STRAWS-BERRY FRANCE

What STRAWS-BERRY FRANCE does

STRAWS-BERRY FRANCE is a Paris-based manufacturer, founded in 2022, that produces reusable drinking straws from a proprietary blend of French plant fibers, specifically sugarcane bagasse, and mineral components. The company targets the hospitality, food-service, and consumer beverage industries as a Made-in-France alternative to plastic, paper, and metal straws, positioning itself against the regulatory backdrop of the French single-use plastic ban. It holds three pending patents covering its formulation and has secured ISO 9001, NF EN 12875-1 (mechanical dishwasher resistance), BPI Compostability, and TUV HomeCompost certifications.

The product range comprises four SKUs — Small-Berry, Classic-Berry, Large-Berry, and Bubble-Berry — covering cocktail, standard, large-format, and bubble-tea use cases. Manufacturing is anchored by a partnership with an ESAT (French sheltered-employment network), which engages 80 disabled workers in production, embedding a social-inclusion narrative into the company's operating model and ESG profile.

The business operates a multi-channel go-to-market: direct e-commerce, specialty CHR (Café-Hôtel-Restaurant) distributors, and a field-sales force targeting enterprise accounts. The company reports 3,000+ establishments served and 2,000+ regular customers, with named clients including Four Seasons, Mama Shelter, Paris Society, Best Western, Pernod Ricard, Beaumarly, Au Bureau, Buffalo Grill, Pomme de Pain, Intermarché, and Camping Paradis. Geographic coverage spans France, Europe, and Worldwide, with the company citing 110 million straws produced and selected for Innovation at Sirha 2025.

Name

STRAWS-BERRY FRANCE

Legal name

Straws-Berry

Website

https://straws-berry.fr

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

STRAWS-BERRY FRANCE is a Paris-based manufacturer founded in 2022 that produces reusable drinking straws from sugarcane bagasse and mineral components, serving hospitality, food-service, and beverage clients including Four Seasons, Mama Shelter, and Pernod Ricard across France, Europe, and worldwide markets.

Ownership category

akta.pro rank

Headquarters

HQ city

France (Manufacturing)

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Straws: Direct sales of reusable straws through e-commerce platform. Four product lines: Small-Berry (14cm), Classic-Berry (20cm), Large-Berry (20cm wide), Bubble-Berry (20cm). Sold in boxes with volume pricing tiers. Core revenue stream from hospitality professionals.
2. Subscription/Recurring Delivery: Recurring delivery subscription model allowing professionals to set regular orders with adjustable quantities. Offers exclusive discounts for subscribers. Customers can change or cancel subscription anytime.
3. B2B Bulk/Wholesale: Bulk orders for distributors and large hospitality establishments with tiered volume pricing. Dedicated quote request system for wholesalers and distributors.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels8 records

Core offering

Straws-Berry manufactures and sells reusable drinking straws made from a patented formulation of French plant fibers (sugarcane bagasse) and mineral components. The company offers four product lines — Small-Berry (14 cm), Classic-Berry (20 cm), Large-Berry (20 cm wide diameter for smoothies), and Bubble-Berry (20 cm for bubble tea) — sold primarily to hospitality professionals (hotels, restaurants, cafes, bars) through direct e-commerce, B2B field sales, and CHR distributors in France and Europe.

Product overview

Straws-Berry is a French manufacturer of reusable drinking straws made from a patented formulation of French plant fibers (sugarcane bagasse) and mineral components. The product portfolio consists of four distinct straw models: SMALL-BERRY (14 cm, for short drinks and cocktails), CLASSIC-BERRY (20 cm, for long drinks), LARGE-BERRY (20 cm wide diameter, for smoothies), and BUBBLE-BERRY (20 cm wide diameter, for bubble tea). All straws are reusable up to 20 dishwasher cycles, resist temperatures from -20°C to +90°C, are certified food-safe and compostable, and are available in two premium finishes (Frosted White and Rock Black). The company also offers a free sample pack for professionals to test before bulk purchasing.

