Sprenker & Röder Immobilien GmbH

What Sprenker & Röder Immobilien GmbH does

Sprenker & Röder Immobilien GmbH is a privately held, traditional real estate services firm headquartered in Freiburg im Breisgau, Baden-Württemberg, operating continuously since its 1951 founding by Kurt Jenisch. The firm serves private individuals, families, investors, and select commercial clients across the greater Freiburg region — including Lörrach, Bad Krozingen, Emmendingen, Kaiserstuhl, and the Black Forest sub-markets — through two operating divisions: a brokerage/consulting arm (Immobilien) and an expert appraisal arm (Sachverständige). Its core offerings are residential and commercial property brokerage (sales, acquisition, rental), certified property valuations and court-admissible appraisals, advisory services for inheritance, divorce, and asset transfer situations, and voluntary property auctions conducted by a publicly appointed auctioneer. The firm is differentiated by deep regional tenure, court-recognized expert credentials (publicly appointed and sworn Sachverständige by IHK Südlicher Oberrhein), and specialization in complex multi-stakeholder mandates such as inheritance communities.

The underlying technology stack is conventional rather than proprietary: a WordPress-based website with the WP-ImmoMakler plugin handling property listings and ImmobilienScout24 syndication, supplemented by Google Maps, social plugins (Facebook, Instagram, LinkedIn), Google Ads, and a double-opt-in email newsletter. No AI/ML components, proprietary models, or developer APIs are evident. Marketing is content-driven, anchored by the recurring annual IMMOMENT magazine, the Immobilienreport Freiburg 2025 market analysis, and an ongoing Immobilien-ABC educational blog series that establishes the firm as a regional data authority.

The business model is transactional and professional-services based. Brokerage commissions follow the standard German buyer-premium structure of 3.57% inclusive of VAT on the notarized purchase price, with rentals operating under the Bestellerprinzip where the commissioning party pays. Revenue is supplemented by fee-based appraisal services and advisory mandates. Go-to-market is sales-led through personal consultation at two Freiburg offices, a phone/email inside-sales function, and inbound via the website and ImmobilienScout24 portal. Distribution is regional single-country (Germany) and currently excludes any external investors, parent entities, or institutional capital.

Name

Sprenker & Röder Immobilien GmbH

Legal name

Sprenker & Röder Immobilien GmbH

Website

https://sprenker-roeder.de

Company type

Private

Founded year

1951

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Real Estate Brokerage Services

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Appraisers (531320), Real Estate Property Managers (53131)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Real Estate Transaction Advisory & Due Diligence (FSAEAJAJ)

akta.pro secondary industry

Estate Administration & Probate Services (FSAAANAE)

Keywords

• Real estate brokerage
• Property valuation services
• Residential property sales
• Property appraisal
• Real estate consulting

Headquarters

HQ city

Freiburg im Breisgau

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Immobilienverkauf (Property Sales): Commission-based brokerage on successful property sales. The company charges a buyer's premium of 3.57% including VAT on the notarized purchase price. For rental, the ordering party pays the commission under the Bestellerprinzip (mandate principle).
2. Gutachten & Immobilienbewertung (Appraisal Services): Property valuation and appraisal services provided by certified (DIA) appraisers, including market value assessments and legally recognized expert opinions used by official bodies.
3. Beratungsleistungen (Advisory Services): Advisory services covering inheritance, divorce, property transfer, and general real estate consultation, offered as standalone or bundled with sales/valuation services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Sprenker & Röder Immobilien GmbH is a traditional Freiburg-based real estate brokerage and appraisal firm offering property sales, acquisition, rental, consulting, and certified valuation services. The firm operates two divisions: a brokerage arm (Sprenker & Röder Immobilien) handling transactions and advisory, and an appraisal arm (Sprenker & Röder Sachverst\u00e4ndige) producing legally recognized expert opinions for courts, banks, and official bodies.

Product overview

Sprenker & Röder Immobilien GmbH is a traditional real estate services company offering a comprehensive portfolio of property-related services. The company operates two main divisions: (1) Sprenker & Röder Immobilien for sales, acquisition, rental, and consulting services, and (2) Sprenker & Röder Sachverständige for professional property valuations and appraisals. The core offerings include real estate sales, property valuations, consulting, acquisition support, rental management, and property auctions. The company emphasizes personal, individual service with over 75 years of experience in the Freiburg real estate market.

Differentiator

Problem solved

Functional benefit

Products and services

• Immobilienverkauf (Real Estate Sales) Comprehensive real estate sales services including market valuation, marketing strategy development, property presentation, buyer coordination, and transaction support for residential and commercial properties in Freiburg and surrounding areas.
• Immobilienbewertung & Gutachten (Property Valuation & Appraisals) Professional property valuation services including market value assessments, court-proof appraisals, and certified expert opinions (Verkehrswertgutachten) for residential, commercial, and special-use properties, recognized by courts and official bodies.
• Immobilienberatung (Real Estate Consulting)

Quantifiable outcome

• 4.60% p.a. rental yield achieved for a 3-room maisonette apartment in Kirchzarten
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

One partnership is on record.

• MSI Gewerbeimmobilien GmbHminorStrategic or Co-development PartnerMSI Gewerbeimmobilien GmbH co-marketed a commercial retail/gastronomy property in Freiburg alongside Sprenker & Röder, which handled the appraisal and strategic marketing while MSI facilitated the sale. This represents a collaborative deal rather than a formal partnership.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Black Forest Immobilien: Regional real estate agency operating in the Freiburg and Black Forest area, focused on residential brokerage. Comparable as a directly competing local brokerage with similar regional focus and service mix.

Emerging players

• McMakler: Digital-first German real estate brokerage offering fixed-fee and discounted commissions nationwide, including the Freiburg region. Comparable as a competing brokerage model targeting the same private buyer/seller segment with a different cost structure.
• Homeday: German online-only real estate brokerage with fixed-fee model operating in major cities including the Freiburg area. Comparable as a digital-disruption threat to the traditional commission-based brokerage model.

Others

• ImmobilienScout24: Germany\u2019s largest property portal, used by Sprenker & R\u00f6der for listing distribution. Comparable as the primary marketplace infrastructure through which the firm reaches buyers, and an indirect competitive force as portals increasingly add transaction services.

Broad incumbents

• Engel & V\u00f6lkers Freiburg: Global luxury real estate franchise with a Freiburg office offering residential and commercial brokerage, property valuation, and consulting. Comparable as a direct local competitor with stronger brand reach and international buyer network.
• Postbank Immobilien Freiburg: Bank-affiliated real estate brokerage operating in Freiburg as part of Postbank/Deutsche Bank\u2019s wider real estate services network. Comparable as a regional brokerage with institutional backing competing in the same mid-market segment.
• VON POLL IMMOBILIEN Freiburg: European upscale real estate franchise operating in Freiburg, offering brokerage, valuation, and financing advisory for premium residential and commercial properties. Comparable as a credentialed regional competitor with national network backing.

Direct peers

• MSI Gewerbeimmobilien GmbH: Freiburg-based commercial real estate specialist firm with which Sprenker & R\u00f6der has co-marketed prestige commercial properties. Directly comparable for commercial real estate brokerage overlap in the same geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sprenker-&-r%C3%B6der-immobilien-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sprenker & Röder Immobilien GmbH