Steelcad Drafting Pty Ltd

What Steelcad Drafting Pty Ltd does

Steelcad Drafting Pty Ltd is a privately held Australian professional services firm founded in 1993 by Clayton Roxborough and headquartered in Newstead, Queensland. The company provides 3D construction modelling, steel detail drafting, and precast/reinforced concrete shop drawing services to enterprise clients including general contractors, EPCM firms, steel fabricators, and government bodies. Its service portfolio is centered on four core offerings: Structural Steel Shop Detailing, Precast Concrete Shop Drawing, Reinforced Concrete Detailing, and Integrated Project Delivery (IPD).

Steelcad operates primarily on Tekla Structures 3D modelling software, supplemented by Revit for model integration and clash detection, BIM workflows, and IFC for model data exchange. The firm maintains a dedicated in-house software development team of three programmers who build proprietary tools — most notably SD Model Manager (SD MM), a Tekla plugin rebuilt from scratch for TS 2024 — along with an extensive library of custom UDAs, component settings, drawing templates, and NC/DXF export configurations developed over 18+ years. The firm also operates a wholly-owned subsidiary, Steelcad Asia Inc (Manila, Philippines), established in 2005 to extend detailing capacity.

The business runs on a project-based professional services model with quote-based pricing and direct enterprise sales (no resellers or intermediaries). Client acquisition is driven by industry reputation, repeat engagements, and tender processes. The firm targets four primary verticals: Government Infrastructure, Commercial/Retail, Industrial & Mining, and Architectural steel. Notable projects include the Kangaroo Point Bridge in Brisbane (~7,500 drawings issued), Woolworths RDC & NDC at Moorebank NSW (6,050 tonnes), the Visy Glass $500M facility at Yatala, and the Rampura Agucha Mines zinc tailings facility in India (4,183 tonnes).

Name

Steelcad Drafting Pty Ltd

Legal name

Steelcad Drafting Pty Ltd

Website

https://steelcad.com.au

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Steelcad Drafting is a Queensland-based, privately held professional services firm providing 3D construction modelling and steel/precast concrete detailing to enterprise contractors, fabricators, EPCM firms, and government clients across Australia, New Zealand, and India.

Ownership category

akta.pro rank

Product category

Steel Detailing and Construction Modelling Services

NAICS

Drafting Services (54134)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Construction Engineering & Constructability Consulting (BPAHAIAN)

akta.pro secondary industry

Civil & Structural Engineering Consulting (BPAHAIAA)

Keywords

• Steel detailing services
• 3D construction modelling
• Precast concrete drafting
• Structural shop drawings
• BIM steel modelling

Headquarters

HQ city

Newstead, Brisbane

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Professional Steel Detailing Services: Steelcad provides professional 3D modelling and steel detail drafting documentation services on a project-by-project basis. Clients engage Steelcad for specific projects (e.g., structural steel shop drawings, precast concrete drawings, reinforced concrete detailing, integrated project delivery). Revenue is generated through project-based professional services fees. Clients include general contractors, EPCM firms, steel fabricators, and project owners. No public pricing is available as engagements are quote-based.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Steelcad Drafting provides professional 3D modelling and detail drafting documentation services for structural steel, precast concrete, and reinforced concrete across commercial, industrial, mining, government, and architectural construction projects. Engagements are delivered on a project-by-project basis to general contractors, EPCM firms, steel fabricators, mining operators, project owners, and government clients using Tekla Structures and BIM-enabled workflows. Integrated Project Delivery (IPD) enables early engagement so that detailing runs in parallel with design to compress schedules and reduce critical-path risk.

Product overview

Steelcad Drafting provides professional 3D modelling and steel detail drafting services to the Australian construction marketplace, offering a unified service portfolio centered on four core offerings: Structural Steel Shop Detailing, Precast Concrete Shop Drawing, Reinforced Concrete Detailing, and Integrated Project Delivery (IPD). The company operates as a specialized service provider rather than a software platform; all services are powered by Tekla Structures 3D modeling software, supported by proprietary internal tools such as SD Model Manager. The company has been an early adopter of 3D modelling technology and continues to innovate with software developments and workflow processes.

Differentiator

Problem solved

Functional benefit

Products and services

• Structural Steel Shop Detailing Professional 3D modelling and detail drafting services for structural steel fabrication, producing hold down bolts, general arrangement drawings, assembly drawings, fitting sheets, full-size wrap templates, and floor grating plans for general contractors, steel fabricators, and project owners.
• Precast Concrete Shop Drawing Shop detail drawing services for precast concrete elements including footings, general arrangement drawings, assembly drawings, fitting sheets, and electronic deliverables such as CAM data for mass processing.
• Reinforced Concrete Detailing Quality-controlled reinforced concrete detailing services delivering footings, general arrangement drawings, footing tags, REO details, along with material reports, REO and mesh schedules.
• Integrated Project Delivery (IPD) Collaborative project delivery approach leveraging BIM practices, customized systems and tools for digital information management, with focus on early engagement and parallel workflows for design and detailing tasks to reduce program risk.

Quantifiable outcome

• IFC model method provides 40% time saving in estimating (testimonial from B&L Steel estimator for 25,000sqm Mainfreight Warehouse project)
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and major.

