StolenTime St. Lucia

What StolenTime St. Lucia does

StolenTime St. Lucia is an adults-only, all-inclusive beachfront wellness resort located on seven acres of Malabar Beach in Castries, Saint Lucia, approximately two miles from the capital. The property is the only resort on a two-mile stretch of Malabar Beach and operates 300 yards of beachfront. Originally built as the Malabar Beach Hotel over 50 years ago, the property became the first all-inclusive resort on St. Lucia in 1983 via a Couples chain franchise and now operates independently under SunSwept Resorts, which also runs BODYHOLIDAY resort on the island. The product comprises nine room categories (Garden View, Verandah Suite, Beachfront Room, OceanFront Terrace, Poolside Suite, Beachfront Cottage, Beachfront Suite, plus single-occupancy variants), four dining venues (The Terrace, Thyme, Malabar Beach Club, and multiple bars), a PADI-certified diving school with 14 curated dive sites, motorized and non-motorized water sports, floodlit tennis, golf access, and a full-service spa ("The Spa in the Water Garden"). Two pricing tiers are offered: "Fully Flexible Time" (standard all-inclusive) and "Indulge in Wellbeing" (premium with daily spa treatment). The company employs approximately 50 staff and generates revenue primarily through nightly room rates ranging from $935 to $1,339+ (with spa-inclusive premiums of $200-600/night), supplemented by ancillary services (PADI courses, golf, helicopter transfers, private dining, weddings, and curated "Stolen Moments" experiences). Distribution is direct-to-consumer via the booking engine and phone (US/UK lines), supplemented by travel agents, tour operators, and a shared SunSwept Resorts Rewards loyalty program.

Name

StolenTime St. Lucia

Legal name

SunSwept Resorts

Website

https://stolentime.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

StolenTime St. Lucia is an adults-only, all-inclusive beachfront wellness resort on Malabar Beach in Castries, offering accommodations, dining, spa, PADI diving, and curated experiences under the SunSwept Resorts parent group.

Ownership category

akta.pro rank

Product category

All-Inclusive Resort Hospitality

NAICS

Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Adults-Only All-Inclusive Resorts (THAGAKAB)

akta.pro secondary industries

Beachfront & Island Luxury Resorts (THAGACAA), Beach & Island All-Inclusive Resorts (THAGAKAG)

Keywords

• All-inclusive resort
• Wellness resort
• Adults-only resort
• Beachfront resort
• PADI diving school

Headquarters

HQ city

Castries

HQ country

St. Lucia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. All-Inclusive Accommodation: The primary revenue stream is all-inclusive resort accommodation. Rates include accommodation, meals, snacks, premium alcoholic and non-alcoholic beverages, land and water sports including scuba diving, nightly entertainment, taxes, and gratuities. The resort offers multiple room categories from Garden View (from $935/night) to Signature Beachfront Suites (from $1,339/night), with spa-inclusive packages available at premium rates.
2. Ancillary Services and Experiences: Supplementary revenue from optional add-ons including spa treatments beyond included allowances, golf (US$250 for 18 holes including cart and transportation), PADI certification courses (Open Water US$550, 3-Dive Special US$350), helicopter transfers (US$202/person each way), private dining experiences, and airport transfers (US$85 from Hewanorra Airport, US$10 from George Charles Airport).
3. Loyalty Program: Return guests can accumulate loyalty points through the Sunswept Resorts Rewards program for discounts on future bookings. Bookings must be made directly with the resort to accumulate points.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

StolenTime St. Lucia is an adults-only, all-inclusive wellness resort on Malabar Beach in Castries offering accommodations across multiple room categories, three restaurants, three bars, unlimited water sports and scuba diving, a PADI-certified diving school, full-service spa, daily mind and body wellness programming (yoga, Pilates, T'ai Chi), tennis, golf, weddings and vow renewals, and curated Stolen Moments experiences — all bundled under a single per-night rate.

