SOON Architecture
SOON Architecture is a Nantes, France-based interior architecture and space design agency serving hospitality, retail, office, healthcare, and entertainment clients across France with immersive themed environments, 3D visualization, and full-service project management from concept to completion.
- Company typePrivate
- Founded2010
- HeadquartersNantes, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What SOON Architecture does
SOON Architecture is a Nantes, France-based interior architecture and space design agency founded in 2010, structured as a privately held SARL (Société à Responsabilité Limitée) with €10,000 registered capital and a headcount of eight people. The firm serves commercial and residential clients across France, with project delivery documented in cities including Nantes, Paris, Rennes, Tours, Vitré, Guérande, Pornichet, Montaigu, Saint-Herblain, Aix/Marseille, and Rouen. It operates as a full-service design practice covering hospitality (hotels, restaurants, bars), retail (optical boutiques, specialty stores), offices, healthcare (dental practices), entertainment venues, and residential projects.
The core offering is end-to-end interior architecture: consultation, custom design, 3D visualization, construction supervision, and key-in-hand delivery. A distinct product line, "Mise en scène" (Themed Decoration & Accessorization), layers scenography and decorative accessorization on top of the architectural work, enabling the creation of immersive themed universes (industrial, post-apocalyptic, Japanese-inspired, theatrical) for clients such as Prison Island, Ikimasho, Berlin 1989, TABARNAK, and Hôtel Saint James. Notable client relationships include recurring work with Best Western (three properties), Mercure, Choice Hotels, The Originals - Human Hotels & Resorts, O'Tacos, OPTIC 2000, and Prison Island (three locations).
The business model is fee-based professional services with custom project pricing tied to scope, size, and complexity; no public pricing tiers exist. GTM is sales-led and direct, driven primarily by portfolio visibility through the company website (soonarchitecture.fr) and Instagram presence (1,945+ followers), supported by LinkedIn. Geographic reach is concentrated in western France with national project delivery, and the firm has stated it operates internationally. Revenue is not publicly disclosed.
SOON Architecture firmographics
Firmographics- Name
- SOON Architecture
- Legal name
- SOON ARCHITECTURE
- Website
- https://soonarchitecture.fr
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SOON Architecture is a Nantes, France-based interior architecture and space design agency serving hospitality, retail, office, healthcare, and entertainment clients across France with immersive themed environments, 3D visualization, and full-service project management from concept to completion.
- Ownership category
- akta.pro rank
SOON Architecture industry classification
Industry- Product category
- Interior Architecture & Space Design Services
- NAICS
- Interior Design Services (54141), Architectural Services (54131), Commercial and Institutional Building Construction (23622)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Interior Design Services (BPAHAKAB)
- akta.pro secondary industries
- Architectural Design Services (BPAHAKAA), Office & Corporate Building Construction (IMAFACAA), Hospitality & Entertainment Venue Construction (IMAFACAC)
Keywords
Where SOON Architecture is headquartered
LocationHeadquarters
- HQ city
- Nantes
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
SOON Architecture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Interior Architecture Design Services: Full-service interior architecture and space design for commercial and residential clients, including consultation, 3D visualization, project management, and decoration accessorization from concept to completion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
SOON Architecture product offering
Product offeringCore offering
SOON Architecture is a Nantes-based interior architecture and space design agency providing full-service design, consultation, 3D visualization, project management, and decorative accessorization for commercial clients (hotels, restaurants, retail, offices, healthcare, entertainment venues) and residential projects across France. The agency specializes in creating immersive, narrative-driven themed environments that transform functional spaces into distinctive customer experiences.
Product overview
SOON Architecture is a Nantes-based interior architecture and space design agency offering a comprehensive suite of services centered around commercial and residential space transformation. The core offering consists of interior architecture and space design services, including consultation, custom design, and full project management from conception through construction supervision. The agency specializes in themed decoration and accessorization (Mise en scène) as a distinct add-on service, creating unique atmospheres and immersive environments for restaurants, hotels, retail spaces, and entertainment venues. Supporting these core services, the agency provides 3D visualization and rendering capabilities to help clients visualize projects before implementation. The portfolio spans restaurants, hotels, bars, bakeries, optical shops, dental offices, wellness centers, retail boutiques, office spaces, and residential properties.
Differentiator
Problem solved
Functional benefit
Products and services
- Interior Architecture & Space Design Services Full-service interior architecture and space design agency providing consultation, custom design, and project management for residential and commercial spaces including restaurants, hotels, retail stores, and offices. Services cover the entire project lifecycle from initial concept through construction supervision and finishing touches.
- Themed Decoration & Accessorization (Mise en scène)
Quantifiable outcome
- Over 15 years of experience since 2010 with projects throughout France
- +2 more outcomes
Companies that use SOON Architecture
Customer profileNamed customers28 records
Segments6 records
Ideal customer profiles6 records
SOON Architecture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
SOON Architecture partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- Best Western Hotels & ResortscoreOngoing working relationship with Best Western for hotel interior design projects across France, including Best Western Plus Tours Centre Gare, Best Western Graslin Nantes, and Best Western Atlantys Saint Herblain.
- Mercure HotelscoreCollaborative relationship for hotel interior design projects with Mercure brand hotels.
- The Originals - Human Hotels & ResortscoreHotel design partnership including Hôtel Saint James project in Montaigu.
- OPTIC 2000coreOptical retail boutique design projects including renovation work for OPTIC 2000 stores.
