What Superfly India does

Superfly India (also operating as Superfly Productions) is a Delhi-headquartered, founder-led video production company founded in 2016 that provides end-to-end video production services alongside a parallel digital marketing services suite. Its core production offerings span commercials, corporate videos, documentaries, music videos, animation, event coverage, remote virtual production using LED walls, VR/Metaverse experiences, and vertical short-form content; complementary digital services include SEO, Google Ads, Influencer Marketing, Social Media Marketing, and PR. The firm serves a primarily enterprise client base featuring global brands such as Amazon, Coca-Cola, Samsung, BBC, Honda, Honeywell, Harley Davidson, Bacardi, Reliance, TCS, National Geographic, Chicco, HILTI, and the World Bank, plus development-sector clients including PEPFAR and USAID.

Underlying the services business is a cloud-based creator platform that connects brands with a self-serve network of more than 13,800 video creators worldwide, enabling multi-location shoot coordination and distributed production. Operations are run from a lean team of approximately 15 staff across offices in Delhi (HQ), Mumbai, Goa, Hyderabad, Fremont (US), Airdrie (Canada), Melbourne (Australia), and Colombo (Sri Lanka), spanning markets in Asia, North America, Oceania, and Africa. Pricing is quote-based and not publicly disclosed, and revenue is professional-services in nature — project fees for production work, with ancillary one-time fees from a Delhi-NCR studio rental offering.

Commercial leadership rests with Founder/CEO Adrian, whose prior roles at NDTV Good Times, BBC, and Discovery Network Asia-Pacific underpin the firm's positioning as a globally credible, India-cost boutique production house. The company has no disclosed institutional funding and operates as a privately held Indian private limited company (superflyindia.pvt.ltd).

Name

Superfly India

Legal name

superflyindia.pvt.ltd

Website

https://superflyindia.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Superfly India is a Delhi-headquartered video production company offering end-to-end commercial, corporate, documentary, VR, and digital-marketing services to global enterprise brands via a cloud-based platform connecting clients with a network of 13,800+ creators worldwide.

Ownership category

akta.pro rank

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Video Production Services: Full-service video production including commercial videos, corporate videos, music videos, documentaries, animation, and event coverage. Services are provided to brands globally with a focus on end-to-end production from concept to delivery.
2. Digital Marketing Services: Digital marketing services including SEO, Google Ads, Social Media Marketing, Influencer Marketing, and Public Relations. These services complement video production offerings.
3. Studio Rental: Rental video studio in Delhi NCR featuring state-of-the-art equipment and complete green screen setup for indoor shoots, chroma needs, and photography.
4. Creator Platform Services: Platform services connecting brands with a global network of over 13,800 video creators for scalable video production needs.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Superfly India is a full-service video production company based in Delhi that produces commercials, corporate films, documentaries, music videos, animation, event coverage, remote and VR/metaverse content for brands and enterprises. It complements production with digital marketing services (SEO, Google Ads, social media, PR, influencer marketing) and operates a creator network platform with 13,800+ global videographers and production talent that brands can tap into on demand.

Product overview

Superfly Productions is a full-fledged video production company offering a comprehensive suite of video production services combined with digital marketing solutions. The core offerings span multiple video production categories including Commercial Video Production, Animation Video Production, Corporate Videos, Documentary Production, Event Coverage and Broadcast Solutions, Music Videos, Remote Production, Virtual Reality & Metaverse Production, and Vertical Content (Reels/Shorts). Complementing these are digital services including Google Ads, Influencer Marketing, Media Training Workshops, Public Relations, Social Media Marketing, and SEO. The company also provides a Video Recording Studio for rental. A key differentiator is the Superfly Creator platform connecting brands with over 13,800 creators globally for distributed video production, enabling multi-location shoots and immediate turnaround capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Video Production End-to-end production of advertising commercials and brand films for consumer and corporate clients.
• Corporate Video Production Production of corporate films, brand stories, internal communications videos and explainer content for enterprises.
• Documentary Production Long-form documentary filmmaking services for brands, agencies and broadcasters.
• Music Video Production Music video production for artists, record labels and brands.
• Animation Services 2D and 3D animation, motion graphics and visual effects for commercials, corporate films and branded content.
• Event Coverage and Broadcast Live filming, event documentation and broadcast production for corporate events, launches and conferences.
• Remote Production Distributed, remotely coordinated video shoots enabling production across geographies without centralized crew.
• VR and Metaverse Content Immersive VR, AR and metaverse content production for brands seeking next-generation formats.
• Digital Marketing Services SEO, Google Ads, social media marketing, PR and influencer marketing services that distribute and amplify client content.
• Studio Rental Rental of in-house production studio space in Delhi for client shoots.
• Creator Platform Marketplace platform connecting brands with 13,800+ vetted global creators, videographers and production talent for on-demand video content creation.

Quantifiable outcome

• Over 30,000 videos produced for clients globally
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wyzowl: Animated video production and explainer video agency serving B2B and consumer brands. Direct competitor in corporate, animated, and social-video production categories with comparable customer profiles.
• Epipheo: Animation and explainer video production studio serving enterprise marketing teams globally. Overlaps with Superfly's animation, corporate video, and short-form content offerings and competes for similar brand explainer mandates.
• Lemonlight: On-demand video production company with a distributed creator/freelancer model serving brands and agencies. Operates a similar marketplace + production hybrid, targets enterprise marketing buyers, and competes head-to-head for branded video mandates.
• Beverly Boy Productions: US-based enterprise video production agency offering commercials, corporate videos, and broadcast content for global brands. Superfly lists a testimonial from a Beverly Boy representative, signaling they operate in the same peer network and compete for similar enterprise video production mandates.
• Sandwich Video: Premium video production studio specializing in brand and explainer videos for tech-forward companies. Comparable creative positioning, similar end-to-end production services for enterprise brands, and direct competition in the high-end branded content segment.
• Red Bangle: Corporate video and brand content production company based in India, serving global enterprise clients. Comparable service mix (corporate videos, brand films) and similar enterprise GTM motion as Superfly.
• Studio 52 India: India-based full-service video production house serving enterprise and broadcast clients. Competes directly with Superfly in the Indian market for branded, corporate, and documentary production work.

Broad incumbents

• Wochit: Cloud-based video creation platform serving publishers and brands for fast-turnaround video production. Larger incumbent with overlapping creator-network + branded video positioning, though oriented toward editorial/news use cases.
• Fremantle: Global entertainment production and distribution major producing scripted, factual, and branded content worldwide. Overlaps with Superfly in documentary and commercial production for global brands, with vastly broader scale and capabilities.

Emerging players

• Pepper Content: India-based content marketplace platform connecting brands with freelance creators for content production. Adjacent marketplace model to Superfly's creator platform, though focused on text/SEO content rather than production-grade video.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SuperflyIndia
• YouTubeyoutube.com/channel/UCMnUO3So5gNq3sPB9A_vu7A
• Facebookfacebook.com/superflyproductionsindia
• LinkedInlinkedin.com/company/superfly-india
• Instagraminstagram.com/superflyindia

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Superfly India