Sepilok Tropical Wildlife Adventure Sdn. Bhd.

What Sepilok Tropical Wildlife Adventure Sdn. Bhd. does

Sepilok Tropical Wildlife Adventure Sdn. Bhd. (STWA) is a privately held Malaysian eco-tourism tour operator incorporated in 2006 and headquartered in Sandakan, Sabah, on the island of Borneo. The company designs, sells, and operates guided wildlife and nature tour packages for international and domestic travelers, with itineraries spanning Sepilok Orang Utan Rehabilitation Centre, the Bornean Sun Bear Conservation Centre, Labuk Bay Proboscis Monkey Sanctuary, the Kinabatangan River, Selingan Turtle Island, Danum Valley / Borneo Rainforest Lodge, and Semporna / Mabul Island. Tour durations range from half-day experiences starting at MYR 379 to 10-day multi-destination packages priced up to MYR 9,180 per person, with accommodation provided through the wholly-owned Bilit Adventure Lodge (founded 2009 on the Kinabatangan River) and the family-affiliated Sepilok Jungle Resort.

STWA runs its operations on a custom Tour Booking Management System (TBMS 1.3) that handles package listings, customer enquiries, and reservation workflows through the company website and a WhatsApp direct-contact channel; the system is described as an integration-focused internal tool rather than a commercial product. The company also maintains a presence on legacy social media platforms (Facebook, Twitter, Flickr, Google+, Dribbble) and accepts telephone and walk-in enquiries at its Sandakan office. STWA holds Tourism License No. KKKP 4116 and Company Registration No. 275569-V.

The business model is direct-to-consumer, with revenue generated from upfront tour package bookings that require a 50% deposit on confirmation and full payment prior to tour commencement. STWA is family-owned and operated by founder and principal Mr. Johnny Lim, son of Datuk John Lim, who pioneered eco-tourism in Sabah by founding Sepilok Jungle Resort in 1995. The company employs approximately 7 staff, has no disclosed external funding or institutional shareholders, and markets to nature and wildlife enthusiasts, adventure tourists seeking multi-day packages, and time-constrained travelers.

Name

Sepilok Tropical Wildlife Adventure Sdn. Bhd.

Legal name

Sepilok Tropical Wildlife Adventure Sdn. Bhd.

Website

https://stwadventure.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Sepilok Tropical Wildlife Adventure Sdn. Bhd. is a Sandakan-based eco-tourism tour operator in Sabah, Borneo, offering guided wildlife, river, and island tour packages to international and domestic travelers through its own website and affiliated lodges.

Ownership category

akta.pro rank

Product category

Eco-Tourism Services

NAICS

Tour Operators (561520)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Safari & Wildlife Travel Agencies (THAKAFAG)

akta.pro secondary industries

Wildlife Viewing & Birdwatching Tours (THAAAEAB), Eco-Adventure Multi-Day Expeditions (Trekking, Hut-to-Hut, Pack Trips) (THAAAEAJ), Rainforest & Jungle Ecotourism Tours (THAAAEAF), Wildlife Photography & Filming Experiences (Permitted Visitor Programs) (THAAAFAI)

Keywords

• Eco-tourism tours
• Wildlife tour packages
• Nature adventure tours
• River cruise tours
• Borneo travel packages

Headquarters

HQ city

Sandakan

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tour Packages: Sales of packaged wildlife and nature tours across Sabah, including day tours, multi-day experiences, and comprehensive itineraries covering wildlife sanctuaries, river cruises, island resorts, and cultural sites. Revenue generated through upfront booking payments with 50% deposit upon confirmation and full payment before tour commencement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Sepilok Tropical Wildlife Adventure (STWA) designs and sells nature and wildlife tour packages across Sabah, Borneo. Offerings range from half-day visits to wildlife sanctuaries (Sepilok Orangutan Rehabilitation Centre, Bornean Sun Bear Conservation Centre, Labuk Bay Proboscis Monkey Sanctuary) to multi-day itineraries featuring Kinabatangan River cruises, Selingan Turtle Island, Danum Valley (Borneo Rainforest Lodge), Mount Kinabalu, and Semporna/Mabul island stays. Packages include accommodation, meals, transfers, park fees, and English-speaking guides.

