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spmb

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uuid005d13i

Namestring
spmb
Legal namestring
spmb
Websiteurl
spmb.ca
Company typeenum
Private
Founded yearint
1998
Descriptiontext

spmb (São Paulo-Manitoba) is a privately held, research-based design practice founded in 1998 and headquartered in Winnipeg, Manitoba, Canada, led by principal Eduardo Aquino, who also serves as a professor at the University of Manitoba's Faculty of Architecture. The practice operates as a commissioned public art, architecture, and landscape studio, generating work "in response" to community dialogue, consultation, and site-specific cues rather than from preconceived concepts. Its portfolio spans public art installations (e.g., JIIGEW, Vous Êtes Ici, CHROMA, TRACE, Something Happens Here), memorials (The Living Room, Memorial Concordia), architectural projects (Nam June Paik Museum proposal, Prairie Shelter, Actual Gallery), furniture (MUTT, 4x8), landscape and urban design proposals (Plage, Power Centre), and research publications (Complex Order: Intrusions in Public Space).

The firm's core methodology is its defining technology: an iterative, dialogue-driven design process that produces site-specific outcomes across disciplines ranging from cor-ten steel beacons and LED lighting systems to etched maps, ceramic brick facades, and straw bale shelters. spmb does not maintain a software product, platform, API, or proprietary technology stack; its competitive differentiation rests on intellectual and creative methodology rather than on technical infrastructure.

spmb generates revenue through project-based fees from public art commissions, architectural projects, and design consulting engagements, sourced via public competitions, municipal and institutional tenders, direct commissions, and academic collaborations. Customer segments are concentrated in government and public sector clients (municipalities, public art programs), cultural institutions (galleries, museums, universities), and urban/landscape authorities in Canada and select international markets (Brazil, the Netherlands, Korea, Germany, Switzerland, and the USA). The practice has earned high-credibility recognition including a Governor General's Award in Architecture (2006), an RAIC National Urban Design Award (2014), and representation of Brazil at the 2018 Venice Architecture Biennale.

Short descriptiontext

spmb is a Winnipeg-based research design practice founded in 1998 that delivers commissioned public art, architecture, landscape, furniture, and research projects for municipal, cultural, and institutional clients across Canada and internationally, working through community dialogue rather than preconceived concepts.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
Markets served

Serves global market

Keyword5 values
public art installations, architectural design, landscape architecture, furniture design, research publications
Industry1 code
1Community Engagement & Participatory Planning
CodeBPAHAKAOPrimaryYes
NAICS code1 code
  • Interior Design Services54141
SIC code1 code
  • Services-Mailing, Reproduction, Commercial Art & Photography7330
Product category
Public Art & Architectural Design Services
Social media profiles1 record
Cost components5 values
Personnel, Operations, Supply Chain, Marketing or Sales, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

spmb is a research-based design practice that conceives and delivers commissioned public art installations, architectural projects, landscape designs, furniture collections, exhibitions, and research publications. The studio works "in response" to communities and sites, generating artwork through dialogue and consultation rather than preconceived concepts, serving municipal governments, cultural institutions, and urban development authorities across Canada and internationally.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

spmb (São Paulo-Manitoba) is a research-based design practice founded in 1998, specializing in public art, architecture, landscape design, furniture, exhibitions, and research. The studio does not offer a software product or platform; instead, it delivers physical projects including public art installations (such as Plage, JIIGEW, CHROMA, TRACE), architectural projects (Nam June Paik Museum, Prairie Shelter, FLATBOX), memorial designs (The Living Room, Memorial Concordia), furniture collections (MUTT, 4x8), gallery renovations (Actual Gallery), and publications (Complex Order). The practice generates all work 'in response' to community dialogue, rather than through preconceived concepts. The portfolio spans Canada, Brazil, and Europe, with projects ranging from urban interventions to landscape studies and research exhibitions.

