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SPPO

Full company profile

uuid005d3gc

Namestring
SPPO
Legal namestring
Maria Lundmark Specialpedagog AB
Websiteurl
sppo.se
Company typeenum
Private
Founded yearint
2020
Descriptiontext

SPPO (Specialpedagoger online), operating under the legal entity Maria Lundmark Specialpedagog AB, is a Sweden-based online professional services firm delivering consultation, supervision, and education to the Swedish education sector. Founded in 2020 by Maria Lundmark, the company employs approximately 5 people and targets four core personas — principals and deputy principals (Rektorer), special educators and special teachers (Specialpedagoger and Speciallärare), school psychologists (Psykologer), and teachers/pedagogues — across preschools, primary schools, secondary schools, family and youth homes, and adult education institutions. The company's product portfolio comprises three subscription-based online services — Specialpedagog Online, Psykolog Online, and Rektorskollega Online — delivered via a digital video consultation platform, with a time-bank model that lets clients pre-purchase hours for mentorship, process support, and organizational development. In November 2022, SPPO extended its offering with the LearnSPPO educational platform (learnsppo.org), a film-based asynchronous learning product with six modules and reflection questions on language development, multilingualism, and pedagogical methods, enabling self-paced individual and team-based professional development.

The go-to-market is sales-led, relying primarily on the corporate website (sppo.se), Facebook, LinkedIn, and YouTube for top-of-funnel awareness, with no disclosed pricing tiers and quote-based custom packages. Revenue is generated on a recurring subscription basis with time-bank flexibility. The company is privately held, founder-owned, and bootstrapped with no disclosed external funding or institutional investors. Its competitive positioning rests on access to qualified Swedish education specialists regardless of geography, including rural municipalities with limited local supply of such expertise. Operational footprint is single-country (Sweden), though the platform is technically accessible globally. Data handling is GDPR-compliant per disclosed practices.

Short descriptiontext

SPPO (Specialpedagoger online) is a Sweden-based online professional services firm delivering subscription-based consultation, supervision, and education to principals, special educators, school psychologists, and teachers across the Swedish education sector via its digital platform.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
Markets served

Serves global market

Keyword5 values
special education consulting, online professional supervision, school psychologist services, principal mentorship online, educator professional development
Industry3 codes
1Special Education Staffing & Contracted Providers (Paras, Therapists, Specialists)
CodeEDAJAKALPrimaryYes
2Behavioral & Social-Emotional Support (ABA, PBIS, Counseling)
CodeEDAJAKAEPrimaryNo
3Student Information Systems (SIS) Administration & Data Management (Non-EdTech Ops)
CodeEDAEALACPrimaryNo
NAICS code3 codes
  • Educational Services611
  • Educational Support Services611710
  • Educational Support Services6117
SIC code2 codes
  • Services-Educational Services8200
  • Services-Facilities Support Management Services8744
Product category
Special Education Professional Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Online Consultation and Supervision Services
TypeSubscription Recurring
Description

Subscription-based access to professional services including consultation, supervision, and education delivered online. Services include a time bank system where clients can purchase hours for mentorship, development support, and process creation.

sppo.se
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1learnsppo.org
Description

A digital learning platform offering educational content on language development, pedagogy, and early childhood education topics.

sppo.se
Core offering1 text field

SPPO provides online consultation, supervision, and education services within special pedagogy, delivered by licensed special educators, psychologists, and experienced principals to Swedish preschools, primary schools, secondary schools, and adult education institutions. Services include mentorship, process leadership, and professional development support via real-time web-based video sessions. Clients access services through a subscription model with a time bank hour system for flexible usage of consultation, supervision, and educational hours.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Time savings through elimination of travel - meetings conducted online
+1 more record
Product overview1 text field

SPPO operates as a platform offering three interconnected online professional services: Specialpedagog Online, Psykolog Online, and Rektorskollega Online. These services are delivered by licensed special educators, psychologists, and principal colleagues through a subscription model. The portfolio is unified by a shared digital platform providing tailored consultation, supervision, education, mentorship, and process leadership services for educators, school leaders, and organizations. A complementary educational package (LearnSPPO) provides web-based film modules for continuous professional development.

Product and service1 record
1Rektorskollega Online
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
1VocoVision
TypeDirect peer
Description

Provides remote speech-language pathology, school psychology, and special education staffing services to K-12 schools via teletherapy. Comparable business model and customer base (school districts needing specialist coverage) to SPPO.

2Soliant Health
TypeBroad incumbent
Description

Major US healthcare and education staffing firm placing special educators, school psychologists, and therapists. Comparable as a large-scale special education staffing provider serving schools.

