Solstice Counseling & Wellness Center

What Solstice Counseling & Wellness Center does

Solstice Counseling & Wellness Center is a family-owned and operated outpatient addiction treatment and mental health provider founded in 2015 and headquartered in Pemberton, New Jersey. The company operates three CARF-accredited clinics across Burlington, Camden, and Gloucester counties (Pemberton, Woodbury, Cherry Hill), serving adults and adolescents in the South Jersey region. Its service portfolio centers on Intensive Outpatient (IOP) and standard Outpatient Programs, Medication-Assisted Treatment (MAT+, using Suboxone, Sublocade, and Vivitrol), individualized counseling, mental health co-occurring services, anger management, family therapy, cognitive therapy, telehealth sessions, and a pretrial intervention program for non-violent drug-related offenses.

The underlying technology stack is modest and non-proprietary: Zoom is used for telehealth video and phone sessions, a HIPAA-compliant SMS platform handles appointment reminders and care coordination, and Clover provides the patient payment portal. The company holds CARF international accreditation and State of New Jersey Department of Health licensure across all sites, and every clinical staff member is a licensed drug, alcohol, and mental health counselor. Headcount is reported at 12 employees.

Revenue is generated through insurance-based billing across approximately nine major commercial and government plans (Aetna, Cigna, Horizon Blue Cross Blue Shield, UnitedHealthcare, Humana, AmeriHealth, Value Options, NJ FamilyCare, and Allied Trades Assistance Program), with free insurance verification serving as the primary intake conversion mechanism. Patient acquisition is driven by a hybrid GTM combining 24/7 phone-based outreach, SEO-optimized educational content, and institutional referral partnerships with hospitals and law enforcement for the pretrial intervention program.

Name

Solstice Counseling & Wellness Center

Legal name

Solstice Counseling & Wellness Center

Website

https://solsticecares.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Solstice Counseling & Wellness Center is a family-owned, CARF-accredited outpatient addiction treatment and mental health provider operating three clinics in South Jersey, serving adults and adolescents with IOP, MAT+, counseling, and telehealth services under an insurance-based billing model.

Ownership category

akta.pro rank

Product category

Outpatient Addiction Treatment

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)

akta.pro primary industry

Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF)

Keywords

• Outpatient addiction treatment
• Intensive outpatient program
• Medication-assisted treatment
• Mental health counseling
• Substance abuse recovery

Headquarters

HQ city

Pemberton

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Outpatient Addiction Treatment Services: Insurance-based outpatient treatment services including intensive outpatient programs (IOP), outpatient programs, individual counseling, and medication-assisted treatment (MAT). Services are billed through insurance providers.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Solstice Counseling & Wellness Center delivers outpatient addiction treatment and mental health counseling through structured programs including Intensive Outpatient (IOP), Outpatient, Medication-Assisted Treatment (MAT+) with Suboxone/Sublocade/Vivitrol, individualized counseling, cognitive therapy, family therapy, anger management, and pretrial intervention. Services are provided across three South Jersey clinics and via Zoom-based telehealth, with billing handled through major insurance plans.

Product overview

Solstice Counseling & Wellness Center is a family-owned addiction treatment and mental health services provider offering a unified suite of outpatient treatment programs. The core portfolio centers on Intensive Outpatient (IOP) and Outpatient Programs combined with Medication-Assisted Treatment (MAT+), Individualized Counseling, Mental Health Co-Occurring Services, Anger Management, and Family Therapy. Additional specialized offerings include Cognitive Therapy, Drug Addiction Treatment (covering opioids, cocaine, fentanyl, heroin, prescription drugs), Alcoholism Treatment, Telehealth video/phone sessions, and Pretrial Intervention Programs. All services are delivered across three New Jersey locations (Pemberton, Woodbury, Cherry Hill) with CARF accreditation and State of New Jersey licensing.

