Sun City Peachtree by Del Webb
Sun City Peachtree is a 55+ age-restricted active adult community in Griffin, Georgia, operated by Del Webb (PulteGroup, NYSE: PHM). It sells single-family homes in five series ($272,990-$451,990+) to active adult buyers, supported by resort-style amenities and HOA fees.
- Company typePublic
- Founded1960
- HeadquartersGriffin, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Sun City Peachtree by Del Webb does
Sun City Peachtree is a 55+ age-restricted active adult community in Griffin, Georgia, operated by Del Webb, a wholly-owned brand of PulteGroup, Inc. (NYSE: PHM). The community sells newly constructed single-family homes to adult buyers aged 55 and older, with offerings segmented across five product series (Leisure, Passport, Scenic, Distinctive, and Echelon) spanning 1,198 to 3,728 square feet. Prices range from $272,990 to $451,990+, with lot premiums and design options available at additional cost. The on-site sales operation is staffed by approximately 14 employees, supported by affiliated Pulte Mortgage for in-house financing.
Homes are pre-wired with smart home features (motion sensors in kitchens, secure door locks) and connect to a community-wide fiber network supporting multi-user residential internet. The community anchors on a 45,000 square-foot Club Peachtree amenity center, a private 18-hole ClubCorp-managed golf course, indoor and outdoor pools, tennis and pickleball courts, bocce, softball, a fitness center, theater, and more than 60 resident-organized clubs and interest groups. A full-time Lifestyle Director curates the social programming, and a Build Quality Experience construction process plus 10-year limited structural warranty back each home.
The business model combines one-time home sale revenue with recurring community association/HOA fees. Sales are conducted through an on-site Sales Center at 123 Creekside Court, online sales specialists available seven days a week, and a self-serve web experience at delwebb.com. Distribution is single-geography (Griffin, Georgia), though the parent Del Webb brand operates 55+ active adult communities across 19 U.S. states, providing broader brand and operational leverage.
Sun City Peachtree by Del Webb firmographics
Firmographics- Name
- Sun City Peachtree by Del Webb
- Legal name
- Del Webb (brand of PulteGroup, Inc.)
- Website
- https://suncitypeachtree.com
- Company type
- Public
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sun City Peachtree is a 55+ age-restricted active adult community in Griffin, Georgia, operated by Del Webb (PulteGroup, NYSE: PHM). It sells single-family homes in five series ($272,990-$451,990+) to active adult buyers, supported by resort-style amenities and HOA fees.
- Ownership category
- akta.pro rank
Where Sun City Peachtree by Del Webb is headquartered
LocationHeadquarters
- HQ city
- Griffin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sun City Peachtree by Del Webb business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Infrastructure, Personnel, Operations, Marketing or Sales
Revenue model
- Home Sales: New construction single-family homes sold directly to buyers. Revenue generated from home sales at various price points ranging from approximately $272,990 to $451,990+ for base models, with lot premiums and design options available at additional cost.
- Community Association Fees: Ongoing HOA/Community Association fees required for maintenance of common amenities and community services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Entry-level homes starting at $272,990 with 1,198+ sq ft |
| Unit Pricing | One time/ perpetual license | Mid-range homes from $287,990 to $375,990 |
| Unit Pricing | One time/ perpetual license | Luxury homes from $429,990 to $451,990+ |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Sun City Peachtree by Del Webb product offering
Product offeringCore offering
Sun City Peachtree is a 55+ age-restricted active adult community that builds and sells new single-family homes across five series (Leisure, Passport, Scenic, Distinctive, Echelon) ranging from 1,198 to 3,728+ sq. ft. and $272,990 to $451,990+. The community bundles these homes with shared resort-style amenities (45,000 sq. ft. Club Peachtree amenity center, private 18-hole ClubCorp golf course, pools, tennis, pickleball, bocce, theater) and a social programming layer of 60+ clubs/interest groups overseen by a full-time Lifestyle Director.
Product overview
Sun City Peachtree by Del Webb is a 55+ age-restricted active adult community offering single-family homes across five distinct series: Leisure (entry-level, 1,198-1,368 sq. ft.), Passport (mid-range open-concept, 1,590-1,775 sq. ft.), Scenic (flexible space starting at 1,345 sq. ft.), Distinctive (flexible/guest-friendly starting at 1,600 sq. ft.), and Echelon (luxury, 2,179-3,728 sq. ft.). The community centers around the 45,000 sq. ft. Club Peachtree amenity complex with fitness facilities, pools, dining, and social spaces. Homes are backed by the Del Webb Build Quality Experience process and a 10-year limited structural warranty. The community includes fiber network infrastructure for residential connectivity.
Differentiator
Problem solved
Functional benefit
Products and services
- Sun City Peachtree 55+ Active Adult Community 55+ age-restricted active adult community in Griffin, Georgia offering single-story homes, resort-style amenities, and organized social activities for adults aged 55 and older.
- Leisure Series Homes Entry-level home series featuring efficient floor plans ranging from 1,198 to 1,368 sq. ft., designed for low-maintenance active adult living.
- Passport Series Homes Mid-range home series with open-concept floor plans ranging from 1,590 to 1,775 sq. ft., designed for optimal space in active lifestyles.
- Scenic Series Homes Flexible home series featuring Contour, Compass, and Hallmark plans starting at 1,345 sq. ft., providing usable space without waste.
- Distinctive Series Homes Mid-to-upper-tier series featuring Mystique, Palmary, Prestige, and Prosperity plans starting at 1,600 sq. ft., designed for flexible space and guest entertaining.
- Echelon Series Homes Luxury home series with Stellar, Stardom, and Renown models ranging from 2,179 to 3,728+ sq. ft., featuring grand entertaining spaces and premium finishes.