Product and service1 record
1Plage
Partnership12 partners
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaboration on the Nam June Paik Museum project in Seoul, Korea (2003). DIN Projects worked with spmb on the museum architecture proposal characterized by programmatic interruption and destabilization of expectations, in the spirit of Fluxus.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Joint venture with BLDG on the York Avenue Parkade & Residences project in Winnipeg (2010–12). Project involved podium renovation and parkade redevelopment on a downtown corner site.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Co-development partner for JIIGEW [By the Water], the public art project for the Waterfront Rehabilitation Project in Thunder Bay, ON (2010–2011). BrookMcIlroy led architecture and urban design while spmb delivered the public art components including 70-foot cor-ten steel beacon structures with LED lighting and sound systems.

4Ken Borton
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaborator with spmb on The Winnipeg Project, an urban research project and exhibition examining Winnipeg's urbanism and mythological landscapes (2001).

spmb.ca
5Colin Herperger
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaborator with spmb on the CHROMA public art project for the Mount Dennis Neighbourhood in Toronto (2011). Herperger co-developed the concept for the public art installation at Dennis Avenue and Weston Road.

spmb.ca
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaboration with MMBB on Mackenzie University Workshops project in São Paulo (2003). MMBB partnered on the two-storey workshop building design accommodating technical areas within the downtown campus.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Collaboration on Prairie Shelter, a 1:1 scale design & build workshop at the University of Manitoba (2003). Casagrande & Rintala were on tour through the Arctic Circle and participated in the design of a temporary straw bale shelter for 15 people in -40°C conditions.

8Adrian Blackwell, Daniel Lanois, Adam CK Vollick, Simon Plashkes
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Multidisciplinary collaboration for LATER THAT NIGHT AT THE DRIVE-IN, Toronto Nuit Blanche 2010. Adrian Blackwell contributed urban design, Daniel Lanois provided music performance, and Vollick and Plashkes contributed to the Sound and Projection Field installation at Nathan Phillips Square.

spmb.ca
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Plage was conceived for the Festival Ephemeral Gardens in Quebec City, celebrating 400 years of Quebec City. The project proposed a dialogue between beach, prairie, and Quebec landscape typologies.

10Plug In Institute of Contemporary Art
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Ongoing institutional partner for multiple projects including TRACE, KOVACS PAVILION, SOFTSCAPE, COMPLEX ORDER publication, COMPOSITION A2, TEXTSPACE, and MUTT installations. Plug In ICA serves as a key venue for spmb's public art and exhibition practice in Winnipeg.

spmb.ca
11Maison de la Culture Hochelaga-Maisonneuve
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Client and host for VOUS ÊTES ICI public art installation (2003–06). The project created a light and text environment with LED lighting projecting over one million tonalities of blue on the façade, and etched maps of original Montreal settlement.

spmb.ca
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Memorial Concordia commissioned by Concordia University in Montreal (1995). The commemorative installation at 120' x 30' site honors victims of the 1992 fatal incident, retaining social space quality for the university community.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1Janet Echelman
TypeDirect peer
Description

Internationally recognized public artist producing large-scale, site-specific sculptural installations in civic spaces worldwide — directly comparable to spmb as a sole-practitioner public art studio with international commission footprint.

2!melk
TypeEmerging player
Description

Norway-based landscape architecture and urban design studio working on small-to-medium civic and public realm projects with an art-influenced approach — emerging peer comparable to spmb's scale and methodology.

TypeDirect peer
Description

New York-based landscape urbanism firm responsible for High Line and major waterfront/parks projects globally — a peer in the landscape-led, public-realm, urban-design space where spmb competes.

TypeDirect peer
Description

Paris-based landscape architect recognized for large-scale urban and landscape design including public realm and civic space projects — peer in the research-driven, site-specific public landscape space where spmb operates.

TypeDirect peer
Description

Rotterdam-based urban design and landscape architecture practice renowned for large-scale public space, waterfront, and landscape urbanism projects globally — directly comparable to spmb in international public-realm ambition and design rigor.

TypeDirect peer
Description

Boston-based landscape architecture and urban design firm specializing in public realm, waterfront, and civic landscape projects with strong community engagement — comparable in scope and methodology to spmb's interdisciplinary public space practice.