Differentiator

Problem solved

Functional benefit

Products and services

• Intensive Outpatient Treatment Program (IOP) Structured addiction treatment program offering multiple therapy sessions per week while allowing patients to maintain daily responsibilities. Includes group therapy, individual sessions, psychiatric evaluations, medication management, and family therapy for adults and adolescents with substance use disorders.
• Outpatient Treatment Program Flexible treatment program for individuals with substance use disorders who do not require residential care. Includes mutual self-help groups, individual sessions, group sessions, and mental health treatment services.
• MAT+ (Medication-Assisted Treatment) Whole-patient approach combining behavioral therapies with FDA-approved medications (Suboxone, Sublocade, Vivitrol) to treat opioid and alcohol addiction in adults.
• Individualized Treatment and Planning & Counseling Personalized treatment plans incorporating cognitive-behavioral therapy, dialectical behavior therapy, family counseling, and coping skills development tailored to each patient's unique needs.
• Mental Health Co-Occurring Services Integrated treatment for individuals with both substance use disorders and mental health conditions such as depression, anxiety, PTSD, and bipolar disorder.
• Anger Management Therapy program helping individuals develop healthier responses to anger through coping mechanisms, communication skills, and behavioral techniques.
• Family Therapy & Counseling Counseling services addressing family dynamics, improving communication, establishing boundaries, and supporting recovery within the family unit.
• Cognitive Therapy Psychological therapy addressing how thoughts influence emotional responses and behavioral patterns, used to treat depression, OCD, bipolar disorder, and addiction.
• Drug Addiction Treatment Treatment services for various substance dependencies including cocaine, fentanyl, heroin, opioid, and prescription drug addictions.
• Alcoholism Treatment Comprehensive alcohol addiction treatment program addressing dependence, withdrawal management, and long-term recovery support.
• Telehealth Services Virtual therapy and counseling sessions conducted via video (Zoom) and phone, providing remote access to intensive outpatient and outpatient programs for patients who cannot attend in-person.
• Pretrial Intervention Program Alternative to traditional sentencing for non-violent drug-related offenses, providing addiction treatment instead of incarceration with potential for dismissed charges upon completion.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pyramid Healthcare: Regional addiction and behavioral health provider in the Mid-Atlantic offering outpatient, IOP, MAT, and co-occurring services. Closely comparable in service mix, scale, and family/community-oriented operating model to Solstice.
• SOBA New Jersey: New Jersey-based outpatient addiction treatment provider offering IOP, standard outpatient, MAT, and co-occurring mental health services. Closely comparable in geography, service mix, and patient population to Solstice.
• CleanSlate Centers: National outpatient provider focused almost exclusively on MAT for opioid and alcohol use disorder. Offers office-based Suboxone and Vivitrol with counseling — directly comparable to Solstice's MAT+ program in modality and target patient.

Broad incumbents

• Hackensack Meridian Health Behavioral Health: Large New Jersey health system's behavioral health arm providing outpatient mental health and addiction services across the state. Competes with Solstice for hospital-discharged SUD referrals and outpatient therapy patients in New Jersey.
• Recovery Centers of America: Large multi-site addiction treatment operator with inpatient and outpatient programs across the Mid-Atlantic and Northeast, including New Jersey. Directly overlaps with Solstice's SUD/IOP/MAT services but at vastly greater scale and with capital-intensive marketing.
• Banyan Treatment Centers: Multi-state addiction treatment operator offering IOP, outpatient, MAT, and mental health services with multiple East Coast locations. Competes with Solstice for outpatient SUD referrals in the broader Northeast region.
• BrightView Health: Multi-state outpatient addiction treatment provider specializing in MAT, IOP, and counseling for opioid use disorder. Operates similar evidence-based outpatient SUD programs and serves comparable Medicaid and commercial populations.
• Caron Treatment Centers: Nationally recognized nonprofit addiction treatment organization with programs serving Pennsylvania and the broader Northeast. Comparable in clinical quality and CARF-level accreditation, but operates a much larger and more diversified continuum of care.

Regional players

• Acenda Integrated Health: New Jersey-based integrated behavioral health and social services organization offering outpatient SUD and mental health treatment across South Jersey. Comparable in mission, payer mix, and family/community orientation to Solstice.
• NewPoint Behavioral Health Care: South Jersey community-based behavioral health provider offering outpatient mental health and substance use treatment in Cumberland and Salem counties. Comparable outpatient SUD/IOP model with a regional community-provider footprint adjacent to Solstice's territory.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/solstice-counseling-&-wellness-center

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solstice Counseling & Wellness Center