- O'TacosminorRestaurant interior design for O'Tacos franchise locations in shopping centers.
- Prison IslandcoreMultiple immersive game space design projects including locations in Saint-Sébastien-sur-Loire (540m²), Rennes/Vern-sur-Seiche (710m²), and Rouen/Grand-Quevilly (1,100m²).
- Julhiet SterwenminorOffice renovation project for consulting firm in Neuilly-sur-Seine, 560m².
- ConsertominorHeadquarters office design project in Saint Herblain, 660m².
- Choice HotelscoreHotel design partnership with Choice Hotels brand.
- Eiffage ConstructionminorConstruction partnership for building projects.
- Vitalparc Hôtel & SpaminorSpa and wellness center design project in Aix/Marseille.
- HooladecocoreCollaboration with Hooladeco for the Ikimasho immersive Japanese restaurant project in Rennes, combining their expertise for themed environment creation.
- Cécile Nizou (Architect)minorCollaboration with architect Cécile Nizou on residential renovation projects and dental office projects.
- Line ArchitectureminorCollaboration with Line Architecture for WHOME office project in Saint-Herblain.
- Topos ArchitectureminorCollaboration with Topos Architecture for RCA offices and other projects.
- Atelier Leslie DumontminorCollaboration with Atelier Leslie Dumont for Hôtel Saint James project in Montaigu.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
SOON Architecture competitors and assessment
Company assessmentDirect peers
- Tristan Auer: French interior designer working on luxury hospitality, retail, and residential projects for international brands. Comparable to SOON Architecture in delivering distinctive, identity-driven interior design for hotel and F&B clients in France and abroad.
- Joseph Dirand Architecture: Paris-based interior architecture practice known for restaurants, hotels, retail, and residential projects with minimalist, narrative-driven aesthetics. Comparable to SOON Architecture through its emphasis on immersive, story-rich commercial interior design.
- Hirsch Bedner Associates (HBA): Global hospitality interior design specialist serving hotel chains and resorts worldwide. Closely comparable to SOON Architecture in dedicated focus on hotel and resort interior design, though operating at global scale rather than regional.
- Pierre-Yves Rochon (PYR): Paris-based interior architecture firm specialized in luxury hotels, restaurants, and high-end commercial spaces worldwide. Directly comparable to SOON Architecture given its hotel and F&B design focus, end-to-end project delivery, and French market base, though operating at a much higher price tier.
- India Mahdavi: French interior designer known for hospitality, restaurant, and boutique hotel projects with strong identity-driven aesthetics. Comparable to SOON Architecture in the use of distinctive theming and immersive spatial storytelling for commercial clients.
- Laura Gonzalez Studio: Paris-based interior design studio renowned for restaurants, hotels, and retail spaces with narrative-driven, themed environments. Directly comparable to SOON Architecture's themed-environment value proposition and hospitality/F&B client base.
- Wilmotte & Associés: Major French architecture and interior design firm with an extensive hospitality, residential, and commercial portfolio. Comparable to SOON Architecture in delivering interior architecture for hotels and mixed-use spaces across France and internationally.
- Jean-Philippe Nuel: French interior designer specializing in hotel and restaurant projects for major hospitality groups (including Accor brands). Highly comparable to SOON Architecture given shared hotel/restaurant design orientation, immersive environment focus, and French footprint.
Broad incumbents
- Architecture-Studio: Large established French architecture firm with diversified portfolio spanning cultural, hospitality, residential, and urban projects. Comparable to SOON Architecture through French market presence and hospitality interior work, but operates as a broad incumbent with significantly larger scale.
- Gensler: Global architecture and design firm with substantial hospitality, retail, and workplace interior practice. Comparable to SOON Architecture through its hotel and commercial interior design services, but as a broad incumbent with vastly larger resources and international footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SOON Architecture social profiles
Digital presenceSOON Architecture financial estimates
Financial estimateRevenue estimate
Valuation estimate
SOON Architecture leadership team
Management profileNumber of profiles
Profiles7 records
SOON Architecture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SOON Architecture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SOON Architecture
What does SOON Architecture do?
SOON Architecture is a Nantes-based interior architecture and space design agency providing full-service design, consultation, 3D visualization, project management, and decorative accessorization for commercial clients (hotels, restaurants, retail, offices, healthcare, entertainment venues) and residential projects across France. The agency specializes in creating immersive, narrative-driven themed environments that transform functional spaces into distinctive customer experiences.
Is SOON Architecture a public or private company?
SOON Architecture is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SOON Architecture founded?
SOON Architecture was founded in 2010. It employs 1 to 10 people.
Where is SOON Architecture based?
SOON Architecture is headquartered in Nantes, France, in the Europe region.
How does SOON Architecture make money?
One revenue line is on record: interior Architecture Design Services.
Who are SOON Architecture's main competitors?
Direct peers on record are Tristan Auer, Joseph Dirand Architecture, Hirsch Bedner Associates (HBA), Pierre-Yves Rochon (PYR), India Mahdavi, Laura Gonzalez Studio, Wilmotte & Associés and Jean-Philippe Nuel. Broad incumbents are Architecture-Studio and Gensler.
Does SOON Architecture have an API?
No public API is recorded for SOON Architecture.
What industry is SOON Architecture in?
SOON Architecture's product category is Interior Architecture & Space Design Services. Its primary akta.pro industry code is BPAHAKAB, Interior Design Services, with a secondary code of BPAHAKAA, Architectural Design Services. Its NAICS code is 54141 and its SIC code is 7340.