Sueno Hotels

What Sueno Hotels does

Sueno Hotels is a privately held Turkish luxury hospitality group operating four all-inclusive resort properties and a standalone championship golf club along Turkey's Mediterranean coast in the Antalya/Belek and Side/Manavgat tourism corridors. The portfolio comprises Sueno Hotels Deluxe Belek (modern luxury flagship with Island Villas and championship golf access), Sueno Hotels Beach Side (beachfront family resort with Turkish hammam and Lake Houses), Sueno Hotels Golf Belek (golf-centric property among pine forests), and Sueno Golf Club (two 18-hole courses — Pines and Dunes — on approximately 150 hectares with a Golf Academy, Proshop, and on-course dining). The group also operates Sueno Tur, an in-house travel agency, and Sueno Hotels is the trade name of Telerko Turizm A.Ş., a Turkish joint stock company headquartered in Beşiktaş, Istanbul with approximately 326 employees.

Revenue is generated primarily through all-inclusive guest stays bundled with dining, beverages, entertainment, golf course fees and lessons, spa/wellness services, and ancillary amenities including a 24/7 children's club, Gameland entertainment complex, aquapark, and an 18-year-running Traditional Summer Concert series. The company serves four consumer segments — families with children, couples and honeymooners, golf enthusiasts, and luxury travelers — distributed through proprietary direct-to-consumer channels (per-property reservation websites, iOS and Android mobile apps, multilingual sites in English/Turkish/Russian/German/Chinese) and the Sueno Tur travel agency. Pricing is quote-based with advertised early-booking discounts of 25%; room rates and package pricing are not publicly disclosed.

The business model centers on capital-intensive physical assets (golf courses, spa facilities, kids' entertainment infrastructure) deployed within a single Mediterranean tourism cluster, supplemented by a four-tier loyalty program (Sueno Honours Club, launched October 23, 2025) intended to drive repeat cross-property visitation. The company has no disclosed external institutional investors, no M&A activity, no patent portfolio, and no AI/ML capabilities described in source materials.

Name

Sueno Hotels

Legal name

Telerko Turizm A.Ş.

Website

https://sueno.com.tr

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Sueno Hotels is a privately held Turkish luxury hospitality group operating four all-inclusive resorts and a standalone championship golf club in the Antalya/Belek Mediterranean corridor, serving families, couples, golfers, and luxury travelers through direct online and mobile-app booking channels.

Ownership category

akta.pro rank

Product category

Luxury Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Tour Operators (561520)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Luxury resort hospitality
• All-inclusive accommodations
• Championship golf courses
• Spa wellness services
• Family resort entertainment

Headquarters

HQ city

Beşiktaş, Istanbul

HQ country

Türkiye

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. All-inclusive resort accommodations: Revenue generated from all-inclusive guest stays including accommodations, dining, beverages, entertainment, and access to resort facilities across four hotel properties in the Antalya/Belek region of Turkey.
2. Golf services and Pro Shop: Revenue from golf course green fees, equipment rental, golf lessons, pro shop merchandise sales at Sueno Golf Club featuring Pines and Dunes championship courses.
3. SPA and wellness services: Revenue from spa treatments, massage services, VIP spa experiences, and fitness center services at the Beach Side and other properties.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Sueno Hotels is a luxury all-inclusive resort operator providing accommodations, dining, beverages, entertainment, golf, spa, and family-oriented amenities across four resort properties and one championship golf club in Turkey's Antalya/Belek and Side/Manavgat Mediterranean regions. The company sells multi-night resort packages, golf green fees, spa treatments, and ancillary services (Pro Shop merchandise, lessons) primarily to tourists and domestic travelers.

Product overview

Sueno Hotels is a Turkish hospitality group operating a portfolio of four luxury hotel properties and one standalone golf club along Turkey's Mediterranean coast (Antalya/Belek and Side/Manavgat regions). The properties include Sueno Hotels Deluxe Belek (luxury resort with golf and extensive family amenities), Sueno Hotels Beach Side (beachfront resort with traditional hospitality), Sueno Hotels Golf Belek (golf-focused property), and Sueno Golf Club (championship standalone golf facility). The group also operates Sueno Tur as its travel agency component. Shared amenities across properties include SPA and wellness centers, multiple dining venues (à la carte restaurants, bars), children's facilities (Lolipop Kids Club, Gameland, Aquapark, Splash Park), and entertainment programs. A new loyalty program called Sueno Honours Club was launched in October 2025 offering tiered membership benefits.

