St. Joseph School Pinole

What St. Joseph School Pinole does

St. Joseph School Pinole is a private, nonprofit Catholic elementary and middle school operating under the Diocese of Oakland at 1961 Plum Street, Pinole, California. Founded in 1963 (construction initiated 1961), the school serves Preschool (ages 2 years 5 months to 3 years 11 months) through 8th grade on a single campus, with a Class of 2026 of 28 graduates and a stated staff of approximately 40. It is dually accredited by the Western Catholic Educational Association (WCEA) and the Western Association of Schools and Colleges (WASC), and is pastorally tied to St. Joseph Parish under Rev. Geoffrey Baraan, with day-to-day leadership by Principal Natalie Lenz-Acuña.

The core academic offering (JK–8) follows Common Core Standards integrated with Catholic faith formation, augmented by enrichment in art, music, PE, Spanish (K–8), drama, choir, athletics (CYO), and a PlayVS-affiliated esports program in partnership with UC Berkeley and Salesian High School. Supporting services include Tiger's Den Extended Care, a Resource/Academic Support program, counseling with ABA-trained staff, and a Green Team service-and-environment program with mandatory service hours. Technology is built entirely on third-party K–12 platforms — Clever SSO, PowerSchool, Schoology LMS, Google Workspace for Education, Freshdesk, InfoSnap, FACTS, Curacubby, ProCare, Blackbaud, and PayPal — with no proprietary AI/ML components disclosed.

Revenue is generated almost entirely through recurring tuition: $10,790/year for one K–8 child up to $27,210 for three or more, with preschool tuition ranging $6,050–$12,700 and Extended Care billed at $9.50/hour. Non-tuition revenue includes mandatory SCRIP gift-card purchases ($2,000 family floor), non-refundable registration fees of $505–$805, a $250 new-student endowment fee, a $500 Chromebook fee for 6th–7th graders, and tax-deductible donations processed via Blackbaud/PayPal. Go-to-market is community-led, relying on parish referrals, alumni/sibling priority admission, virtual and on-campus tours, and a multi-channel digital presence (website, Facebook, Instagram, YouTube), with need-based financial assistance channeled through BASIC Fund, F.A.C.E. grants, and parish/school tuition aid.

Name

St. Joseph School Pinole

Legal name

St. Joseph School

Website

https://stjosephpinole.org

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

1–10 employees

Short description

St. Joseph School Pinole is a private, nonprofit Catholic school under the Diocese of Oakland, serving Preschool through 8th grade on a single Pinole, California campus with WCEA and WASC accreditation, integrated faith formation, and standard K–12 edtech platforms.

Ownership category

akta.pro rank

Product category

Private K-8 Catholic Education

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (61111)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Faith-Based (Religious) K–12 Schools (EDAJABAC)

akta.pro secondary industries

Faith-Based Preschools (EDACABAF), Faith-Based Before/After Care Programs (Early Years) (EDACAHAE)

Keywords

• Catholic K-8 education
• Preschool early childhood
• Extended care childcare
• Parochial elementary school
• Faith-based academics

Headquarters

HQ city

Pinole

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tuition - Junior K through 8th Grade: Annual tuition payments from families for educational services. Tiered pricing based on number of children enrolled. 1 child: $10,790/year; 2 children: $18,380/year; 3+ children: $27,210/year.
2. Preschool Tuition: Part-time and full-time preschool options with varying days per week. Full day (7am-6pm): $9,075-$12,700/year depending on days; Half day (7am-12pm): $6,050-$8,590/year depending on days.
3. Extended Care Program Fees: Before and after school care services. Hourly rate of $9.50 for 2026-27 school year. Registration fee of $75.
4. SCRIP Program: Mandatory gift card purchase requirement ($2,000 minimum for families, $1,000 for single-parent households). Buyout option available ($200/$100 respectively). Rebates earned on purchases support school operations.
5. Donations and Fundraising: Tax-deductible donations through PayPal and Blackbaud platforms. EIN: 68-0307246. Annual fundraising activities through PTG. Matching gift programs supported.
6. Registration and Fees: Non-refundable annual registration fees ranging from $505-$805 depending on grade level. Endowment fee of $250 for new students. Chromebook fee of $500 for 6th-7th graders.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