Differentiator

Problem solved

Functional benefit

Brands

• Small-Berry: Small straw of 14 cm for short drinks and cocktails, made in France with patented formulation. Box of 500 straws.
• Classic-Berry
• Large-Berry
• Bubble-Berry

Products and services

• SMALL-BERRY The SMALL-BERRY is a 14 cm, 0.6 cm diameter reusable straw made from French plant fibers and a patented formulation. Designed for short drinks and cocktails. Box of 500 straws. Intended for hospitality professionals and individual buyers.
• CLASSIC-BERRY The CLASSIC-BERRY is a 20 cm, 0.6 cm diameter reusable straw made from French plant fibers with patented formulation. Designed as the essential everyday straw for long drinks, suitable for hot and cold beverages. Box of 500 straws priced at €16.95.
• LARGE-BERRY The LARGE-BERRY is a 20 cm reusable straw with 0.8 cm wide diameter made from French plant fibers and patented formulation. Designed for smoothies and milkshakes. Box of 300 straws minimum, starting from €0.05 per straw with volume discounts.
• BUBBLE-BERRY The BUBBLE-BERRY is a 20 cm reusable straw with wide diameter made from French plant fibers and patented formulation. Designed for bubble tea and other thick beverages. Box of 150 straws, priced from €15.10 (sale) / €19.10 (regular) with volume discounts up to 20% at 40 boxes.

Quantifiable outcome

• Resists from -20°C to +90°C without softening or disintegrating
• +4 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• ESAT Paris (80 workers with disabilities)coreStrategic or Co-development PartnerSocial inclusion partnership with Parisian ESAT (Establishment and Service for Work Assistance) employing 80 workers with disabilities. These workers participate daily in preparing customer orders, embodying Straws-Berry's values of inclusion, solidarity, and social commitment.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aardvark Straws: US-based paper straw brand (now part of Footprint) widely adopted by restaurants and hospitality chains as a single-use plastic straw replacement. Direct competitor for the same regulatory-driven replacement demand.
• BioPak: Australia-based manufacturer of plant-based, compostable foodservice packaging including straws, cutlery, and cups. Competes with Straws-Berry in the sustainable foodservice-disposables category serving cafes, restaurants, and hospitality buyers across Europe and APAC.
• Stroodles: UK-based maker of edible pasta straws marketed specifically to hospitality and foodservice as a plastic alternative. Competes on the same ESG narrative and is explicitly named by Straws-Berry as a benchmark alternative.
• Simply Straws: US-based maker of reusable glass and stainless steel straws sold to consumers, restaurants, and hospitality. Competes for the same reusable-straw demand driven by plastic bans and ESG procurement.
• Hay! Straws: UK-based maker of natural wheat-stem drinking straws sold into hospitality and foodservice. Competes on the same natural-material, plastic-free positioning and is explicitly named by Straws-Berry as a benchmark alternative.
• LastObject (LastStraw): Denmark-based direct-to-consumer brand of reusable straws (and other reusable everyday products). Competes in the reusable-straw subsegment targeting the same consumer and HoReCa ESG buyers with a similar premium positioning.
• Vegware: UK-based specialist in plant-based compostable catering disposables, including straws. Operates in the same hospitality/foodservice channel and competes for the same ESG-driven buyers under similar EU regulatory drivers.

Broad incumbents

• Eco-Products (Novolex): US-based broad-line manufacturer of compostable and sustainable foodservice packaging, including straws, owned by Novolex. Competes in the same category but as part of a much wider packaging portfolio targeting the same hospitality end-market.
• Huhtamaki: Finland-headquartered global foodservice packaging giant with a broad portfolio of sustainable and compostable products. Larger incumbent that could expand deeper into the straw category and compete for the same enterprise hospitality accounts.
• Pactiv Evergreen: Large North American foodservice packaging manufacturer with a growing sustainable and compostable product line. Indirect competitor in the broader foodservice-disposables space, supplying the same hospitality channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/strawsberry.fr
• LinkedInlinkedin.com/company/straws-berry
• Instagraminstagram.com/straws_berry.fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about STRAWS-BERRY FRANCE