What Speri Bütler AG does

Speri Bütler AG is a Swiss regional electrical engineering and installation contractor founded in 1980 by Hans Speri and Peter Bütler and headquartered in Cham, Canton of Zug, with a branch office in Meggen (Canton of Luzern). The company delivers a comprehensive portfolio of electrical services to two customer segments: private homeowners (Privatkunden) and business/organizational customers (Firmenkunden). Its service offering spans traditional electrical installation (renovation, new construction, service and maintenance), telematics and ICT infrastructure (network cabling, telephony, video surveillance, Wildix UCaaS, TeamViewer remote support), building automation (KNX), multimedia and conference technology, and an emerging portfolio of energy-transition solutions including photovoltaic systems, battery storage, EV charging (wallboxes with load management and billing), ZEV community solar sharing, and EVO self-consumption optimization. The company positions itself as a full-service electrical partner combining traditional contracting with renewable energy, smart building, and digital infrastructure capabilities.

The business operates on a project-based professional services model with customized quote-based pricing, delivered through four regional service teams covering Zug, Luzern, Schwyz, and Freiamt, each with named project leaders and direct contact channels. Revenue is generated primarily from installation labor and project work, supplemented by hardware pass-through (EV charging stations, PV components) and recurring service/maintenance contracts. The company employs ~22 staff, including 5 federally certified electrical installers (eidg. dipl. Elektroinstallateure), 2 examination experts (Prüfungsexperten), a Dipl. Elektroingenieur FH specialist, multiple project leaders for telematics and electrical installation, and 7 apprentices in training. Ownership changed in 2018 when Elektro Invest AG acquired the company, with Roland Baur, Philipp Betschart, and Markus Schurtenberger assuming co-ownership and management roles; the company operates as part of a small regional holding with no public listing or external institutional investors.

Strategic partnerships with Wildix (UCaaS) and e-Q4u GmbH (automation, security, cloud) extend the company's capabilities into communications and IT, while on-site service is delivered by certified Swiss tradespeople. Technical differentiators include KNX building automation integration, ZEV/EVO management systems for shared solar, telematics infrastructure expertise, and EV charging with load management and billing. Geographic operations are restricted to central Switzerland with no international footprint. Marketing is conducted through the company website, organic social media, and email newsletter, with active content production around energy transition, smart home, and apprenticeship themes throughout 2025-2026.

Name

Speri Bütler AG

Legal name

Speri & Bütler AG

Website

https://speri-buetler.ch

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

Speri Bütler AG is a Swiss regional electrical engineering and installation contractor serving private homeowners and business customers in central Switzerland (Zug, Luzern, Schwyz, Freiamt) from offices in Cham and Meggen, with services spanning electrical installation, building automation, telematics, and energy solutions including PV, EV charging, and ZEV solar sharing.

Ownership category

akta.pro rank

Product category

Electrical Engineering Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (238220), Plumbing, Heating, and Air-Conditioning Contractors (23822)

SIC

Services-Telephone Interconnect Systems (7385), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Building Automation & Controls (BAS/BMS) Contracting (IMAFALAE)

akta.pro secondary industry

Building Automation & Controls (BAS/BMS) (HSAPAPAA)

Keywords

• Electrical installation services
• Smart home automation
• Photovoltaic systems
• EV charging infrastructure
• Building automation

Headquarters

HQ city

Cham

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Electrical Installation Services: Project-based installation services for residential, commercial, industrial, and agricultural buildings including new installations, renovations, and modernization.
2. E-Mobility and Energy Solutions: Sale and installation of EV charging stations, PV systems, storage systems, and energy management solutions for homes and businesses.
3. Maintenance and Service: Regular maintenance, emergency services, inspections, and control services for electrical installations ensuring ongoing compliance and reliability.
4. ICT and Telematics Services: Network infrastructure, telephone systems, video surveillance, and building informatics services for businesses.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Speri Bütler AG is a regional Swiss electrical engineering company that designs, installs, and maintains electrical systems, telematics/ICT infrastructure, smart home and KNX building automation, photovoltaic (PV) and battery storage solutions, EV charging infrastructure, and ZEV community solar systems for private homeowners, commercial enterprises, and organizations across central Switzerland. The company combines traditional electrical contracting with modern energy, automation, and digital communication technologies delivered through regional service teams.

