Strive Health and Performance
Strive Health and Performance is a privately held, multidisciplinary allied-health clinic operating three locations in Metro Vancouver, BC, delivering integrated chiropractic, physiotherapy, massage, kinesiology, acupuncture, naturopathic, and concussion services to individual consumers and amateur athletes via direct insurance and ICBC/WSBC billing.
- Company typePrivate
- Founded-
- HeadquartersCoquitlam, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Strive Health and Performance does
Strive Health and Performance is a privately held, multidisciplinary allied-health clinic operating three locations across Metro Vancouver, British Columbia: Coquitlam, Brentwood (Burnaby), and Port Moody. The company delivers integrated musculoskeletal, sports-injury, concussion, rehabilitation, and wellness services spanning eight core disciplines: chiropractic, physiotherapy, massage therapy, kinesiology/active rehabilitation, naturopathic medicine, acupuncture, mental health counselling, and concussion management. Specialized offerings include custom OssKin Evoke/Provoke knee bracing, custom orthotics, IMS/dry needling, low-level laser therapy, and physio-supervised exercise therapy. The Port Moody site operates under a legacy WestPro Physio brand on JaneApp, indicating an acquired or rebranded location.
The business model is a direct-to-consumer professional services model with per-visit billing, supplemented by direct-billing arrangements with six major Canadian insurance carriers (Canada Life, Sun Life, Manulife, Medavie Blue Cross, Pacific Blue Cross, Green Shield) and pre-approved treatment programs with ICBC (25 physiotherapy visits and 12 acupuncture visits within 12 weeks of a motor vehicle accident) and WSBC for workplace injuries. Patients book online 24/7 through JaneApp or by phone. The clinic holds official healthcare partner designations with seven local amateur sports organizations, including Burnaby Football Club, Ducks Volleyball Club, Port Moody Amateur Hockey Association, Port Moody Thunder Lacrosse, Coquitlam Chiefs Hockey, Coquitlam Metro-Ford Soccer Club, and Coquitlam Adanacs, creating a youth-athlete referral pipeline. The practice reports a 4.8-star Google rating from over 330 reviews at its Brentwood location and claims 1,000+ patients served.
The underlying technology stack is lean and built on third-party SaaS: JaneApp handles online appointment booking across all three locations under separate subdomains, and OssKin supplies the custom knee bracing hardware. The company's primary intangible assets are clinical reputation and practitioner credentials, with the team advertising over 100 combined years of education and clinical experience. There is no proprietary software, no mobile app, no API, no AI/ML capability, and no disclosed data assets. Strive is founder/owner-operated, has no external investors, no subsidiaries, and no disclosed funding history, and revenue is not publicly reported.
Strive Health and Performance firmographics
Firmographics- Name
- Strive Health and Performance
- Legal name
- Strive Health and Performance
- Website
- https://strivehealthandperformance.ca
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Strive Health and Performance is a privately held, multidisciplinary allied-health clinic operating three locations in Metro Vancouver, BC, delivering integrated chiropractic, physiotherapy, massage, kinesiology, acupuncture, naturopathic, and concussion services to individual consumers and amateur athletes via direct insurance and ICBC/WSBC billing.
- Ownership category
- akta.pro rank
Strive Health and Performance industry classification
Industry- Product category
- Multidisciplinary Healthcare Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Chiropractors (62131), Offices of Mental Health Practitioners (except Physicians) (62133), Offices of All Other Health Practitioners (62139)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)
- akta.pro primary industry
- Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP) (HLADAJAG)
- akta.pro secondary industries
- Outpatient Mental Health & Counseling Clinics (HLAFABAC), Community-Based Preventive & Health Promotion Clinics (HLAFAGAO), Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO)
Keywords
Where Strive Health and Performance is headquartered
LocationHeadquarters
- HQ city
- Coquitlam
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Strive Health and Performance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Clinical Treatment Services: Revenue generated from patient consultations and treatments across multiple healthcare disciplines including chiropractic, physiotherapy, massage therapy, kinesiology, naturopathic medicine, acupuncture, and counselling. Services are billed per session with pricing varying by service type and duration.
- Direct Insurance Billing: Revenue collected directly from insurance providers including Canada Life, Sun Life, Manulife, Blue Cross, Pacific Blue Cross, and others through direct billing arrangements.
