BodyHoliday, Saint Lucia

What BodyHoliday, Saint Lucia does

BodyHoliday is a luxury all-inclusive wellness resort located on an 18-acre beachfront property in Cap Estate, Gros Islet, Saint Lucia, operating since 1988 under the legal name The BodyHoliday LeSPORT and within the SunSwept Resorts portfolio. The resort serves individual wellness-focused travelers, couples, and groups through a bundled model that includes accommodation, all meals and beverages, a daily 50-minute spa treatment, fitness classes, water sports, and access to a comprehensive wellness centre. It operates six dining venues — TAO (East-West fusion, AAA three-diamond award), Cariblue Windows (wine-paired tasting), Cariblue (international buffet), Wellness Café, Pavilion Grill, and I-TAL (Rastafarian farm-to-table) — and anchors programming around nine themed months per year featuring Olympic and World Champion athletes, including Spring Sail, Jive June, WellFit Tribes, September Solos, Octoba Yoga, and WellFit with Julien.

The core technological footprint is modest and guest-experience focused: a 'Webroom' digital pre-arrival concierge for activity planning and dietary customization, and a BodyHoliday mobile app for in-stay engagement. Specialty wellness offerings include the BodyScience Better-Aging Clinic with diagnostic analysis, the Pavitra Ayurvedic Pavilion, and a Restorative Beauty skin clinic using Living West Indies, CACI, and iS Clinical product lines. The property includes a PADI-accredited dive centre and an ASA-accredited sailing school. Distribution is primarily direct-to-consumer via the website and phone reservations, supplemented by the Virtuoso luxury travel network and the Sunswept Resorts Travel Advisor Specialist Programme.

The business model is an all-inclusive per-diem pricing structure with revenue streams from accommodation, premium specialty treatments available à la carte beyond the included daily treatment, and ancillary spend in specialty dining and retail. The customer base is high-net-worth leisure travelers seeking comprehensive wellness experiences rather than corporate or group business. The resort has accumulated consistent third-party recognition (Travel + Leisure World's Best Awards, Condé Nast Traveller Readers Choice Awards, Virtuoso Wellness, Caribbean Travel Awards) and has built an active community-engagement programme through the BodyHoliday Cares Foundation.

Name

BodyHoliday, Saint Lucia

Legal name

The BodyHoliday LeSPORT

Website

https://thebodyholiday.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

101–250 employees

Short description

BodyHoliday is a luxury all-inclusive wellness resort in Saint Lucia, founded in 1988, serving affluent individual travelers and couples with bundled accommodation, dining, daily spa treatments, fitness, and water sports, anchored by themed monthly programming featuring Olympic athletes.

Ownership category

akta.pro rank

Product category

Luxury Wellness Resort

NAICS

Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Luxury Wellness & Spa Resorts (THAGACAG)

akta.pro secondary industries

Beach & Island All-Inclusive Resorts (THAGAKAG), Wellness Retreats & Immersions (Multi-day, Digital Detox, Mind-Body Programs) (THAJAHAB), Private Wellness & Retreat Experiences (Personalized Spa, Yoga, Healing) (THAJALAI)

Keywords

• Luxury wellness resort
• All-inclusive hospitality
• Spa and wellness
• Wellness tourism
• Resort accommodations

Headquarters

HQ city

Cap Estate

HQ country

St. Lucia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. All-Inclusive Resort Accommodations: All-inclusive room rates that include accommodations, meals, beverages, spa treatments (one daily 50-minute treatment), fitness classes, water sports, sailing, scuba diving, and access to resort facilities. Premium offerings include specialty dining at TAO and Cariblue Windows with wine pairings.
2. Specialty Treatments and Retreats: Additional revenue from premium wellness treatments including Ayurvedic Pavilion (Pavitra), holistic treatments, acupuncture, restorative beauty services, and specialized retreat packages beyond the included daily treatment.
3. Specialty Dining: Revenue from specialty dining experiences including wine-paired tasting menus at Cariblue Windows and TAO, where some dishes carry supplemental charges.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

BodyHoliday operates a luxury all-inclusive wellness resort on 18 acres of Caribbean beachfront in Saint Lucia. Its core offering bundles accommodations, all meals and beverages, a daily 50-minute spa treatment, fitness classes, water sports (including PADI-accredited diving and ASA sailing), and themed monthly programming with visiting Olympic athletes. The experience is structured around four pillars: exercise, diet, restorative beauty, and relaxation, delivered through six dining venues, a Wellness Centre, an Ayurvedic Pavilion (Pavitra), a Skin Clinic, and specialty retreats such as the Joy of Wellness programme.