Product overview

Speri Bütler AG is an electrical engineering company offering a comprehensive portfolio of integrated solutions through two locations (Cham and Meggen) serving private customers, business customers, and organizations. The core offerings include: (1) Smart Home solutions for residential customers covering WLAN, video surveillance, intercoms, KNX building control, lighting/shutter control, and audio; (2) ICT/Telematics services including network infrastructure, structured cabling, video surveillance, telephony, and Wildix communications solutions; (3) E-Mobility and Charging Infrastructure with consulting, wallbox installation, load management, and billing systems; (4) Photovoltaic systems with installation and battery storage solutions; (5) ZEV (community solar sharing) and EVO (self-consumption optimization) services; (6) Building automation with KNX integration; (7) Multimedia and conference technology; (8) Service, maintenance, and renovation for both residential and commercial properties. The company positions itself as a full-service electrical partner combining traditional electrical work with modern technologies like renewable energy, smart systems, and digital infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Smart Home Lösungen Intelligent home automation services for residential customers including WLAN/network setup, video surveillance, intercom systems, KNX-based building control, lighting and shutter control, and audio system installation.
• Service & Wartung Ongoing maintenance, repair, and safety inspection services for electrical installations in residential and commercial properties to ensure compliance and operational reliability.
• Umbau & Neubau Elektrotechnik
• E-Mobilität & Ladestationen Consulting, sale, and installation of EV charging infrastructure including wallboxes, intelligent load management for multiple vehicles, and billing systems for residential and commercial properties.
• Photovoltaik (PV-Anlagen) Solar energy system services including feasibility assessment, professional installation, commissioning, testing, and battery storage solutions to increase self-consumption and energy independence.
• ZEV – Zusammenschluss zum Eigenverbrauch Community solar sharing service for multi-family houses and commercial buildings, enabling multiple parties to jointly utilize solar power with technical implementation, measurement, control, and fair billing.
• EVO – Eigenverbrauchsoptimierung Self-consumption optimization services including energy monitoring, consumer control for heat pumps and charging stations, peak load management, and energy management system implementation.
• ICT / Telematik für Firmenkunden Information and communication technology services for businesses including network infrastructure, structured cabling (UKV), video surveillance, telephony/cloud telephony, and certified Wildix communications solutions.
• Gebäudeautomation & KNX Building automation services using KNX systems to connect heating, lighting, and ventilation intelligently, enabling networked building technology that can be flexibly adjusted and centrally controlled.
• Multimedia & Konferenztechnik Multimedia and conference technology solutions for businesses, equipping modern meeting rooms with presentation, audio, and video conferencing capabilities.
• Sanierungen für Unternehmen Modernization services for existing commercial infrastructure including project leadership, analysis and planning, and professional renovation performed during ongoing business operations.
• Fernwartung (TeamViewer) Remote maintenance service using TeamViewer that enables convenient remote computer access and efficient customer support sessions.

Quantifiable outcome

• Reliable electrical infrastructure for modern gastronomy operations with optimized energy consumption
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• e-Q4u GmbHcoreTechnology or IntegrationPartnership with e-Q4u GmbH specializing in automation, security, and cloud services. Together they deliver comprehensive communication and IT solutions, combining Speri Bütler's electrical infrastructure expertise with e-Q4u's software and security capabilities.
• WildixcoreTechnology or IntegrationCertified Wildix partner providing UCaaS solutions including cloud-based VoIP telephony, video conferencing, messaging, collaboration tools, and integrated call center functionality for enterprise communication needs.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Others

• Schneider Electric: Global electrical equipment, energy management, and building automation provider. Adjacent because it manufactures many of the components Speri Bütler installs (EV chargers, KNX, energy monitoring), making it both a supplier and an indirect competitor for larger integrated projects.
• Wildix: UCaaS vendor whose communications platform Speri Bütler resells and installs. Adjacent partner rather than a competitor — comparable because the firm invests heavily in the Wildix ecosystem to deliver unified-communications services to its Swiss business clients.
• e-Q4u GmbH: Swiss IT/automation/security provider partnering with Speri Bütler to deliver combined communication and electrical solutions. Adjacent because it complements the firm's electrical work with the software/cloud layer that traditional electricians cannot deliver alone.

Direct peers

• Hälg Group: Swiss building services provider offering electrical, HVAC, and facility management. Direct peer because both firms combine traditional electrical contracting with building automation and energy-related services for Swiss commercial and residential customers.
• Kummler+Matter: Swiss electrical contractor specializing in energy distribution, telematics, and building services. Direct peer offering similar electrical installation, telematics, and infrastructure services to Swiss clients with comparable regional execution model.

Broad incumbents

• BKW Building Solutions: Swiss energy and building-services arm of BKW, providing electrical, building automation, PV, and EV infrastructure. Comparable offering mix, particularly around PV, EV charging, and building automation, but operating at significantly larger national scale.
• Siemens Smart Infrastructure: Global supplier of building automation, KNX-compatible systems, and energy management platforms. Comparable because Speri Bütler's KNX/building-automation work deploys technology ecosystems that Siemens competes against, though Siemens is an OEM rather than an installer.
• Burkhalter Group: Largest Swiss electrical contractor group with nationwide coverage across installations, building automation, and service. Comparable because both firms are Swiss electrical contractors serving residential, commercial, and industrial clients, but Burkhalter operates at vastly greater scale.
• Bouygues Energies & Services (Schweiz): Swiss arm of a major European building-services group providing electrical installations, smart building, and energy solutions. Comparable multi-vertical offering including KNX, EV, and PV, but at much larger scale and broader geographic reach.

Regional players

• Elektro AG Filzbach: Small-to-mid Swiss regional electrical contractor serving residential and commercial clients. Comparable size and service mix, but operating in eastern Switzerland rather than the central-Switzerland territory Speri Bütler serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/speri-b%C3%BCtler-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Speri Bütler AG