Differentiator

Problem solved

Functional benefit

Products and services

• Sueno Hotels Deluxe Belek A luxury all-inclusive hotel property in Belek, Antalya, featuring modern accommodations, championship golf courses, SPA and wellness facilities, multiple dining options, entertainment including Traditional Summer Concerts, Island Villas, and extensive children's facilities.
• Sueno Hotels Beach Side A beachfront all-inclusive resort property in Side, Manavgat, offering traditional Turkish hospitality with entertainment, comfort, and relaxation. Features Lake Houses, SPA center with Turkish hammam, sauna, and VIP SPA facilities, along with family-oriented amenities and dining options.
• Sueno Hotels Golf Belek A tranquil golf-focused all-inclusive hotel nestled among pine and pistachio trees in Belek, offering championship golf courses, SPA and wellness services, gastronomy experiences, and accommodations including Standard Rooms, Senior Rooms, Suite Rooms, Jacuzzi Suites, and Junior Suites.
• Sueno Golf Club A standalone championship golf club located 30 minutes from the airport in Belek, featuring two courses (Pines Course and Dunes Course) on approximately 150 hectares. Includes Golf Academy with 40 indoor and 50 outdoor practice stations, Proshop, and dining venues (Greens Bar, Birdie Bar&Restaurant, Buggy Bar).
• Sueno Tur A travel agency and tour operator component of the Sueno Hotels group offering travel booking services and tour packages, including accommodation discounts for resort guests.
• Sueno Honours Club An exclusive loyalty membership program with four tiers (Gold, Platinum, Emerald, Diamond) rewarding guest loyalty with personalized privileges, priority services, and elevated experiences including accommodation discounts, room upgrades, and SPA service discounts.
• Golf Academy A comprehensive golf training facility with 40 indoor practice stations, 50 outdoor grass stations, a 300m driving range, 3500m2 short game practice area (largest Putting Green in Belek region), and separate 1000m2 areas for Chipping, Pitching, and Bunker Escape.

Quantifiable outcome

• 24/7 operation of Lolipop Kids Club, the first of its kind in Turkey
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• IC Hotels (IC Green Palace): Antalya/Belek-based all-inclusive resort operator with Green Palace and similar properties — direct competitor for families and golf-inclusive luxury stays in the same micro-market.
• Rixos Hotels: Turkish luxury all-inclusive resort chain operating multiple properties in Antalya/Belek and broader Mediterranean coast — directly overlaps Sueno's segment, geography, and all-inclusive model at larger scale.
• Maxx Royal Resorts: Ultra-luxury resort brand in Belek, including Maxx Royal Kemer Resort — directly competes at the top of the Belek luxury segment with comparable suite and villa accommodations.
• Limak Hotels: Turkish hotel group operating luxury and all-inclusive properties in Antalya/Belek (e.g., Limak Atlantis Deluxe, Limak Lara Deluxe) — directly competes in the same regional family-and-golf segment.
• Calista Luxury Resort: Luxury all-inclusive resort in Belek offering family amenities, golf packages, and spa services — direct competitor in the same sub-market with similar target customer profile.
• Regnum Hotels: Operates Regnum Carya Golf & Spa Resort in Belek with championship golf and all-inclusive luxury — directly comparable to Sueno Golf Belek and Sueno Golf Club.
• Delphin Hotels: Antalya-based all-inclusive resort operator with multiple properties in Antalya region — directly competes for the same family and couple segments as Sueno with comparable all-inclusive pricing.

Regional players

• Voyage Hotels (Kaya Hotels): Turkish all-inclusive resort operator with properties in Belek and Antalya region — directly comparable in family-and-golf positioning though with slightly different brand architecture and target mix.

Broad incumbents

• Kempinski Hotels: Global luxury hotel group operating Kempinski The Dome Belek — directly competes in Belek luxury but as part of a much wider international portfolio rather than a Belek-specialist.
• Robinson Club (TUI): European all-inclusive club resort brand part of TUI Group, with properties in Turkey — comparable all-inclusive family-and-sports experience though distribution is more dependent on TUI's tour-operator channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/suenohotels

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sueno Hotels