Product overview

Sepilok Tropical Wildlife Adventure Sdn. Bhd. operates a Tour Booking Management System (TBMS) that manages and sells a portfolio of nature and wildlife tour packages across Sabah, Borneo. The company's core offering consists of guided eco-tours centered around wildlife conservation (orangutan rehabilitation, sun bear conservation, turtle nesting), river adventures (Kinabatangan River cruises), rainforest exploration (Danum Valley, Rainforest Discovery Centre), and island getaways (Selingan Island, Semporna/Mabul islands, Buwan Dive Resort). Tours range from half-day experiences to 10-day multi-destination packages, with accommodations at affiliated lodges including Sepilok Jungle Resort, Bilit Adventure Lodge, and Borneo Rainforest Lodge. The company was founded in 2006 by Mr. Johnny Lim and operates from Sandakan, Sabah, Malaysia.

Differentiator

Problem solved

Functional benefit

Products and services

• Half Day Sepilok Orang Utan & Sun Bear Tour

Quantifiable outcome

• Caters to the second longest river in Malaysia and one of the oldest jungles in the world

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Sepilok Jungle ResortcoreStrategic or Co-development PartnerFounded by company principal Mr. Johnny Lim's father Datuk John Lim in 1995. Located 5 minutes from Sepilok Orang Utan Rehabilitation Centre and Bornean Sun Bear Conservation Centre. STWA originated as tour advisor for Sepilok Jungle Resort guests before expanding operations. Located at pick-up/drop-off point for many tours.
• Bilit Adventure LodgecoreStrategic or Co-development PartnerFounded by Mr. Johnny Lim in 2009 in Bilit Village, situated beside the Kinabatangan River. Provides accommodation and base for river cruise activities. Local inhabitants trained and given job opportunities in conservation and tourism. Key destination in multi-day Kinabatangan River packages.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Borneo Nature Tours: Sandakan-headquartered tour operator focused on Borneo's premier wildlife destinations (Sepilok, Kinabatangan, Selingan, Danum Valley). Same destinations, similar multi-day package structure, overlapping customer base.
• Borneo Eco Tours: Sabah-based eco-tourism operator offering wildlife, river cruise, and rainforest packages around Kinabatangan, Danum Valley, and Sepilok. Directly comparable in geography, product mix, and target customer (international nature/wildlife travelers).
• Wild Asia Travel: Malaysia-based sustainable wildlife and nature tour operator offering Borneo and Peninsular Malaysia itineraries. Comparable niche positioning around conservation-focused small-group wildlife travel.
• Sutera Sanctuary Lodges: Operates Borneo Rainforest Lodge (Danum Valley) and other Sabah conservation-linked properties with bundled wildlife itineraries. Comparable as a Sabah-rooted, conservation-tied multi-day wildlife experience provider and a potential supplier partner.

Broad incumbents

• Intrepid Travel: Global adventure travel brand with Borneo itineraries spanning wildlife, river cruise, and community experiences. Overlaps in adventure eco-tourism product, though serves a younger/backpacker-leaning segment as well as premium nature trips.
• Audley Travel: UK-based tailor-made travel company with a strong Borneo/Malaysia wildlife product line served by destination specialists. Overlaps with STWA in supplying high-end bespoke nature itineraries to international travelers.
• Natural Habitat Adventures: Established US-based adventure travel company specializing in worldwide wildlife and nature safaris, including Borneo itineraries. Comparable premium wildlife positioning and conservation ethos, though much larger scale and global scope.
• G Adventures: Global small-group adventure operator with multiple Borneo wildlife and community-tour packages. Comparable product category and target traveler, but operates at much larger scale across many regions.

Others

• Sabah Tourism Board: Government tourism promotion body that channels international visitor demand into Sabah nature operators like STWA. Not a competitor but a key ecosystem dependency for inbound referral traffic.
• Bornean Sun Bear Conservation Centre: Sepilok-based conservation NGO whose centre is featured across STWA packages. Functions as a key supplier/anchor attraction enabling the Sun Bear tour product line.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sepilok-tropical-wildlife-adventure-sdn.-bhd.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sepilok Tropical Wildlife Adventure Sdn. Bhd.