3BetterLesson
TypeEmerging player
Description

Online professional development and coaching platform for K-12 teachers and school leaders. Comparable as an online PD/coaching delivery model for educators, though broader than special education.

4Lexplore
TypeRegional player
Description

Swedish/Nordic EdTech company providing AI-based reading assessment and support tools for schools. Comparable as a Swedish-headquartered education technology company serving the same Nordic K-12 market.

5Elevate K-12 (formerly ESS)
TypeBroad incumbent
Description

Large US K-12 staffing and special education services provider. Comparable as a broader special education staffing incumbent that increasingly incorporates online and hybrid delivery models.

6TpT (Teachers Pay Teachers)
TypeOthers
Description

Online marketplace for educator resources and professional development content. Adjacent ecosystem player in online educator learning, comparable to SPPO's learnsppo.org content platform offering.

7PresenceLearning
TypeDirect peer
Description

US-based provider of online speech, occupational, and behavioral therapy and mental health services to K-12 schools. Directly comparable to SPPO as a teletherapy/specialist-on-demand model serving schools, although operating in the US market.

8Global Teletherapy
TypeDirect peer
Description

Online provider of school psychology, speech therapy, and special education services to K-12 districts. Closely comparable to SPPO's online special education and psychology delivery model.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SPPO

Special Education Professional Servicessppo.se

SPPO (Specialpedagoger online) is a Sweden-based online professional services firm delivering subscription-based consultation, supervision, and education to principals, special educators, school psychologists, and teachers across the Swedish education sector via its digital platform.

What SPPO does

SPPO (Specialpedagoger online), operating under the legal entity Maria Lundmark Specialpedagog AB, is a Sweden-based online professional services firm delivering consultation, supervision, and education to the Swedish education sector. Founded in 2020 by Maria Lundmark, the company employs approximately 5 people and targets four core personas — principals and deputy principals (Rektorer), special educators and special teachers (Specialpedagoger and Speciallärare), school psychologists (Psykologer), and teachers/pedagogues — across preschools, primary schools, secondary schools, family and youth homes, and adult education institutions. The company's product portfolio comprises three subscription-based online services — Specialpedagog Online, Psykolog Online, and Rektorskollega Online — delivered via a digital video consultation platform, with a time-bank model that lets clients pre-purchase hours for mentorship, process support, and organizational development. In November 2022, SPPO extended its offering with the LearnSPPO educational platform (learnsppo.org), a film-based asynchronous learning product with six modules and reflection questions on language development, multilingualism, and pedagogical methods, enabling self-paced individual and team-based professional development.

The go-to-market is sales-led, relying primarily on the corporate website (sppo.se), Facebook, LinkedIn, and YouTube for top-of-funnel awareness, with no disclosed pricing tiers and quote-based custom packages. Revenue is generated on a recurring subscription basis with time-bank flexibility. The company is privately held, founder-owned, and bootstrapped with no disclosed external funding or institutional investors. Its competitive positioning rests on access to qualified Swedish education specialists regardless of geography, including rural municipalities with limited local supply of such expertise. Operational footprint is single-country (Sweden), though the platform is technically accessible globally. Data handling is GDPR-compliant per disclosed practices.

SPPO firmographics

Firmographics
Name
SPPO
Legal name
Maria Lundmark Specialpedagog AB
Website
https://sppo.se
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
1–10 employees
Short description
SPPO (Specialpedagoger online) is a Sweden-based online professional services firm delivering subscription-based consultation, supervision, and education to principals, special educators, school psychologists, and teachers across the Swedish education sector via its digital platform.
Ownership category
akta.pro rank

SPPO industry classification

Industry
Product category
Special Education Professional Services
NAICS
Educational Services (611), Educational Support Services (611710), Educational Support Services (6117)
SIC
Services-Educational Services (8200), Services-Facilities Support Management Services (8744)
akta.pro primary industry
Special Education Staffing & Contracted Providers (Paras, Therapists, Specialists) (EDAJAKAL)
akta.pro secondary industries
Behavioral & Social-Emotional Support (ABA, PBIS, Counseling) (EDAJAKAE), Student Information Systems (SIS) Administration & Data Management (Non-EdTech Ops) (EDAEALAC)

Keywords

  • Special education consulting
  • Online professional supervision
  • School psychologist services
  • Principal mentorship online
  • Educator professional development

SPPO business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

  1. Online Consultation and Supervision Services: Subscription-based access to professional services including consultation, supervision, and education delivered online. Services include a time bank system where clients can purchase hours for mentorship, development support, and process creation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

SPPO product offering

Product offering

Core offering

SPPO provides online consultation, supervision, and education services within special pedagogy, delivered by licensed special educators, psychologists, and experienced principals to Swedish preschools, primary schools, secondary schools, and adult education institutions. Services include mentorship, process leadership, and professional development support via real-time web-based video sessions. Clients access services through a subscription model with a time bank hour system for flexible usage of consultation, supervision, and educational hours.

