What Stinson Traffic Solutions does

Stinson Traffic Solutions, founded in 1961 and headquartered in Concord, Ontario, is the manufacturing and distribution division of Ramudden Canada Inc. (itself part of Ramudden Global, a 12-country infrastructure safety group with 5,000+ employees). The company designs, manufactures, and distributes a comprehensive portfolio of traffic safety and infrastructure products, with regulatory signs approved by the Ontario Ministry of Transportation (MTO) and conforming to Ontario Traffic Manual standards. Its product catalog spans Traffic Signs (Temporary Conditions, Regulatory, Warning, Roll-up, Street Name, and Industrial Safety series), Sign Parts and Accessories, Roadway Delineation, Electronic Signs and Beacons (VMS boards, arrow boards, portable signals, radar feedback signs), Cameras and Sensors, Truck Safety Equipment, Parking and Property Management products, AODA-compliant accessibility products, Pavement Marking products, School Zone Safety solutions, and Airport Safety products. The company also operates a rental equipment division offering barrier wall systems, attenuation, electronic sign boards, pedestrian delineation, temporary bridges, ramp systems, and portable traffic signals.

Stinson Traffic Solutions employs roughly 29 dedicated staff and operates a B2B enterprise sales motion targeting construction contractors, municipal and provincial government agencies, and utility companies across Ontario. Revenue is generated through two streams: (1) direct one-time hardware sales of traffic safety products via phone (1-800-561-6639), email ([email protected]), and an online catalog at ramudden.ca with quote-request functionality, and (2) equipment rentals managed through a dedicated rentals division. Pricing is not publicly disclosed; transactions are quote-based. Customers are served through a direct sales channel and an e-commerce storefront, with last-mile fulfillment from in-house inventory.

The company was acquired by Ramudden Global in February 2022 alongside Stinson Equipment Limited, Stinson ITS Inc., Direct Traffic Management, and Dynamic Traffic Control Services. Since the acquisition, Ramudden Canada has added adjacent capabilities through acquisitions of PGC Traffic Services, Municipal Traffic Services, and Ontario Barrier Wall (OBW Equipment), and rebranded Stinson ITS as Ramudden Digital, North America in September 2023. The strategic position is that of a regional, regulatory-compliant distribution and rental platform with embedded customer relationships across Ontario's road construction and infrastructure value chain.

Name

Stinson Traffic Solutions

Legal name

Stinson Traffic Solutions

Website

https://stinson.ca

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

11–50 employees

Short description

Stinson Traffic Solutions is Ramudden Canada's manufacturing and distribution division, producing MTO-approved traffic signs, electronic traffic controls, roadway delineation, and safety equipment for Ontario construction contractors, municipalities, and utility companies.

Ownership category

akta.pro rank

Product category

Traffic Safety Equipment

NAICS

Sign Manufacturing (339950)

SIC

Construction Machinery & Equip (3531)

akta.pro primary industry

Traffic Systems & Road Safety Infrastructure (Signals, ITS, Barriers, Signage, Markings) (IMAFAEAI)

akta.pro secondary industries

Road Signage, Markings & Delineation (Regulatory/Warning/Guide Signs, Pavement Markings, Reflectors) (TLAJAGAB), Road Safety Barriers & Crash Attenuation Systems (Guardrails, Median Barriers, End Treatments) (TLAJAGAA), Work Zone Barrier Systems & Protection (Concrete Barriers, Water-Filled Barriers, Crash Cushions, Truck-Mounted Attenuators) (TLAJALAF), School Zone & Child Safety Systems (School Zone Flashers, Crossing Control, Speed Enforcement) (TLAJAGAJ), Temporary Pavement Markings & Delineation (Tape, Temporary Striping, Raised Markers) (TLAJALAE)

Keywords

• Traffic safety products
• Road safety equipment
• Work zone safety
• Traffic signage
• Highway safety supplies

Headquarters

HQ city

Concord, Ontario

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Traffic Safety Product Sales: Direct sales of traffic safety products including signs, barricades, cones, electronic signs, cameras, sensors, and related equipment. One-time purchase model with rapid processing and shipping.
2. Equipment Rentals: Rental equipment division offering barrier wall systems, attenuation, electronic sign boards, pedestrian delineation, temporary bridges, ramp systems, portable traffic signals, and other traffic management equipment

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Stinson Traffic Solutions manufactures and distributes MTO-approved traffic safety products including traffic signs, roadway delineation, electronic signs and beacons, cameras and sensors, truck safety equipment, parking and property management products, AODA-compliant accessibility products, pavement marking materials, school zone safety solutions, and airport safety products. The company also operates an equipment rental division offering barrier wall systems, attenuation, portable traffic signals, temporary bridges, ramp systems, and pedestrian delineation equipment to construction contractors, municipalities, and utility companies.