TypeBroad incumbent
Description

Norway-headquartered architecture and landscape practice with an integrated design approach spanning buildings, public realm, and identity work — overlaps spmb at the architecture + landscape intersection but at vastly greater scale.

8PUBLIC WORK
TypeDirect peer
Description

Toronto/New York-based public art and urban design studio producing site-specific installations, public realm projects, and community-responsive interventions in civic space — closely aligned with spmb's 'in-response' methodology and public art focus.

TypeDirect peer
Description

Berlin-based landscape architecture practice working across public art, urban landscape, and exhibition design with an art-driven approach — closely comparable to spmb's blurring of art, landscape, and architecture.

TypeDirect peer
Description

Adelaide-based landscape architecture practice known for culturally sensitive public gardens, memorials, and community-engaged landscape projects — directly comparable to spmb's research-driven, community-responsive public realm work.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

spmb

Public Art & Architectural Design Servicesspmb.ca

spmb is a Winnipeg-based research design practice founded in 1998 that delivers commissioned public art, architecture, landscape, furniture, and research projects for municipal, cultural, and institutional clients across Canada and internationally, working through community dialogue rather than preconceived concepts.

What spmb does

spmb (São Paulo-Manitoba) is a privately held, research-based design practice founded in 1998 and headquartered in Winnipeg, Manitoba, Canada, led by principal Eduardo Aquino, who also serves as a professor at the University of Manitoba's Faculty of Architecture. The practice operates as a commissioned public art, architecture, and landscape studio, generating work "in response" to community dialogue, consultation, and site-specific cues rather than from preconceived concepts. Its portfolio spans public art installations (e.g., JIIGEW, Vous Êtes Ici, CHROMA, TRACE, Something Happens Here), memorials (The Living Room, Memorial Concordia), architectural projects (Nam June Paik Museum proposal, Prairie Shelter, Actual Gallery), furniture (MUTT, 4x8), landscape and urban design proposals (Plage, Power Centre), and research publications (Complex Order: Intrusions in Public Space).

The firm's core methodology is its defining technology: an iterative, dialogue-driven design process that produces site-specific outcomes across disciplines ranging from cor-ten steel beacons and LED lighting systems to etched maps, ceramic brick facades, and straw bale shelters. spmb does not maintain a software product, platform, API, or proprietary technology stack; its competitive differentiation rests on intellectual and creative methodology rather than on technical infrastructure.

spmb generates revenue through project-based fees from public art commissions, architectural projects, and design consulting engagements, sourced via public competitions, municipal and institutional tenders, direct commissions, and academic collaborations. Customer segments are concentrated in government and public sector clients (municipalities, public art programs), cultural institutions (galleries, museums, universities), and urban/landscape authorities in Canada and select international markets (Brazil, the Netherlands, Korea, Germany, Switzerland, and the USA). The practice has earned high-credibility recognition including a Governor General's Award in Architecture (2006), an RAIC National Urban Design Award (2014), and representation of Brazil at the 2018 Venice Architecture Biennale.

spmb firmographics

Firmographics
Name
spmb
Legal name
spmb
Website
https://spmb.ca
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
1–10 employees
Short description
spmb is a Winnipeg-based research design practice founded in 1998 that delivers commissioned public art, architecture, landscape, furniture, and research projects for municipal, cultural, and institutional clients across Canada and internationally, working through community dialogue rather than preconceived concepts.
Ownership category
akta.pro rank

spmb industry classification

Industry
Product category
Public Art & Architectural Design Services
NAICS
Interior Design Services (54141)
SIC
Services-Mailing, Reproduction, Commercial Art & Photography (7330)
akta.pro primary industry
Community Engagement & Participatory Planning (BPAHAKAO)

Keywords

  • Public art installations
  • Architectural design
  • Landscape architecture
  • Furniture design
  • Research publications

spmb business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Others

spmb product offering

Product offering

Core offering

spmb is a research-based design practice that conceives and delivers commissioned public art installations, architectural projects, landscape designs, furniture collections, exhibitions, and research publications. The studio works "in response" to communities and sites, generating artwork through dialogue and consultation rather than preconceived concepts, serving municipal governments, cultural institutions, and urban development authorities across Canada and internationally.