• Besix Watpac NZcoreStrategic or Co-development PartnerBesix Watpac NZ served as the main contractor on the Christchurch Arena (One New Zealand Stadium) project. Steelcad delivered 3D modelling and steel detailing for this landmark stadium. Besix Watpac NZ was also the builder on the Kangaroo Point Bridge project in Brisbane. Steelcad worked closely with Besix Watpac's team demonstrating close collaboration on major infrastructure projects.
• McNabcoreStrategic or Co-development PartnerMcNab is a valued construction partner that has awarded Steelcad multiple significant projects including the Charter Hall project at Culya Street, Pinkenba (September 2023), and the 23,330sqm Bridgestone Australia Ltd warehouse at Port of Brisbane. McNab represents one of Steelcad's key construction contractor relationships.
• Farrelly Construction ServicescoreStrategic or Co-development PartnerFarrelly Construction Services (FCS) is a longstanding client spanning 30 years of Steelcad operations. FCS has awarded multiple mining infrastructure projects including Train Load Out (TLO) bins in Newcastle and Ulan Surface Operations, and the Visy Glass recycling and manufacturing plant at Yatala, Queensland. Multiple repeat engagements demonstrate a strong, trusted relationship.
• VisymajorStrategic or Co-development PartnerVisy appointed Steelcad via contractor Farrelly Construction Services for the $500 million Visy Glass recycling and manufacturing plant at Yatala, Queensland. Steelcad deployed a dedicated team working directly from the Visy site to address challenges in real-time. The facility manufactures one billion bottles per year with 70% recycled content.
• SupplyhausmajorStrategic or Co-development PartnerSupplyhaus awarded Steelcad roles in the Tweed Shire Council Depot works (enhancing community resilience against natural disasters) and the Queensport Industrial Park project (construction of three new warehouses in Brisbane's TradeCoast industrial park, with floor spaces of 2,048 to 9,305 sqm).
• Sedgman (CIMIC Group)majorStrategic or Co-development PartnerSedgman (CIMIC Group) awarded Steelcad a role in the Queensland Resources Common User Facility (QRCUF) project in Townsville — the first of its kind in Asia-Pacific for critical minerals and rare earths testing and demonstration, with initial focus on vanadium processing. Also awarded the Rampura Agucha Mines India project.
• Kent PLCmajorStrategic or Co-development PartnerKent PLC, a global leader in integrated energy services, awarded Steelcad the role of developing 3D design models and engineering drawings for the Ampol Future Fuels Desulphurization project at Ampol's Lytton, Queensland refinery. This landmark project supports the longevity of the refinery and Australia's greenhouse gas emissions reduction targets.
• Richard Crookes ConstructioncoreStrategic or Co-development PartnerRichard Crookes Construction engaged Steelcad for the Woolworths RDC & NDC Development at Moorebank, NSW — two large co-located automated warehouse distribution centres (combined over 6,000 tonnes of structural steel). This project won the ANZ Tekla BIM Awards 2023 Industrial category.
• ADCO ConstructionscoreStrategic or Co-development PartnerADCO Constructions engaged Steelcad for multiple retail development projects including Robina Market Hall Stages 2A & 2B (Gold Coast) and Woolworths Ascot Retail Development. ADCO testimonials highlight Steelcad's valuable input in complex steel-framed roof systems with curved elements, proactive problem-solving, and quality documentation.
• Tactical GroupcoreStrategic or Co-development PartnerTactical Group engaged Steelcad on behalf of Woolworths for steel detailing services on two large co-located automated warehouse distribution centres in Western Sydney. Steelcad's early engagement was credited with enabling fast-tracking of structural design development and clash detection through Revit model integration.
• Beenleigh Steel FabricationscoreStrategic or Co-development PartnerBeenleigh Steel Fabrications served as steel fabricator for the Kangaroo Point Bridge project. Steelcad worked closely with the fabricator, and the fabricator noted that massive steel bridge segments fit on site with millimeter-perfect construction, validating Steelcad's modelling and shop drawing quality.
• Hosken Site SteelcoreStrategic or Co-development PartnerHosken Site Steel was the steel fabricator for the 1 William Street Brisbane project (44 floors, 267m — tallest commercial building in Brisbane). Steelcad delivered the steelwork shop drawings for the crown and spire using DfMA methodology.

Scale indicators11 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Aurecon: Large Australian-headquartered engineering and infrastructure advisory firm providing structural engineering, project management, and advisory services. Overlaps with Steelcad's structural engineering consulting work but operates at much broader scale with in-house detailing teams.
• AECOM: Global engineering consultancy with substantial structural engineering and infrastructure design practices. Comparable in serving complex infrastructure projects across mining, government, and commercial sectors, though at vastly larger scale.
• Worley: Australian global engineering and project delivery firm serving energy, chemicals, and resources sectors. Comparable in serving mining and resources clients (overlap with Sedgman, MACH Energy type clients) but at significantly larger scale with full-service engineering.
• Arup: Global engineering consultancy with structural engineering and infrastructure design capabilities. Comparable in serving complex architectural and infrastructure projects (e.g., stadium projects like Christchurch Arena) but operates as a broader full-service engineering firm.

Direct peers

• Lincoln Structural Solutions: Australian structural steel detailing specialist offering comparable Tekla-based detailing services for commercial, industrial, and infrastructure projects. Overlapping client base of general contractors and steel fabricators.
• BDS Vircon: Major Australian structural steel detailing and 3D modelling firm serving similar commercial, industrial, and infrastructure clients across Australia. Direct competitor for complex steel detailing projects including mining and architectural steel.

Regional players

• Techsteel Services: India-based structural steel detailing service provider with international delivery. Comparable Tekla Structures 3D modelling services and BIM-enabled workflow but primarily serves different geographic markets in Asia and the Middle East.

Others

• Trimble (Tekla): Software vendor providing Tekla Structures, the primary 3D modelling platform Steelcad uses for all detailing work. Important ecosystem participant; not a competitor but platform dependency creates strategic technology relationship.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCocEpzvfriOm5283Ao-s_iA
• Facebookfacebook.com/Steelcad.Drafting
• LinkedInlinkedin.com/company/steelcad-drafting

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steelcad Drafting Pty Ltd