Sport Kostner

What Sport Kostner does

Sport Kostner is a family-owned specialty sports retailer and rental operator founded in 1946 and based in Corvara in Badia, Bolzano, Italy, in the UNESCO-listed Dolomites. The operating entity is NEXUS S.r.l., which runs a retail store at Strada Col Alt 97 and a complementary bike rental shop at Strada Col Alt 90, alongside a direct e-commerce site at sportkostner.com. The company carries a curated multi-brand portfolio spanning alpine skis (Movement, K2, Zai, Dupraz), snowboards and bindings (Dupraz, Carve Company, CLEW, F2), hard snowboard boots (UPZ, MOUNTAINSLOPE), cycling components (Gold Race), action cameras (GoPro), avalanche safety (POC Jetforce), and trail running footwear (Hoka One One).

The business combines one-time product sales with recurring ski/snowboard and bicycle rental services, plus a workshop offering ski and snowboard tuning, edge sharpening, waxing, and custom boot fitting. Pricing is set in euros including VAT, with pay-as-you-go billing on purchases and seasonal/daily rental terms on the rental side; payment is processed via credit card, bank transfer, or ClickToPay. Try-before-you-buy rental is positioned as a conversion mechanism to higher-value equipment sales.

The go-to-market is regional omnichannel: a single physical storefront plus bike rental shop in Alta Badia, paired with online sales that the terms of sale restrict to delivery within Italy and the European Union. Marketing relies on Facebook, email newsletter, and TripAdvisor reviews. Hansjörg Kostner is identified as the data controller, indicating single-family leadership with no institutional investors.

Name

Sport Kostner

Legal name

NEXUS S.r.l.

Website

https://sportkostner.com

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

1–10 employees

Short description

Sport Kostner is a family-owned Italian specialty sports retailer and rental operator founded in 1946 in Corvara in Badia, selling skis, snowboards, boots, and cycling gear, and offering ski, snowboard, and bike rental with workshop services in the Dolomites.

Ownership category

akta.pro rank

Product category

Sporting Goods Retail

NAICS

Sporting Goods Retailers (45911), Recreational Goods Rental (532284), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles) (CRAMAJAA)

akta.pro secondary industries

Winter Sports (Ski/Snowboard) Retail (CRAMABAJ), Ski & Snowboard Rental & Demo Shops (CRAMAJAE), Ski & Snowboard Service & Repair Shops (Tuning, Mounting, Boot Fitting) (CRAMAJAF), Ski & Snowboard Apparel Retail (Outerwear, Base Layers, Gloves, Socks) (CRAMAJAB), Ski & Snowboard Protective Gear Retail (Helmets, Goggles, Pads, Back Protectors) (CRAMAJAC)

Keywords

• Winter sports equipment
• Ski and snowboard retail
• Mountain sports gear
• Bicycle rental services
• Ski equipment rental

Headquarters

HQ city

Corvara in Badia

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Product Sales: One-time sale of sporting equipment including skis, snowboards, boots, bindings, accessories, clothing, bicycles, and action cameras through online store
2. Ski and Snowboard Rental: Daily and seasonal rental of ski and snowboard equipment with online reservation system. Includes equipment tuning and boot fitting services.
3. Bicycle Rental and Services: Summer bicycle rental including e-bikes, road bikes, and mountain bikes, plus repair services and guided bike tours in the Dolomites
4. Workshop and Repair Services: On-site workshop providing ski/snowboard tuning, edge sharpening, base grinding, waxing, and custom boot fitting services

Pricing tiers

Distribution channels3 records

Marketing channels3 records

Core offering

Sport Kostner operates a multi-brand online and physical sporting goods store selling skis, snowboards, boots, bindings, accessories, bicycles, action cameras, and safety equipment from brands such as Movement, K2, Zai, Dupraz, UPZ, Carve Company, CLEW, F2, GoPro, POC, and Hoka. The company also provides ski/snowboard and bicycle rental services, workshop tuning and repair, custom boot fitting, and guided bike tours in the Dolomites region of northern Italy.