Product overview

spmb (São Paulo-Manitoba) is a research-based design practice founded in 1998, specializing in public art, architecture, landscape design, furniture, exhibitions, and research. The studio does not offer a software product or platform; instead, it delivers physical projects including public art installations (such as Plage, JIIGEW, CHROMA, TRACE), architectural projects (Nam June Paik Museum, Prairie Shelter, FLATBOX), memorial designs (The Living Room, Memorial Concordia), furniture collections (MUTT, 4x8), gallery renovations (Actual Gallery), and publications (Complex Order). The practice generates all work 'in response' to community dialogue, rather than through preconceived concepts. The portfolio spans Canada, Brazil, and Europe, with projects ranging from urban interventions to landscape studies and research exhibitions.

Differentiator

Problem solved

Functional benefit

Products and services

  • Plage

Companies that use spmb

Customer profile

Segments3 records

Ideal customer profiles2 records

spmb technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

spmb partnerships and signals

Strategic signal

Partnerships

Twelve partnerships are on record, tiered minor and core.

  • DIN ProjectsminorStrategic or Co-development PartnerCollaboration on the Nam June Paik Museum project in Seoul, Korea (2003). DIN Projects worked with spmb on the museum architecture proposal characterized by programmatic interruption and destabilization of expectations, in the spirit of Fluxus.
  • BLDGminorStrategic or Co-development PartnerJoint venture with BLDG on the York Avenue Parkade & Residences project in Winnipeg (2010–12). Project involved podium renovation and parkade redevelopment on a downtown corner site.
  • BrookMcIlroy ArchitectscoreStrategic or Co-development PartnerCo-development partner for JIIGEW [By the Water], the public art project for the Waterfront Rehabilitation Project in Thunder Bay, ON (2010–2011). BrookMcIlroy led architecture and urban design while spmb delivered the public art components including 70-foot cor-ten steel beacon structures with LED lighting and sound systems.
  • Ken BortonminorStrategic or Co-development PartnerCollaborator with spmb on The Winnipeg Project, an urban research project and exhibition examining Winnipeg's urbanism and mythological landscapes (2001).
  • Colin HerpergerminorStrategic or Co-development PartnerCollaborator with spmb on the CHROMA public art project for the Mount Dennis Neighbourhood in Toronto (2011). Herperger co-developed the concept for the public art installation at Dennis Avenue and Weston Road.
  • MMBBminorStrategic or Co-development PartnerCollaboration with MMBB on Mackenzie University Workshops project in São Paulo (2003). MMBB partnered on the two-storey workshop building design accommodating technical areas within the downtown campus.
  • Casagrande & RintalaminorStrategic or Co-development PartnerCollaboration on Prairie Shelter, a 1:1 scale design & build workshop at the University of Manitoba (2003). Casagrande & Rintala were on tour through the Arctic Circle and participated in the design of a temporary straw bale shelter for 15 people in -40°C conditions.
  • Adrian Blackwell, Daniel Lanois, Adam CK Vollick, Simon PlashkescoreStrategic or Co-development PartnerMultidisciplinary collaboration for LATER THAT NIGHT AT THE DRIVE-IN, Toronto Nuit Blanche 2010. Adrian Blackwell contributed urban design, Daniel Lanois provided music performance, and Vollick and Plashkes contributed to the Sound and Projection Field installation at Nathan Phillips Square.
  • Festival Ephemeral Gardens (Quebec City)minorStrategic or Co-development PartnerPlage was conceived for the Festival Ephemeral Gardens in Quebec City, celebrating 400 years of Quebec City. The project proposed a dialogue between beach, prairie, and Quebec landscape typologies.
  • Plug In Institute of Contemporary ArtcoreStrategic or Co-development PartnerOngoing institutional partner for multiple projects including TRACE, KOVACS PAVILION, SOFTSCAPE, COMPLEX ORDER publication, COMPOSITION A2, TEXTSPACE, and MUTT installations. Plug In ICA serves as a key venue for spmb's public art and exhibition practice in Winnipeg.
  • Maison de la Culture Hochelaga-MaisonneuveminorStrategic or Co-development PartnerClient and host for VOUS ÊTES ICI public art installation (2003–06). The project created a light and text environment with LED lighting projecting over one million tonalities of blue on the façade, and etched maps of original Montreal settlement.
  • Concordia UniversityminorStrategic or Co-development PartnerMemorial Concordia commissioned by Concordia University in Montreal (1995). The commemorative installation at 120' x 30' site honors victims of the 1992 fatal incident, retaining social space quality for the university community.