Product overview

Stinson Traffic Solutions is Ramudden Canada's manufacturing and distribution division offering a comprehensive portfolio of traffic safety and infrastructure products. The offering consists primarily of physical safety equipment organized across multiple product categories: Traffic Signs (regulatory, warning, temporary conditions, and portable roll-up systems), Electronic Signs & Beacons (variable message boards, arrow boards, portable signals), Roadway Delineation (cones, barriers, channelizers), Camera & Sensor systems, Truck Safety Equipment, Parking & Property Management products, AODA-compliant accessibility products, Pavement Marking products, School Zone Safety solutions, and Airport Safety products. The company also offers rental equipment including Road Fence barriers and TC-54 Traffic Barrels. Sign products are MTO-approved and comply with Ontario Traffic Manuals standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Traffic Signs Comprehensive range of MTO-approved traffic signs including Temporary Conditions Signs (TC Series), Regulatory Signs (RA, RB, RC, G, HOV, SFR Series), Warning Signs (WA, WB, WC Series), Roll-up Signs, A-Frame Signs, Street Name Signs, and Industrial Safety Signs, all following Ontario Traffic Manuals standards. Designed for construction contractors, municipalities, and government agencies responsible for road safety and infrastructure.
• Sign Parts & Accessories Complete range of sign mounting hardware including Sign Posts & Bases (U-Channel Posts, Square Perforated Posts, Steel Delineator Posts), Sign Blanks (Steel Galvanized, Aluminum), Sign Hardware & Brackets, Flags & Dowels, and Ontario Traffic Manuals. Used by contractors and municipalities installing permanent or temporary signage.
• Parking & Property Management Products Parking safety and management products including Speed Bumps, Parking Curbs, Parking Signs & Posts, Bollard Covers, and Flexible Bollards (Pexco, Safe-Hit, IRS brands). Used by commercial property managers, parking operators, and facility owners.
• Roadway Delineation Products Roadway safety delineation products including Cones & Cone Barriers, Flexible Delineator Posts, Work Zone Channelizers, Safety Barricades & Fencing (Water-Filled Barriers, Cone Safety Barriers, Crowd Control Barricades), Barrier Markers & Reflectors, Safety Fences, and Speed Reduction Solutions. Used by contractors for work zone safety and pedestrian/vehicle separation.
• Electronic Signs & Beacons Electronic traffic control devices including Electronic Message Signs (Portable Variable Message Board Trailers, Truck Mounted LED Message Boards, Median Mount Message Signs), Arrow Board Trailers, Portable Traffic Signals (Horizon, Ver-Mac, North America Traffic brands), Automated Flaggers, Light Towers, LED & Solar Flashers, Radar Feedback Signs, and Intelligent Actuated Signs. Used by contractors and municipalities for dynamic work zone communication and traffic control.
• Cameras & Sensors Traffic monitoring equipment including Portable Camera Trailers, Axis IP Cameras (P13, P14, M10, M11, Q16 Series), Armadillo Tracker, Side-Fire Radar, and Speed Limiters. Used by contractors, municipalities, and law enforcement for traffic monitoring, speed enforcement, and work zone analytics.
• Truck Safety Equipment Vehicle-mounted traffic safety equipment including Arrow Boards (TC-12), Truck & Trailer Mounted Attenuators (Scorpion, Trinity), Truck Mounted VMS, Vehicle Lighting & Alarms, Snow Plow Signs & Equipment, Vehicle Conspicuity & Flags, Truck Racking Solutions, and Automated Flagger Assistance Devices (AFAD). Used by construction contractors and municipal fleets for vehicle-based work zone safety and crash protection.
• Utility Products Utility infrastructure marking products including Hydrant Markers, Soil Mounted Markers (Flexstake brand), and Cabinet & Transformer Markers. Used by utility companies and municipalities for identifying underground and surface utility infrastructure.
• AODA Accessibility Products Accessibility products compliant with the Accessibility for Ontarians with Disabilities Act (AODA) including Pedestrian Safety Barriers, Stair Nosings (Wooster, Ecoglo brands), Disabled Parking Signs, Ramp Systems, and Pedestrian Bridges. Used by contractors and municipalities to ensure accessibility compliance during construction and infrastructure projects.
• Pavement Marking & Maintenance Road surface marking products including Traffic Paint, Temporary Road Tape, and Raised Pavement Markers (Pexco brand). Used by contractors and municipalities for road surface marking and lane delineation.
• School Zone Safety Solutions Child and pedestrian safety products for school zones including School Zone Signs, Pedestrian Safety Devices, and School Zone Flashers. Used by municipalities and school boards to mark and protect school zones.
• Airport Safety Products Airport-specific safety barricades including Aerocade Airport Barricade. Used by airports and airport contractors for airfield and tarmac safety demarcation.
• Roll-up Sign Systems Portable sign systems including Stinson Portable Sign Systems, WindMaster Sign Systems, FlipMaster Portable Sign Systems, Bone Safety Sign Systems, and Roll-up Sign Faces. Used by contractors for temporary work zone signage requiring rapid deployment and portability.
• Road Fence (Rental) Urban barrier and active transportation fencing system featuring interlocking, reconfigurable barriers with galvanized steel base. Complies with MASH TL-1 containment level. Ideal for work zones, bike lanes, and pedestrian separation. Used by contractors for urban construction projects.
• TC-54 Traffic Barrel (Rental) 44-inch tall traffic barrels made from low-density polyethylene with high-intensity reflective bands and 28x28x4 inch tire base. Designed for work zones and construction sites with superior day/night visibility. Used by contractors for traffic channelization in work zones.