St. Joseph School Pinole is a private Catholic elementary and middle school delivering faith-integrated academic instruction from Junior Kindergarten through 8th grade, plus a year-round preschool and before/after-school extended care. The school operates under the Diocese of Oakland, follows Common Core Standards, and offers enrichment in art, music, PE, Spanish, drama, choir, athletics, and esports.

Product overview

St. Joseph School Pinole is a Catholic elementary/middle school offering a comprehensive educational program from Preschool (ages 2 years 5 months) through 8th grade. The core academic program integrates Common Core Standards with Catholic faith formation. The school portfolio includes the main academic program, preschool, extended care (Tiger's Den), CYO athletics, performing arts (drama and choir), SJS Tigers esports, Green Team environmental club, counseling services, resource/academic support, and summer programs. Technology infrastructure includes Clever SSO, PowerSchool gradebook, and Schoology LMS. The school operates with WCEA and WASC accreditation through the Diocese of Oakland.

Differentiator

Problem solved

Functional benefit

Products and services

• St. Joseph School Academic Program (Junior K-8th) Catholic elementary and middle school education from Junior Kindergarten through 8th grade, following Common Core Standards and Diocesan guidelines with integrated faith formation across all grade levels. Intended for families seeking faith-based K-8 schooling.
• St. Joseph Preschool Program Year-round early childhood education for children ages 2 years 5 months to 3 years 11 months, with Montessori-inspired curriculum covering language, math, science, art, motor development, and practical life skills. Full-day and half-day options available.
• Tiger's Den Extended Care Before and after school child care for Junior K through 8th grade students, operating 6:30am-7:30am and 3:00pm-6:00pm, offering homework assistance, creative activities, and outdoor recreation.
• CYO Athletics Catholic Youth Organization sports program for students in grades 3-8, offering team sports including basketball, volleyball, and track with emphasis on sportsmanship and skill development.
• Drama and Performing Arts Program Annual theatrical productions featuring musical performances including productions such as Matilda JR, Mary Poppins, Beauty and the Beast, Aladdin, and Seussical the Musical for elementary and middle school students.
• School Choir Children's Choir for students in grades 4-8, performing at school liturgies, morning assemblies, and parish Masses with audition-based membership.
• SJS Tigers Esports Competitive esports program for grades 5th-8th participating in PlayVS League with games including Super Smash Bros Ultimate, Mario Kart 8 Deluxe, Splatoon 3, and Rocket League, with partnerships with UC Berkeley and Salesian High School.
• Green Team Environmental stewardship club for grades 6-8 focusing on recycling, composting, and community eco-projects including creek clean-ups and Earth Walk participation.
• Counseling Services School counseling providing evidence-based individualized and small-group support, including applied behavior analysis (ABA) approaches delivered by counselors including one pursuing a Master's in Special Education with BCBA certification.
• Resource/Academic Support Program Academic Coach/Resource teacher services for K-8 students providing individual and small group instruction in reading, math, and support for students with learning differences.
• Summer Program Summer enrichment program for Preschool through 8th grade with academic and recreational activities.

Quantifiable outcome

• Over $264,000 in high school scholarship monies awarded to Class of 2026
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature1 record

Partnerships

Nine partnerships are on record, tiered minor and core.