Product overview

SPPO operates as a platform offering three interconnected online professional services: Specialpedagog Online, Psykolog Online, and Rektorskollega Online. These services are delivered by licensed special educators, psychologists, and principal colleagues through a subscription model. The portfolio is unified by a shared digital platform providing tailored consultation, supervision, education, mentorship, and process leadership services for educators, school leaders, and organizations. A complementary educational package (LearnSPPO) provides web-based film modules for continuous professional development.

Differentiator

Problem solved

Functional benefit

Brands

  • learnsppo.org: A digital learning platform offering educational content on language development, pedagogy, and early childhood education topics.

Products and services

  • Rektorskollega Online

Quantifiable outcome

  • Time savings through elimination of travel - meetings conducted online
  • +1 more outcomes

Companies that use SPPO

Customer profile

Named customers6 records

Segments4 records

Ideal customer profiles1 record

SPPO technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

SPPO partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

SPPO competitors and assessment

Company assessment

Direct peers

  • VocoVision: Provides remote speech-language pathology, school psychology, and special education staffing services to K-12 schools via teletherapy. Comparable business model and customer base (school districts needing specialist coverage) to SPPO.
  • PresenceLearning: US-based provider of online speech, occupational, and behavioral therapy and mental health services to K-12 schools. Directly comparable to SPPO as a teletherapy/specialist-on-demand model serving schools, although operating in the US market.
  • Global Teletherapy: Online provider of school psychology, speech therapy, and special education services to K-12 districts. Closely comparable to SPPO's online special education and psychology delivery model.

Broad incumbents

  • Soliant Health: Major US healthcare and education staffing firm placing special educators, school psychologists, and therapists. Comparable as a large-scale special education staffing provider serving schools.
  • Elevate K-12 (formerly ESS): Large US K-12 staffing and special education services provider. Comparable as a broader special education staffing incumbent that increasingly incorporates online and hybrid delivery models.

Emerging players

  • BetterLesson: Online professional development and coaching platform for K-12 teachers and school leaders. Comparable as an online PD/coaching delivery model for educators, though broader than special education.

Regional players

  • Lexplore: Swedish/Nordic EdTech company providing AI-based reading assessment and support tools for schools. Comparable as a Swedish-headquartered education technology company serving the same Nordic K-12 market.

Others

  • TpT (Teachers Pay Teachers): Online marketplace for educator resources and professional development content. Adjacent ecosystem player in online educator learning, comparable to SPPO's learnsppo.org content platform offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

SPPO social profiles

Digital presence

SPPO compliance and trust

Trust signal

Compliance1 record

SPPO financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SPPO leadership team

Management profile

Number of profiles

Profiles1 record

SPPO funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SPPO M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SPPO

What does SPPO do?

SPPO provides online consultation, supervision, and education services within special pedagogy, delivered by licensed special educators, psychologists, and experienced principals to Swedish preschools, primary schools, secondary schools, and adult education institutions. Services include mentorship, process leadership, and professional development support via real-time web-based video sessions. Clients access services through a subscription model with a time bank hour system for flexible usage of consultation, supervision, and educational hours.

Is SPPO a public or private company?

SPPO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was SPPO founded?

SPPO was founded in 2020. It employs 1 to 10 people.

How does SPPO make money?

One revenue line is on record: online Consultation and Supervision Services.

Who are SPPO's main competitors?

Direct peers on record are VocoVision, PresenceLearning and Global Teletherapy. Broad incumbents are Soliant Health and Elevate K-12 (formerly ESS). BetterLesson is listed as an emerging player. Lexplore is listed as a regional player. TpT (Teachers Pay Teachers) is listed as an others.

Does SPPO have an API?

No public API is recorded for SPPO.

What industry is SPPO in?

SPPO's product category is Special Education Professional Services. Its primary akta.pro industry code is EDAJAKAL, Special Education Staffing & Contracted Providers (Paras, Therapists, Specialists), with a secondary code of EDAJAKAE, Behavioral & Social-Emotional Support (ABA, PBIS, Counseling). Its NAICS code is 611 and its SIC code is 8200.

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