- ICBC and WSBC Claims: Revenue from government accident insurance programs (ICBC for car accidents, WSBC for workplace injuries) with pre-approved treatment visits within coverage periods.
- Custom Orthotics and Medical Devices: Sales of custom knee braces (Evoke/Provoke from OssKin) and custom orthotics with assessment, fitting, and dispensing appointments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Healthcare consultation and treatment services |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Strive Health and Performance product offering
Product offeringCore offering
Strive Health and Performance operates three multidisciplinary healthcare clinics in Metro Vancouver (Coquitlam, Brentwood/Burnaby, Port Moody) delivering integrated musculoskeletal and allied health services including chiropractic, physiotherapy, massage therapy, kinesiology, naturopathic medicine, acupuncture, concussion management, mental health counselling, custom OssKin knee bracing, custom orthotics, IMS/dry needling, and laser therapy. The company sells these clinical services directly to individual patients with direct billing to major Canadian insurers and ICBC/WSBC pre-approved treatment pathways.
Product overview
Strive Health and Performance is a multidisciplinary healthcare clinic operating three locations (Coquitlam, Brentwood/Burnaby, and Port Moody) offering integrated health services. The core portfolio includes eight primary clinical services: Chiropractic, Massage Therapy, Physiotherapy, Concussion Management, Kinesiology/Active Rehabilitation, Naturopathic Medicine, Acupuncture, and Mental Health Counselling. These services are coordinated as a unified care model where practitioners collaborate across disciplines. Additional specialized offerings include Custom Knee Bracing (using OssKin Evoke and Provoke braces), Custom Orthotics, IMS/Dry Needling, Laser Therapy, and Exercise Therapy (physio-supervised kinesiology visits). The clinic also provides ICBC treatment services with pre-approved visits and direct insurance billing to multiple major providers. Online appointment booking is available through Jane App integration.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 1000+ patients served
- +2 more outcomes
Companies that use Strive Health and Performance
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Strive Health and Performance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Strive Health and Performance partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- Tri-Cities Chamber of CommercecoreCo-hosting #SupportLocal webinar series with Strive Health & Performance. Webinars feature local businesses, health tips, fitness demos, and community engagement to support the Tri-Cities business community during challenging times.
- Burnaby Football ClubminorOfficial healthcare partner providing sports injury treatment and rehabilitation services for club athletes.
- Ducks Volleyball ClubminorOfficial healthcare partner for volleyball athletes with injury prevention and recovery services.
- Port Moody Amateur Hockey AssociationminorOfficial healthcare partner for hockey players providing concussion management and injury rehabilitation.
- Port Moody Thunder LacrosseminorHealthcare partner providing injury treatment and prevention services for lacrosse athletes.
- Coquitlam Chiefs HockeyminorOfficial healthcare partner for minor hockey organization providing sports medicine and rehabilitation services.
- Coquitlam Metro-Ford Soccer ClubminorHealthcare partner for soccer club offering injury treatment and performance optimization services.
- Coquitlam AdanacsminorHealthcare partner providing medical and rehabilitation services for the organization.
- Canada LifecoreDirect billing partner for extended health insurance coverage, allowing patients to have claims processed at time of service.
- Sun Life FinancialcoreDirect billing partner for insurance claims processing at point of service.
- ManulifecoreDirect billing partner for extended health benefits claims processing.
- Medavie Blue CrosscoreDirect billing partner for Blue Cross insurance claims.
- Pacific Blue CrosscoreDirect billing partner for Pacific Blue Cross claims in British Columbia.
- Green Shield CanadacoreDirect billing partner for Green Shield health benefit claims.
- ICBC (Insurance Corporation of British Columbia)corePre-approved treatment provider for motor vehicle accident patients with direct billing for chiropractic, physiotherapy, massage therapy, acupuncture, and kinesiology within 12 weeks of accident.
- WSBC (Workers' Compensation Board of British Columbia)corePre-approved treatment provider for workplace injury claims with direct billing for eligible treatments.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Strive Health and Performance competitors and assessment
Company assessmentBroad incumbents
- CBI Health Group: One of Canada's largest multidisciplinary healthcare networks with physiotherapy, chiropractic, mental health, and occupational therapy services. National incumbent comparable on breadth of services.