- Club Peachtree Amenity Center 45,000 sq. ft. community amenity center featuring ballroom, fitness center, indoor track, indoor and outdoor pools, and sports facilities available to residents.
- Private ClubCorp 18-Hole Golf Course Private 18-hole golf course on-site at Sun City Peachtree, operated by ClubCorp, available to members with membership required for access.
- Build Quality Experience Construction Program Step-by-step construction process with quality control measures ensuring Del Webb homes are built to high standards down to the last detail.
- 10-Year Limited Structural Warranty Industry-leading 10-year limited structural warranty providing peace of mind for Del Webb homeowners, backed by PulteGroup.
- GenYou Floor Plan Customization Tool Interactive online tool allowing prospective buyers to choose and customize Del Webb home floor plans according to their personal preferences before construction.
Quantifiable outcome
- 10-year limited structural warranty backed by PulteGroup
Companies that use Sun City Peachtree by Del Webb
Customer profileSegments1 record
Ideal customer profiles1 record
Sun City Peachtree by Del Webb technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Sun City Peachtree by Del Webb partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- ClubCorpcoreClubCorp operates the private 18-hole golf course at Sun City Peachtree. Membership required for golf course access.
- Del Webb PortalcoreOnline portal for homeowners providing access to home construction updates, warranty information, service requests, and exclusive partner discounts.
- OpendoorminorHome buying company option referenced for customers who need to sell their current home before purchasing a new Del Webb home.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Sun City Peachtree by Del Webb competitors and assessment
Company assessmentDirect peers
- Solivita by AV Homes (Taylor Morrison): 55+ active adult community in Kissimmee, Florida, now owned by Taylor Morrison. Directly comparable age-restricted community with golf, amenity centers, and lifestyle programming.
- Sun City Hilton Head by Del Webb: Sister Del Webb community in Bluffton/Hilton Head, South Carolina. Directly comparable 55+ active adult community with similar amenity structure, home series, and brand positioning under the same PulteGroup umbrella.
- Robson Resort Communities: Developer and operator of multiple 55+ active adult communities in Arizona, Texas, and Mexico. Comparable master-planned retirement communities with golf, amenities, and age-restricted lifestyle.
- On Top of the World Communities: Large 55+ active adult community in Ocala, Florida. Comparable master-planned retirement community with golf, multiple amenity centers, and active adult lifestyle focus.
- Latitude Margaritaville: Minto Communities and Margaritaville-branded 55+ active adult communities in Florida and elsewhere. Directly comparable age-restricted communities with resort-style amenities aimed at Baby Boomer retirees.
- Four Seasons at K. Hovnanian: K. Hovnanian's active adult 55+ community brand with multiple locations across the US. Directly comparable in target demographic, single-family home offerings, and amenity package.
- The Villages: The largest 55+ active adult community in the United States, located in Florida. Directly comparable to Sun City Peachtree as a master-planned active adult community with golf, extensive amenities, and an age-restricted lifestyle model.
- Trilogy by Shea Homes: Shea Homes' active adult 55+ community brand with multiple locations across the western and southern US. Directly comparable resort-style 55+ communities with golf and amenity centers.
Emerging players
- Cresswind by Kolter Homes: Kolter Homes' growing 55+ active adult community brand primarily in the Southeast US. Comparable age-restricted community focus with resort-style amenities, positioned as an emerging competitor in the 55+ segment.
Broad incumbents
- PulteGroup, Inc. (parent): Parent company of Del Webb and operator of the broader homebuilding portfolio including Pulte Homes, Centex, DiVosta, and John Wieland. Relevant as the corporate owner/context for Sun City Peachtree.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Sun City Peachtree by Del Webb social profiles
Digital presenceSun City Peachtree by Del Webb financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sun City Peachtree by Del Webb leadership team
Management profileNumber of profiles
Profiles2 records
Sun City Peachtree by Del Webb subsidiaries and ownership
Company hierarchySubsidiaries1 record
Sun City Peachtree by Del Webb funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sun City Peachtree by Del Webb M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sun City Peachtree by Del Webb
What does Sun City Peachtree by Del Webb do?
Sun City Peachtree is a 55+ age-restricted active adult community that builds and sells new single-family homes across five series (Leisure, Passport, Scenic, Distinctive, Echelon) ranging from 1,198 to 3,728+ sq. ft. and $272,990 to $451,990+. The community bundles these homes with shared resort-style amenities (45,000 sq. ft. Club Peachtree amenity center, private 18-hole ClubCorp golf course, pools, tennis, pickleball, bocce, theater) and a social programming layer of 60+ clubs/interest groups overseen by a full-time Lifestyle Director.
Is Sun City Peachtree by Del Webb a public or private company?
Sun City Peachtree by Del Webb is a public company. It is classified as public and is currently operating.
When was Sun City Peachtree by Del Webb founded?
Sun City Peachtree by Del Webb was founded in 1960. It employs 11 to 50 people.
Where is Sun City Peachtree by Del Webb based?
Sun City Peachtree by Del Webb is headquartered in Griffin, United States, in the North America region.
How does Sun City Peachtree by Del Webb make money?
Two revenue lines are on record. Home Sales are the primary driver. The others are community Association Fees.
Who are Sun City Peachtree by Del Webb's main competitors?
Direct peers on record are Solivita by AV Homes (Taylor Morrison), Sun City Hilton Head by Del Webb, Robson Resort Communities, On Top of the World Communities, Latitude Margaritaville, Four Seasons at K. Hovnanian, The Villages and Trilogy by Shea Homes. Cresswind by Kolter Homes is listed as an emerging player. PulteGroup, Inc. (parent) is listed as a broad incumbent.
Does Sun City Peachtree by Del Webb have an API?
No public API is recorded for Sun City Peachtree by Del Webb.