Product overview

StolenTime St. Lucia is an adults-only, all-inclusive beachfront wellness resort on Malabar Beach offering a unified hospitality product combining accommodations, dining, wellness, and activities. The portfolio includes nine distinct room categories (Verandah Suites, Premium Garden View, Premium Beachfront Room, Signature Beachfront Cottage, Signature Poolside Suite, Signature Beachfront Suite, OceanFront Terrace, and Solo Garden View), four dining venues (The Terrace Restaurant, Thyme Restaurant, Malabar Beach Club, and three bars including Champagne Bar), a PADI-certified diving school with 14 dive sites, motorized and non-motorized water sports, tennis, golf, fitness facilities, The Spa in the Water Garden, and curated Stolen Moments experiences. All-inclusive packages are offered in two tiers: Fully Flexible Time (standard all-inclusive) and Indulge in Wellbeing (with daily spa treatments).

Differentiator

Problem solved

Functional benefit

Products and services

• Verandah Suites Spacious suites with 12-foot verandahs or balconies overlooking lush tropical gardens, providing an outdoor living room for relaxation. Available as Premium Verandah Suite King from $1,029/night with spa-inclusive variant from $1,140/night.
• Premium Garden View
• Premium Beachfront Room
• Signature Beachfront Cottage
• Signature Poolside Suite
• Signature Beachfront Suite
• OceanFront Terrace
• Solo Garden View
• PADI Diving School
• PADI Courses
• Dive Sites
• Water Sports
• Tennis
• Land Sports
• The Spa in the Water Garden
• Mind and Body Wellness
• Stolen Moments Experiences
• Private Dining
• Weddings and Celebrations

Quantifiable outcome

• First all-inclusive resort in St. Lucia (established 1983)
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Couples Resorts (formerly)historicalOthersThe resort operated as a Couples chain franchise from 1983 until it became part of SunSwept Resorts. This was the first all-inclusive resort on St. Lucia. The franchise relationship has since ended, and the resort now operates independently under SunSwept Resorts.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• BODYHOLIDAY Saint Lucia: Sister property under SunSwept Resorts, also an all-inclusive wellness resort on St. Lucia. The most directly comparable operator given shared ownership, distribution, and guest profile.
• Couples Resorts: Adults-only, all-inclusive, couples-focused Caribbean resort chain based in Jamaica. Historically the franchise partner of StolenTime and remains a direct competitor for the same couples/wellness traveler segment.
• Excellence Resorts: Adults-only, all-inclusive luxury resort collection primarily in Mexico and the Caribbean. Very comparable adult-couples and wellness-led positioning, with stronger direct-booking infrastructure and scale.
• Zoëtry Wellness & Spa Resorts (Hyatt Inclusive Collection): Hyatt's wellness-focused, all-inclusive, often adults-preferred sub-brand. Direct competitor in the wellness + all-inclusive niche, with branded loyalty and global distribution scale.
• Rendezvous Resort: Adults-only, all-inclusive beachfront resort on St. Lucia operated by The鲍 heighten. Closest St. Lucia competitor with very similar positioning, guest profile, and price points.

Broad incumbents

• Sandals Resorts: Largest Caribbean all-inclusive luxury resort chain. Directly comparable on all-inclusive, couples, and Caribbean-beachfront positioning, but with far larger scale, branded loyalty (Sandals Select), and broader geographic footprint.
• Secrets Resorts & Spas (Hyatt Inclusive Collection): Hyatt's adults-only, all-inclusive luxury resort brand in the Caribbean and Mexico. Directly competes for the same adult-couples and wellness guest, with global Hyatt loyalty and a much larger marketing footprint.
• Sugar Beach, A Viceroy Resort: Luxury resort (now Viceroy) on St. Lucia between the Pitons. Comparable Caribbean-luxury positioning and wellness amenities, but sits at a higher price/power tier and is operated by a global luxury brand.

Regional players

• Cap Maison: Independent luxury resort on St. Lucia with a more villa-leaning, à la carte model. Comparable geography and luxury positioning though not all-inclusive, offering a useful comp for premium-segment pricing power.
• Jade Mountain Resort: Boutique luxury resort on St. Lucia with strong wellness/spa positioning. Comparable geography and luxury-wellness positioning, though smaller and not all-inclusive, useful as a benchmark for premium price realization on St. Lucia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/StolenTimeResort
• Instagraminstagram.com/stolentime
• LinkedInlinkedin.com/company/stolentime

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StolenTime St. Lucia