, QRIS, and e-wallets.
Is Sock Shoppe a public or private company?
Sock Shoppe is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sock Shoppe founded?
Sock Shoppe was founded in 2004. It employs 11 to 50 people.
Where is Sock Shoppe based?
Sock Shoppe is headquartered in Jakarta, Indonesia, in the Asia region.
How does Sock Shoppe make money?
Two revenue lines are on record. Online Gambling and Betting Services are the primary driver. The others are affiliate and Agent Network.
Who are Sock Shoppe's main competitors?
Broad incumbents on record are SBOBET, PokerStars, Maxbet (IBC Bet) and Bet365. Pragmatic Play is listed as an others. Emerging players are ION Casino and 918Kiss. Direct peers are Liga138, IONTOGEL and Dewatogel.
Does Sock Shoppe have an API?
No public API is recorded for Sock Shoppe.
What industry is Sock Shoppe in?
Sock Shoppe's product category is Online Gambling and Sports Betting. Its primary akta.pro industry code is MPAEAMAA, Sportsbook Affiliate & Comparison Sites, with a secondary code of MPAEACAG, Payments, Wallets & Cashiering for Sports Betting. Its NAICS code is 7132.