What Straumann Brasil does

Straumann Brasil is the Brazilian distribution and commercial subsidiary of Institut Straumann AG, a Basel-headquartered, publicly traded (SIX: STMN) global leader in dental implantology and restorative dentistry founded in 1954. Operating from São Paulo, the company sells a comprehensive portfolio of dental implants (iEXCEL, BLX, TLX, BLC, TLC, Tissue and Bone Level, Zygomatic, and Mini Implant systems), prosthetic components (Variobase abutments, bars, bridges), regenerative biomaterials (Emdogain, bone grafts, membranes), and digital workflow solutions (SIRIOS X3 intraoral scanner, AXS platform, UN!Q, coDiagnostiX guided-surgery software, Smile in a Box service, and Smilecloud). The portfolio is unified by proprietary surface technologies (SLActive, SLA, ZLA), the Roxolid titanium-zirconium alloy, and shared instrumentation (VeloDrill, modular cassettes), and is reinforced by full-arch solutions (Pro Arch, LOCATOR, Novaloc) and the Straumann Signature Midas chairside 3D printing system developed with SprintRay.

The company sells primarily to dental professionals — dentists, oral surgeons, and implantologists — and to a network of dental laboratories and clinics across Brazil. It combines direct field sales for large accounts, an eShop platform for registered dental professionals, and a laboratory partner channel for the mid-market. Education and community engagement are central to the model, delivered through the Digital Academy, Straumann SMART, CoDE Centers of Dental Education, and a strategic alliance with the International Team for Implantology (ITI) including Study Clubs and webinars. Revenue is generated through one-time sales of implants, prosthetics, and regenerative products, hardware sales of digital equipment, and professional-services revenue from education and training programs.

Straumann Brasil operates as a lean local entity of approximately 6 employees focused on sales, marketing, education, and customer support, with regulatory coverage through ISO and EU MDR certifications. Pricing is quote-based and not publicly disclosed. The subsidiary's strategic role is to extend the global Straumann Group's premium implant, prosthetic, regenerative, and digital workflow portfolio into the Brazilian market while leveraging shared R&D, clinical evidence, and ecosystem assets developed at the group level.

Name

Straumann Brasil

Legal name

Institut Straumann AG

Website

https://straumann.com.br

Company type

Public

Founded year

1954

Operating status

Operating

Headcount range

1–10 employees

Short description

Straumann Brasil is the São Paulo-based commercial subsidiary of Swiss dental implantology leader Straumann Group, selling premium implants, prosthetics, regenerative biomaterials, and digital workflow solutions to dentists, oral surgeons, and dental laboratories across Brazil through direct field sales, an eShop, and a laboratory partner network.

Ownership category

akta.pro rank

Product category

Dental Implants and Prosthetics

NAICS

Dental Equipment and Supplies Manufacturing (339114), Dental Laboratories (339116)

SIC

Dental Equipment & Supplies (3843), Surgical & Medical Instruments & Apparatus (3841), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Dental Implants & Prosthodontic Components (Implants/Abutments/Prosthetics) (HLAHAEAE)

akta.pro secondary industries

Implant Prosthodontics (Implant-Supported Restorations) (HLABAFAC), Implant Prosthetics & Abutment Fabrication (HLABAJAC), Dental Implant Surgery & Bone Grafting (HLABAEAB)

Keywords

• Dental implants
• Prosthetic components
• Regenerative dental materials
• Digital dentistry equipment
• Implant surface technology

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Dental Implant Sales: Sale of dental implant systems including BLX, TLX, BLC, TLC, Tissue Level, and Bone Level implants along with surgical instruments
2. Prosthetic Components: Sale of prosthetic components including abutments, Variobase, connections, and prosthetic accessories
3. Digital Solutions: Sale and subscription of digital equipment including scanners, software, 3D printers, milling machines, and CADCAM libraries
4. Regenerative Solutions: Sale of bone grafts, membranes, soft tissue grafts, and cleaning systems for regenerative procedures
5. eShop and eServices: Online sales platform and digital services for dental professionals
6. Education and Training: Revenue from educational programs including courses, Digital Academy, and certification programs

Go-to-market motion4 records

Distribution channels3 records

Marketing channels7 records

Core offering

Straumann Brasil distributes and sells dental implants, prosthetic components, regenerative tissue solutions, and digital dental equipment from parent Institut Straumann AG's portfolio. The Brazilian subsidiary serves dental professionals, clinics, and laboratories with a comprehensive tooth-replacement and restorative dentistry offering, including proprietary implant systems (BLX, TLX), the SLActive implant surface technology, and Roxolid implant material.

Product overview

Straumann Brasil operates as a comprehensive dental implant and restorative solutions provider, offering a platform-plus-modules architecture. The core offering includes multiple implant systems (iEXCEL™, BLX™, TLX™, BLC™, TLC™, Tissue Level, Bone Level, and specialty systems like Zygomatic and Mini Implants), prosthetic components (Variobase®, abutments, bars, bridges), regenerative biomaterials (Emdogain®, bone grafts, membranes), and digital solutions (SIRIOS™ X3 scanner, AXS™ platform, UN!Q™ digital workflow, coDiagnostiX® software, Smilecloud, Smile in a Box®). The portfolio is unified through shared surface technologies (SLActive®, Roxolid®, SLA®, ZLA®), connection systems (synOcta®, TorcFit™, CrossFit®), and surgical instrumentation (VeloDrill™, modular cassettes). Services include eShop, customer support, training via Digital Academy and SMART program, and scientific resources. The company also offers Straumann Signature Midas 3D printing solutions in partnership with SprintRay for in-office restorations.