Recent moves6 records

Expansion highlights4 records

spmb competitors and assessment

Company assessment

Direct peers

  • Janet Echelman: Internationally recognized public artist producing large-scale, site-specific sculptural installations in civic spaces worldwide — directly comparable to spmb as a sole-practitioner public art studio with international commission footprint.
  • James Corner Field Operations: New York-based landscape urbanism firm responsible for High Line and major waterfront/parks projects globally — a peer in the landscape-led, public-realm, urban-design space where spmb competes.
  • Michel Desvigne Paysagiste: Paris-based landscape architect recognized for large-scale urban and landscape design including public realm and civic space projects — peer in the research-driven, site-specific public landscape space where spmb operates.
  • West 8: Rotterdam-based urban design and landscape architecture practice renowned for large-scale public space, waterfront, and landscape urbanism projects globally — directly comparable to spmb in international public-realm ambition and design rigor.
  • Stoss Landscape Urbanism: Boston-based landscape architecture and urban design firm specializing in public realm, waterfront, and civic landscape projects with strong community engagement — comparable in scope and methodology to spmb's interdisciplinary public space practice.
  • PUBLIC WORK: Toronto/New York-based public art and urban design studio producing site-specific installations, public realm projects, and community-responsive interventions in civic space — closely aligned with spmb's 'in-response' methodology and public art focus.
  • Topotek 1: Berlin-based landscape architecture practice working across public art, urban landscape, and exhibition design with an art-driven approach — closely comparable to spmb's blurring of art, landscape, and architecture.
  • Taylor Cullity Lethlean: Adelaide-based landscape architecture practice known for culturally sensitive public gardens, memorials, and community-engaged landscape projects — directly comparable to spmb's research-driven, community-responsive public realm work.

Emerging players

  • !melk: Norway-based landscape architecture and urban design studio working on small-to-medium civic and public realm projects with an art-influenced approach — emerging peer comparable to spmb's scale and methodology.

Broad incumbents

  • Snøhetta: Norway-headquartered architecture and landscape practice with an integrated design approach spanning buildings, public realm, and identity work — overlaps spmb at the architecture + landscape intersection but at vastly greater scale.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

spmb social profiles

Digital presence

spmb financial estimates

Financial estimate

Revenue estimate

Valuation estimate

spmb leadership team

Management profile

Number of profiles

Profiles2 records

spmb funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

spmb M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about spmb

What does spmb do?

spmb is a research-based design practice that conceives and delivers commissioned public art installations, architectural projects, landscape designs, furniture collections, exhibitions, and research publications. The studio works "in response" to communities and sites, generating artwork through dialogue and consultation rather than preconceived concepts, serving municipal governments, cultural institutions, and urban development authorities across Canada and internationally.

Is spmb a public or private company?

spmb is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was spmb founded?

spmb was founded in 1998. It employs 1 to 10 people.

Who are spmb's main competitors?

Direct peers on record are Janet Echelman, James Corner Field Operations, Michel Desvigne Paysagiste, West 8, Stoss Landscape Urbanism, PUBLIC WORK, Topotek 1 and Taylor Cullity Lethlean. !melk is listed as an emerging player. Snøhetta is listed as a broad incumbent.

Does spmb have an API?

No public API is recorded for spmb.

What industry is spmb in?

spmb's product category is Public Art & Architectural Design Services. Its primary akta.pro industry code is BPAHAKAO, Community Engagement & Participatory Planning. Its NAICS code is 54141 and its SIC code is 7330.

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