Quantifiable outcome

• Fast processing and shipping for timely delivery

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered flagship, core and minor.

• Ramudden Canada Inc.flagshipStrategic or Co-development PartnerStinson Traffic Solutions is the manufacturing and distribution division of Ramudden Canada Inc., part of Ramudden Global network. Ramudden Canada acquired Stinson Equipment Limited, Stinson ITS Inc., Direct Traffic Management and Dynamic Traffic Control Services in February 2022.
• RSG InternationalcoreStrategic or Co-development PartnerRSG International is a group of industry-leading road safety businesses based near Toronto, Ontario. Comprises over a dozen individual companies covering installation, new product development, product distribution, and traffic management. Partnership strengthens Ramudden Global's North American presence.
• Ontario Barrier Wall (OBW Equipment)minorStrategic or Co-development PartnerAcquired by Work Zone Safety Group/Ramudden Canada in January 2023. Located in Bradford, Ontario, adds barrier wall equipment to Canadian portfolio.
• PGC Traffic ServicesminorStrategic or Co-development PartnerAcquired by Ramudden Canada in April 2022. Located in Toronto, expands traffic services offerings in Ontario.
• Municipal Traffic ServicesminorStrategic or Co-development PartnerAcquired by Ramudden Canada in April 2022. Located in Toronto, complements PGC Traffic Services in municipal traffic management.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• 3M: 3M's Reflective Solutions business supplies retroreflective sheeting used by sign manufacturers including Stinson, plus a broader road safety portfolio. A broad incumbent that sits upstream in Stinson's supply chain and competes in adjacent safety categories.
• Avery Dennison: Avery Dennison manufactures reflective materials, sign films and traffic safety graphics used across the road safety industry. Comparable as a broad incumbent in the traffic safety materials space with which Stinson competes indirectly.

Others

• Ver-Mac: Ver-Mac is a Canadian manufacturer of portable traffic signals, message boards and speed radar products — listed as a Stinson brand partner but operating as an independent manufacturer supplying into the same contractor/municipal channel as Stinson.

Direct peers

• Tapco (Traffic and Parking Control Co.): Tapco is a direct US peer that manufactures and distributes MUTCD-compliant traffic signs, parking products and roadway safety devices. Highly comparable to Stinson on product line (signs, delineators, parking) and B2B GTM into municipalities and contractors.
• Wanco Inc. Wanco manufactures portable variable message signs, arrow boards, radar speed trailers and solar-powered traffic equipment — directly comparable to Stinson's electronic signs & beacons and rental fleet of portable message boards.
• TrafFix Devices Inc. TrafFix Devices manufactures traffic cones, barricades, signs and crash cushions for work zones and roadway safety — directly comparable product mix to Stinson's cones, barricades and channelizers, with overlapping contractor and government customer base.
• Work Area Traffic: Work Area Traffic supplies traffic control and work-zone safety products (signs, cones, flags, tape) to contractors and municipalities across North America, competing directly with Stinson on catalog breadth in the contractor segment.
• Plasticade: Plasticade is a leading manufacturer of traffic cones, barricades, delineators and crowd-control products sold to contractors and municipalities — overlapping product line with Stinson's roadway delineation and parking categories.

Emerging players

• Iteris Inc. Iteris specializes in smart work zone, traffic management and roadway sensor/analytics solutions — overlapping with Ramudden Digital / Stinson ITS offerings as an emerging technology-led player in connected traffic infrastructure.

Regional players

• Highway Signals: European-based manufacturer of traffic signs, signal systems and road safety equipment. Comparable product category to Stinson but operates primarily in Europe; relevant cross-border comparison as a Ramudden Global adjacent peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/stinson-equipment-ltd-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stinson Traffic Solutions