Differentiator

Problem solved

Functional benefit

Brands

• Straumann iEXCEL: High-performance dental implant system designed for dental professionals.
• Straumann BLX
• Straumann TLX
• Straumann BLC
• Straumann TLC
• Straumann UN!Q
• Straumann AXS
• Straumann Emdogain
• GalvoSurge
• coDiagnostiX
• Smile in a Box
• Smilecloud
• Straumann SIRIOS X3
• Straumann Pro Arch
• Variobase
• SLActive
• Roxolid
• Straumann SMART
• youTooth
• Digital Academy
• Straumann App

Products and services

• Straumann BLX implant system Premium dental implant system offered under the Straumann brand to dental professionals and clinics for tooth replacement procedures.
• Straumann TLX implant system Premium dental implant system offered under the Straumann brand to clinicians performing tooth replacement and restorative procedures.
• Prosthetic components Prosthetic components such as abutments and restoration parts compatible with Straumann implant systems, sold to dental professionals and laboratories for implant-supported restorations.
• Regenerative dental solutions Regenerative tissue solutions (bone grafts, membranes, and related biomaterials) used by dental professionals in implant and periodontal procedures.
• Digital dental equipment Digital dental equipment and digital workflow tools sold to dental clinics and laboratories to support implant planning, scanning, and computer-aided restoration design.
• Straumann eShop Online eShop channel operated by Straumann Brasil that allows dental professionals and laboratories to order Straumann implants, prosthetic components, regenerative solutions, and digital equipment.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• International Team for Implantology (ITI)coreStrategic or Co-development PartnerStrategic partnership with ITI for education, research collaboration, and professional community development including ITI Study Clubs, ITI e-Education, and webinars. ITI is an independent academic alliance dedicated to promoting knowledge and research in implant dentistry.
• SprintRayflagshipTechnology or IntegrationPartnership for Straumann Signature Midas by SprintRay - a new solution for in-office 3D printed restorations. Combines Straumann's dental expertise with SprintRay's 3D printing technology for chairside dental restorations.
• SmilecloudcoreTechnology or IntegrationSmilecloud collaboration platform for smile design and collaboration, integrated into Straumann's digital workflow solutions for prosthetic planning and patient visualization.
• Dental Laboratories NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of prosthetic dental laboratories that utilize Straumann products and provide services to dental professionals. Referenced as 'Encontre um laboratório' (Find a laboratory) service.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Zimmer Biomet Dental: Global dental implant and prosthetic device competitor offering T3 and TSV implant systems; targets the same Brazilian premium implant market as Straumann with overlapping regenerative and digital offerings.
• Nobel Biocare: Global premium dental implant and prosthetic solutions competitor (part of Envista); competes head-to-head with Straumann in Brazil's premium implant segment with comparable surface technologies and digital workflows.
• Neodent: Brazil-based dental implant manufacturer also owned by Straumann Group; offers immediate-loading implant systems at a value-tier price point, directly competing with Straumann Brasil in the same Brazilian customer base.
• BioHorizons (Henry Schein): US-based dental implant and tissue regeneration company; competes in the Brazilian premium and value implant space with Tapered Pro and Laser-Lok surface technology across similar clinical indications.
• MIS Implants: Implant manufacturer offering value-to-premium implant systems with broad geographic distribution; competes with Straumann in the Brazilian market across prosthetic and digital workflow solutions.

Regional players

• Ivoclar Vivadent: Liechtenstein-based manufacturer of dental prosthetics, ceramics, and restorative materials; complementary rather than directly competing, but overlapping in prosthetic components and CAD/CAM materials for the same Brazilian dental lab customers.

Emerging players

• 3Shape: Danish digital dentistry company specializing in intraoral scanners (Trios) and CAD/CAM software; competes with Straumann's SIRIOS X3 scanner and coDiagnostiX software in the Brazilian dental practice digitization segment.
• Bicon Dental Implants: Niche dental implant company offering distinctive plate-form implant designs; smaller global player but present in Brazilian markets, competing in specialty and immediate-loading clinical segments.

Others

• Align Technology: Global leader in clear aligner orthodontics (Invisalign) and iTero intraoral scanners; adjacent dental digital ecosystem peer that competes for the same Brazilian dental practice wallet share via chairside scanning.

Broad incumbents

• Dentsply Sirona: Large global dental equipment and implant manufacturer; overlaps with Straumann in implants, prosthetics, and CAD/CAM digital dentistry, serving the same Brazilian dental professionals through its Dentsply Sirona Implants (Astra, Ankylos) brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/straumannglobal
• Facebookfacebook.com/StraumannBR
• LinkedInlinkedin.com/company/straumann-brasil
• Instagraminstagram.com/straumannbr

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Straumann Brasil