Product overview

BodyHoliday is a luxury all-inclusive wellness resort located in Saint Lucia, operating since 1988. The offering is a unified resort experience combining accommodation, dining, wellness services, and activities across multiple venues and programming. Core components include: six distinct dining outlets (TAO, Cariblue Windows, Cariblue, Wellness Café, Pavilion Grill, I-TAL), a comprehensive Wellness Centre with Ayurvedic Pavilion and Skin Clinic, sports and fitness facilities including PADI dive centre and ASA sailing school, and themed monthly programming featuring world-class athletes. The resort also offers a digital Webroom tool for pre-arrival personalization. Accommodation spans rooms, suites, and villas including the Oasis Villas launched in October 2019. The four pillars of wellness—exercise, diet, restorative beauty, and relaxation—underpin the entire experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Accommodation (Rooms, Suites & Villas)
• Dining (Six Restaurants)
• Wellness Centre & Spa
• Pavitra (Ayurvedic Pavilion)
• Restorative Beauty (Skin Clinic)
• Sports & Fitness
• Water Sports & Scuba Diving
• Feature Months Program
• Specialized Retreats (e.g., Joy of Wellness)
• All-Inclusive Wellness Package

Quantifiable outcome

• Daily spa treatment included with every room rate
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Mosimann's Dining RoomsminorGTM or Marketing Partner · 11 October 2023Culinary collaboration where BodyHoliday Chef Conaan Justin joined Mosimann's team in London to create an exclusive Caribbean evening for Mosimann's members and past BodyHoliday guests, showcasing Caribbean flavors and cuisine.
• Knapsack FoundationcoreStrategic or Co-development Partner · 5 October 2023BodyHoliday Cares Foundation partnership with Knapsack Foundation dedicated to bringing positive change to communities in need through the Knapsack Project, providing essential school supplies to students across Saint Lucia.
• Buddy Bench ProgrammecoreStrategic or Co-development Partner · 5 October 2023BodyHoliday Cares Foundation collaboration with Buddy Bench Programme, an initiative designed to foster inclusivity and emotional well-being among schoolchildren in Saint Lucia through vibrant buddy benches placed in schoolyards.
• StolenTime by RendezvouscoreStrategic or Co-development PartnerBodyHoliday and StolenTime by Rendezvous operate under the Sunswept Resorts umbrella and frequently collaborate on corporate social responsibility initiatives including contributions to Entrepot Secondary School and Breast Cancer Awareness programs.
• Sunswept ResortscoreOthersBodyHoliday is owned and operated by Sunswept Resorts, which also operates StolenTime by Rendezvous resort in Saint Lucia.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Jade Mountain Resort: Luxury resort in Saint Lucia (Soufrière) operated by the same Caribbean luxury hospitality ecosystem; directly comparable on destination, price tier, and full-service luxury offering.
• Six Senses Hotels Resorts Spas: Global luxury wellness-focused resort brand with Caribbean (e.g., La Sagesse, Grenada) and beachfront properties; directly comparable on wellness-pillar programming, integrated spa, and premium positioning.
• Aman Resorts: Ultra-luxury resort brand with strong wellness programming at multiple Caribbean and global properties; comparable on luxury wellness positioning, premium ADR, and holistic spa/wellness pillars.
• Sandals Resorts International: Caribbean all-inclusive resort operator with multiple Saint Lucia properties; directly comparable on all-inclusive luxury model, Caribbean geography, and resort scale, though less wellness-specialized than BodyHoliday.
• StolenTime by Rendezvous: Sister resort under SunSwept Resorts in Saint Lucia targeting couples and wellness travelers; directly comparable on geography, ownership, and wellness-leaning positioning.
• Canyon Ranch: Iconic US-based destination wellness resort operator known for comprehensive wellness programming, spa, fitness, and nutrition; comparable on integrated wellness pillars and retreat-style offerings.
• COMO Hotels and Resorts (COMO Shambhala): Luxury hospitality group with COMO Shambhala wellness retreats emphasizing holistic health, fitness, and spa; comparable on wellness programming structure and luxury positioning.

Broad incumbents

• Cheval Blanc (LVMH): Ultra-luxury hotel brand within LVMH hospitality with Caribbean-adjacent properties (e.g., Cheval Blanc St-Barth); comparable on luxury tier, personalized service, and premium pricing benchmarks.
• One&Only Resorts: Ultra-luxury resort brand with Caribbean properties including One&Only Le Saint Géran in Mauritius and emerging wellness offerings; comparable on luxury tier, beachfront resort scale, and high-touch service model.

Emerging players

• Lanserhof Group: European medical-wellness resort operator expanding globally with focus on longevity diagnostics and holistic programs; comparable on wellness-pillar model and growing overlap with BodyHoliday's BodyScience clinic offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-body-holiday-lesport

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BodyHoliday, Saint Lucia