• Sharetea HerculesminorGTM or Marketing Partner · 1 March 2025Esports sponsor providing support for the SJS Tigers Esports program. Local boba tea business sponsorship in exchange for program promotion.
• PlayVS LeaguecoreStrategic or Co-development Partner · 1 January 2024Official esports league partnership for competitive gaming program. Students in grades 5th-8th compete in PlayVS league against other middle schools across California and nationwide. Competition seasons in Spring 2024, Fall 2024, and Spring 2025 with titles including Super Smash Bros Ultimate, Mario Kart 8 Deluxe, Splatoon 3, Brawlhalla, and Rocket League.
• UC BerkeleycoreStrategic or Co-development PartnerPartnership with UC Berkeley for esports program collaboration. University involvement in supporting middle school esports league and providing mentorship/technical guidance.
• Salesian High SchoolcoreStrategic or Co-development PartnerCollaboration with Salesian High School on esports program. Partnership for league organization and competitive gaming mentorship.
• Diocese of OaklandcoreStrategic or Co-development PartnerOperating under the Diocese of Oakland as a Catholic school. Adheres to Diocesan guidelines for curriculum, accreditation, and operations. Students eligible for CYO athletics and diocesan-wide programs.
• BASIC FundcoreGTM or Marketing PartnerScholarship program providing up to $2,750 per child annually to eligible families. First-come, first-served basis with awards based on household size and income.
• F.A.C.E. (Family Aid for Catholic Education)coreGTM or Marketing PartnerDiocesan financial aid program providing need-based tuition grants through FACTS management system. Parish and school tuition assistance also available.
• St. Joseph Church PinolecoreStrategic or Co-development PartnerParish partnership with shared campus location at 1961 Plum Street. Pastor Rev. Geoffrey Baraan serves as school pastor. Parish school relationship supports faith formation and shared community programs.
• Virtus Online TrainingcoreOthersSafe Environment for Children Program training provider. All volunteers and staff must complete Virtus online training and be Live Scan fingerprinted before volunteering. Mandated by Diocese of Oakland.

Scale indicators3 records

Expansion highlights4 records

Direct peers

• Corpus Christi School: Catholic K-8 school in Piedmont, CA. Comparable faith-based model, WCEA/WASC accreditation, and grade range, drawing from a similar Bay Area family demographic with comparable tuition pricing.
• St. Perpetua School: Catholic K-8 school in Lafayette, CA, also under the Diocese of Oakland. Comparable in faith-based K-8 model, tuition structure, and diocesan accreditation, drawing from a similar East Bay family demographic.
• St. Joseph the Worker School: Catholic K-8 school in Berkeley under the Diocese of Oakland. Direct competitor for the same East Bay Catholic family segment with comparable academic programs, parish-based admissions, and tuition range.
• Holy Spirit School: Catholic K-8 school in San Jose serving families across the South Bay. Comparable diocesan-affiliated Catholic elementary model with similar tuition tiering, parish integration, and enrichment programming.
• St. Mary of the Immaculate Conception School: Catholic K-8 school in Mountain View serving Silicon Valley families. Comparable Catholic K-8 model with preschool-through-8th grade range, parish integration, and similar enrichment programming.
• School of the Madeleine: East Bay Catholic K-8 school in Berkeley serving preschool through 8th grade under the Diocese of Oakland. Directly comparable to St. Joseph School in mission, grade range, and regional market — competing for similar Catholic-seeking families in the Bay Area.

Broad incumbents

• Diocese of Oakland Catholic Schools: System of 30+ Catholic elementary and high schools across Alameda and Contra Costa counties. St. Joseph School operates within this system under shared accreditation, governance, and curriculum standards, making it the parent organizational context.

Emerging players

• Kolbe Academy: Online and hybrid Catholic K-12 program based in Napa, CA. Comparable Catholic faith-based curriculum but competes via flexible online/ homeschool delivery rather than on-campus enrollment, representing an emerging alternative for faith-seeking families.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCPwra533LzEOY7bY29-AUNA
• Facebookfacebook.com/StJosephSchoolPinole
• Instagraminstagram.com/sjspinole
• LinkedInlinkedin.com/company/st-joseph-school-pinole

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about St. Joseph School Pinole