- Lifemark Health Group: National network of physiotherapy, massage therapy, chiropractic, and occupational rehabilitation clinics across Canada. Broad incumbent with overlapping outpatient rehab services and ICBC/WSBC billing expertise.
- ParaMed (Extendicare): Large Canadian home and community health services provider offering physiotherapy, occupational therapy, and rehab across multiple provinces. Overlapping rehab service lines at much larger scale.
Emerging players
- Cornerstone Physiotherapy: Greater Toronto Area physiotherapy and rehab clinic offering multidisciplinary services including concussion management and custom bracing. Comparable service portfolio with sports-medicine specialization.
- Myodetox: Canadian boutique physiotherapy and recovery clinic chain focusing on manual therapy, IMS/dry needling, and active rehab. Comparable specialty service mix with growing urban presence.
Regional players
- Fortius Sport & Health: Burnaby-based integrated sport medicine and performance facility offering physiotherapy, sports medicine, and athletic performance services. Local geographic peer with comparable sports-medicine focus.
Direct peers
- Back in Motion Rehab: Multidisciplinary outpatient rehab clinic network in Metro Vancouver offering physiotherapy, chiropractic, massage therapy, kinesiology, and active rehabilitation under one roof. Closest direct comparable by service mix, geography, and multidisciplinary model.
- Tall Tree Health Centre: Multidisciplinary health centre in Greater Vancouver offering physiotherapy, chiropractic, massage therapy, kinesiology, and naturopathic services. Direct comparable on service mix and Metro Vancouver footprint.
- Allan McGavin Sports Medicine Centre: UBC-affiliated physiotherapy and sports medicine clinic in Vancouver offering sports injury rehab, concussion management, and orthopaedic care. Comparable focus on sports medicine and rehabilitation.
- Synergy Sport Medicine Centre: Toronto-based multidisciplinary clinic offering physiotherapy, chiropractic, massage therapy, sports medicine, and bracing. Comparable in service breadth and integrated care model, though located in Ontario rather than BC.
Market position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Strive Health and Performance social profiles
Digital presenceStrive Health and Performance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Strive Health and Performance leadership team
Management profileNumber of profiles
Strive Health and Performance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Strive Health and Performance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Strive Health and Performance
What does Strive Health and Performance do?
Strive Health and Performance operates three multidisciplinary healthcare clinics in Metro Vancouver (Coquitlam, Brentwood/Burnaby, Port Moody) delivering integrated musculoskeletal and allied health services including chiropractic, physiotherapy, massage therapy, kinesiology, naturopathic medicine, acupuncture, concussion management, mental health counselling, custom OssKin knee bracing, custom orthotics, IMS/dry needling, and laser therapy. The company sells these clinical services directly to individual patients with direct billing to major Canadian insurers and ICBC/WSBC pre-approved treatment pathways.
Is Strive Health and Performance a public or private company?
Strive Health and Performance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Strive Health and Performance founded?
Strive Health and Performance was founded in -1. It employs 11 to 50 people.
Where is Strive Health and Performance based?
Strive Health and Performance is headquartered in Coquitlam, Canada, in the North America region.
How does Strive Health and Performance make money?
Four revenue lines are on record. Clinical Treatment Services are the primary driver. The others are direct Insurance Billing, ICBC and WSBC Claims and custom Orthotics and Medical Devices.
Who are Strive Health and Performance's main competitors?
Broad incumbents on record are CBI Health Group, Lifemark Health Group and ParaMed (Extendicare). Emerging players are Cornerstone Physiotherapy and Myodetox. Fortius Sport & Health is listed as a regional player. Direct peers are Back in Motion Rehab, Tall Tree Health Centre, Allan McGavin Sports Medicine Centre and Synergy Sport Medicine Centre.
Does Strive Health and Performance have an API?
No public API is recorded for Strive Health and Performance.
What industry is Strive Health and Performance in?
Strive Health and Performance's product category is Multidisciplinary Healthcare Services. Its primary akta.pro industry code is HLADAJAG, Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP), with a secondary code of HLAFABAC, Outpatient Mental Health & Counseling Clinics. Its NAICS code is 621340 and its SIC code is 8090.