Product overview

Sport Kostner is an established online sports retailer and rental service founded in 1946, specializing in winter sports equipment and mountain biking. The company operates as a multi-brand dealer offering skis (Movement, K2, Zai, Dupraz), snowboard equipment (Dupraz snowboards, Carve Company, CLEW, F2 bindings), and snowboard boots (UPZ hard boots in RC10, RC8, ATB, RCR models). Additional offerings include cycling components (Gold Race), action cameras (GoPro), safety equipment (POC avalanche airbags), and footwear (Hoka One One running shoes). The business operates complementary rental services for both ski/snowboard equipment and bicycles, with workshop and repair services available. Product portfolio spans from premium alpinism skis (Zai line with Feffa, Nezza, Laisa, Testa, Spada models) to recreational equipment, serving both competitive athletes and recreational mountain sports enthusiasts.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Sporting Goods Store Multi-brand online store at sportkostner.com selling ski equipment (Movement, K2, Zai, Dupraz), snowboard hard boots (UPZ), bindings (Carve Company, CLEW, F2), bicycles, action cameras (GoPro), safety gear (POC avalanche airbags), and footwear (Hoka One One) to individual consumers across Italy and the European Community.
• Ski & Snowboard Rental Service Professional ski and snowboard rental service in Corvara featuring exclusive Stöckli skis, high-class skis, progression skis, comfort skis, and junior equipment. Includes online booking system, custom boot fitting, and try-before-you-buy program for tourists and visitors.
• Bicycle Rental & Guided Tours Summer bicycle rental station at Strada Col Alt 90 in Corvara offering electric bikes, road bikes, and full-suspension mountain bikes. Includes repair services, bicycle sales, and guided Dolomites bike tours including the Sellaronda Bike Hero event route.
• Workshop & Repair Services On-site professional workshop providing ski and snowboard tuning, edge sharpening, base grinding, waxing, custom boot fitting, and bicycle repair services. Uses Wintersteiger drying systems and professional tuning equipment.
• Guided Winter Fat Bike Excursions Guided winter fat bike excursions offered in partnership with Holimites in Alta Badia every Tuesday during the winter season, combining equipment rental with professional guiding services.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• HolimitesminorStrategic or Co-development PartnerPartnership for organizing FAT BIKE winter excursions in Alta Badia. Sport Kostner provides equipment rental while Holimites offers guiding services for guided winter bike tours every Tuesday during the winter season.
• Sellaronda Bike HerominorGTM or Marketing PartnerSport Kostner Bike Station serves as meeting point and provides services for the Sellaronda Bike Hero tour event, a major cycling event in the Dolomites.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sport Conrad: German premium ski and snowboard retailer with curated high-end portfolio including Movement, Zai, and other brands carried by Sport Kostner. Closely comparable in specialist premium positioning and Alpine enthusiast target customer.
• SkiWebShop: European online ski equipment retailer offering skis, boots, and accessories. Comparable e-commerce-first ski specialist targeting the same enthusiast customer base across Europe.
• Center Sport: Italian ski retailer offering skis, boots, and mountain sports equipment. Comparable as a domestic Italian ski specialist competing for the same Italian Alpine tourist and resident customer base.
• Nansen Sport: Italian ski and mountain sports equipment retailer with comparable winter sports and outdoor assortment. Directly comparable Italian specialty ski retailer serving similar Alpine enthusiast customers.
• Snowleader: France-based premium online ski and outdoor retailer offering skis, boots, bindings, and snowboards with strong European brand portfolio. Closely comparable to Sport Kostner's e-commerce channel, premium brand curation (Movement, Zai-adjacent), and European specialist positioning.
• Sportler: Leading Italian sporting goods retailer with strong ski/winter sports and bike assortment across multiple Alpine locations. Most directly comparable to Sport Kostner in product mix, target customer, and Italian mountain market positioning.
• Glisshop: French online ski specialist with deep catalog of skis, boots, and bindings plus rental and outlet channels. Directly comparable e-commerce-led ski specialty model serving European enthusiast buyers.

Broad incumbents

• Decathlon: Global sporting goods mass-market incumbent with extensive ski, snowboard, and bike offerings at accessible price points. Comparable product categories but operates as a broad generalist rather than the premium specialist model of Sport Kostner.
• Intersport: Global sporting goods retail network with strong ski/winter sports and cycling category presence across Europe. Comparable product breadth and customer overlap as a broad incumbent, but lacks Sport Kostner's specialist premium/niche brand focus.
• Blue Tomato: Established European action-sports and snowboard specialty retailer with broad ski/snowboard range and omnichannel presence. Comparable as a specialist winter-sports multi-brand retailer operating across EU markets at much larger scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sportkostner
• LinkedInlinkedin.com/company/sport-kostner

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sport Kostner